Real Estate and Land Development

Business Plan 2012-2014

WeBuildDreams


Real
Estate and Land Development

Business Plan 2012-2014

TableofContents
1.0

EXECUTIVESUMMARY......................................................................................................................1

2.0

ACKNOWLEDGEMENTS.....................................................................................................................3

3.0

BUSINESSUNITOVERVIEW...............................................................................................................4

3.1

Mission\Vision\Values......................................................................................................................4

3.2

OrganizationalChart.........................................................................................................................6

3.3

History...............................................................................................................................................7

3.4

Accomplishments..............................................................................................................................9

3.5

PreviouslyApprovedInitiativesandMajorCapitalProjects...........................................................10

4.0

BUSINESSUNITANALYSIS...............................................................................................................11

4.1

FinancialSummary..........................................................................................................................11

4.2

CoreBusinessandServiceLevels....................................................................................................12

4.3

PerformanceMeasures...................................................................................................................13

4.4

KeyCustomersandStakeholders...................................................................................................15

4.5

EnvironmentalScan........................................................................................................................16

4.6

SPOTAnalysis..................................................................................................................................17

5.0

SUMMARYOFIMPROVEMENTOPPORTUNITIES............................................................................19

APPENDICES
APPENDIX1: RiverStone
APPENDIX2: SunRidge
APPENDIX3: Crossings
APPENDIX4: SherringBusiness&IndustrialPark
APPENDIX5: HistoryMap

ContextMap

SPOTMatrix

StakeholderMap

BoldSteps

CoverStory

Real
Estate and Land Development

Business Plan 2012-2014

1.0 EXECUTIVESUMMARY
ThetwomajorfunctionsoftheRealEstateandLandDevelopmentDepartmentconsistofland
managementandlanddevelopment.

Landmanagemententailsacquiring,managinganddisposingoftheCitysrealestateholdingsin
supportofcorporateandcommunityobjectives.Thesefunctionsinclude:

ensuring the Citys land bank is properly managed until such time it is required for urban
uses,

ensuringtheCityspropertiesareutilizedfortheirhighestandbestuses,and

ensuringallagreementsrelatingtoCitylandsarecurrentandappropriatelyadministered

Land development is a process which transforms raw land owned by the City into serviced,
developable parcels. The activity related to this process includes planning, marketing and
selling lands for a variety of uses, including, but not limited to residential, industrial,
institutional, recreational and commercial. The developments that the Real Estate and Land
Development Department are actively managing include RiverStone, SunRidge, Crossings and
SherringBusinessandIndustrialPark.

RiverStonecontinuestobeLethbridgesmostpopularresidentialsubdivisiondevelopment.In
2011wewillrelease49lotsinPhase14.Thiswillbringthetotalnumberofdevelopedlotsto
839sincethesubdivisionstartedin2000.

SunRidge,CanadasfirstBuiltGreenresidentialcommunityhasseenstronginterestforstarter
homes and multifamily lots. To encourage strong environmental stewardship in the home
builderindustry,weprovidefinancialincentivestomaximizeenergyefficiencyintheirhomes.
As well, SunRidge is home to the Living Home Project, a partnership between the City of
Lethbridge, Lethbridge College and Cedar Ridge Quality Homes, promoting environmentally
sustainable home design. This project was very successful, winning awards from Alberta
MunicipalAffairs,AlbertaHomeBuildersAssociationandSouthGrowRegionalInitiative.

Crossingshasseentheopeningof twohighschools,WestSidePublicLibraryand55acresof
sports fields. These are the key components of the West Lethbridge Core. The market has
shownastronginterestforcommercialpropertiesinCrossings.TheCitywillbeginmarketing
thesecommercialpropertiesinthespringof2011.

Real Estate and Land Development

Business Plan 2012-2014

IntheSherringBusinessandIndustrialPark,PhaseI,allservicinghasbeencompletedtodate
andwehaveafairlysteadyabsorptionrate.TheTechnologyCommercializationCentre(TCC),a
partnership between Economic Development Lethbridge and Iunctus Inc, has started
construction.TheTCCwillcreateopportunityfortechnologyrelatedbusinessestobuildfrom
eachotherssynergies.

Looking forward, we have been putting a great deal of effort into working with internal
departmentsthathaveidentifiedlandrequirementsintheirbusinessplans.

Waterreservoirs,roadrightofways,firehalls,parksandothermunicipaluses.

Waterbridge,locatedwestofSunRidge,willcontinuewiththeprinciplesofenvironmental
stewardship.

Garry Station, located north of Crossings, will add population to the area to support the
commercialpropertiesinCrossings.

NorthLethbridgeareafeaturingtheRegionalParkscheduledtobeginconstructionin2014.

Real
Estate and Land Development

Business Plan 2012-2014

2.0 ACKNOWLEDGEMENTS
ThefollowingindividualsparticipatedinthepreparationoftheBusinessPlan:

1. MichaelKellyManager
2. DonBartelProjectAdministrator
3. JimMatthewsProjectAdministrator
4. KelHansenCorporateLandAdministrator
5. SusanGouwLandSalesAssistant
6. LornaKurioRealEstateandEconomicDevelopmentCustomerLiaison
7. GraemeWoodsFacilitator
8. RichardHildebrandFacilitator

Real Estate and Land Development

Business Plan 2012-2014

3.0 BUSINESSUNITOVERVIEW
Weareinthebusinessto:

Developlandtoprovideindustrial,residentialandcommerciallandopportunities
Current:SherringBusinessandIndustrialPark,RiverStoneandSunRidge
Future:Waterbridge,GarryStationandNorthLethbridgeRegionalParkarea

Createrevenuetobereinvestedintootherprojectsi.e.Crossings

Administer land holdings to create opportunities for the orderly assembly of land for
effectivecommunityplanning

DemonstrateleadershipthroughinnovationinsupportoftheMunicipalDevelopmentPlan
(SunRidge storm water management system that filters storm water before entering the
rivervalley)

Thegoalsforourlanddevelopmentare:

Toachieveareasonablereturnoninvestmentmeasuredthroughearningsand/orvalueto
thecommunity

Toprovideavarietyofchoicessuchasdensity,pricepoint,amenitiesandlocationsinthe
marketplacetoconsumers

To develop communities that are attractive and sustainable (economically, socially and
environmentallyresponsible)

3.1 Mission\Vision\Values
Mission:
Toprovidelandmanagementandlanddevelopmentservicesoptimizingeconomicandpublic
benefitsforthecorporationandcommunity.
Vision:
TodevelopandmanagelandownedbytheCityofLethbridgeandtoproviderealestate
servicesandopportunitiestomeettheneedsofourstakeholders.

Real Estate and Land Development

Business Plan 2012-2014

Values:

Help meet social, economic and financial community objectives through efforts in land
management.

Support to business industrial, commercial and residential, to develop and thrive in our
community.

Provide leadership and innovation in meeting land needs of our institutions, recreational
users,socialagenciesandresidents.

Assisttoprotectnaturalenvironmentalfeaturesthroughthelandbankingsystemandthe
landdevelopmentprocess.

SupportinternalBusinessUnitstomeettheirlandrequirements.

Respect the expertise and contribution of team members and recognize the value of
collaborativeeffort.

Providetimely,accurateinformationtocustomers.

Real Estate and Land Development

Business Plan 2012-2014

3.2 OrganizationalChart

Real Estate and Land Development

Business Plan 2012-2014

3.3 History
History:MunicipalErasofLandDevelopmentandRealEstateActivity

1. 18901960EarlyLethbridge

Industrial Park began with the purchase of around 30 acres in the vicinity of the first
municipalairportaround1925.

Whentheairportmovedtoitspresentlocationin1939,the110acreswasaddedtothe
industrialarea.

In 1942 the military obtained about 700 acres of land north of the current 5 Avenue
Northandeastof28StreetNorthforuseasaninternmentcampforP.O.Ws.

Inthelate1950stheCityacquiredapproximately600acresoftheinternmentcampfor
industrialpurposes.

TheCityhadvirtuallynoinvolvementinresidentialorcommerciallanddevelopmentor
realestateduringthisperiod.

2. 19611983PostWarBoom

InJanuaryof1970,approximatelyeightandahalfsquaremilesoflandwasannexedin
westLethbridge.Theareawassubdividedintothree640acreresidentialdistricts,which
becameVarsityVillage,IndianBattleHeightsandMountainHeights.TheCityplayeda
majorroleintheservicingandsellingoftheseareas.

The City participated in a partnership with the private sector to develop Ridgewood
HeightssectionofwestLethbridge.

1971 saw the beginning of a major commercial expansion to the downtown, with the
land assembly of approximately 20 acres between 5th Street South and Scenic Drive
from approximately 5th Ave. to 3rd Ave. This led to the development of several new
buildings, including Lethbridge Centre, the Provincial Government buildings and the
LethbridgeLodgeHotel.

In1981,theUrbanParksfortheFutureprogramallowedtheCitytobegintheprocessof
acquiring3,750acresforaconservationparkdevelopmentintherivervalleyandcoulee
runningthroughthecityalongtheOldmanRiver.

Real Estate and Land Development

Business Plan 2012-2014

3. 19841999ModernLethbridge

In July 1984, about 95 acres of the CP Railway property was acquired by the City for
commercialandresidentialredevelopmentwhentherailyardswererelocatedtoKipp.
ItisnowhometoParkPlaceMall,PoliceServicesBuilding,SaveOnFoodscomplexand
CrowsnestTrail.

The beginning of urbanization and commercial development in south Lethbridge after

1984 is a significant milestone. An important event in the development of south
Lethbridgeoccurredwhencommercialdevelopmentatthesiteoftheolddriveinwent
aheadinsteadofputtinginaninterchangeforHighways4and5.

Significant residential land development subdivisions were undertaken by the City in

StaffordManorinnorthLethbridgeandRiverStoneinwestLethbridge.

Additionalhighprioritypropertieswereacquiredintherivervalleyduringthisperiod,
includingCottonwoodParkandtheRotheandMckenzieproperties.

4. Y2KandBeyond

Since 2000 significant property acquisitions have been made to support major
transportationprojectssuchasNorthScenicDrive,MayorMagrathDriveandChinook
Trail.

SignificantexpansionoftheindustrialparksawthecompletionofShackelfordPhaseII
(2003)andthedevelopmenttheSherringBusinessandIndustrialPark(2005).

TheCitypromotedenvironmentalstewardshipinresidentialdevelopmentin2005when
itopenedSunRidgeCanadasfirstBuiltGreendevelopment.TheCityagainpartnered
with the private sector in the development of the Copperwood subdivision in west
Lethbridge.

West Lethbridge Phase II the West Lethbridge Core started up in 2006. This
subdivision,knownasCrossings,willactastheservicehubforwestLethbridge.In2010,
CrossingssawtheopeningoftwonewhighschoolsandthewestbranchofthePublic
Library. The area will soon feature a new twin ice arena as well as opportunity for
commercialandresidentialdevelopment.

In 2009 the City assembled and serviced land at the end of Temple Blvd. in west
LethbridgetosupportAffordableHousingoptionspartneringwithHabitatforHumanity
andtheLethbridgeHousingAuthority.

ThefutureseestheplanningfortwonewresidentialdevelopmentsinwestLethbridge
namedGarryStationandWaterbridge.TheCitywillalsobeplanninganeighbourhoodin
northLethbridgethatwillfeaturetheNorthRegionalPark.

Real Estate and Land Development

Business Plan 2012-2014

3.4 Accomplishments

PartnershipAwardAlbertaMunicipalAffairs2009

AwardofMeritAlbertaHomeBuildersAssociation2009

ExcellenceinInnovationSouthGrowRegionalInitiative2009

LandAssemblytosupportextensionof3AvenueNorthform24StreetNorthtoMayor
MagrathDriveNorth(C15,20082017CIP)

ImplementedInnovationZoneintotheCrossings

ImplementedsecondarysuiteprogramintoSunRidge

CompletionofstormwatermanagementfacilityinSunRidge.Thisfacilitywillhelpscreen
fertilizersandpesticidesbeforethestormwaterisreleasedtotherivervalley

InstallationofsolarlightingforpathwaysysteminSunRidge
o IncorporateLEDstreetlightinginSunRidge
o CompleteinfrastructureconstructioninCrossingssubdivisiontosupporttwonewhigh
schoolsandPublicLibrary
o Acquisition of land to support road rightofway for Chinook Trail West, Garry Drive
WestandMtisTrailWest
o CityCouncilapprovesrevisedLandAcquisitionsandSalesPolicies2010
o InnovativestormwatermanagementandwindenergyaerationprograminSherring
BusinessandIndustrialPark

Real Estate and Land Development

Business Plan 2012-2014

3.5 PreviouslyApprovedInitiativesandMajorCapitalProjects
NAME

PURPPOSEOFPROJECT

TwinIceArenalocation

PublicUse

Purchasekeydowntownsitelandassembly

SiteforCommunityArtsandPerformingArts
Activities

NewFireHallsitelandassembly

CivicUse

NewCemeterysitelocation

PublicUse

StudentHousingprojectforUniversityof
LethbridgeandLethbridgeCollege

AffordableHousing

TempleBlvd.HabitatforHumanity

AffordableHousing

NativeWomensTransitionalHome

AffordableHousing

Crossings

LethbridgeCommunityCore/InnovationZone

SherringBusinessandIndustrialPark

IndustrialEconomicDevelopmentTool

RiverStone

UrbanDevelopment

SunRidge

InnovativeUrbanDevelopment

TechnologyCommercializationCentre

CommunityBenefit

LivingHome

DemonstrateGreenInnovationinSunRidgeFamily
Housing

Southgatewaterreservoirandstormpond

MunicipalInfrastructure

10

Real Estate and Land Development

Business Plan 2012-2014

4.0 BUSINESSUNITANALYSIS
4.1 FinancialSummary

Revenues

Recovery from Capital Projects

Sales of Goods & Services

Expenses
Debt Payments
General Services
Interdepartmental Transfers
Materials & Supplies
Other Personnel
Reserve Transfers
Transfers to Capital
Utilities
Wages & Benefits

Total Real Estate and Land

Governance & Community Development

Real Estate and Land Development

Budget Summary
2009
2008

2007
Actual

Budget

Budget

321,540

442,200

347,377

2010

2011

2008-2011

Budget

Budget

Change

453,772

473,334

31,134

34,158

11,700

35,000

35,000

35,000

23,300

355,698

453,900

382,377

488,772

508,334

54,434

1,200,517

1,132,300

1,120,010

1,109,100

1,109,200

(23,100)

579,128

38,100

173,100

173,100

173,100

135,000

339,448

351,000

567,200

717,300

606,600

255,600

12,302

10,000

13,500

13,500

13,500

3,500

14,509

33,500

39,500

39,500

39,500

6,000

(539,376)

4,600

(17,100)

(17,100)

(17,100)

(21,700)

(1,929,755)

(1,838,800)

(2,305,137)

(2,288,593)

(2,191,244)

(352,444)

543

400

(400)

678,377

722,800

791,304

741,965

774,778

51,978

355,693

453,900

382,377

488,772

508,334

54,434

(5)

11

Real Estate and Land Development

Business Plan 2012-2014

4.2 CoreBusinessandServiceLevels
RealEstateandLandDevelopmentCoreBusiness&ServiceLevels
CoreServicesLandAdministration
DescriptionofService:

toprovidepropertymanagement

ServiceLevels:

effectivemanagementofpropertyi.e.costs,revenue,

services

managelandbankandrealestate
inventory

safety,appropriateaesthetics

annualreviewofCIPneeds
timelyprocessingoftransactions

administerlandtransactions
CoreServicesLandDevelopment
DescriptionofService:

toachieveareasonablereturnon

ServiceLevels:

maintainappropriatelotinventorytosatisfydemandi.e.

investmentthroughearningsand/or
valuetothecommunity

developlandtoprovideindustrial,
residentialandcommercialland
opportunities

industrial,commercial,residential,multifamily,public
building

provideopportunityforthecommunitysneedsnotmetby

privatesectordevelopers
i.e.industrialandcommunityprojects

12

Real Estate and Land Development

Business Plan 2012-2014

4.3 PerformanceMeasures
RiverStoneLotActivity
Phase
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010

1
2
3
4&5
6&7
8
9
10
12
15
13

Total

#ofLots
Developed

#ofLotsSold

#ofLots
Permitted

59
115
44
115
95
87
70
57
40
43
65
790

59
115
44
115
95
87
70
57
40
41
65
788

59
115
44
115
95
87
69
55
33
27
25
724

#ofLots
Developed

#ofLotsSold

#ofLots
Permitted

93
57
59
99
32
340

93
57
59
99
24
332

92
54
51
96
11
304

SunRidgeLotActivity
Phase
2005
2006
2007
2008/09
2010
Total

2
1A
1B
3A
3C

HousesinSunRidge
BuiltGreenRatingResults
Platinum
14

Gold
188

Silver
8

Bronze
5

Total
215

13

Real Estate and Land Development

Business Plan 2012-2014

ResidentialLotMarketShare
100.0%
80.0%
60.0%
40.0%
20.0%
0.0%

OtherDevelopers

CityDevelopments

IndustrialAcresSold1997to2010

50.0

38.4

34.5

20.0

3.1

0.6

10.0

0.0

27.4

42.2

30.0

11.1

14.9

7.5

23.4

19.9

12.2

46.2

40.0

1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

0.0

Significantindustrialsales:
2003VaneeFarmCentre,AggregateInvestmentCorp(AsphaltPlant)
2004HighNoonInvestments(SunrisePoultry)
2006FirstProDevelopments(WalmartNorth)
2008TripleMHousing,GEARaineyCanadaCorp.

14

Real Estate and Land Development

Business Plan 2012-2014

4.4 KeyCustomersandStakeholders
KeyCustomers/Stakeholders
CityCouncil
SeniorManagementTeam

SummaryofPerceivedNeedsorExpectations
tobeaccountabletothecitizens
tocollaboratethedirectionsandneedsofthe
citizens

DirectCustomers
ResidentialandNonresidential
Commercial/IndustrialBuyers/Leasers
FarmLeaser
CityofLethbridge
Infrastructure
Facilities
Parks
Planning&DevelopmentServices

accesstoconcise,timelyinformation
accesstorealestateopportunities

goodcommunication

Suppliers
InternalDepartments
o IT,SolicitorsOffice,Finance

clearexpectations
fairbusinesspractices
timelypayment
opportunitytocompeteforourbusiness
timelypayment
clearandconcisescopingofassignments
accesstotimely,conciseinformation

Businesses
o Consultants,Engineers,Architects

Agencies
o RealEstateAgencies,HomeBuilder
Groups,RegulatoryAgencies
Alliances
o HabitatforHumanity,EDL,
LethbridgeHousing,DaytonaLand,
LethbridgeCollege,UDI,University
ofLethbridge,LethbridgeHome
Builders
Staff

abletoplanahead
understandtheirperspective
establishroles,responsibilities,expectations

understandtheirperspective
establishroles,responsibilitiesandexpectations
awarenessandwillingnesstoassistcommunitygoals

supportongoingpersonaldevelopment
keepinformed
respect

15

Real Estate and Land Development

Business Plan 2012-2014

4.5 EnvironmentalScan
MARKETTRENDS:

Changeininterestrates

Costofdevelopment

Varietyofhousingoptionsmarketdemand

Varietyoflandoptions

CorporatelandrequirementsasoutlinedintheCIP

POLITICALFACTORS:

NewCityCouncileverythreeyears

Councilsupportstheprovisionofindustrialland

MunicipalDevelopmentPlan

Publicscrutinyoflandtransactions

Citycontinuestohavestablegrowth

Interestrates,Canadiandollar

Oilprices

ECONOMIC
CLIMATE:

CUSTOMERNEEDS:

Information

Fairandequitabletimelyopportunities

ChangestoFederal/Provincialtransfers,i.e.affordablehousingalliances

UNCERTAINTIES:

16

Real Estate and Land Development

Business Plan 2012-2014

OTHERFACTORS:
(Technology,
Facilities,Etc.)

Website

JDEdwards

CityofLethbridgePolicies

LandUseBylaw

Legislation

BuildingCode

Infrastructureservicesstandardsandspecifications

4.6 SPOTAnalysis
STRENGTHS:

Internalandexternalrelationships

Councilsupport

Experiencedandknowledgeablestaff

Customerservice

Landbankprogram

Abilitytoinfluence

Abilitytothinkbig

Nontaxsupportedrevenuegenerator

Documentmanagement

Policiesandprocedures

Attentiontodetail

Comprehensivemarketingprogram

Complexityoflandtransactions

Complexandcumbersomemultidepartmentalroadplanandclosure
process

Complexandcumbersomemultidepartmentalshallowutilityinstallation
process

Complexlandinventorysystem;coordinationofmultipledatabases:
Tempest,GIS,JDEdwardsandExcel

Infrastructureservicestandardsandspecifications

PROBLEMS:

17

Real Estate and Land Development

Business Plan 2012-2014

OPPORTUNITIES:

Createpositivechangeinthefabricofthecommunity

Developpartnershipsforeconomicand/orpublicbenefit

Createcommunitiesutilizingsustainabilityprinciplesthatincludeeconomic,
environmentalandsocialattributes

Streamlineprocesseswhileadheringtoapprovalrequirements

Lossofcorporateknowledgethroughstaffturnover

Downturnoftheeconomy

Geotechnicalrisks

Changingregulatoryrequirements(stormwatermanagement)

Rapidupturnintheeconomy(costescalations,toobusy,supply/demand)

THREATS:

18

Real Estate and Land Development

Business Plan 2012-2014

5.0 SUMMARYOFIMPROVEMENTOPPORTUNITIES
RealEstate&LandDevelopment6BoldSteps
BoldSteps

Primary/SecondaryObjectives

1. LandBankStrategytosupportmunicipal
requirementsasidentifiedintheCIP

ReviewcurrentCIPneedswithinternalstakeholders
Developatimetableforacquisitionofpropertiesto
supportCIP

2. Seamlessinventorymanagementsystem
thatmeetstheneedsofvarious
stakeholderswithinthecorporation

CurrentlytheCitymanagesfourseparateland
inventorysystemsthatrequireagreatdealofeffortto
coordinate
Reviewneedsofstakeholders
Investigateexistingsystemsforsolution

Marketingandsalesstrategy

3. Improveinformationforcustomers

4. Preparationofsalesstrategyofcommercial
componentsinTheCrossings

Marketanalysis
Editmasterplananddevelopmentguidelines
Valuation
ConfirmwithCouncil
RequestforProposal
RecommendationtoCityCouncil
Close

5. Planning

AreaStructurePlanWaterbridge
OutlinePlanNorthRegionalPark
OutlinePlanGarryStation
LeisureCampusWestLethbridge
JointStormWaterPlanRiverStone/Universityof
Lethbridge

6. ProformaBudgets

Timelycompletionofproformabudgetsonanannual
basis

19


Real
Estate and Land Development

Business Plan 2012-2014

APPENDIX1
RIVERSTONE

Appendix 1

Developed Phases
Phase

# of
# of Completion
Lots Permits
Date

1
2
3
4
5
6
7
8
9
10
12
15
13
Total

59
115
44
61
54
67
28
87
70
57
40
43
65
790

59
115
44
61
54
67
28
87
69
55
33
27
25
724

2000
2001
2002
2003
2003
2004
2004
2005
2006
2007
2008
2009
2010

Future Phases
Completion
Date
# of Lots
Phase (estimated) (estimated)

14
16
20
11
17
21
18
19
22
Total

43
56
49
49
52
49
77
34
52
461

2011
2012
2013
2013
2014
2015
2016
2017
2018

Real
Estate and Land Development

Business Plan 2012-2014

APPENDIX2
SUNRIDGE

Appendix 2

Development and Timing

Phase
2
1A
1B
3A
3C

# of
# of Completion
Lots Permits
Date
93
57
59
99
32

92
54
51
96
11

2005
2006
2007
2008
2010

340
304
Phase # of
# of Completion
(future) Lots Permits
Date
3D

65

n/a

2011

Built-Green Rating
Platinum Gold
14
188

Silver
8

Bronze
5


Real
Estate and Land Development

Business Plan 2012-2014

APPENDIX3
CROSSINGS

Appendix 3

Real
Estate and Land Development

Business Plan 2012-2014

APPENDIX4
SHERRINGBUSINESS&INDUSTRIALPARK

Appendix 4


Real
Estate and Land Development

Business Plan 2012-2014

APPENDIX5
HISTORYMAP
CONTEXTMAP
SPOTMATRIX
STAKEHOLDERMAP
BOLDSTEPS
COVERSTORY

HISTORY OF Real Estate And Land Development

1St Avenue South Land Assembly

KEY
Crossings

IN THE
BEGINNING

GOALS/
RESULTS

Gary Station

Industrial Land
Development as
an Economic
Development tool

PROJECTS/
STRATEGIES

Copperwood
Legacy Ridge Commercial
Varsity Village
Indian Battle Heights
Mountain Heights

Residential
Projects:

Ridgewood
Tudor
Extension

KEY EVENTS

Temple Blvd Habitat for Humanity

RiverStone
North Regional Park
Stafford Manor
Mountain Heights
Extension

Waterbridge 2015

SunRidge

Downtown
PEOPLE

PRODUCTS/
SERVICES/
SITES

RiverStone
University of
Lethbridge

DATELINE

1890

SunRidge

1997 Plus 1
1996 2 Staff
2000 4 Staff
1994 - 1995-0 Staff

1970

1984

2000

2002

2004

2006

1996-2009

2008

2010

CONTEXT MAP : Real Estate And Land Development

ECONOMIC
CLIMATE

POLITICAL
FACTORS
New City Council / 3 years

City Continues to have

stable growth

Council Supports the Provision of

Industrial Land
Municipal Development Plan
Public Scrutiny of Land Transactions
CIP

CUSTOMER NEEDS
Information

Fair and
equitable timely
opportunities

UNCERTAINTIES

Website
J D Edwards

Change to Federal /
Provincial Transfers

1996-2009

SPOT MATRIX Real Estate and Land Development

OPPORTUNITIES

STRENGTHS
+ Strong Relationships
Internal and External
+ Council Support

+ Strong Customer Service

+ Land Bank

+ Ability to Think Big

+ Revenue Generator

OPPORTUNITY

OPPORTUNITY

Ability to create a
positive change
in the community
landscaping

Streamline
porcesses

OPPORTUNITY
Partnerships

Not tax supported

+ Strong Document
Management
+ Strong Policies and
Procedures - attention to
detail

PROBLEMS

OPPORTUNITY
Set standards
for future
developments

OPPORTUNITY
Work more closely
with home builders
and city land
owners

THREATS

Current Staff Vacancies

Shallow Utility Installation

Staff Turnover

Road Plan & Road

Closure Process

Scheduling and cost

control

Downturn in Economy

Many new players who

has ownership of
processes

Rapid Upturn in
Economy
(Cost Escalation, Too
Busy, Supply / Demand)

Lack of Marketing

Timely Processing of
Land Transactions

Geotechnical (Risk)

Changing Regulatory
Requirements
RE: High Intensity
Residential Fire
(HIRF) Code

Storm Water
Management

1996-2009

FUTURE/EXTERNAL

CURRENT/INTERNAL

+ Experienced &
Knowledgeable Staff

+ Ability to Influence

STAKEHOLDER MAP Real Estate and Land Development

OTHER CONSTITUENTS

CURRENT
NETWORK

Community At Large

DIRECT CUSTOMERS
Commercial / Industrial Buyers /
Lessee
City Departments

BOARDS

Infrastructure

City Council
and Leaders

Facilities
Parks

Residential / non-residential
Farm Lessee
Home Builders

Michael,Jim,

Consultants
Engineers / Architects
Contractors

General Public

Don, Kel

Real Estate Agencies

Susan, Lorna

Home Builders Group

STAFF

Solicitor
IT

Finance Dept
Appraisors

Lethbridge Housing

SUPPLIERS

Native Women's
Transition Home

Economic Development
Lethbrudge

Joint Venture
Daytona Land

Urban Development
Institute

Habitat for Humanity

University of Lethbridge
Lethbridge College
Lethbridge Home
Builders Association

ALLIANCES

1996-2009

SIX BOLD STEPS

Innovation

Effective
administration
of land
holdings

Timely and
accurate
information to
customers

VISION
To develop and manage land owned
by the City of Lethbridge and to
provide real estate services and
opportunities to meet the needs of our
shareholders

Develop
attractive
and
sustainable
communities

Optimize
economic
and
public
benefit

Develop land
to provide
industrial,
residential and
commercial
opportunities

Proforma budget
Planning new developments
Preparation of sales strategy of commercial components
in the Crossings

Staff
City Council
Senior administration
Economic Development Lethbridge
Home builders
Contractors

Comprehensive
marketing program
Complexity of land transactions
Complex and cumbersome multidepartmental shallow utility
installation and road plan and closure
processes

Improve information for customers

Seamless inventory management system that meets the needs of
various stakeholders within the corporation

Complex land inventory system;

coordination of multiple databases:
Tempest, JDE, GIS, EXCEL

Land bank strategy to support municipal requirements as identified in the CIP

VALUES
Help meet social, economic and financial
community objectives through efforts in land
management

BOLD STEPS
Provide leadership and innovation in meeting land
needs of our institutions, recreational users, social
agencies and residents

Support to business industrial, commercial and

residential, to develop and thrive in our community Assist to protect natural environmental features
through the land banking system and the land
Provide timely, accurate information to customers
development process

Infrastructure services
standards and specifications

Support internal business units to meet

their land requirements
Respect the expertise & contributions of
team members and recognize the value of
collaborative effort
1996-2009

COVER STORY VISION- Real Estate and Land Development-RELD

QUOTES
BRAINSTORMS
Future Growth of the Crossings

Congrats to RELD on its architectural innovation & diversity

in Crossings residential community. President,
Lethbridge Home Builders Association

Future partnerships

We Build Dreams

Waterbridge
North Regional Park

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other image)

SIDEBARS

BIG HEADLINES
Buddist Monk in Lethbridge to
bless redevelopment in China
Town
New Database mapping
system unveiled
Last chance to buy prime
coulee view lots in RiverStone

Twin Ice Centre to host 2015

Canadian National Figure
Skating Championships
Show Homes are now open for
public viewing in Crossings
RELD completes Canadas first
BuiltGreen Community. Wins
FCM Award

First A380 lands at the Stubb

Ross International Airport to
celebrate transfer of ownership
to the City of Lethbridge

Grand opening of new Grocery

store - anchors commercial
development in Crossings

Hotel/casino opens in
Crossings

RELD completes acquisition of

land requirements to support
2014-2024 CIP

If you build it they will come

North Regional Park opens
RELD sells out of Sherring
Phase I. Phase II is now
available for sale

Land Department attracts major

industrial user providing 400 new
jobs in the city

Awards Night 2015

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other image)
Winner of the Sustainable
Community Awards

1996-2009