Parallel Sessions of 1st ICGBEC2016

Day 1 (at 3.00 pm - 6.00 pm on Monday, 5th December, 2016)

Topic
s

Sustainable
Entrepreneurship
(1)

Time /
Venue

Bestari Hall (Level

2)
Moderator:
Dr. Farid
Shamsudin
Ms. Christina Tan
Li Choo

3.00
pm 3.30
pm

6
VIJAYA
KUMARAN
RAMASAMY

4.00
pm 4.30
pm

Room: 2202 (Level

22)
Moderator:
Dr.Arman Ahmad
Mr. Mohamed
Riyas

5
KALSOM
SALLEH

Creative Media
and
Information
Technology

Multidisciplinary Studies

Sustainable
Entrepreneurshi
p (2)

Room: 2208
(Level 22)
Moderator:
Encik Mohd
Zawawi
Mr.
Nasharuddin
Haniff

Room: 2306 (Level 23)

Moderator:
Prof. Datuk Abdul Halim

Room: 2307
(Level 23)
Moderator:
Prof. Dr.
Mohammad
Abdullah
Mamun
Siti Khairunnisa

102
AIZAT
ZAKARIA

49
CHAIBOU ISSOUFOU

130
JOANNE HEE
NYUN TOW

LEARNING
ORGANIZATION
AND
KNOWLEDGE
MANAGEMENT
FOR
INTELLECTUAL
ENTREPRENEURS
HIP IN THE
HIGHER
LEARNING
INSTITUTION

THE EFFECT
OF
ELECTRONIC
DEVICE ON
HUMAN
HEALTH

13
CHUA CHOON
TAK

123
ALFRED LAW
KIM SANG

A STUDY OF
INNOVATION
STRATEGY AND
ORGANISATION
PERFORMANCE:
A CASE STUDY
OF HAI-O
ENTERPRISE,
MALAYSIA

AN INTEGRATIVE
APPROACH TO
ANALYZE JOB
FACTORS
AFFECTING HR
RETENTION OF
GEN Y:
STRATEGIC
IMPLICATIONS
FOR JOB DESIGN:
A PILOT STUDY

11
PANJI
KUSUMA
PRASETYAN
TO

34
MURAD ATA
SAID MASOOD

40
SHARIF O G
SALEM

ASSESSING
SUCCESS
FACTORS OF

THE ROLE OF
LEARNERS
PRESENCE IN

AN
INVESTIGATION
OF SERVICE
QUALITY AND
THE IMPACT ON
CUSTOMER
SATISFACTION IN
MOBILE
COMMUNICATION
INDUSTRY IN
KLANG VALLEY
MALAYSIA

33.30
pm 4.00
pm

Business
Management

ANALYZE
CAPITALIZATI
ON RATE OF
LUXURIANT
HOUSE IN
SLEMAN
DISTRICT,
YOGYAKARTA
PROVINCE,
INDONESIA

35
NOOR AINIE
BINTI AMRI
STRATEGIC
ORIENTATION
ENHANCING
EMPLOYEES

SIGNIFICANCE OF ISLAMIC
CAPITAL MARKET
INSTRUMENTS

AN
INTEGRATED
CONCEPTUAL
FRAMEWORK
MEASURING
EFFECTS OF
EXOGENOUS
VARIABLES ON
BRAND
LOYALTY:
EMPIRICAL
STUDY ON
COFFEEHOUSE
BRANDS FOR
YOUNG
CONSUMERS

14
THARMARAJAH
NAGALINGAM

29
NURFAHRAIN
AB RASHID

HOW IS MEDICAL TOURISM

PERCEIVED? A QUALITATIVE
STUDY FROM MALAYSIA

STRATEGIC
COMPETITIVE
ADVANTAGE
OF HIRING
PERMANENT
VS. CONTRACT
EMPLOYEE IN
MALAYSIA: A
CASE OF
EDUCATION
SECTOR

1
SUBRAMANIAM APPAVOO

44
EVI PRIYANTI

IMPACT OF LINUS PROGRAM

IN A RURAL SJKT SCHOOL IN
HULU LANGAT DISTRICT,
SELANGOR : CASE STUDY

THE
PERFORMANCE
OF
COOPERATIVES,
MICRO SMALL

4.30
pm 5.00
pm

ASSESSING
LEARNING
OUTCOME OF
CONTENT
MANAGEMENT
SYSTEM
LEARNERS
PERSPECTIVES IN
DIFFERENT
APPROACHES

READINESS
FOR CHANGE:
MALAYSIAN
PUBLIC
SECTOR

47
NOR AMINAH
MOHD KHALIL

53
IZDIHAR
BAHARIN @ MD
DAUD

41
NOR YAZI HJ
KHAMIS
EXPLORING
THE ENGLISH
FOR SPECIFIC
ACADEMIC
PURPOSES
PRACTITIONE
RS
CHALLENGES
TEACHING
TECHNICAL
AND
ENGINEERING
CONTEXT

36
JAMSHED BUTT

42
AZWIN ARIF
ABDUL
RAHIM

89
SHEIKH MUHAMAD HIZAM

AN EVALUATION
OF COMPETITIVE
ADVANTAGES VS.
COMPARATIVE
ADVANTAGES OF
SOFT DRINKS
COMPANIES IN
MALAYSIA

5.00
pm 5.30
pm

5.30
pm 6.00
pm

AND MEDIUM
ENTERPRISES,
INDUSTRY, AND
TRADE IN
CLOTHING
MARKET
REVITALIZATION
AND
INSTRUCTION
SUMEDANG
REGENCY WEST
JAVA PROVINCE

STUDENTS
BEHAVIORAL
INTENTION
TOWARDS
DISTANCE
ONLINE
LEARNING IN
UNIVERSITY
EDUCATION

DETERMINANTS
OF CAPITAL
STRUCTURES OF
MALAYSIAN PN17
COMPANIES

91
MICHELLE ONG
ERN RUI

78
SHAZLIN
SAMSANI

AGILITY IN
LOGISTICS
INDUSTRY:
RELATION TO
FIRMS
COMPETITIVENES
S IN MALAYSIA

THE INFLUENCE
OF REWARD
SYSTEM
TOWARDS
CORPORATE
CULTURE AND
INNOVATION IN
MANUFACTURIN
G COMPANIES IN
GAINING
COMPETITIVE
ADVANTAGE

94
JENNIFER
HOSSAIN

99
NADIATUL
AKMA ROSLE

EXPERIENTIAL
OPEN
INNOVATION AND
CO-CREATION IN
GLOBAL
ENTREPRENEURS
HIP

INTENTION TO
LEAVE AMONG
EMPLOYEES IN
KOLEJ
UNIVERSITI POLYTECH MARA
KUALA LUMPUR
FROM THE
ORGANIZATIONA
L JUSTICE
PERSPECTIVE

CONFIRMATIO
N OF MOBILE
LANGUAGE
LEARNING
FRAMEWORK
ELEMENTS
FOR
ENGINEERING

THE IMPACT OF ETHNICITY,

RELIGIOSITY, AND SOCIAL
MEDIA
ON ATTITUDE TOWARDS
POLITICS IN PAKISTAN

STRESSOR AND TURNOVER

AMONG MARA

38
MENAMBIGAI
KURUPATHAM
A STUDY OF
FACTORS THAT
DETERMINE
SELECTION OF
CHILD CARE
CENTERS IN
PENANG,
MALAYSIA

90
PETER YACOB
SUSTAINABLE
GREEN
PRACTICES:
EMPIRICAL
EVIDENCE
FROM
MALAYSIAN
E&E
MANUFACTURI
NG SMES

AND
TECHNOLOGY

83
MOHD
SHAFEIRUL
ZAMAN BIN
ABD MAJID
TO GAMIFY
OR NOT? A
CONCEPT
PAPER ON
THE
EFFECTIVENE
SS OF USING
MEDIA

95
M.T. HIRNISSA

92
SITI NURAINI

THE CONTRIBUTIONS OF
SMALL AND MEDIUM
ENTERPRISES (SMES) ON
MALAYSIAN ECONOMIC
GROWTH: A SECTORAL
ANALYSIS

ANALYSIS OF
POVERTY,
DISPARITIES,
REGIONAL
INCOME AND
HUMAN
DEVELOPMENT
IN EAST JAVA

Parallel Sessions of 1st ICGBEC2016

Day 2 (at 9.00 am - 1.00 pm on Tuesday, 6th December, 2016)
Topics

Sustainable
Entrepreneurshi
p (1)

Business
Management

Creative
Media and
Information
Technology

Multidisciplinar
y Studies

Sustainable
Entrepreneurship
(2)

Multidisciplinar
y Studies

Time /
Venue

Bestari Hall
(Level 2)

Room: 2202
(Level 22)
Moderator:
Dr. Aimi
Zulhazmi

Room: 2208
(Level 22)
Moderator:
Dr Baruddin
Mohammed
:

Room: 2306
(Level 23)
Moderator:
Dr. Omer
Alaeddin

Room: 2306
(Level 23)
Moderator:
Mohamed Riyas

Room: 2307
(Level 23)
Moderator:
Christina Tan Li
Choo

149
Suha Foud
Salem

137
HIDYATUL
HUSNA BINTI
ABDUL
MALEK

20
NUR
SYAHIREEN
SUKRI

131
ARUN KUMAR
LOGANATHAN

Moderator: Dr.
Nazatul Shima
Nasharuddin
Haniff
9.00 am
- 9.30
am

132
K.SUNDERA
SIRINGIVI
A STUDY ON
FACTORS THAT
CONTRIBUTE
TO DELAYS IN
CONSTRUCTIO
N INDUSTRIES
IN KLANG
VALLEY

9.30 am
- 10.00
am

8
NURUL AR
RASYID MD
SAAD
FACTORS
INFLUENCING
THE
COMMITMENT
TOWARDS
CAREER
ENHANCEME
NT AMONG
ACADEMIA AT
KOLEJ
UNIVERSITI
POLY-TECH
MARA KUALA
LUMPUR

The Role of
Teacher Self
Efficacy and
School
Managemen
t
System on
Teachers
Intention to
Use
Interactive
Whiteboard
(IWB) at
High Schools
in Gaza Strip
TAM
Model
Approach

THE
RELATIONSHIP
BETWEEN
MOTIVATION
AND
EMPLOYEE
RETENTION
AMONG
ACADEMIC
STAFF IN
KOLEJ
UNIVERSITI
POLY-TECH
MARA (KUPTM)
KUALA
LUMPUR

157
Gowri
Kirubamoorthy

51
SYAWAL
FITRIADY

7
R AMIRAH
SUHAIMI

10
MUHAMMAD
NAJIB BIN ALI

CULTURAL
INTELLIGENCE
AND CROSSCULTURAL
ADJUSTMENTS:
IMPACT ON
GLOBAL
MOBILITY
INTENTIONS

THE
INFLUENCE
OF
MANAGEMEN
T PRACTICES
ON SERVICE
RECOVERY
PERFORMANC
E, TURNOVER
INTENTION
AND JOB

THE ROLES
OF KEY
PERFORMAN
CE
INDICATOR
FOR AN
EFFECTIVE
STRATEGY
EXECUTION:
A CASE OF
FOOD AND

SENIOR
CITIZEN
RETIREMENT
CONCEPTS: A
REVIEW FROM
DIFFERENT
COUNTRIES

AN EVALUATION
OF
GENERATIONAL
ACCEPTANCE
TO VIRTUAL
OFFICE
ARRANGEMENT:
A CASE OF
PETRONAS ICT
SDN BHD

146
Nor Fairuz
Syazana Nor
Fauzi
FACTORS
AFFECTING THE
INTENTION TO
STAY AMONG
SPA THERAPIST
IN MALAYSIA

A STUDY OF
CORPORATE
SOCIAL
RESPONSIBILIT
Y AS A
SOURCE OF
EMPLOYEE
SATISFACTION
FOR
CONSULTING
ENGINEERING
FIRMS IN
BUILDING
CONSTRUCTIO
N INDUSTRY IN
KLANG VALLEY

140
SUHAILY
MOHD RAMLY
RECIPROCITY
AND SENSE OF
COMMUNITY
AS
ANTECEDENTS
TO STORE
EQUITY AND
STORE
LOYALTY IN
CONTEXT OF
NEIGHBOURHO

10.00
am10.30
am

10.30am
11.00am

11.00am
11.30am

SATISFACTIO
N AMONG
FRONT LINE
EMPLOYEES
BANK OF
ACEH OF
INDONESIA

BEVERAGE
INDUSTRY

23
MUHAMMAD
KHAIRUL
ANUAR
AHMAD

85
ZETTI
ADELA
BINTI
ZOLKEPLI

CONTRIBUTIN
G FACTORS
ON TRUST
FOR EBUSINESS IN
MALAYSIA:
CUSTOMER
PERSPECTIVE
S

TELEGRAM
AS A
MEDIUM OF
PEER
REVIEW IN
EFFECTIVE
PRESENTATI
ON

63
Thillai Raja
Pertheban

76
NUR NAJWA
HAMIZAH

112
KHAIRUL
AZRIN BIN
MOD RIFAT

ENHANCING
SUPPLY CHAIN
AMBIDEXTERIT
Y BY ADAPTING
RESILIENCY

THE
RELATIONSHI
P BETWEEN
PERSONALITY
TRAITS AND
CONFLICT
MANAGEMEN
T STYLES
AMONG
MANAGERS IN
PUBLIC
LISTED
COMPANIES

18
SHEENA
SARA
SURESH
PHILIP

158
Jaya Priah
Kasinathan

111
Shahrin
Hashim

103
FAKHRUL
HISYAM

The Effects of
Emotional
Labour on
Private
University
Lecturers

Tweet and
Click;
Connecting
with the
Millennial
Consumers

PURCHASE
INTENTION
TOWARDS
COUNTERFEITI
NG
LUXURIES
FASHION
PRODUCT
AMONG
UNDERGRADU
ATE

28
M.JANANI
A FACTORIAL
STUDY OF
PERSUADING
EFFECT OF
MALL
AESTHETICS
ON SHOPPERS
PURCHASE
INTENTIONS
WITH
REFERENCE TO
CHENNAI CITY

INNOVATION
INVESTMENT,
CORPORATE
GOVERNANCE
AND FIRM
PERFORMANCE
: AN
EMPIRICAL
STUDY OF

The
Relationship
between
Ownership
Structure
and Board
Composition
on
Intellectual
Capital
Value and
Corporate
Performance
: Evidence
from
Malaysian
Technology
Industry

OD STORE

46
NURRAFIDAH
BIN SAHIDAN

100
ISWANA
ISMAYATIM

72
SELVARAJAH
KRISHNAN1

THE ROLE OF
BALANCED
SCORECARD
FOR
STRATEGY
EXECUTION
SUCCESS

THE IMPACT OF
JOB INSECURITY
AND CAREER
DEVELOPMENT
ON EMPLOYEES
INTENTION

THE
AWARENESS
OF GEN ZS
TOWARD
HALAL FOOD
INDUSTRY

77
LIM LEI SIR

156
Adib Muliyani
Mohd Amin

114
Linggeswary
Thinaharan

EMPIRICAL
STUDY OF
CORPORATE
GOVERNANCE
ON PUBLIC
LISTED
COMPANIES IN
MALAYSIA

Teaching
Competencies
and Quality
among
Expatriate
Academicians
and Local
Academicians
in Malaysian
Higher
Education
Institutions

25
MUHAMMAD
NUR FALAKH
SAID

71
SHEIKH
MUHAMAD
HIZAM

IDENTIFICATION
OF FACTORS
CONTRIBUTES
TO UNIKL
BUSINESS
SCHOOL
GRADUATES
UNEMPLOYMEN
T

ANALYSIS OF
EXHAUSTION
RELATED
PSYCHOLOGIC
AL RISK
FACTORS
AMONG OIL
AND GAS
TANKER
DRIVERS IN

The Impact of
Healthcare
Service
Quality,
Patient
Perceived
Value and
Patient
Satisfaction on
Patient Loyalty
in Private
Healthcare
Sector

TECHNOLOGY
& NONTECHNOLOGY
PUBLIC LISTED
COMPANIES IN
MALAYSIA

11.30am
12.00pm

12.00pm
12.30pm

64
Roger Tan Chai
Wha

73
Nur Safia
Amira

PUBLIC
ACCEPTANCE
ON SAVING
LIVES USING
TASER
FOR ROYAL
MALAYSIAN
POLICE

The Usage of
Cosmetic in
Malaysia:
Understandin
g the Major
Factors that
Affect the
Users

118
NWOKOLO
EBUKA PAUL

24
MUHAMMAD
FADHLI
TAHARIM

EMPLOYEE
ENGAGEMENT
AS A
DETERMINANT
FACTOR FOR
EMPLOYEE
PERFORMANCE
:A
CONCEPTUAL
FRAMEWORK

12.30pm
- 1pm

STUDENT IN
UNIKL

96
NOR AZMAN
BIN MELI
IMPACT OF
LEADERSHIP
STYLE ON
ORGANISATION
AL
COMMITMENT
AMONG
EMPLOYEES OF
POWER
UTILITY IN
SABAH: ROLE
OF WORK
MOTIVATION
AND ROLE
AMBIGUITY

THE
ASSESSMENT
ON THE
ACCEPTANCE
OF MOBILE
BANKING
AMONG
MALAYSIAN

134
NUR ADILAH
MOHD
NORDIN
AN
IDENTIFICATI
ON ON THE
EXISTENCE
OF
BEHAVIOURS
RELATED TO
WORKPLACE
BULLYING AT
THE
WORKPLACE
IN KLANG
VALLEY

27
KHAIRUL
NAZREEN
MUSTAFA
KAMAL
INTERNET
BANKING
SECURITY
ISSUES:
CUSTOMER
PERSPECTIV
E

65
NUR FARAH
SYAHIRAH
STUDY ON
CHILD SEXUAL
ABUSE

61
NORIZZATI
AHSRI

66
FIKHRI
NOREFENDI

C2B
INCREASE
STUDENTS
ENROLMENT

MEDICAL
CANNABIS: IN
MEDICINE
PERSPECTIVE
FOR HUMAN

74
SITI
NURAIN

72
IRSYAD
ZAHRAN

E-Commerce
Issues on
Customers
Awareness
in Malaysia

THE
AWARENESS
OF GEN Zs
TOWARD
HALAL FOOD
INDUSTRY

MALAYSIA

136
FITRI NUR
ADIBA BINTI
AHMAD
FARIZAN

70
ADAM
KHUZAINI
MOHD
SAFFIAN

AN EVALUATION
OF TRAINING
AND
DEVELOPMENT
IMPACT ON
EMPLOYEE JOB
PERFORMANCE

SAFETY AT
WORKPLACE
ENHANCE
PRODUCTIVITY

21
IZZAT
ESKANDAR
SAMSUL
HUSNI
IDENTIFICATION
OF
CHALLENGES
FACED BY
MALAY WOMEN
ENTREPRENEUR
S

128
MUHAMMAD
NUR IKMAL
MOHD
HANAFISAH
EVALUATION
COMMUTER
PASSENGER
SATISFACTION
WITH THE
SERVICES
PROVIDED BY
RAIL
TRANSPORTATIO
N

68
MOHAMAD
HANIFF
HANAFI
MOHD
ADERIS
HALAL FOOD:
STUDY ON
NON MUSLIM
ACCEPTANCE

159
Muhammad
Zahim Ghazali
TALENT ISSUE
IN ISLAMIC
FINANCE
INDUSTRY

Parallel Sessions of 1st ICGBEC2016

Day 2 (at 2.00 pm - 5.00 pm on Tuesday, 6th December, 2016)
Topic
s

Sustainable
Entrepreneurship
(1)

Business
Managemen
t

Creative
Media and
Informatio
n
Technolog
y

Multidiscipli
nary Studies

Sustainable
Entrepreneu
rship (2)

Multidiscipl
inary
Studies

Time
/
Venu
e

Bestari Hall (Level 2)

Room: 2202
(Level 22)
Moderator:
Ms. Christina
Tan Li Choo

Room: 2208
(Level 22)
Moderator:
TBA

Room: 2306
(Level 23)
Moderator:
TBA

Room: 2306
(Level 23)
Moderator:
TBA

Room: 2307
(Level 23)
Moderator:
TBA

2.00
pm 2.30
pm

17
NUR AZLIN
YAHYA

22
MUNIRAH
ZAWAWI

26
NORHUSNAD
IRA
AMINUDIN

15
ASAD IQBAL

31
ISHAK BIN
ABDUL
RAHMAN

AN
EVALUATION
OF
EFFECTIVE
CHANGE
MANAGEMEN
T TOWARDS
CHANGING
ORGANIZATIO
NAL CULTURE
IN MALAYSIA

IDENTIFICAT
ION OF THE
MOST
RELIABLE
AND
EFFECTIVE
SOCIAL
MEDIA
USED BY
HIGHER
LEARNING
INSTITUTIO
NS IN
MALAYSIA:
STUDENT
PERSPECTIV
ES

16
DR MOHD
HAIZAM
MOHD
SAUDI

30
NUR
MUHAMMA
D
SYAZWAN
ABD AZIZ

Moderator:
Mohamed Riyas

TENGKU
SAZALI
TENGKU
MUZANI
AN EVALUATION
OF PUBLIC
TRANSPORTATIO
N SYSTEM IN
GAINING
COMPETITIVE
ADVANTAGE: A
CASE OF KLANG
VALLEY,
MALAYSIA

2.30
pm 3.00
pm

151
JONATHAN

MAMANGKIANG

FACTORS THAT
AFFECT
TECHNNOPRENEU
RSHIP: A META
ANALYSIS

THE EFFECT
OF
PERFORMANC
E
MANAGEMEN
T SYSTEM
IMPLEMENTAT
ION: THE
CASE OF A
MALAYSIAN
SERVICE
ORGANIZATIO
N FROM BSC
LEARNING

AN
EVALUATIO
N OF
WIRELESS
TECHNOLO
GY IMPACTS
ON
EDUCATION
AND
TRAINING

TOURIST
EXPECTATION
S ON
HOMESTAY
SERVICES IN
MALAYSIA

143
MASZNIM
BIN YAHAYA
AN
EVALUAT
ION OF
UNIKL
STRATE
GIC
POSITIO
NING IN
GAINING
COMPETI
TIVE
ADVANT
AGE
TOWARD
S
STUDEN

THE IMPACT
OF
STRATEGIC
HUMAN
RESOURCE
MANAGEMEN
T ON
ORGANIZATIO
NAL
PERFORMANC
E

88
MOHD
JOHARI
IDHAM
AMIRUDDIN
AN
EVALUATION
ON
STRATEGIES
AND
STRATEGIC
MANAGEMEN
T PRACTICES
IN
GOVERNMEN
T SECTOR IN
GAINING
COMPETITIVE
ADVANTAGE:

THE IMPACT
OF ONLINE
BANKING ON
ORGANISATI
ONAL
EFFICIENCY
IN MALAYSIA

121
MOHD
HAFIZUL
BIN ISMAIL
THE
HOUSING
AFFORDABILI
TY ISSUES
OF THE
MIDDLEINCOME
HOUSEHOLD
S GROUPS IN
MALAYSIA

AND
GROWTHS
PERSPECTIVE

3.00
pm3.30
pm

TBA

84
ZAID BIN
MAT YUSOP

TS
FACILITI
ES:
A CASE OF
UNIKL
BUSINESS
SCHOOL

TBA

TBA

STUDENTS
SATISFACTIO
N IN THE
CONTEXT OF
KOLEJ
UNIVERSITI
POLY-TECH
MARA KUALA
LUMPUR

A CASE OF
MALAYSIA

161
Nasharuddi
n Haniff

33
JENIFER
MARY

CHALLENGES
OF
MALAYSIAN
RURAL
SMALLHOLDE
RS COOPERATIVES
ON THE
IMPLEMENTAT
ION OF
TRANSPACIFIC
PARTNERSHIP

A STUDY ON
THE
PERCEIVED
RISK IN
ONLINE
SHOPPING
AMONG
COLLEGE
GOING
WOMEN
STUDENTS IN
TIRUCHIRAPP
ALLI CITY

AGREEMENT

3.30p
m4.00p
m

TBA

TBA

TBA

TBA

TBA

TBA

4.00p
m4.30p
m

TBA

TBA

TBA

TBA

TBA

TBA

4.30p
m5.00p
m

TBA

TBA

TBA

TBA

TBA

TBA