Fax Is Not Dead and Heres How PaxFax Can Help in Fax Broadcasting

Fax machines they were once ubiquitous in every office. It was once vital in the day to day
operations of many businesses, until the internet and cloud technologies overtook the scene. The
popularity of alternative channels, such as in the case of email, has caused fax broadcasting to
dwindle. Nonetheless, while there is a noticeable decline in the use of fax advertising, it does
not mean that it has already reached its extinction. As long as there is fax machine, these forms
of advertising will live. And to be honest, fax is not dead! It still survives in many offices today
even in the case of multibillion dollar companies with state-of-the-art systems. Its long-lived
presence simply means that it can still be utilised as one of the most effective means for
marketing.
Why It Still Matters
There are many reasons why faxing is still an important channel in todays time, making a fax
company relevant. Among others, one would be for the purpose of security. In some industries,
such as in the healthcare and legal field, confidentiality is one thing that is given emphasis when
sharing documents. There are various laws in place that necessitate strict protocols in transfer of
documents. This is where fax machines become relevant, especially because users can affix their
actual signature instead of just an electronic signature.
A fax machine is also important because of confirmations. It can instantaneously confirm that the
recipient has indeed received the document that has been faxed. This is an important part of
compliance in some industries. This is unlike in the case of email or electronic document sharing
wherein you cannot instantly confirm if the document has been received.
Global reach is another reason why a fax company would still matter in todays time. While
cloud technologies have taken its peak in many developed nations, there are many countries that
are yet to keep up with these innovations. In the meantime, they are still utilising the good old
fax machines as a means for business communications.

Simplicity is another reason why fax machines are still here today. This is especially true
amongst older people who have been accustomed with faxing and not so familiar with modern
technologies.
Evolutions in Fax Machine
In order to avoid the eventual death of the machine, many companies are trying to innovate their
products by integrating a number of features that can be useful even in the most demanding
business environments. Among others, they are trying to make the machine multifunctional,
making it useful beyond faxing. Some of the modern machines can be used even for printing,
scanning, and photocopying, among other functions. This is a good way to keep up with the rise
of new technologies that are shrinking obsolete methodologies.
Making The Most Out Of Fax
Now that we have been able to establish that the fax machine is still alive, many are most
probably asking, how can you make the most out of it? What can you do in order to take
advantage of an obsolete technology that still has significant presence in many companies today
both small and large businesses? One of the answers would be through fax broadcasting.
Simply put, fax broadcasting is a business service that basically deals with the distribution of a
fax document to multiple recipients, which is done simultaneously. From a single source, fax
advertising provides a cost-effective way of distributing marketing materials. It can significantly
improve business processes and productivity.
If you are looking for the best fax company that can help you with broadcasting, there is one
option that you might want to take into consideration PaxFax. With a solid reputation and a
roster of highly-satisfied clientele, the company is committed towards not only meeting, but even
exceeding expectations through providing fax broadcasting services that will be hard for any
other company to rival.

Benefits of Fax Advertising

To convince you that bulk fax broadcasting will be essential for your business, here are some of
the benefits that you should know:

Economical: If you are looking for a cheap way to advertise your products and services,
bulk fax can prove to be a promising alternative. When you consider cost per fax, you
will realise that it is cheaper than other means, such as through making local calls. With
only a few cents per page, you will be able to enjoy a high level of effectiveness and an

extensive reach.
Ease of Use: Another good thing about fax advertising is that it is very user-friendly.
There is no need to have extensive technical knowledge. Even beginners will be able to
do it properly. All that matters is to find an excellent fax company that will help you to

successfully execute your strategy.

Fast and Efficient: Speed is another reason why fax broadcasting is still going to be
relevant in todays time. Regardless of where the recipient is, the fax will be received
instantaneously. More importantly, it is also efficient because of the high chance of being
viewed. This is unlike in the case of emails that can easily go to the spam folder or

traditional snail mail that may not even reach the recipient.
Versatility: Another good thing about bulk fax advertising is that it can be used in more
ways than one. You can send an invite for an event, an announcement for a new promo, a
teaser for new products and services, or a newsletter, among other materials that will be
instrumental in promoting your business.

Why Choose PaxFax

While there are many choices when it comes to a fax advertising company, here are some of the
reasons why PaxFax is an option that you will surely not regret:

Competitive Pricing: Even if you dare to compare, it will not take long before you realise
that PaxFax offers the best rates. Considering the cost per fax or the overall cost of the

service, they offer economical rates, which are perfect even for small businesses looking

for a way to massively distribute their campaign materials.

Adherence to Local Laws: At PaxFax, they have a competent workforce, specifically
people who are aware of the existing regulations in the United Kingdom. Every fax sent

will fulfil legal requirements.

Control: You will have complete control over the fax advertising campaign that you
would like to run. You will be able to create your own list and identify the specific

number of the recipients that you would like.

Intuitive: As you gain complete control of your campaign, you will be able to do it
quickly and easily. PaxFax has an intuitive system, allowing you to do basic tasks in a

snap, such as when it comes to online list management.

Ease of Monitoring: PaxFax will keep you constantly updated about the progress of fax
broadcasting. Once everyone on the list has been sent a copy of the marketing material,

you will be provided with a comprehensive report that you can use for analysis.
Superior Customer Support: If there is any problem, you can easily get in touch with one
of the representatives of PaxFax. They are offering industry-leading customer support to
provide the highest level of satisfaction to their clients. Any issue will be resolved as soon
as possible, providing you with the assurance that this will not negatively impact your
marketing campaign.

Get In Touch with PaxFax Today!

Without a doubt, fax is here to stay! It may not be as popular as how it was during its golden
years, but it will be omnipresent in many offices. This also means that fax broadcasting can still
be a promising channel for effective marketing. Contact PaxFax today to know how they can
help with your bulk fax needs. They will be more than willing to extend a helping hand and be
instrumental towards the success of your business.