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BtmeA 2016 Post Event Report
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Motivate and Panacea Publishing would like to extend our thanks and
appreciation to our sponsors for what was a hugely successful evening
celebrating the very best in the travel and hospitality industry.
We hope you thoroughly enjoyed your evening, and we look forward to working
with you again in the future.
Thanks again,
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CONFIRMATION
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TO WELCOMING YOU TO THE
MOTIVATE AND
PANACE
LOOK FORWARD
LOOK FORWARD
Sunday 24 April
7:30pm
Palazzo Versace Dubai
Suit or National Dress
DRESS CODE: Lounge
DATE:
TIME:
VENUE:
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7:30pm
Palazzo Versace
Dubai
Lounge Suit or Natio
VENUE:
DRESS CODE:
Guest of honour
celebrity chef
Marco Pierre White
YOU TO THE
th
TIME:
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A PUBLISHING
TO WELCOMING
nal Dress
Guest of honour
celebrity chef
Marco Pierre Whit
e
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JOIN MOTIVATE AND PANAC
EA PUBLISHING
WITH GUEST OF HONOUR CELEBRITY CHEF,
MARCO PIERRE WHITE
VENUE:
Palazzo Versace Dubai
DRESS CODE:
Lounge Suit or National Dress
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DATE:
Sunday 24th April
TIME:
Cocktails 7:30 PM
Dinner and Awards 8:00 PM
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THE VENUE
PALAZZO VERSACE
Reminiscent of a 16th century Italian Palace, Palazzo Versace Dubai is a Neoclassical
masterpiece with subtle traces of Arabian architecture. Featuring a striking entrance,
high ceilings, landscaped gardens, and a range of well-crafted Italian furnishings, the
hotel is truly symbolic of the Versace lifestyle.
Set in theheart of the Culture Village, less than 15 minutes away from Dubai
International Airport and 8 minutes away from Burj Khalifa and Downtown Dubai,
Palazzo Versace Dubai is conveniently located along the shores of the historic Dubai
Creek. On arrival one is welcomed by the striking Pietra di Fiume design of the iconic
Medusa and Greek dcor. Every single piece of furniture and fabric that adorns the
hotels 215hotel rooms and suites, and 169 residences, is designed and tailor-made
by the House of Versace exclusively for the Palazzo Versace Dubai. The beautifully
landscaped gardens and unobstructed views of the Dubai Creek and skyline make this
luxury hotel an ideal venue for weddings and social events in Dubai.
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GUEST OF HONOUR
MARCO PIERRE WHITE
Britishchef,celebrity,restaurateurandtelevision personality Marco Pierre White was
the 2016 guest of honour. His visit to Dubai coincided with the launch of his new book
Essentially Marco, published by Motivate.
Marco Pierre White is noted for his contributions to contemporary British cuisine, he has
been dubbed the first celebrity chef, and theenfant terribleof the UK restaurant scene.
He was called the godfather of modern cooking by AustralianMasterChef(Season
4, Episode 53). White was, at the time, the youngest chef ever to have been
awarded threeMichelin stars. He has trained chefs includingGordon Ramsay,Curtis
StoneandShannon Bennett.
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EVENT BRANDING
Sponsors logos were placed on all event collateral including; the invitations, photo
backdrop, table top branding, welcome boards, presentation screen, valet car hangers,
ballroom banners and the menu.
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MENU & PROGRAMME
PROGRAMME
Welcome Address
Ian Fairservice
Managing Partner and Group Editor-In-Ch
ief, Motivate
Awards Ceremony
Guest of Honour
Categories
AIRLINES
AIRPORTS
CAR RENTAL
ONLINE
WELCOME
200-BTME-170x170.p
df
4/7/16
2016
to handle
routes globally, airports expanding
With its airlines launching new
demand, the Middle
hotels opening to meet rising
ever larger numbers and new
to go from strength to strength.
Easts travel industry continues
n drives
competitio
best operators as increased
Tonight we acknowledge the
App, to reflect the
is a new category, Best Travel
higher standards included
.
industrys breadth and dynamism
chef Marco Pierre
this evening, Michelin-star
I welcome our guest of honour
Dubai for
to all the team at Palazzo Versace
White, and extend our thanks
Close of Evening
menu.
12:14 PM
Ian Fairservice
Managing Partner
and Group Editor-In-Chief,
MENU
Motivate
M A R C O n,PfriseI salad
ERRE WHITE
AWARDS
BUSINESS HOTELS
Best New Business Hotel
IN THIS
Raspberry Crisp
ESSENTIAL
Yoghurt meringue, raspber
ry confit
Emirates
COOKBOOK,
cooking to deliver
fuss-free recipes
favourites and
restaurant classics.
1:26 PM
4/10/16
1
AVAILABLE NOW IN
VS Business Traveller Middle East Awards 31st March.pdf
ALL MAJOR BOOKST
ORES AND AT BOOK
SARABIA.COM
AWARDS
AIRLINES
Join tonights
conversation:
@btmideast
#BTMEAwards
ellerME
facebook.com/BusinessTrav
AIRPORTS
please go to www.btme.ae
For the list of 2016 winners,
e issue
Read full coverage in the May-Jun
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VALET CAR HANGER
WE HOPE YOU
ENJOYED THE
EVENIN
G!
A car hanger was placed inside each valet car as a reminder for
guests to check online for further details about the award winners.
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SPONSORS
Will Owen Hughes, Senior Director of Air Commerce at Travelport, presented the Airline
with the Best Frequent Flyer Program award to Etihad Guest and Best Regional Airline
serving the Middle East was awarded to Turkish Airlines.
During the dinner, the Travelport TVC was played on a loop, educating guests about the
brand in English and Arabic.
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PRE-EVENT COVERAGE
BUSINESS TRAVELLER MIDDLE EAST MAGAZINE - EDITORIAL COVERAGE
APRIL 2016 (READERSHIP 100,000)
8 I Upfront
ONLINE VOTIN
G FOR THE BU
SINESS TRAV
2016 closes on
ELLER MIDDLE
April 7 (log on
EAST AWARDS
to btme.ae), ahe
the Palazzo Ver
ad of the award
sace Dubai ba
s ceremony in
llro
om on April 24.
This year see
s new catego
ries such as Be
App and sponso
st Airport Loung
rs include Ma
e
and
sar (headline)
Best Travel
Samsonite and
and Chrysler
Voucherskout
(car sponsor),
are category
official vote-p
while
sponsors and
rocessing partn
Jacobsons is
er.
Guest of hono
the
ur Marco Pierre
White will addre
cookbook, Ess
ss guests and
entially Marco
his new
(published by
launched on the
Motivate), wil
night.
l be officially
F&B and leisure
prizes at the lux
the run-up to
ury hotel are be
the awards nig
ing given away
ht. Log on to
each week in
to enter. Turn
facebook.com
to pages 22-25
/BusinessTravel
to read more
lerME
on Marco Pie
rre White
Boutique style a
BUISNESS TRAV
ELLER
ME AWARDS 20
16
t Four Seasons D
IFC
THE RECENT
LY OPENED Fou
r Seasons
Hotel Dubai Int
Burj Khalifa-faci
ernational Financ
ng terrace of the
ial
Centre, whose
falconthemed Luna Sky
106 rooms includ
Bar on the eighth
es 28
suites, serves as
floor (pictured
the first truly bou
left
, a staircase lea
tique
branded offerin
ds
to
the
Ch
urc
g in the city. The
hills Cigar Clu
b with a smalle
cosey
urban property
terrace), leathe
r
couldnt be mo
r-seated Firebird
re different
to Four Season
Din
er
Michael Mina
By
s Jumeirah Bea
complete with
ch resort
with its broad
jukebox and
spacious, ornam
passages and larg
ent-enhanced
e
outdoor areas.
suites.
The diner serves
power salads
New York-base
alongside delicio
d Tihany Desig
us
burgers and a
n keeps
you visually ent
thr
eecou
ertained throug
rse business lun
hout and
ch is AED130
the more you loo
(24-hour room
k, the more you
service is also ava
see. The
stand-out featur
ilable)
while the Penros
e is the seventh
e
Lou
nge (podium)
floor fish- ser
tank pool, itse
ves continenta
lf accompanied
l
bre
akf
by
ast
lou
,
ngers
light fare and
on different tier
afternoon teas.
s and Jacuzzi and
juice bar,
although other
Rates range from
contenders inc
AED1,550 per nig
lude the
ht with
suites starting from
AED2,900
First look: W
Dubai Marinayndham
THE 486-ROOM
WYNDHAM DU
BAI MARINA
doors, marking
has opened its
the first brande
d Wyndham in
star hotel is on
the UAE. The fou
the tip of the Ma
rrina, not far from
Bluewaters Isla
the
nd.
upcoming
The coral-them
ed Azure coffee
lounge leads off
which has four
from reception
stand-alone des
,
ks (one for Wy
along with four
ndham Rewards
clocks and sel
)
ect
artw
orks.
Beyond a small
courtyard is the
Essence all-day
which features
-dining venue,
sofa-style seating
but looks small
the hotel, althoug
for the size of
h guests can ord
er 24-hour roo
A grill is among
m service.
the upcoming
venues.
A four-storey ann
ex houses leisure
poolside bar, gym
facilities (pool,
Chillz
and small spa
with three trea
The first 15 floor
tment rooms).
s contain Super
ior rooms, Pre
run from floors
mium rooms
16-28 (I saw one
Junior Suite, 281
and bedroom)
1, with lounge
and Club Floors
(floors 29-32) hav
e darker marble
APRIL 2016
finishings. The
top-end Grand
rooms have a
where the TV can
lattice centrep
rotate to the lou
iece,
nge or bedroo
showers. A cos
m, and walk-in
ey Club Lounge
(pictured), offe
Gulf views (Ha
ring Marina and
wthorne Suites
by Wyndham opp
31st floor and
osite), is on the
wifi is free.
Online rates for
stays mid-April
start from AED5
80 a night
08-17 Upfront.
indd 8
3/24/16 6:04
PM
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An extensive media plan was executed, which included a mix of print and digital.
MEDIA PLAN
ADVERTISING
Print - Voting
Print - Voting/Shortlist
Announced
Print - Event/Winners
VEHICLE
Headline sponsor
FEB
2 3
1
1
MONTH
MARCH
APRIL
1 2 3 4 1 2 3
1
1
1
1
1
1
1
1
1
1
1
1
1
FP
FP
FP
FP
FP
FP
FP
FP
FP
FP
FP
FP
FP
FP
FP
FP
EDM
EDM
EDM
7 Days
Khaleej Times
gulfbusiness.com, campaign.me
gulfbusiness.com, campaign.me
Leaderboard
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Leaderboard
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MPU
gulfbusiness.com, campaign.me
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Gulf News
Online MPU - Vote Now
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Now
Online Leaderboard Shortlist Announced
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Announced
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Elevision Lift
Advertisement
Total
DETAILS
1
1
MAY
2 3
1
1
1
1
1
1
$13,000.00
$11,000.00
$3,750.00
$15,000.00
$24,000.00
$6,500.00
$5,500.00
$6,000.00
$3,750.00
$5,000.00
$6,000.00
$5,500.00
$6,500.00
$3,750.00
$6,000.00
$5,000.00
$28,600.00
$11,440.00
1
$11,440.00
1
1
$2,010.00
$4,802.00
$6,962.00
1
$53,400.00
$35,600.00
$17,800.00
$17,800.00
1
VALUE
($US)
$17,800.00
$17,148.00
$351,052.00
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The voting form was sent out with the February, March and April editions of
Business Traveller Middle East. Votes were received in the thousands via the
voting slips and online at btme.ae.
SURVEY FORM
Dear Reader,
staying in the
-art hub airports and
ling through state-of-the
leading airlines, travel
no other!
Flying on the worlds
e East travel market like
Middl
the
s
make
best-branded hotels
in their industry
ones are truly leaders
lers, to decide which
discerning frequent travel
Now its up to you, as
and local market.
car hire
, airlines, airports and
rewards the best hotels
Middle East Awards 2016
The Business Traveller
.
region
the
s
acros
rs
secto
For more information,
tivate.ae
please email: btme@mo
Dominic Ellis
e East Editor
Business Traveller Middl
ENC
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ss Traveller Middle East
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AIR TRANSPORT
8.
10-19
20-29
30-49
Headline sponsor
50 or more
Business centre
Loyalty programme
Health/leisure facilities
Separate express check-i
n/out
Wi-fi/broadband
SECTION 3
1-2 times
3-5
6-9
Category sponsors
Cuisine/restaurants
Atmosphere
Service
Price
Green credentials
past 12 months?
10 or more
APP?
ABOuT YOu
of our readers.
16. Who books your travel
schedule?
You
Travel Agent
Female
Manufacturing/Enginee
ring
Finance/Insurance
Public Sector/Governm
ent
Pharmacuticals
Legal
Other
11-50
101-500
More than 1,000
Import/Export
Education
Telecommunications /
IT
Utilities/Commodities
Travel/Hospitality
0
6-10
East magazine?
rarely
1-2
10+
ation worldwide?
quarterly
0
6-10
NAME:
Another Person
Up to 10
51-100
501-1,000
s activity?
50 or more
Quality of room
Good location
Executive floors & Lounge
Airport transfers
Meetings facilities
OThER
SECTION 4
3-5
s trip?
1-2
10+
3-5
YOu!
ADDRESS:
BIRTH YEAR:
EMAIL ADDRESS:
TELEPHONE/MOBILE:
NATIONALITY:
I AM INTERESTED IN PURCH
CITY OF RESIDENCE:
BUSINESS TRAVELLER
2016
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AND CAR RENTAl
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March 2016
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Golf Digest
April 2016
rded
Winners will be awa
at the gala dinner on
th
Sunday 24 April with
brity chef
guest of honour cele
Marco Pierre White
Gulf Business
April 2016
travel operators
Celebrating the best
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Emailers were sent out to the Business Traveller Middle East, Gulf Business,
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POST-EVENT
EDITORIAL COVERAGE
BUSINESS TRAVELLER MIDDLE EAST MAGAZINE - EDITORIAL COVERAGE
MAY/JUNE 2016 (READERSHIP 100,000)
Exclusive
flavour
22 I Awards
Photos: farooq.salik
MAY-JUNE 2016
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Awards I 23
ates Ian
i Paul Fox with Motiv at the Palazzo
Consul General to Duba
Top to bottom: HM t of Honour Marco Pierre White; guests arrive ess Hotel
rate the Best Busin guests
Fairservice and Gues
The Oberoi team celeb
g the special
amon
was
Versace Dubai ballroom;
Clark
Tim
tes President
in Dubai award; Emira h function on board Bateaux Dubai.
Dean Carroll on the
attending a book launc White talks to Motivate's Group Editor
Opposite: Marco Pierrerise to Michelin-star fame.
awards night about his
MAY-JUNE 2016
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24 I Awards
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BUSINESS TRAVELLER MIDDLE EAST MAGAZINE - EDITORIAL COVERAGE
MAY/JUNE 2016 (READERSHIP 100,000)
Awards I 25
MPW on Dubai
arco
m cooking for M
New book and fil
co
e offices, where Mar
From the Motivat
after signing copies
Pierre White spoke
to
co,
ok Essentially Mar
of his new cookbo
eller
e in the Business Trav
taking centre stag
the
in the evening,
Middle East awards
e
n star chef may hav
three-times Micheli
patently lost none
but
e
knif
his
hung up
of his charisma.
nt
Marcos. The complia
Two locations, two
, in the mould of the
book-signing one
ular
teur overseeing pop
corporate restaura
Bar
MPW Steakhouse,
brands such as his
event
eelers and
Wh
an,
to the book signing
Itali
York
Cookbook fans flockin Dubai Mall
& Grills, New
in
und
abo
s which
at Kinokuniya store
Chophouse concept
the
four restaurants in
nd.
1970s, one of only
England and Irela
e Head
Michelin stars.Th
Marco, the coveted
UK who had two
But tonight its old
g and trained
ear career
win
22-y
my
nse
er
inte
und
an
Chef took me
chef who during
s as my father and
of Londons leading
in the same kitchen
working at many
ing
for cooking really
as raconteur address
s where my passion
that
e
restaurants, at ease
es.
el St George, he cam
stry executiv
started.While at Hot
hotel and airline indu
of that
de to Hotels and
unts
Gui
acco
ay
l
Ron
urfu
ss The Egon
acro
Such are the colo
rest
as
the
trait
t Britain and
soon see a third
Restaurants in Grea
period that we may
ctor
with acclaimed dire
is history.
oir
a biopic is cooking
ght the rights
Le Gavroche, Le Man
bou
at
has
king
who
wor
r
tt,
Afte
Ridley Sco
d in
reputation ascende
raphy, The Devil in
and Harveys, his
the
to his other autobiog
still
n stars and hes
line with his Micheli
the Kitchen.
e won three. But then
completing the
youngest chef to hav
Nicholas Drake is
back.
Fassbender has
l
them
hae
gave
Mic
ly
ous
and
he fam
script now
rd
wei
Its
.
exciting journey,
says
me,he
Three stars is a very
first option to play
. But it wasnt me
of your life, and
e
tive
mad
crea
g
very
bein
ie
me
you beco
having a mov
yve
around me
the same time. The
it, it was the chefs
won
that
this
quite flattering at
t do
my vision. It became
kitchens you can
they just followed
only chosen three
it
,
time
ifying your
in
just
ent
hine. Youre
this mom
At
mac
.
ed
that
l-oil
than
wel
e
mor
So I
stion
g your reputation.
my mother. I did que
prices and protectin
ends in Italy with
g. If
But the
what I was doing.
done the right thin
Ive
ying
ther
enjo
nt
whe
was
elf
ai
mys
if I want to go to Dub
people to enter our
good thing now is
tralia
it inspires one or two
MasterChef in Aus
worth making.
for five days, or film
industry, then its
film, its
n
for
it.
e
do
mad
can
I
was
for three months,
If ever a chefs life
the
Box Tree at Ikley in
his. He started in
ammed must be
HH Sheikh Moh
this vision
a genius to have had
s everything
map
the
when you see
Ive never walked
goes through here.
the Palazzo
like
l
hote
into a modern
extraordinary,
Versace Dubai its
ailles. Ive
Vers
day
its like a moderng like it. Look
never seen anythin
around),
ns
(tur
b
at the Burj Al Ara
golf on the
with the tennis and
all the
for
pay
to
helipad. If you had
cost more than
publicity, it would
l.
the hote
ts
W on restauran
MP
osophy not a
Cooking is a phil
most important
recipe. Whats the
Food is way
nt?
aura
rest
a
aspect of
ortant aspect
down, the most imp
ber two is
num
t,
men
is the environ
a smile, third
friendly service with
outside,
look
le
peop
n
is price whe
prices not the
theyre looking at
only
res
The
.
food
dishes and then
stry that never
one thing in our indu
e
mor
are
le
Peop
e.
dates romanc
less fussy than
casual now. Theyre
n
ofte
e
mor
out
go
they used to be, we
s.
and lead busier live
W on airline
food
MP
on Qantas and
I flew into Dubai
l, I said to my
when I got to the hote
tas has the finest
girlfriend that Qan
ld. I think
wor
the
in
food
airline
Rockpool is the
Neil Perry from the
feet and
00
38,0
at
cleverest chef
Its simple, and
I dont know him.
ation
ider
cons
into
they take
whats possible.
W on cookbooks
MP
ks to ignite
People buy cookboo
all of them
their imagination
andaise or
holl
a
have a recipe for
friends why they
whatever; if I ask
they want
t
buy a cookbook, wha
ng that has
is to create somethi
out the
with
that sense of occasion
ired.
technical ability requ
MAY-JUNE 2016
5/8/16 11:53 AM
d 25
22-25 Awards.ind
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THE WINNER
LATIONS TO
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G
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ping
Golf Digest
May 2016
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it
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the
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t
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e,
AL
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ys
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AVEL APP
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ontinental Je
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erC
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HOTELS
Holiday Inn
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BUSINESS
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mpany
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in the Middle
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serving the Mid
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Turkish Airlines
BUSINESS HOTELS
Faisal Salem Bin Haider, chief
sector, Dubai Media Incorpora executive officer, printing and distributio n
ted, presents Rohan Garnett, regional
general manager of Qantas with
the award for Best Premium Economy.
AIRPORTS
Best Airport in the Middle East
Dubai International Airport
Best Airport for Duty Free
Shopping in the Middle East
Dubai International Airport
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