Cluster Profile Report - Pune (Forging) Cluster

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History of the Company

Bharat Forge is the world's second largest forging


company. The company is based in Pane, India and has 9
manufacturing plants in India, Germany, Sweden, United States ,
Scotland, United Kingdom and mainland China. The company's
international operations are carried out by its subsidiary Carl Dan
Peddinghaus GmbH. The company was founded by Indian billionaire
Baba Kalyani in 1961. In 2006, Bharat Forge had total sales of US$ 659
million and has a market value of US$ 1.8 billion. It was rated as one of
the best companies in Asia by the Forbes magazine because of its high
growth rate. The company increased its sales by more than 50% in
2005.Bharat Forge Ltd is one of the most innovative and exciting
companies to emerge in-to his of the forging industry.
The Indian Automotive Industry in the 50s was more
like the story of imported kits. Ancillaries were nominal and
infrastructure was scarce and inadequate. It was then, that Bharat
Forge came into existence in 1961 to meet the forging needs of the
Indian Automotive Industry.

Continue..

Today, the art of forging metal is a tradition at


Bharat Forge, and all of our products are built with the expertise
necessary to accommodate various industries. Each customer
specification is carefully transformed into a cost-efficient reality.
Every part we create is a representation of our overall
dedication to craftsmanship.

An outstanding reputation for customer


service coupled with the Management commitment to quality
has made Bharat Forge the preferred domestic and global
supplier for major OEMs. Under the intense and caring
supervision of the Chairman & Managing Director, Mr.
Babasaheb N. Kalyani, the company continues to expand and its
markets continue to grow, while the goal remains the same : to
deliver competitive, quality products and services - time after
time.

Philosophy

Vision and Mission of the


Company
Mission of the Firm: To be the no.1 forging Company in the world
by 2008.
Vision of the Company:The greatest strength of Bharat Forge is ability
to understand customer needs. Its ability to deliver
unsurpassed quality and reliable products & services
to their customers globally can be attributed to strong
teamwork, continuous R&D and the dedication and
commitment of each and every member of the BFL
family.

Strategy of the Company

In expanding global markets, technology


based innovation is the most important driver of growth.
The Bharat forge have been building world
class manufacturing plants and reaching global scale
capacities in there line of businesses. They now building
partnerships with major global OEMs and Tier all companies
around the world, offering full service supply capability.
Innovation runs through everything that
done by Bharat Forge. They goal is to move fast in the
direction set by they highly focused strategies. They believe
that fast execution of they strategies imparts tremendous
velocity for company, and companys customers progress.
To maintain better Quality is also over
objective as well as strategy.

Other Strength and Strategy


They believe that its historical success and future
prospects are directly related to a combination of strengths, including the
following :
State-of-art, global scale facilities
Global Dual Shore Manufacturing Capability
World Class Technology
Full Service Supply Capability
Largest single location capacity worldwide
Wide product profile across Auto & Non Auto segments
Best Speed to Market in Industry
Cost efficiency
Comprehensive CAD/CAM/CAE and product development capability
Highly Qualified & Motivated, Engineering Talent Pool

Other Strategy for Bharat Forge Pvt. Ltd.:-

To become Leader at all sector of Forging in the World.


To Cover 100% of total shares in the Market of Forging industry.
Try to be and become more and more strong and powerful in economic condition in
World wide.
To use the Brand name and enter in other sector, like manufacturing and
Automobiles, Agricultural industry, Service Sector etc.
Try to become and be a no. 1 for a long time.

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vparakhiya@rediffmail.com
vparakhiya@gmail.com
Mo.No. :- 94279-13540

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