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CAN-SPAM - Spam Lawsuits
CAN-SPAM - Spam Lawsuits
Rules and
Regulations
Sending email marketing comes along with quite a few guidelines and laws.
Theyre often complicated, and they frequently change. Stay on top of these
rules and regulations, and consult a lawyer if youre ever in doubt.
Understand CAN-SPAM
The CAN-SPAM act is the best place to start. Understanding the rules laid
out in this landmark act of 2003 is the essential first step to sending a clean
campaign. Consult your lawyer. Consult your physician before you consult
your lawyer. Consult whoever it takes. Just learn these rules, because they
are the basis on which you can get sued.
A Few Notable
Spam Lawsuits
Cmon, its just an email. Whats the worst that can happen? Actually, youd
be surprised. Below is a list of email-related lawsuits that have made
headlines in recent years, and what you, as a MailChimp customer, can learn
from them.