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WELCOME

TO

In Cinema
Branding Opportunities

INOX Live The Movie

INOX is Indias premiere cinema operator currently operating 79


multiplexes with 310 screens across 43 cities. This makes INOX the largest
multiplex brand in the country by far .

All our properties are located in premium , upscale locations . A majority of


these are situated within high end malls .

All cinemas have state of the art facilities in terms of modern projection and
acoustic systems, interiors of international standards, luxurious seating ,
high levels of hygiene, varied theatre food and a selection of Hindi, English
and regional movies.

We have set the standard in world class services upheld by a young and
vibrant team.

Presence
INOX has a pan India presence across 43 cities :
Mumbai (7)

Thane

Kalyan

Vashi

Kharghar

Pune (4)

Nagpur (2)

Nashik

Aurangabad

Goa

Bhopal

Indore (2)

Raipur (2)

Vadodara (2)

Surat

Anand

Bharuch (2)

Jaipur (5)

Udaipur

Kota

Faridabad

Greater Noida

Panchkula

Kalka

Lucknow

Kanpur

Kolkata (7)

Liluah

Burdwan

Durgapur

Siliguri (2)

Bhubaneswar

Dhanbad

Bangalore (7)

Belgaum

Chennai (2)

Madurai

Hyderabad ( 2 )

Vizag (2)

Vizianagaram

Darjeeling
Manipal

Vijayawada (2)

3 Multiplexes | 10 screens

7 multiplexes | 22 screens

79 Multiplexes
310 Screens
43 Cities

3 multiplexes | 11 screens
3 multiplexes | 13 screens
1 multiplex | 4 screens

14 multiplexes | 55 screens

6 multiplexes |
25 screens

1 multiplex | 3 screens
19 multiplexes |
76 screens
2 multiplexs | 8 screens
1 multiplex | 4 screens

9 multiplexes | 34 screens

7 multiplexes | 31 screens

3 multiplexes | 14 screens

Presence
Properties to be opened shortly ( 24 screens )
Vizag
5 screens

Jalgaon
4 screens

Goa
4 screens

Jamnagar
5 screens

Faridabad
3 screens

Gurgaon
3 screens

Some glimpses of our Properties ..

INOX CR2, Mumbai

INOX Inorbit, Mumbai

INOX Raghuleela, Vashi

INOX Korum, Thane

INOX Bund Garden Road, Pune

INOX GVK One, Hyderabad

INOX Garuda, Bangalore

INOX Mantri, Bangalore

INOX Citi Centre, Chennai

INOX Amanora, Pune

Why Advertise at INOX ?


Largest multiplex brand in the country .
National presence with footprint in 14 states and 43 cities.
A network of 79 properties with 310 screens .
Targeted to touch 350 screens within 6 months .
100% state of the art 2K DCI compliant projection systems ,ensuring the best cinema
viewing experience in the country.
Entertains over 44 million guests nationally every year.
Premium locations either in elite residential catchments or prime business areas.
World class ambience. State-of-the-art , modern projection & acoustic systems.
Attracts an upscale audience with high purchasing power. With a high average spend
per visit per family , this presents a great target fit for mass market as well as niche
brands .
Focus on providing customized and innovative advertising solutions.
A network of sales teams across the country providing national as well as local
support .

Audience Trends
DEMOGRAPHIC PROFILE
Majority of customers fall within the 16 45 years age group
Customers primarily come from SEC A , A+ , B , B+ categories

BEHAVIORAL PROFILE
Customers typically visit once a month
Customers come with high disposable income and spending power
CUSTOMER CLASSIFICATION
Affluent , mature professionals
Well off managers

Flourishing families
Educated urbanites
Aspiring singles
Students

Branding Opportunities
On Screen & Off Screen

On Screen Advertising

Static / audio slides .

Audio visual commercials. An extension of the TV campaign.

Specific TG targeting possible .

Captive audience / undivided attention / minimal wastage.

Unmatched visual & audio impact.

Off Screen Advertising

High consumer attention within an ambient environment, helping in


complementing the imagery of the brand .

A multitude of static & interactive advertising options within the property .


Poster cases

Digital poster cases

Standees

Dropdowns

Floor stickers

Auditorium door branding

Seat flaps

Tri visions

Kiosks for activations

Product displays

Vehicle displays

Prominent Branding Options

Pillar Branding

Pillar Branding

Pillar Branding

Pillar Branding

Pillar Branding

Audi Door Branding

Box Office Glass

Kiosks

Poster Cases

Innovation on Poster Cases

Innovation on Poster Cases

Lift Branding

Trivision

Wall Panel Branding

Glass Panel Branding

Seat Flaps

Branding on Popcorn Boxes

Ticket Jackets

Floor Stickers

Restroom Branding

Restroom Branding

Video Wall

Glass Branding

Backlit Standees

Bike Display

Car Display

Snapshot of clients ..

Thank you !

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