Student worksheet

Advertising unit
Student meterial
A. Examples of advertisement text:
1. Nasi Goreng Mak Imah

Visit Mak Imah restaurant to get the best fried rice.

The new recipe ever made from the expert chef
It's tasty; with 50 % discount; You will not hungry for days!!!
Find us on 23 Sriwijaya Street,Yogyakarta.

2. Using the best course method of teaching

With a qualified teacher
You will get the right place to learn English
Be communicative with us
Never think anymore; PRACTICE!!!
100 % money back if you can't speak English

Interested? Find us on 211 Sky Road, Yogyakarta.

For more details, visit us on englishindo.com

ADVERTISEMENT
An advertisement is a public announcement in a newspaper or in the radio, television or
internet advertising something such as a product for sale or an event.
COMMUNICATION PURPOSE
To to promote an idea, a product or influence behavior.
TEXT ORGANIZATION
Name of the product
Explanation about product
Contact person
LANGUAGE FEATURES
Present tanse
Persuassive words
Connectors
Passive voice
Subject opinions using pronouns I and We

Student worksheet 1
From the picture answer the questions bellow!
Context of culture:

Who is the advertisement aimed at (target audience)? Be specific.

Where might it have appeared? (Suggest magazine titles you may be familiar with
or the likely content of the magazine.)

Whats going on?

What is a concept or an idea?

What is gained by this advertisement?
Is the background realistic or is it abstract (represents the world through
symbols)? What meaning does this create in the ad?

How is the viewer involved?

What sort of power relationship is established between the viewer and the
image? How is it established?

Drawing together whats going on and how the viewer is involved.

 Give a reading of the advertisement in terms of its given and new pattern.

Given New

Give a reading of the advertisement in terms of its representation of the ideal

and the real

Ideal

Real

Student worksheet 2
Quiz! Answer the questions base on the picture bellow!
 1. What the text about ?
2. When and where events are happening in the text?
3. What is the function and purpose of the text?
4. What is the text organization of the text?
5. What is the language features of the text?

Student worksheet 3
Reflection
1. What do you learn about the lesson?
2. Make one example of advertisement text!
3. Describe this picture base on your opinion!