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Art of Selling: A Guide For Practical Buying
Art of Selling: A Guide For Practical Buying
Art of Selling: A Guide For Practical Buying
Proponent: Group 2
Rationale:
The business industry is fast becoming a highly competitive field where only the strong
will survive. Business owner must learn to focus on the bottom line if they are to continue to stay
on the market. With so many technique and options to market your product to the consumer,
businessman must offer innovative ways to sell their products. All the efforts in the world to get
customers to come to your store can be wasted if the face-to-face contact is poor. Many
customers and potential customers are lost through poor suggestive selling and poor personal
contact. In order to be on top of the business, some businessmen use different techniques to
deceive consumers to buy their products. It involves the selling of the restaurants image, the
attitude of the employees, the quality of the products, and the operation as a whole as well as
General Objective:
The proponent goal in selecting a topic is mainly to make a research that can be helpful to
the consumer and to improve the strategies of buying a products from the businessmen. And also
it the help the consumers to know some of the marketing strategies used by the businessmen such
Specific Objectives:
These are following specific goals that the proponents aim want to share to the
audience.
1. To design and develop a training program which will Gain a broader, practical understanding
2. To educate the audience on this Suggestive Selling Techniques that might be use on them on
buying products from the seller that may result in impractical buying.
3. To enlightened their awareness on selling techniques that have been used by businessmen
4. To understand benchmarking in buying and the benchmarking process i.e. the nature and
5. To acquaint the participant about negotiating with suppliers for better prices i.e. types and
stages of negotiation.
Budgetary Requirements
Seminar Items
Food Items
Transportation
Proposed Program