GENERAL MANAGEMENT AND STRATEGY

Management S374 (72267)

2012 Summer Session II
Class Times/Location:
Monday, Tuesday, Wednesday and Thursday 10:00 12:00 noon (BUR 208)
Instructor: Jonathan Sims
Office: CBA 3.332K
Office Hours: Monday-Thursdays, 1:30 to 3:00 & by appointment
Phone: (240) 401-1237 (my mobile phone)
E-mail: jonathan.sims@phd.mccombs.utexas.edu
Course Web Page: via Blackboard

Required Course Materials

Textbook: Marcus, A. Management Strategy: Achieving Sustained Competitive Advantage (2nd
ed.), McGraw-Hill Irwin, 2011.
This book provides a comprehensive and succinct introduction to the key principles of
strategic management. It is sold at the Co-Op for $95.35 new, $62.75 used, and $47.75
for an e-textbook. Used copies can be found online for ~$38.
2. Course Packet available at University Printing Services in the McCombs School of Business,
GSB 3.136.

Contents
I. Course Overview..........................................................................................................................2
II. Class Schedule............................................................................................................................3
III. Assessment and Grading............................................................................................................5
IV. Guidelines for Case Analysis...................................................................................................10
V. Case Questions..........................................................................................................................12
VI. Top 10 Tips for Success...........................................................................................................15
VII. Administrative Policies..........................................................................................................17
Appendix 1: Academic Integrity....................................................................................................19
Appendix II: Why We Use the Case Method.................................................................................22