PRESS RELEASE

Munich, Germany, September 12th17th, 2015

The future of baking is now: PreciBake combines intelligent

sensor technology with cloud services for added efficiency
during the baking process
PreciBake, the experts in Artificial Intelligence in the baking industry, will be
presenting innovative product extensions to round out their portfolio consisting
of the Virtual Baker and BakeIT Cloud at the iba 2015. The winner of the inno-
vation award at the sdback 2013 trade fair will be presenting the Virtual Quality
Officer, an extremely flexible process monitoring and automation solution for
industrial customers at the PreciBake booth (hall B4/145). Also new by PreciBake:
the PBConnect add-on system that acts as a hub and collects data from con-
nected devices and then sends the data to the BakeIT Cloud even without re-
quiring the Virtual Baker .

A lot has happened at PreciBake: The ambitious young company has been able to
welcome a range of cooperation partners consisting of renowned original equipment
manufacturers (OEMs) over the past year. As a result, PreciBake systems, such as the
Virtual Baker and the BakeIT Cloud are now available with even more ovens of different
manufacturers. In this context, the configuration for the BakeIT Cloud, a cloud system
with easy-to-understand display options and a comprehensive analysis tool for a wide
range of baking processes, was also expanded. The BakeIT Cloud can collect and
exchange data from different baking equipment and manufacturers across the entire
process chain. In the age of hypermobility, this unique service now makes managing
processes down to the last detail possible regardless of the location, explains Laura
Horstmann, who founded PreciBake at the end of 2012 with Dr.-Ing. Ingo Stork-Wers-
borg. This step was necessary, since bakeries usually work with many different ovens
at different locations. Now, theres nothing standing in the way of setting up an extensi-
ve network for ovens and baking lines, says Horstmann. In addition to the Virtual Baker
and the BakeIT Cloud, PreciBake has also started to offer the PB Connect and Virtual
Quality Officer this year. With the latter, PreciBake can now monitor the entire produc-
tion line and thus the pre- and post-production steps involved in the baking process.

PreciBake GmbH: Gollierstr. 70, 80339 Mnchen

T: +49 89 2154895-0, F: +49 89 2154895-99, pr@precibake.com, www.precibake.com
Reliable production results with the Virtual Quality Officer
The Virtual Quality Officer is an intelligent automation and process-monitoring system
for industrial customers. The computer comes with a range of intelligent algorithms, is
equipped with different sensors, and monitors baking lines as well as complex dough
equipment at different locations in terms of relevant parameters such as size, shape,
moisture, temperature, or color of baked goods on the conveyor belt. This information
can be transmitted to an on-site control station in production, for example, to graphi-
cally represent the dough-making process as well as monitor systems. Moreover, the
BakeIT Cloud Service allows users to replicate the data and display them on different
end devices such as in a control center at the company headquarters, on laptops when
on the road, or on other mobile end devices such as smartphones. A traffic-light-color-
coded system can be activated to show the head of production at a glance if all systems
are literally green lights during production. If an error occurs, the system sends out an
alert that can also be sent via e-mail, thus preventing large amounts of waste by reco-
gnizing and ideally anticipating errors before they happen. The BakeIT Cloud features
an integrated view from a distance for monitoring each oven and production line in real
time regardless of the location. Once a baking process or production cycle is comple-
ted, a summary of the collected data can be sent to a specified e-mail address.

The Virtual Quality Officer is a process computer that flexibly brings together diffe-
rent sensors with machine learning algorithms. In this respect, the user serves as an
instructor to the learning system that helps with conducting a range of analyses during
the dough-making process and recognizes fluctuations in quality ideally in advance,
explains Dr.-Ing. Ingo Stork-Wersborg, CTO and co-founder of PreciBake. The support
system can also be used with fermentation processes, conveyor belts, and robots while
also supporting producers in ensuring the desired quality. Launching a Virtual Quality
Officer is a multi-faceted solution that can be tailored to every customers individual
needs. That helps us to specifically address the customers challenges on-site and
optimally use the Virtual Quality Officer in a cost-saving manner to achieve individual
goals such as quality assurance, an increase in productivity, energy management, or a
reduction in workloads, adds Thomas Bone, Managing Director of PreciBake GmbH.
Processes can be continuously optimized and unnecessary costs avoided thanks to the
Virtual Quality Officer invented by PreciBake.

PreciBake GmbH: Gollierstr. 70, 80339 Mnchen

T: +49 89 2154895-0, F: +49 89 2154895-99, pr@precibake.com, www.precibake.com
Optimizing baking processes with PB Connect and the BakeIT Cloud
PB Connect is a data hub that connects baking machines with the BakeIT Cloud. As an
add-on product, PB Connect can easily be affixed to an oven or bakery machine and
send relevant data such as temperature curves or baking times to the BakeIT Cloud.
For example, PB Connect offers bakery branches the option to use process monitoring
and analysis features of the BakeIT Cloud without PreciBake sensor technology and
thus monitors, documents, and improves baking processes, says Thomas Bone. PB
Connect lays the groundwork for a modular solution that can be even further developed
and expanded in the near future. Soon, additional product components of PB Connect
will offer next to the remote view into the oven, the further option to monitor the presen-
tation of the baked goods at the POS.

Integrated network with the BakeIT Cloud

The BakeIT Cloud was presented at the sdback trade fair in 2014. It connects a range
of devices such as ovens around the world regardless of the store location. What makes
the BakeIT Cloud so special is that it can be used with any manufacturer and networks
devices and information systems already in use, therefore making relevant information
available in an easy-to-understand format. The intuitive cloud solution makes operation
and documentation, of e.g. baking processes in the oven, extremely easy. It automa-
tically creates a history of baking videos and data while enabling the user to monitor
the oven in real time without him or her needing to be present. An integrated analysis
tool examines the baking processes and allows users to compare them. For example,
if the oven door is opened too late, the BakeIT Cloud documents this activity; the sys-
tem thereby provides valuable information for optimizing processes and helps users to
ensure consistent quality, explains Thomas Bone. When used in combination with the
Virtual Quality Officer, the BakeIT Cloud not only monitors the baking process but also
the pre- and post-production steps involved. The more process steps are mapped, the
better these can be optimized across the entire value chain. If e.g., monitoring displays
or the POS system is linked to oven data, orders and production times can be precisely
set to customers needs, hence making it possible to offer baking on-demand.

Adaptive baking with the Virtual Baker

The Virtual Baker concept was for the first time awarded in 2013 at the sdback trade
fair with the innovation prize Trophy zur sdback. The artificial baking assistant reco-
gnizes the food kind and the changes happening inside the oven, is constantly paying
attention and selects the baking program or adapts the baking process accordingly. In

PreciBake GmbH: Gollierstr. 70, 80339 Mnchen

T: +49 89 2154895-0, F: +49 89 2154895-99, pr@precibake.com, www.precibake.com
this respect, the system acts as a virtual apprentice to a master baker and learns how
the desired baking result should be. The baker shows his or her virtual apprentice the
products that need further optimization by using the feedback feature offered by the
BakeIT Cloud. Once something has been learned, the oven equipped with the Virtual
Baker shares its knowledge with other ovens in the network via the BakeIT Cloud for
consistent baking quality in the region or around the world. It is important to us that
the Virtual Baker does not produce standard baked goods since bakers have their own
individual recipes and quality standards. The Virtual Baker bakes precisely how the
master baker or oven-operator instructs it, and as a result yields consistent, high quality
products, explains Laura Horstmann. Product enhancements make it possible that the
Virtual Baker can state the temperature in the convection oven and adapt it quickly to
the current oven load. The oven is also able to regularly adapt the baking process on its
own just as a baker would do. If the quantity of the baked goods is lower than usual, for
example, the oven adapts the baking process accordingly hence the term adaptive
baking. Bakers can rest assured that their baked goods are prepared in their desired
quality at their different Points of Sales all over the world, Laura Horstmann points out.

PreciBake A Bakers Right Hand

PreciBake products offer a range of different companies with individual solutions - from
corner bakeries to wholesale bakeries, right down to the baking industry and super-
markets. The company provides technology services for a wide range of different ma-
nufacturers; it works directly with bakeries, supermarkets, and with manufacturers of
industrial, commercial, and consumer ovens as well as baking equipment for a variety of
processes. The focus of its products is to reproduce consistent quality, minimize opera-
ting errors, reduce costs, and minimize staff training times or work procedures. Linking
the data in the BakeIT Cloud paves the way for ensuring ongoing quality and supports
planning for production. PreciBake assits users to satisfy customer needs whenever
required. That is why we offer individual customer solutions in addition to standard pro-
ducts to ensure a high degree of flexibility to our clients, Laura Horstmann sums up.

For more information, please visit www.precibake.com.

PreciBake GmbH: Gollierstr. 70, 80339 Mnchen

T: +49 89 2154895-0, F: +49 89 2154895-99, pr@precibake.com, www.precibake.com
About PreciBake
PreciBake is an Artificial Intelligence driven IT company based in Germany, the USA,
and India that specializes in the baking and food industry. Intelligent sensor and sup-
port systems measure thousands of data points along the various steps involved in
producing a product and support users when it comes to making quick decisions. Its
products the Virtual Baker und BakeIT Cloud are based on Artificial Intelligence
as well as information technology and thus assists in achieving the best possible baking
results according to bakers individual quality standards. The companys product port-
folio along the value chain is completed by the Virtual Quality Officer, an intelligent
process monitoring and automation solution for industry customers as well as PB Con-
nect, a data hub, an add-on product that networks baking equipment with the BakeIT
Cloud. The focus of its products comprises reproducing consistent quality while opti-
mizing workflow and simultaneously reducing costs.

Press Contact:
Public Affairs PR Agentur GmbH
Kirsten Vogt
Kamekestrae 21
50672 Cologne, Germany
+49-221-951-441-911
kirsten.vogt@public-affairs.de

PreciBake GmbH: Gollierstr. 70, 80339 Mnchen

T: +49 89 2154895-0, F: +49 89 2154895-99, pr@precibake.com, www.precibake.com
Fact Sheet

PreciBake: IT solutions for the baking industry

Company PreciBake LLC und PreciBake GmbH

Established  nd of 2012 in New York, in Europe since mid 2013,

E
in Asia since early 2014

Locations New York (USA), Munich (Germany), Mumbai (India)

Headquarters Americas PreciBake LLC

222 Broadway
19th Floor
New York, NY 10038
Phone: +1-212-804-8813
Mail: info@precibake.com
www.precibake.com

Management Laura Horstmann:

CEO & COO PreciBake LLC

Dr.-Ing. Ingo Stork-Wersborg:

CTO & CFO PreciBake LLC

Europe PreciBake GmbH

Gollierstr. 70
80339 Munich, Germany
Phone: +49-89-215-4895-0
Mail: info@precibake.com
www.precibake.com/de

Management Thomas Bone:

Managing Director PreciBake GmbH

Dr.-Ing. Ingo Stork-Wersborg:

Managing Director PreciBake GmbH

Products BakeIT Cloud:

The innovative web-based cloud system connects different ba-
kery machinery together regardless of the manufacturer. This
makes it possible to monitor and analyze all the baking pro-
cesses at different locations. Moreover, the BakeIT Cloud ena-

PreciBake GmbH: Gollierstr. 70, 80339 Mnchen

T: +49 89 2154895-0, F: +49 89 2154895-99, pr@precibake.com, www.precibake.com
 bles communication between machines such as the oven, for
example, thus simplifying processes while also continuously
optimizing them at the same time.

Virtual Baker:
The Virtual Baker is an additional option for ovens that lets cus-
tomers automate oven controls and bake products according to
their needs. Using Artificial Intelligence, the system recognizes
which baking goods are fed into the oven and in which quan-
tities, selects the right baking program, and can react to diffe-
rences in processes. The Virtual Baker learns the customers
desired baking process and then assists to ensure individual
quality standards and easy oven operation.

Virtual Quality Officer:
The Virtual Quality Officer is an intelligent process monitoring
and automation system for industrial customers that monitors
baking lines with respect to relevant parameters such as size,
shape, consistency, or color of baked goods. If an error occurs,
the system alerts the user, thus preventing wastage and mini-
mizing costs. In addition, the support system can also be used
with fermentation processes, conveyor belts, and robots.

PB Connect:
PB Connect is a data hub that connects baking equipment to
the BakeIT Cloud. As an add-on product, PB Connect can be
affixed to the oven and send relevant data such as temperature
curves or baking times to the BakeIT Cloud. Thus, PB Connect
lets bakers use the process monitoring and analysis features
of the BakeIT Cloud without the necessity of having PreciBake
sensors.

PreciBake GmbH: Gollierstr. 70, 80339 Mnchen

T: +49 89 2154895-0, F: +49 89 2154895-99, pr@precibake.com, www.precibake.com