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  • Twitter Plan Min

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    This document provides a social media plan for using Twitter to promote a brand. Some key facts presented include that Twitter handles more search queries than Bing and Yahoo combined, 46.2 million people follow a brand on Twitter, and the average time users spend on Twitter per month is 170 minutes. It also recommends optimal times to post on Twitter, including weekday afternoons from 12-3pm and 5pm as well as occasional late night/early morning posts. The document prompts consideration of the brand personality, relationship with the community, and voice for social media.

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    This document provides a social media plan for using Twitter to promote a brand. Some key facts presented include that Twitter handles more search queries than Bing and Yahoo combined, 46.2 million people follow a brand on Twitter, and the average time users spend on Twitter per month is 170 minutes. It also recommends optimal times to post on Twitter, including weekday afternoons from 12-3pm and 5pm as well as occasional late night/early morning posts. The document prompts consideration of the brand personality, relationship with the community, and voice for social media.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    269 views11 pages

    Twitter Plan Min

    Uploaded by

    api-348315563
    This document provides a social media plan for using Twitter to promote a brand. Some key facts presented include that Twitter handles more search queries than Bing and Yahoo combined, 46.2 million people follow a brand on Twitter, and the average time users spend on Twitter per month is 170 minutes. It also recommends optimal times to post on Twitter, including weekday afternoons from 12-3pm and 5pm as well as occasional late night/early morning posts. The document prompts consideration of the brand personality, relationship with the community, and voice for social media.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    of 11

    SOCIAL MEDIA PLAN

    TWITTER

    WHY TWITTER?
    TWITTER HANDLES MORE SEARCH QUERIES PER
    MONTH THAN BING AND YAHOO COMBINED.

    46.2M
    PEOPLE FOLLOW A
    BRAND ON TWITTER
    313
    MILLION

    170
    MINUTES
    42%
    USERS LEARN ABOUT
    AVERAGE TIME SPENT BY PRODUCTS/SERVICES
    USERS PER MONTH WITH TWITTER
    SOCIAL MEDIA PLAN
    TWITTER
    SOCIAL MEDIA PLAN
    TWITTER
    SOCIAL MEDIA PLAN
    TWITTER
    SOCIAL MEDIA PLAN
    TWITTER
    SOCIAL MEDIA PLAN
    TWITTER

    SOURCE: Nathan Ellering // Coschedule

    The optimal times to tweet are 123 p.m., with a peak best
    time at 5 p.m.
    Wednesday at noon and 56 p.m.
    MondayFriday at 123 p.m. and 5 p.m.
    Experiment with 23 a.m., 67 a.m., and 910 p.m.
    SOCIAL MEDIA PLAN
    TWITTER

    -WHAT TYPE OF PERSONALITY DO YOU WANT BAAY TO HAVE?


    -WHAT RELATIONSHIP DOES BAAY WANT TO HAVE WITH THE
    COMMUNITY?
    -HOW DOES BAAY WANT TO SOUND ON SOCIAL MEDIA?
    SOCIAL MEDIA PLAN
    TWITTER
    SOCIAL MEDIA PLAN
    TWITTER

    #BAAYROCKS #FACESOFBAAY
    #BHAMBAAY #BAAYSPOTLIGHT
    #BELLINGHAM #PNW

    LOCAL ORGANIZATIONS
    SUPPORTERS
    NATIONAL & ART ORGANIZATIONS
    BAAY STAFF AND VOLUNTEERS

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