ROG CENTRE PRODUCTION SPACE

FOR ARCHITECTURE, DESIGN AND VISUAL ARTS

DEVELOPMENT VISION AND PILOT ACTIVITIES

THE ROG CENTRE VIEW FROM THE OPPOSITE RIVERBANK

# BACKGROUND AND CONTEXT
THE ROG FACTORY REPRESENTS ONE OF THE LAST PRESERVED QUALITY
EXAMPLES OF OLD INDUSTRIAL ARCHITECTURE, AND AT THE SAME TIME,
A DEGRADED POST-INDUSTRIAL BUILDING OF 8,000 M2, IN THE CENTRE
OF LJUBLJANA. THE ROG FACTORY IS THE PROPERTY OF THE CITY OF
LJUBLJANA.
In 2007, the City of Ljubljana focused intensely on the project of revitalising the whole area of the former
Rog Factory and renovating the factory into a Rog Centre production space dedicated to architecture,
design and visual arts.
The Rog Factory is situated in the Eastern
In 2010, the City of Ljubljana joined Second Chance, a European project that, in Ljubljana, focused on part of the city center within inner traffic
developing the content and management concept of the new Rog Centre. An important tool that developed circle.
in the frame of the Second Chance project was the RogLab production space a small-scale prototype
of the future Rog Centre where programmes, management models and partnerships for the future Rog
Centre are being tested through different hands-on situations.

An important aim of the renovation is the revitalisation of the Eastern part of the city centre, which is
anticipated to grow into an important development axis of the city centre and its opening alongside the
Ljubljanica River. The City of Ljubljana plans to revitalise this part of the city, giving it a new boost with
creative programmes. Furthermore, the geographical location of Ljubljana at the crossroads of Central
and South East Europe makes the Rog Centre a natural hub for regional creative sectors.

The Rog Centre is a Part of Official Municipal Strategies

The Rog Factory is situated in the Eastern - Detailed Urban Plan of the City of Ljubljana and Culture
Strategy 20122015 of the City of Ljubljana.
# STATE OF AFFAIRS
ARCHITECTURAL SOLUTION AND RENOVATION
THE FIRST ARCHITECTURAL SOLUTION FOR THE ROG CENTRE WAS MADE
IN 2008, AND THEN CHANGED IN 2013 DUE TO THE ECONOMIC CRISIS.
CURRENTLY, THE REVITALISATION PROJECT IS FOCUSED ON THE RENOVATION
OF THE LISTED ROG FACTORY BUILDING. THE CITY OF LJUBLJANA HAS
OBTAINED THE BUILDING PERMIT AND IS IN SEARCH OF FUNDING FOR THE
RENOVATION PROJECT.

Foreseen renovation costs The Rog Centre Cross-section view

Investment costs for the Rog Centre: EUR 30,000,000.00 EUR
Foreseen operational costs
The financial scheme of the future Rog Centre has not yet been prepared, but in view of the costs of
public institutions of comparable size, the City of Ljubljana estimates that the operation of the centre will
cost around 1,600,000.00 a year.
Search for private and public partners
The City of Ljubljana is seeking private and public investors for the revitalization of the former Rog
Factory.
# ROG CENTRE PROGRAMME OUTLINE AND CONTENT
THE NEW CENTRE IS CONCEIVED AS A PRODUCTION, RESEARCH, EXHIBITION
AND SOCIALISING SPACE. IT IS DEDICATED TO ACTIVITIES IN THE FIELDS
OF ARCHITECTURE, DESIGN AND CONTEMPORARY ART, THEIR MUTUAL
CONNECTING AND CROSS-SECTOR COLLABORATION OF THE ECONOMY,
EDUCATION, SCIENCE, THE ENVIRONMENT ... IT WILL BE A PUBLIC FACILITY
WITH A STRONG CULTURAL DIMENSION A SPACE FOR SOCIAL ACTIVITIES,
EXPERIMENTING AND EXCHANGE OF IDEAS. IT WILL SERVE AS A SUPPORT
PLATFORM FOR CREATIVE INDIVIDUALS AND COMPANIES, AS A NEW
PRODUCTION SPACE FOR THE DEVELOPMENT OF MEANINGFUL PRODUCTS The Rog Factory spreads out over 8,000 m2;
RogLab is its small-scale pilot project
AND SERVICES RESPONSIVE TO THE NEEDS OF CREATIVES ON THE ONE HAND
Ground floor: For production and socialising
AND CONTEMPORARY SOCIETY ON THE OTHER. there will be workshops and laboratories,
as well as cafs and restaurants.
1st floor: A multipurpose space with offices
and modular halls for educational purposes,
conferences, exhibitions and a library.
2nd floor: Individual studios and artist-in-
residence studios.
Basement: Parking and depository.
# ROGLAB ROG CENTRE PILOT PROJECT
ROGLABS PROGRAMME FOCUSES ON STIMULATING CREATIVE USE OF 3D
TECHNOLOGIES; BOLSTERING CONNECTIONS BETWEEN CREATIVE ACTIVITIES
AND BUSINESS; ENABLING INTERDISCIPLINARY COLLABORATION AS WELL AS
ENHANCING RESEARCH AND INNOVATION-ORIENTED CREATIVITY; DEVELOPING
PROJECTS THAT DEAL WITH PRESSING ISSUES IN URBAN ENVIRONMENTS AND
ADDRESS CURRENT CHALLENGES IN ARCHITECTURE AND DESIGN WITH THE
EMPHASIS ON SOCIAL AND ENVIRONMENTAL RESPONSIBILITY.

In less thant hree years, RogLab has offered more than140 public events from production workshops
to a cultural education programme, lectures and exhibitions. In 2014, RogLab partners have produced 10
professional prototypes that have connected 43 designers, engineers, architects, artists and technicians.
In 2015, an international fashion project DESIGN (DIS)ABILITY resulted in 9 new prototypes - one of
them is promoted on Kickstarter. Additionally, RogLab is offering several services such as: training in
the independent use of 3D technologies; consulting in the fields of, product development and technical
support for the independent use of the machines that takes place three times a week on the Open Day.
As of today, RogLab has more than 130 members.
# PARTNERSHIPS
THE 16 ROGLAB PARTNERS ARE CRUCIAL ORGANISATIONS IN THE FIELD OF
DESIGN, ARCHITECTURE AND FINE ARTS IN SLOVENIA. THEY ARE CO-CREATING
THE ROGLAB PROGRAMME, OFFERING PROFESSIONAL ASSISTANCE TO THE
USERS AND AT THE SAME TIME GIVING IMPORTANT FEEDBACK BASED ON
Stakeholders' meeting in Ljubljana
PRACTICAL USE OF THE SPACE.
Connecting many disciplines, stakeholders, partners and interests, RogLabs organisational structure is
a specific challenge. RogLab focuses on creative industries and market-oriented production, but at the
same time maintains its role as a public institution and ensures that the public infrastructure is being
used not just for economic but also for cultural and social prosperity. The future Rog Centre is planned
to be to be a dynamic institution responsive to a given socio-economic situation and offering its timely
support to designers and creatives trying to meet the needs of contemporary society.

# IDEAS FOR THE FUTURE
ROGLAB BECAME A LIVING PROTOTYPE OF A PRODUCTION SPACE CONNECTING
VARIOUS DISCIPLINES AND ORGANISATIONS. WITH A HANDS ON APPROACH,
ROGLAB, THE PILOT PROJECT FOR THE NEW ROG CENTRE, IS GRADUALLY
DEVELOPING THE CONTENTS, THE USES, THE MANAGEMENT AND THE
BUSINESS MODEL FOR THE NEW INSTITUTION. SMALL STEPS AND A DYNAMIC
DEVELOPMENT APPROACH HAVE PROVEN TO BE THE RIGHT METHODS, SINCE
WE LIVE IN A TIME WHERE CONDITIONS ARE CHANGING FAST.
RogLab
Muzej in galerije mesta Ljubljane
Gosposka 15, SI-1000 Ljubljana, m: + 386 70 551 958
info@roglab.si, www.roglab.si
In the three years of RogLabs operation,
a lot has been achieved at the level of
development of services, partnerships
and community. Most of the activities
started at RogLab are transferable to the
larger scale of the future Rog Centre and
have the potential to be adapted in other
environments as well.