BEAUTY PRODUCT SURVEY

1. Do you buy beauty product?

YES
NO

2. How often do you buy beauty product?

Once a month
2 times a month
More than 3 times a month

3. When choosing beauty product, which of the following factors matter to you?

Recommendation from friend

Brand
Packaging
Special offer or promotion
Quality
Price

4. Where do you tend to buy beauty product?

Internet
Direct Sales
Department Stores
Super markets
Specialist Stores

1
5. Do you agree with the following statement?

Strongly Disagree Disagree Neutral Agree Strongly Agree

1 2 3 4 5

1 2 3 4 5
A Promotion or advertisement always influences my intention towards a
particular brand.
B A brand image always create my loyalty to stick to a one brand.
C I feel that I will have the same characters of the brand after using its
beauty products.
D The only guaranty of quality is a recognizable brand.
E I always use the same brands out of habit.
F I love trying new products.
G Every beauty products harm your skin.
H Beauty products makes you originally beautiful.

RESPONDENTS PARTICULAR

6. Age

15-19 20-24 25-34 35-44 45 >

7. Occupation

Student Student & Part time Employed

8. Personal Monthly Income

RM 1000
RM 1001-RM 2000
RM 2001-RM 3000
RM3001

Thank you for spending time with this questionnaire.