Professional Documents
Culture Documents
Riley Roos
Riley Roos
Riley Roos
FLM 1070
Spring 2017
Since the turn of the century, there has rarely been a summer blockbuster line up at the
box office that did not contain a film from the superhero genre. Beginning with the highly
anticipated original X-Men film starring Hugh Jackman and Patrick Stewart, the genre began to
take off with a new, younger generation that may have never before picked up a comic book.
Before long, we were introduced to the rebooted Batman franchise with the dynamic duo of
Christian Bale and Christopher Nolan as well as the beginning of the cinematic Marvel Comic
Universe, starring Robert Downey Jr. as Iron Man. While such films have enjoyed both financial
and critical success, they tend to share the same issue: superhero films are notorious for suffering
from the white savior complex, thus reinforcing the dominant ideology of the United States.
In order to understand the why of that claim, we must first understand the what. What is
the white savior complex? Many scholars view the white savior complex as part of a larger
cultural narrative that emphasizes the primacy of whiteness at the expense of people of color.
Vera and Gordon, for example, argue that, "Hollywood movies are one of the main instruments
for establishing the apartheid mind-set that leads people of all colors to automatically consider
white to be superior" (Vera and Gordon). In practice, the white savior complex is a catch all for
the all-too-common narrative in which a kind, well-mannered white person comes along and
rescues the poor, downtrodden people of color who are in desperate need of help. This narrative
and these storylines often insinuate that these minority groups have no ability to rescue
themselves. All the while, this makes the white spectators feel great about themselves by
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portraying them as benevolent saviors as opposed to hegemonic victors of a great war and in
turn, depicts minority groups as helpless weaklings who rely upon the whites. This narrative is
effective in subliminally advancing the dominant ideology because those who fund these films
are those that are benefitting from the ideology. The power of this narrative is not lost on Hall,
who argues, It is this structured relationship between the media and its 'powerful' sources
which begins to open up the neglected question of the ideological role of the media. It is this
which begins to give substance and specificity to Marx's basic proposition that 'the ruling ideas
There are plenty of examples of this narrative throughout film history. Some of the more
recent examples include Gran Torino (Clint Eastwood's film of a white racist being the hero to
his neighboring Asian community), The Great Wall (starring Matt Damon as the leader of a
story depicting Asian history), and The Blind Side (starring Sandra Bullock as the white savior
to a poor black boy who has a talent for football). The unique thing about the latter film is it is
an adaptation of a critically acclaimed novel. Often times, the white savior narrative becomes
incredibly more self-aware. Matt Barone from complex.com illustrates this for us, noting that
...writer Michael Lewis book The Blind Side: Evolution of a Game presented an in-depth
and honest look at the tough road to success taken by Baltimore Ravens offensive tackle
Michael Oher.As written by Lewis, Ohers story could make for one hell of a sports biopic.
And were still waiting for it. Director John Lee Hancocks 2009 adaptation of Lewiss book
certainly isnt that; no, The Blind Side is actually a movie about Leigh Anne Tuohy (Sandra
Bullock), the football-loving, white mother of two who took Oher into her home and looked
after him during his high school and college years. Why? Because Hollywood loves a good
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white savior story, and The Blind Side, which depicts Oher as little more than the black
version of Lenny from Of Mice And Men, is arguably the film industrys most egregious
Now let's shift gears towards the superhero genre. Think of the stereotypical superhero.
Are they wearing tights and/or a cape? Are they in a mask or bare faced? Do they have super-
human powers or expensive gadgets? Are they male or female? White or black? More often
than not, these ideal-typical superheroes will be white and male. Why is that? To understand
why our thoughts are conditioned to immediately go to this being, we need to understand the
origin of stories of the famous superheroes. Superman originally debuted in 1938, with Batman
appearing one year later. The demographic for these comic books were always the young white
male audience, thus these heroes were always white and always male. Barnett illustrates the
ubiquity of whiteness in early comics, noting that, even when Marvel brought its relatively
progressive take on superheroes to a 1960s public in the throes of social upheaval, the comics
were still produced by white men for a readership of largely young white males. Is it surprising
that the characters mirrored the creative teams and the target market? Even America's most
original consumers of comic books, we understand that the dominant ideology has already
weaved its way into this genre long before film adaptations are even considered.
At the time of this writing, there have been 59 superhero films, solely based on the DC
and Marvel comic series that have been produced and shown in theaters since the year 2000,
with 14 more films slated for release through 2019. At that rate, we are looking at just shy of
four superhero films a year. As to be expected, these superhero films stay true to their original
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source material, a fact that is blatantly obvious when one considers the stunning lack of
diversity in the leading women and men. Of the 59 films produced since 2000, only four films
featured a minority in the leading role, with an additional 16 films having a token minority
not as financially successful as their predominantly white counterparts. For example, in 2002,
Marvel released a sequel to their blockbuster film Blade featuring Wesley Snipes, a black
actor, as the protagonist. The film brought in $155 million, which seems like a decent earning.
However, place that next to the earnings of another superhero film released that same year
Spiderman, starring the unmistakably white Toby McGuirewhich earned a whopping $821
million, we see that white saviors profit more than black. In addition, female super-heroines
have a rough box-office record as well. 2004 saw the release of the well-known Catwoman,
created by DC comics and produced by Warner Brothers starring Halle Berry as the sexy
protagonist. The film was sub-par to say the least, and its earnings were equally mediocre: a
meager $82 million. The following year, the relatively unknown Constantine was released
(also created by DC Comics and released by Warner Brothers) starring Keanu Reeves.
Constantine brought in $230 million to pass not only Catwoman, but also Marvel's Blade in
earnings.
Examining particular films may help to achieve our point further. Let's look at the film
Doctor Strange, released late last year. The film stars Benedict Cumberbatch (white and
British, but conceals his accent) as Steven Strange, an arrogant neurosurgeon who through a
car accident, loses the strength and steadiness of his hands. Strange hears of an obscure method
to regain his strength and precision and travels to the far east in search of this method. He is
taught the art of sorcery by the Ancient One, played by Tilda Swinton (white female) and uses
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it to save our dimension from destruction. In one scene, Strange is accompanied by two other
sorcerers who assist him in defeating Kaecillius, played by Mads Mikkelsen (white, but
speaks with a heavy Danish accent, helping to other him). These sorcerers, Mordo, played by
Chiwetel Ejiofor (black) and Wong, played by Benedict Wong (Chinese), have studied the
ancient arts for years. However, they are depicted as weaker than Strange, who has only
studied the arts for mere months. Here we see another classic trait of the white savior; the
white male can pick up a difficult ability or talent and show how his dedication and effort can
pay off miraculously quicker than anyone else's. In the source material, Wong's character is
closer to an equal whereas depicted in the film, he is there to serve Strange. The film was also
blasted for its whitewashing by the Media Action Network for Asian Americans for the
casting of Swinton as the Ancient One, who is portrayed as a Tibetan man in the comics (Yee).
Through the lens of a typical moviegoer, Doctor Strange was cinematically beautiful.
However, seeing the film through the trope of white superiority, it is as guilty as they come.
We also need to look no further than the highest grossing superhero film of all time. The
Avengers has grossed $1.52 billion worldwide and features a disappointingly all white group
of heroes. 5 of the 6 main protagonists in this film are straight, white, socially attractive males.
The sixth is a beautiful white female who more often than not is simply eye candy for the male
viewers (who also has to battle for her own standalone film and memorabilia from the already
produced Avenger films [Rubin]). The idea of having a female lead in a superhero film has
often been referred to as tricky. The power of a marketable character is crucial in the
superhero genre, and when it comes to females, more studios are skeptical of the marketability
of female leads as opposed to male leads. There is also the fear that these leads will challenge
the hegemony. When Wonder Woman was first published, she was a pro-feminist character, so
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it's no wonder that it has taken her so long to get her own film. She is the oldest major female
superhero, one of the most beloved comic-book characters, and feminism is central to her
character and brand, from her origins to her ongoing stories. [...] she became for many the face
of the second-wave feminist movement, appearing on the inaugural cover in July 1972 of Ms.
magazine and used as a key symbol in feminist debates [] Thus, franchise branding of
Wonder Woman often seeks to minimize that which makes her character unique: her close ties
to feminism, which are seen industrially as unmarketable, especially to male superhero fans
(Howell). More often than not, when it comes to the super heroine, this female is objectified
and hyper-sexualized for the benefit of the male viewers. In the case of women in superhero
films, the sexual objectification of the body is central to the identity of the victim and the
super-heroine. Many times when women are included in the superhero narrative, they tend to
play victims in need of rescue by the male superheroes. Their abilities are stripped from them
and their bodies are the primary focus. [...] The superheroine characters are often portrayed
wearing tight, body-revealing clothing and use their sexuality to get what they want. Thus, the
superheroines can appeal to audiences in the way that they do not deviate too far from
traditional gender norms by maintaining a focus on their body and sexuality (Pennell and
Behm-Morawitz).
One cant help but wonder whether the superhero genre will evolve to reflect our
increasingly diverse society, especially given the uniformity of the source material. Times are
changing. Comic books are beginning to become self-aware and are starting to incorporate all
minority groups into their mainstream publications. We have seen huge strides in this field to
the point of seeing origin stories rewritten to incorporate more minorities. In Truth: Red,
White, and Black, we see the original Captain America was a black man. At the end of Truth:
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Red,White, and Black,[...] readers learn that the events of this graphic novel have been
narrated by Faith Bradley, wife of the first governmentally created Capan African American
man named Isaiah Bradley. Faith tells the story to Steve Rogers, the white Captain America
who has worn the superheros public face since the 1940s, after his search for the true results
of the wartime super-soldier experiments leads him to the Bradleys Bronx apartment.
superhero, Isaiah Bradley exists as the frames visual center through the very unfamiliarity of
his physical signifiers within conventional narratives of super-heroics. Here [the authors] argue
that the unacknowledged blackness underlying American mythologies will inevitably resurface
to challenge mainstream accounts of political responsibility and cultural identity even as the
publics willful amnesia about white exploitation of black culture continues to obscure
historical truth (Ryan). We have even seen the retiring of the longtime character Peter Parker
Stated in the Daily Telegraph: As everybody knows, Peter Parker became Spider-Man when
he was bitten by a radioactive spider. But Marvel has historically run several different comic
lines, often with the same characters but distinct from each other. In the so-called Ultimate
universe, Spider-Man is actually teenage Miles Morales, who has an African-American dad
and a Puerto Rican mother[...] Through a cross-title summer event, they are folding these
parallel worlds into each other to create one Marvel Universe, in which there will only be one
Spidey - and the job goes to Miles Morales (Barnett). Could this mean an end to the
hegemonic ideology and more superhero films with minority protagonists? Unfortunately, it
does not appear to be, as a reboot of Spiderman is in scheduled to release this summer with
Captain America: Civil War. In this film, we are finally introduced to the very first black
superhero to ever be created in the comic book world: Black Panther. As stated in Time
Magazine, While comics have long found champions among the alienated and tormented,
Hollywood offered deliverance mostly in the form of white men. Marvel built its film empire
on Iron Man, Captain America and flaxen-haired Thor. That's finally changing with the
addition of Chadwick Boseman as Black Panther. 'People ask, Why is diversity in our
superheroes important?'" says Coates. 'I'd turn that around and ask, How does it reflect the
We will be introduced to the Black Panther film early 2018 and, while it's only one film,
the hope is that this will be a pivotal turning point in the genre to become more inclusive and
self-aware and begin to shed the chains of the hegemonic, dominant ideology.
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1. Barone, Matt. "The 10 Lamest White Savior Movies." Complex. N.p., 20 Sept. 2011.
Web.
2. Barnett, David. "Are the straight white male superhero's days numbered?" The Daily
3. Dockertman, Elina. "The First Black Superhero Leaps to the Silver Screen." Time16 May
4. Hall, S., Critcher, C., Jefferson, T., Clarke, J., & Roberts, B. (2010). The social
studies: A reader (3rd ed., pp. 648655). New York: NYU Press
7. Rubin, Robert P. "The real reason Marvel won't give Black Widow a movie Read More:
http://www.looper.com/25824/marvel-wont-give-black-widow-movie/?
8. Ryan, Jennifer. "Truth Made Visible: Crises of Cultural Expression in Truth: Red,
10. Yee, Lawrence. "Asian American Media Group Blasts Tilda Swinton Casting in Doctor