N E W LU X U RY R E SI DE NC E S

F U R N I SH E D A N D U N F U R N I SH E D
 OVERVIEW
Distinctly different, Hollywood Proper Residences is a limited collection
of new stunning furnished and unfurnished luxury residences for lease.
Each home is custom-designed by international style icon Kelly Wearstler
and fully-serviced by Proper Hospitality, seamlessly merging Hollywood glamour
with the uncompromising services of a boutique hotel.

With panoramic city and ocean views, a rooftop pool deck bar and
restaurant/bar adjacent to the lobby, Hollywood Proper offers
a fully-immersive living experience in the heart of Columbia Square
Hollywoods innovative new dining, office and entertainment hub reimagined from
the historic site of CBS studios and developed by Kilroy Realty Corporation.

Whether its living with us year-round or short term,

Hollywood Proper is the proper place to live and thrive.
FLOOR PLANS

1 BEDROOM LUXURY RESIDENCES

7531,053 square feet

2 BEDROOM LUXURY RESIDENCES

1,2041,402 square feet

2 AND 3 BEDROOM PENTHOUSES

2,2812,582 square feet
FEATURES

Stunning interior design by international style icon Kelly Wearstler

Fully-serviced by Proper Hospitality (think personal concierge

and endless en residence dining)

Sweeping city and ocean views

Lobby-adjacent and rooftop restaurant and bars driven by

local culinary stars (Opening Soon)

Spectacular rooftop pool deck & cabanas

State-of-the-art fitness and wellness/yoga facility

Located in Columbia Square Hollywoods innovative

new dining, creative office and entertainment hub reimagined
from the historic site of CBS studios
 DESIGN & INTERIOR
FINISHES
Internationally renowned Kelly Wearstler envisioned the thoughtfully chic
interiors to evoke the classic Hollywood tradition of clean mid-century
design with a nod to fresh, organic California living. The concept combines
a sophisticated, neutral color palette, richly burnished metals and fine wood
cabinetry. Each unit features floor-to-ceiling windows, custom wood flooring,
stylish professional kitchens and well-appointed details and finishes throughout.
RESIDENCE FEATURES

Living rooms wrapped in floor-to-ceiling, energy efficient windows

with window coverings

White-oak hardwood plank flooring through living areas,

dining room and kitchen with all natural, eco-friendly wool fiber
carpets in the bedroom

Well appointed bathrooms with wheat limestone countertops, Toto

sinks, spacious walk-in showers and silver brown travertine flooring

Premium Symmons brand fixtures with satin nickel finishes

Custom Kelly Wearstler lighting

Bedrooms featuring space-saving sliding pocket doors and

spacious closets built for two

Custom ivory-oak cabinets with leather finish throughout

Eastern blue limestone kitchen countertops with 4" backsplash

Environmentally friendly Blomberg appliances

Sharp microwave oven

Stainless steel undermount dish sink

Faber Brand integrated recirculating hood

Bosch Asenta washer/dryer stacking units

Sweeping city and ocean views

 SERVICES
Beautiful homes deserve fresh flowers. Valet. WSJ, NYT and LAT delivered
directly to your door. Establishing the rhythms of a high-end household is
as efficient as a swipe of the Proper App. Our concierges have vetted the best
LA has to offer so you can swipe away time-consuming tasks: in-residence
launderers, tailors, pet walkers, white-glove movers, on-call nannies and
skilled services for projects. Discreet, timely, and perfectly proper.
A TASTE OF
SERVICES

Professional maid service (Daily, weekly, monthly)

Everyday laundering and garment cleaning

24/7 on-call certified nannies

Walking and pet-sitting for four-legged friends

In-room dining service, including adult libations

Grocery delivery service and pantry stocking

Professional and personal food preparation in residence

Pre-stocking and regular maintenance of home bar

Resident certified personal trainers

In-residence spa treatments including facials and massages

On-call nutritionists, sleep therapists and life coaches

On-call premium specialty medical services

24-hour travel concierge with global coverage

Bicycle rental, share and resources

PROPER PARTNERS
& PERKS

SURF AIR
A California-based airline that offers unlimited flights
for a fixed monthly fee

ENJOY
Tech Concierge Complimentary Welcome introduction
and one free followup visit

TILE
Complimentary keyless entry system with GPS tracking

GO RENTAL
Car Rental Onsite luxury car rental fleet with
dedicated representative

JUKELY
Live Music Subscription Complimentary subscription

ZEEL
In-Home Massage Service Proper-approved therapists
at discounted rates

TURO
Peer-to-Peer Car Rental Discounted rates

AND DID WE MENTION WERE PET-FRIENDLY?

 AMENITIES
Part hideaway, part social club, Hollywood Proper residents have exclusive
access to a wide range of customized services and amenities that combine
the warmth and comforts of home with the effortless luxury and white glove
pedigree of hotel living. Simply put, Hollywood Proper offers a better way
to live, work, and play. Live Proper. Stay Proper.
PRIVATE ROOFTOP DECK

Bar & Lounge with Panoramic City Views (Coming Soon)

Pool

Cabanas & Sun Deck

2ND FLOOR

Fitness Facility

Yoga Terrace

GROUND FLOOR

Porte Cochere (Private Resident Entrance)

24-Hour Valet

Lobby and Dedicated Concierge

Signature Lobby-Adjacent Restaurant/Bar (Coming Soon)

Columbia Square (Food/Beverage, Green Space, Office)

 COLUMBIA SQUARE
An address with pedigree: Hollywood Proper Residences is the
centerpiece of Columbia Square, the shining new complex developed
by Kilroy Realty Corporation on the site of the historic CBS broadcast
studios. The sculptural tower of residences joins an intriguing topography
of media, retail, dining and creative workspaces. Imagine all these dining
and work options right here in your backyard
DINING

SUGARFISH
Asian Cuisine, Restaurant and Bar

RUBIES & DIAMONDS

Coffee, Tea, Beer, Wine, Grab-and-Go Light Meals

SWEETGREEN
Locally-Sourced Organic Salads

PALEY
California Cuisine, Restaurant & Bar

CREATIVE WORKSPACE

NEUEHOUSE
Exclusive office space via membership; amenities include:
Private Dining, Auditorium, Roof Deck, Broadcasting Studio,
Screening Room, Sonos Listening Room, Performance Space

FENDER
North American Headquarters

VIACOM
MTV, Comedy Central, BET, and Spike TV
 BUILDING
Hollywood Proper Residences, designed by LAbased Rios, Clementi Hale
Studios is characterized by its sweeping Hollywood Moderne architecture
and graphically composed glass faade. Its V-shaped design helps to
preserve the view corridors from the south to the Hollywood Hills and balances
proportionally in scale to the surrounding neighborhood. The design of the
tower also affords unobstructed unique views for the residences.
HIGHLIGHTS

V-shaped 23-story glass tower specifically designed for optimal

views and natural light by LAbased Rios, Clementi Hale Studios

200 luxury furnished and unfurnished residences with

floor-to-ceiling windows for optimal natural light and sweeping
city and ocean views

Four spectacular penthouses (two unfurnished/two furnished)

with 11' -2" ceilings, custom-designed spaces and panoramic
views of the LA skyline

Interior design by international style icon Kelly Wearstler

Lobby-adjacent and rooftop restaurant and bars driven by

local culinary stars

Spectacular rooftop pool deck and cabanas

State-of-the-art fitness and wellness/yoga facility with outdoor

view terrace

Located in the heart of Columbia Square Hollywoods

innovative new dining, office and entertainment hub reimagined
from the historic site of CBS Studios. Living at Proper provides
the convenience of being steps to authentic dining, shopping,
entertainment and outdoor recreation
SUSTAINABILITY, MECHANICAL
AND ELECTRICAL DESIGN
WELL Building Standard Registered Construction. WELL
standards combine the best practices in design and
construction with evidence-based medical and scientific
research to help create buildings that improve the nutrition,
fitness, mood, sleep patterns, productivity and performance
of their occupants.
The Columbia Square campus is a LEED Master Site that
earned recognition for efficient landscaping, reduced heat
islands, transit access, dense development, storm water
management and more.
State-of-the-art VRF mechanical system providing energy
efficient heating and cooling
Environmentally friendly Bloomberg kitchen appliances and
FSC certified wood kitchen casework
ADVANCED TECHNOLOGY
AND SECURITY
Proper mobile and tablet app linking residents to a wide
range of in-home services and amenities
Pre-wired for high speed communications and
fiber optic cable
Electronic access controlled building entry points and
24-7 security
Keyless entry system with GPS tracking technology
Wi-Fi available throughout the entire building and outdoor
amenity areas
SPECIAL CONVENIENCES
Valet parking
24/7 dedicated doorman and concierge
Destination control elevators for expedient rides
Electric vehicle charging stations
Bike storage and lounge
Package tracking and notification system
24-hour emergency maintenance
 NEIGHBORHOOD
Hollywood is experiencing a resurgence, positioning itself once again as the center of
the creative universe. Innovators in film, music, fashion, art, design, food and nightlife are
all thriving in this new but familiar home. And in the center of it all is Hollywood Proper
Residences, the beacon of the neighborhoods newest crown jewel: Columbia Square.
Although driving is hardly necessary when one has everything they need within a few
square blocks, Hollywood Proper is perfectly situated close (but not too close) to the 101
freeway. The rising culinary scene in Silverlake, the galleries of Downtown and the studios
in the Valley are only a couple of exits away. A short bike ride (which is oh-so-chic these
days in LA) can take you to the cozy clusters of dining and culture in Franklin Village
and Larchmont or, with a few more pedals, to the boutiques on La Brea and Fairfax.
But nearby, only steps away, you have 8 of LA Times Top 100 restaurants, the best movie
theatre and record store in town, and equal amounts of world-class places to let loose
and then tighten it up the next day. Discover a proper neighborhood.
PROPER EATS PROPER SIP PROPER CULTURE

Baroo Rubies & Diamonds Griffith Park & Observatory

Trails Cafe Go Get em Tiger Regen Projects

Cactus Taqueria Juice Served Here Amoeba Records

Salts Cure Lifehouse Organics -- 15% discount Arclight

Sweetgreen Intelligentsia Hollywood Bowl

The Oaks Gourmet Cinespia at Hollywood Forever Cemetery

Raos PROPER NIGHT Hollywood Farmers Market

Sqirl La Descarga

Little Pine Jones Hollywood PROPER SHOPS

McCalls Fish and Meat Good Times at Davey Waynes Just One Eye

Jenis Ice Cream Lost & Found -- Free silk scarf with purchase
PROPER BODY Space 1520
Gjusta
Hollywood Power Yoga Garrett Leight
Pace
Barrys Bootcamp Mohawk General Store
Birch
Pilates Platinum -- 20% discount Skylight Books
IXLB Dim Sum
SoulCycle Free City
Kali
Wanderlust Clementine Floral
Chi Spacca
 Sales Gallery Open Daily. Valet.
1550 North El Centro Ave. Los Angeles, CA 90028
leasing@properresidence.com 323 465 7767

livehollywoodproper.com

Square footages and terraces may vary by floor. All dimensions noted here are approximate and may vary from the description and definition of the unit. Please review the documents for a de-
scription of how the units are measured. Room layouts and the location of appliances within units are subject to change. Exclusively represented by PPR CS Manager, Inc. BRE license 02007170