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    Packaging Presentation

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    api-357213977
    The document summarizes changes made to a cereal box design. The original box measurements were 19 cm by 6 cm by 29 cm, with 18% empty space. The new design reduces the height to 24 cm, decreasing empty space while keeping the same cereal amount. This 5 cm smaller box allows storing an extra box for every 6 compared to the original design. The selling points are using less wasted space, product, and materials while being more space efficient and eye catching for consumers.

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    Packaging Presentation

    Uploaded by

    api-357213977
    30 views5 pages
    The document summarizes changes made to a cereal box design. The original box measurements were 19 cm by 6 cm by 29 cm, with 18% empty space. The new design reduces the height to 24 cm, decreasing empty space while keeping the same cereal amount. This 5 cm smaller box allows storing an extra box for every 6 compared to the original design. The selling points are using less wasted space, product, and materials while being more space efficient and eye catching for consumers.

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    packaging presentation

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    The document summarizes changes made to a cereal box design. The original box measurements were 19 cm by 6 cm by 29 cm, with 18% empty space. The new design reduces the height to 24 cm, decreasing empty space while keeping the same cereal amount. This 5 cm smaller box allows storing an extra box for every 6 compared to the original design. The selling points are using less wasted space, product, and materials while being more space efficient and eye catching for consumers.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    30 views5 pages

    Packaging Presentation

    Uploaded by

    api-357213977
    The document summarizes changes made to a cereal box design. The original box measurements were 19 cm by 6 cm by 29 cm, with 18% empty space. The new design reduces the height to 24 cm, decreasing empty space while keeping the same cereal amount. This 5 cm smaller box allows storing an extra box for every 6 compared to the original design. The selling points are using less wasted space, product, and materials while being more space efficient and eye catching for consumers.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
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    Packaging Presentation

    By: Sam Mauldin, William McMahan,


    and Samuel Roy
    Original Product
    Original Product measurements: 19 cm, 6 cm, and 29 cm for a
    total of 3306 cm cubed, of which only 82% of the box has the
    actual product being filled in, in other words 18% is filled with air.
    New Product
    New Product measurements: 19 cm, 6 cm, and 24 cm. 2736 cm
    cubed is the total volume of the new product.

    The specific changes that we made to the product was by changing


    the height from 29 cm to 24 cm. There is the same amount of
    cereal in the box, with the height being changed there is less
    airspace in the box. This new box will be 5 inches smaller,
    meaning for about every 6 boxes, you can store an extra box
    compared to the old design.
    Selling Points
    The selling points of our product are appealing in their simplicity.

    With this new box, there will be less wasted space, less wasted product, and less wasted
    material in the box.
    Appealing
    The revised box will be space efficient, and eye catching to the
    consumer. Whats more unique than a fun-sized cereal box?

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