KOLEJ KEMAHIRAN TINGGI MARA

KEMAMAN, TERANGGANU
(MECHANICAL)

HUB 4012
STARTUP ENTERPRISE
REPORT BUSINESS SIMULATION

NO NAME IC/NO

1 MOHD FAIZ AZWAR BIN KAMARUL ARIFFIN 971210-46-5263

2 AHMAD ALIFF HAIQAL BIN AHMAD TARMIZI 970119-08-5003
3 AMIR EIZZAT BIN ABD RAHIM 970505-06-5617
4 MUHAMAD AUZAAEI BIN JAAFAR 971120-38-5091

N
LECTURE
O

1 PN.NOOR ASMIDA BINTI MOHD SALEH

 TABLE OF CONTENT
PAGE

1.COMPANY BACKGROUND
-name of business and logo
-introduction about the product
-particular of partners
-particular of business
-startup capital

2. MANAGING RESOURCES
-prepare list of raw material
- prepare list of machine and equipment usage

3.BUSINESS STRATEGY
- product, price, place, promotion (4ps)

4. PROFIT & LOSS

- Cash flow

5.SUCCESS & RISK FACTORS

- Total sales and profit
- Problem & solution

6.CONCLUSION
7.REFERENCES
8.ATTACHMENT
 NAME OF THE BUSINESS & LOGO

K2T ENTERPRISE

INTRODUCTION ABOUT PRODUCT AND SERVICES

 K2T ENTERPRISE was established on 23 April 2017 with startup capital RM
200.00.Our company consist of four members and lead by Raja Muhammad Al-Amin
as manager.Our aim for the company is to distribute our product along east-coast
state starting in Kemaman and Dungun,Terengganu.We decided to choose cash on
delivery method (c.o.d) to distribute our product as it saves a lot of our time and
money.Besides,we also have establish page on social media such as facebook and
tumblr to promote our product effectively.Plus,we also had done an online survey to
find out about peoples opinion on our product and other brand out there.

The product that we offered are Kopi 2 Tongkat which is a 3 in 1 coffee that
has a lot of good nutrition.The coffee contain the main ingredient which extract from
Tongkat Ali and Tongkat Aji Samad plus other ingredient such as creamer,brown
sugar and Arabica coffee extract.There are a lot of benefit of Kopi 2 Tongkat such as
it can refresh and increase our metabolism level in our body.Next,it helps to regulate
cholesterol level and stabilize the blood pressure in our body.

This coffee is produced by a company named Tanah Rembau which is situated in

Negeri Sembilan.This company also involved in research and development about
coffee and traditional herbs throughout the country.This product has received
recognition from the Ministry of Health Malaysia and is acknowledged halal product
by JAKIM.The retail price for this coffee is RM 17 per board and normal price range
is RM 20 per board.
 PARTICULAR OF PARTNERS

Name Raja Muhammad Al-Amin Bin Raja Zahri

I/c No 970511-33-5169
Age 20 years old
Phone No 014-5275628

Name Muhammad Syukri Bin Ahmad

I/c No 960425-10-6483
Age 21 years old
Phone No 017-3221425
Name Ahmad Aiman Bin Azhar
I/c No 970131-02-5679
Age 20 years old
Phone No 010-4679405

Name Muhamad Ammar Baqir Bin Zol Nadzruddin

I/c No 971123-46-5417
Age 20 years old
Phone No 013-9689650
 PARTICULAR OF BUSINESS

Name of Business : K2T ENTERPRISE

Address : KOLEJ KEMAHIRAN TINGGI MARA KEMAMAN

JALAN MAK LAGAM,

24000 KEMAMAN,

TERENGGANU

Phone No : 014-5275628

Email : kopi2tongkat.ent@gmail.com

Fb Page : www.facebook.com/kopitongkat

Websites : www.tumblr.com/kopi-2-tongkat-ent-world
 STARTUP CAPITAL

We started this business with startup capital of Rm 200.00 which we discussed and
decided to collect about Rm 50.00 each members.Each of us has different way to
obtain the money needed for capital such as using saving,working,asking from
parents and from allowance.With the startup capital we have collected,we have
successfully to buy about 15 board of Kopi 2 Tongkat from the supplier.Hence,with
the budget we have set up a company which is K2T Enterprise which is lead by Raja
Al-Amin and we started to distribute our product throughout the shop and restaurant
around Dungun,Kemaman, and Kuantan area by cash on delivery method ( c.o.d ).
 LIST OF RAW MATERIAL USAGE

ITEM QUANTITY

Kopi 2 tongkat 15 board

LIST OF MACHINE AND EQUIPMENT

ITEM QUANTITY

None -
 PRODUCT

a. Brand Name KOPI DUA TONGKAT

b. Packaging 1 BOARD 20 SACHETS

c. Function HEALTH COMPANION

 d. Sizes 25GRAM PER SACHETS

e. Design ONE BOARD

f. Quality HIGH QUALITY COFFEE

PRICE

I. List Price RM 20 RINGGIT 1 BOARD, 1 SACHET RM 20

II. Discount -

III. Payment CASH

Method

IV. Coupon -

PRICING STRATEGY

-Product value =

[Total cost + profit]

+
Hidden cost
- Total cost = RM 13
- Profit = RM 5
- Hidden cost (fuel) =RM 3

RM13+RM5+RM3 = RM20

PLACE

We decided to distribute our

product around Chukai area
because there are many
potential shops and restaurant
that needs and sell our coffee.

Chukai,Terengganu

Plus,we also choose to

promote our coffee around
Dungun area as it near to one
of our members house which is
one of the coffee supplier in
Dungun area.

Dungun,Terengganu
 PROMOTION

We have establish a Tumblr page which is www.tumblr.com/kopi-2-tongkat-ent-world

to promote our product widely to the social media .
Next,we also established a facebook page which is www.facebook.com/kopitongkat
to promote and sell our product in facebook which is a potential market to develop
our business.

PROFIT & LOSS ( CASH FLOW )

CASH INFLOW: CASH OUTFLOW:

WEEK 8 WEEK 8

-kafe shima kktm kemaman=RM 40 -Fuel ( Petrol ) = RM 5

-SDelicious cafe kktm kemaman=20 -Coffee stock ( 15 board ) = RM 195.00

WEEK 9 WEEK 9

-warung kak ani paya berenjut=RM 40 -Fuel ( Petrol ) = RM 6

-restoran teluk cempedak = RM 40

WEEK 10 WEEK 10

-warung farouk jalan mak lagam=RM20 -Fuel ( Petrol ) = RM 8

-warung taman rakyat dungun = RM 20

WEEK 11 WEEK 11

-warung farouk jalan mak lagam =RM 40 -Fuel ( Petrol ) = RM 6

-warung cherating =RM 40

-warung baluk= RM 40

TOTAL CASH INFLOW= RM 300.00 TOTAL CASH OUTFLOW= RM 220.00

PROFIT & LOSS ( CASH FLOW )

 ITEM WEEK 8 WEEK 9 WEEK 10 WEEK 11

A CASH INFLOW:
Equity cash RM 200 RM0 RM0 RM0
Cash sales RM60 RM80 RM40 RM160

B TOTAL CASH INFLOW

RM260 RM80 RM40 RM160
C CASH OUTFLOW

Operational expenditure
- Product RM195 - - -

Marketing expenditure
- Sales commission - - - -

Administration expenditure
- Administration overhead RM5 RM6 RM8 RM6

D TOTAL CASH OUTFLOW RM200 RM6 RM8 RM6

E CASH SURPLUS (DEFICIT) RM60 RM74 RM32 RM154

F BEGINNING CASH BALANCE RM0 RM60 RM134 RM166

G ENDING CASH BALANCE RM60 RM134 RM166 RM320

PROBLEM & SOLUTION

 PROBLEM: SOLUTION:

1.Takes time to deliver the coffee to shops Deliver the coffee to shops during free time.
and customers.

2.Not suitable to blend or make with cold

Blend or make the coffee using hot water instead of c
water.
old.

3.Fuel and maintanance cost is high.

Use an economical car that save fuel such as
Perodua Kancil.

4.Startup capital is large and costly.

Divide and collect the money for startup capital

evenly and fairly.
 CONCLUSION

From this business simulation assignment, we have learned a lot especially on how
to startup a business or company and how to sell your product to the public. Besides
that, we also have learned the importance of teamwork in a company or association
because with teamwork we can achieve almost everything within the deadline. Plus,
we also have learned how to promote and market our product to the public by using
many ways such as, social media, WhatsApp, group, online survey and others.
Next, we also have learned ways to manage our cash flow systematically and handle
our profit and loss. Furthermore, we also have learned on how to deal with customer
and handle incoming problems happen in the company. Lastly but not least, we
thanked our startup enterprise lecturer, Madam Shajatul Suhaida for giving us the
opportunity to do this business simulation assignment which has benefit us a lot in
terms of gaining experience handling a business and managing the resources
needed for the company.

ATTACHMENT
Picture above is taken during cash on delivery at Restaurant kak ani Kg Paya
Berenjut.

Receipt we made as a proof for our deal with customer.

REFERENCES
1.website
-www.google.com
-www.google.com/maps
-www.google.com/onlineform
-www.shopee.com.my/kopi2tongkat

2.book and slide

-Kuasai fomular perniagaan karya Wan Nong Muzaffar
-Slide startup enterprise chapter 3