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  • Meani Ngs of Col Ors I N Marketi NG & Adverti Si NG

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    Lloan Alas
    6 views7 pages
    The document discusses the meanings and associations of different colors in marketing and advertising. Red is associated with action, emotion, passion, trust, love, intensity and aggressiveness. Blue is associated with the depth and stability of sky and sea and symbolizes comfort, faith, conservativeness, understanding, clarity, confidence, calmness and trust. Green is associated with the harmony of nature and growth and evokes a sense of calm, relaxation, trust, peace and hope.

    Original Description:

    document showing meanings of colors

    Original Title

    Meaning of Colors

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    The document discusses the meanings and associations of different colors in marketing and advertising. Red is associated with action, emotion, passion, trust, love, intensity and aggressiveness. Blue is associated with the depth and stability of sky and sea and symbolizes comfort, faith, conservativeness, understanding, clarity, confidence, calmness and trust. Green is associated with the harmony of nature and growth and evokes a sense of calm, relaxation, trust, peace and hope.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    6 views7 pages

    Meani Ngs of Col Ors I N Marketi NG & Adverti Si NG

    Uploaded by

    Lloan Alas
    The document discusses the meanings and associations of different colors in marketing and advertising. Red is associated with action, emotion, passion, trust, love, intensity and aggressiveness. Blue is associated with the depth and stability of sky and sea and symbolizes comfort, faith, conservativeness, understanding, clarity, confidence, calmness and trust. Green is associated with the harmony of nature and growth and evokes a sense of calm, relaxation, trust, peace and hope.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    of 7

    Meani

    ngsofcol
    ors
    i
    nMar
    keti
    ng&Adver t
    isi
    ng
    Red isbestus
    edforacti
    onor i
    ent
    edproducts,s
    er vi
    cesand
    brands.Its
    ymboli
    zesact
    ion,emoti
    on,pas
    sion,trust,l
    ove,
    i
    nt ens
    ityandaggr
    essi
    veness.

    Blueisassoci
    atedwiththedept hands tabi
    li
    tyofskyandsea.I
    t
    symboliz
    escomf or
    t,fait
    h,conservati
    ness,under
    standi
    ng,
    clar
    ity
    ,con dence,calmnessandt rust
    .

    Yel
    low i
    sassoci
    atedwitht
    rustandjoy
    .Its
    ymbol
    izes
    joy
    ,li
    vel
    ines
    s,energyandfr
    eshness
    .

    Greenisass
    ociat
    edwiththehar monyofnatur
    eandgrowth.
    It
    evokesasenseofcal
    m,relaxat
    ion,tr
    ust
    ,peaceandhope.

    Purplei
    sassoci
    atedwithluxur
    yandroyal
    ty.Itcanevokeas
    ens
    e
    ofglamour
    ,power ,nos
    tal
    giaandromanti
    cism.

    Orangeisass
    ociatedwithhappinessandf
    un.Itevokes
    enthusi
    asm,creat
    ivi
    ty,det
    erminati
    onandsti
    mul at
    esment
    al
    acti
    vit
    y.

    Blackisas
    sociatedwit
    hformali
    tyandmyst
    ery
    .Its
    ymbol
    izes
    serious
    ness,el
    egance,l
    uxuryandclas
    s.

    Pi
    nkisassociatedwithcompass
    ionandnurturi
    ng.Iti
    sa
    non-t
    hreateningcolorthats
    ymbol
    izesl
    ove,sweetnes
    s,war
    mth,
    nurt
    uringands exuali
    ty.

    Brownisas
    soci
    atedwi t
    htheearth.I
    tevokesfeel
    ingsof
    rel
    iabi
    li
    tys
    upport,dependabi
    li
    tyandstabil
    it
    y.
    MBA
    Col
    orPal
    ett
    es

    www.voi
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    909-
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    LogoIdeat
    ions

    1 2

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    909-
    527-
    4560/888.
    300.
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    y&Books t
    ore
    LogoIdeat
    ions

    7 8

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    cemktg.
    com
    909-
    527-
    4560/888.
    300.
    7814
    MBA-
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    ll
    ery&Book
    stor
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    L
    ogoVa
    ria
    tions

    1 2

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    cemktg.
    com
    909-
    527-
    4560/888.
    300.
    7814
    MBA-
    ArtGa
    ll
    ery&Book
    stor
    e
    L
    ogoVa
    ria
    tions

    7 8

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    11 12

    www.voi
    cemktg.
    com
    909-
    527-
    4560/888.
    300.
    7814
    MBA-
    ArtGa
    ll
    ery&Book
    stor
    e
    L
    ogoVa
    ria
    tions

    13 14

    15 16

    www.voi
    cemktg.
    com
    909-
    527-
    4560/888.
    300.
    7814

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