Determinants of Enterprise Performance Small Technology-Intensive Enterprises: Intellectual Capital and Innovation Capability The

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PICMET 2007 Proceedings, 5-9 August, Portland, Oregon - USA 2007 PICMET

Determinants of Enterprise Performance in Small Technology-Intensive Enterprises:


Intellectual Capital and Innovation Capability in the Firm
George Tovstiga, David W. Birchall, Ekaterina Tulugurova
Henley Management College, Greenlands, Henley-on-Thames, Oxfordshire, UK

Abstract--The findings of an empirical study that examines intellectual capital - is a determining factor of competitive
the impact of intellectual capital on enterprise performance in performance in small innovative enterprises.
small innovative enterprises (SIEs) are presented in this This approach is not necessarily new. There is an
developmental paper. The study examines the impact of effective extensive literature that examines various enterprise-specific
intellectual capital exploitation against the background of key factors involved in creating a position of competitive
external (socio-political, technological, and economic) factors.
This research reported in this study is part of a greater effort advantage for the firm and the complex interplay between the
that is examining intellectual capital practices in regions of high- firm's internal organizational and external environmental
technology clusters including St. Petersburg (Russia), the so- factors. Research evidence suggests that while environmental
called "Medicon Valley" of Denmark, the Silicon Valley in the contexts can be influential, they do not necessarily outweigh
USA, and German and Swiss "Mittelstand" clusters in Southern internal factors of the enterprise [5, 11, 8]. Sanchez and
Germany and the Zurich region are compared and analysed for McKinley [6] suggest that "whether or not environmental
patterns, similarities and differences. This paper focuses on the regulation inhibits or promotes product innovation seems to
findings of the Russian part of the study. depend at least in part on certain internal features of an
The key questions of this research address the relative
impact of intellectual capital practices (internal factors) and organization ".
prevailing socio-political, economic, and technological factors on Thacker and Handscombe [8] argue that people in the
the performance of small innovative enterprises. This work organization and the interaction between the organization's
seeks to provide new insights in several areas: (1) While a people inevitably play a large part in enabling or constraining
number of studies have looked at the impact of intellectual the organization's innovation process. The literature appears
capital on enterprise performance per se, relatively little work to to be suggesting that competitive advantage increasingly is
date has focused on the specific case of intellectual capital achieved by those firms that succeed in mobilizing their
deployment in small innovative enterprises (SIEs); (2) Very intangible assets in the form of knowledge, technological
little, if any, work has focused on the impact of intellectual skills and experience, and strategic capabilities.
capital and its implications for private enterprise performance The research discusssed in this paper addresses the
in transitional economies [3]. This study provides empirical
evidence suggesting that internal factors have a greater impact following questions:
on enterprise performance than external ones - even in the * What is the potential impact of the small innovative
transitional economy of Russia. enterprise's internal resource base on its competitive?
In this paper the notion of the knowledge-based theory of the * What is the impact of prevailing environmental factors
firm forms the conceptual basis of a framework that is on the SIEs' performance?
developed to relate intellectual capital (human capital and * What is it about firms in this sector and their
structural capital) and key external factors (socio-political, management of their intellectual capital that we need to
economic and technological) to enterprise performance in SIEs. understand for enhancing SIE performance?
A survey instrument designed on the basis of this model was
applied in the field research involving SIEs in the various
regions. The research data was subjected to exploratory and II. A KNOWLEDGE-BASED VIEW OF THE SMALL
confirmatory factor analysis using standard and advanced INNOVATIVE ENTERPRISE
statistical analysis based on regression, correlation analysis. In a
final step, structural equation modelling on the basis of a partial The knowledge-based view of the firm is essentially an
least squares technique was used for examining the validity of extension of the resource-based theory of the firm, which has
the hypothesis in view of the research findings. been described exhaustively in the strategic management
literature [1]. Conner and Prahalad (2002) remind us that the
I. INTRODUCTION knowledge-based view of the firm capturess the very essence
of the resource-based view of the firm. Increasingly, the
Increasingly intellectual capital is being viewed a key firm's stock of strategically relevant knowledge is being seen
determinant of business performance in enterprises. to be its fundamental source of competitive advantage. The
Relatively little, however, is known about how intellectual knowledge-based view of the firm argues that knowledge, in
capital really impacts the firm's performance. Given the the form of the firm's competencies, capabilities,
highly complex and ambiguous nature of intellectual capital, relationships and not least, experience, endow it with this
this is hardly surprising. The premise explored in this paper differentiation potential (see also Grant, 2002; Birchall and
is that the firm's internal resource base - foremost its Tovstiga [2]; Tovstiga [9]). The enterprise uses its

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PICMET 2007 Proceedings, 5-9 August, Portland, Oregon - USA 2007 PICMET

knowledge-based advantage to build the product / service the enterprise's ability to differentiate itself competitively in
offering features that appeal to the market (Clark, 1987). the marketplace.
This work examines performance in small innovative Although it is very difficult to accurately measure and
enterprise from the perspective of the knowledge-based evaluate intellectual capital, its competitive impact of the
theory of the firm. It explores the impact of the SIE's firm's intellectual capital remains undisputed. Stewart [7]
knowledge and capabilities base on its competitive position, defines intellectual capital as the firm's intellectual material -
whereby the firm's knowledge and capabilities base is its knowledge, information, intellectual property and
represented by its intellectual capital. The firm's intellectual experience base that can be put to use to create wealth. For
capital is assumed to consist of its human and structural our research, we assume that the firm's intellectual capital
capital. The study therefore begins by examining the SIE's constitutes the internal determinant of competitiveness in the
intellectual capital and its internal manifestation and SIE. It is broadly broken down into two sub-categories -
exploitation. The study then looks at the relationship between human capital and structural capital. Human capital
the firm's intellectual capital and its external environment embodies competence), attitude and intellectual agility..
represented by socio-political, technological and economical Structural capital consists of relationships, organization, and
factors that might have an impact on the firm's competitive renewal and development.
position. The external factors of the enterprise include socio-
political, technological and economical dimensions. The
III. INTELLECTUAL CAPITAL AND THE SMALL conceptual framework is presented in terms of a causal map,
INNOVATIVE ENTERPRISE (SIE) as shown in Figure 1.
Conceptual framework and underlying hypotheses
The conceptual framework used in this work draws on the The conceptual model and the underlying assumptions are
knowledge-based view of the enterprise. Intellectual capital, based on the notions relating to intellectual capital and
unlike numerous external factors such as the enterprise's external factors described in the foregoing discussion. The
socio-political or economic environment, represents a set of internal (intellectual capital) and external factors
internal factors that the small innovative can influence (environmental) each constitute sub-factors in the construct.
directly [10]. The enterprise can be viewed to be a dynamic Collectively, they are assumed to have an impact enterprise
repository of knowledge. Dynamic and continual conversion performance. The conceptual framework (Figure 1) shows
and recombination of the various forms of the enterprise's how these factors relate to each other.
knowledge leads to new knowledge and this contributes to

HC1:Competence HC2: Attitudinal HC3: Intellectual


*Knowledge *Motivation Agility
*Capabilities *Behavior *Innovation
-Skills *Mindset *Imitation
I I-Adaptation

EPl: Performance
Internalal 3s1t1 Outcomes

Factors EP2: Comparative


SC. StructurAI liita Competitiveness
_
(- )

SCl: Relational SC2: Organizational SC3: Renewal &


*Network partners *Structure Developmental
*Ailiance partners -Infrastructure -R&D
-Customers / suppliers -Processes -Organizational learning
-Culture

EFl: Socio-Political |EF2: Technological |EF3: Economical

Figure 1. Conceptual framework showing internal and external factors, and enterprise performance.

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PICMET 2007 Proceedings, 5-9 August, Portland, Oregon - USA 2007 PICMET

IV. RESEARCH DESIGN * Regression Analysis


The survey instrument developed for the empirical field Reliability The results for the reliability test (Cronbach's
research consists of a questionnaire that was originally alpha) indicate a very high degree of consistency for each of
formulated in English but used in the Russian translation the factors. We attribute this high degree of reliability to the
version for the field research in St. Petersburg. It consists of a fact that one of the authors (ET) personally administered the
total of 62 items; a 5-point Likert type scale (strongly agree survey questionnaire with the responding participants in their
to strongly disagree) was employed for the scales relating to native language.
intellectual capital, external factors and performance Pearson Correlation The correlation analysis provides
outcomes. Comparative competitiveness was measured on a some basic evidence of the linkage between the enterprises'
10-point scale. intellectual capital practices and enterprise performance by
indicating the level of association between the various factors
V. RESEARCH ANALYSIS AND DISCUSSION OF and outcomes. High correlations are seen to exist between
RESEARCH FINDINGS the various intellectual capital factors factors.
Regression Analysis The regression analysis is a much
Sample description The survey was conducted with 35 more direct measure of impact of one variable on another.
small- and medium-size innovative enterprises in the St. Tables 2 and 3 summarize the regression analyses carried out
Petersburg region and its suburbs. All are research and on the data gathered from the 35 Russian SIEs. It is apparent
knowledge-intensive enterprises in the high-tech sector, that intellectual factors are determining for enterprise
typically in the development and production of scientific- performance. None of the external factors appear to be
technical devices and software for manufacturing, medical significant. This is the case for both individualised as well as
and technology development applications. averaged regression analyses. On the basis of these results,
Exploratory Factor Analysis Table 1 summarizes the our hypothesis concerning the relative importance of the SIEs
outcome of the statistical analysis, which was carried out internal resources is therefore substantiated: internal
using SPSS for the MS Windows platform. The following resources are a more important determinant of enterprise than
statistical analyses were executed: external factors.
* Cronbach's test for reliability
* Pearson Correlation Analysis

TABLE 1: ITEMISED FACTORS: MEANS, STANDARD DEVIATIONS, RELIABILITY, PEARSON CORRELATIONS, AND SIGNIFICANCE OF
MODEL VARIABLES FOR SAMPLE SIZE OF 35 ENTERPRISES

Pearson correlations for factors, significance (2-tailed) indicated in parentheses


Factors Means SD' Reliability2 HC1 HC2 HC3 SCi SC2 SC3 EFI EF2 EF3
HC1 3.860 .694 .766
HC2 3.640 .857 .747 5.02**
(.002)
HC3 3.370 .863 .756 .300 .532**
(.080) (.001)
SCi 3.650 .805 .752 .400* .628** .577**
(.017) (.000) (.000)
SC2 3.470 .986 .738 .531**
(.001)
*753**
(.000)
.700**
(.000)
.637**
(.000)
SC3 3.220 .986 .738 476** 757** .590** .515** .678**
(.004) (.000) (.000) (.002) (.000)
EFI 3.120 1.026 .797 .123 -.032 .121 .185 .116 .191
(.481) (.853) (.488) (.289) (.508) (.273)
EF2 EF2
2.560
2.560 .885 .813 | ~~~-.320 -.048 .076 .171 -.083 -.194 .251
(.061) (.785) (.665) (.325) (.637) (.265) (.145)
EF3 3.400 .786 .810
EF .80
340 .86 -.158 -.190 .086 .039 -.062 -.018 .077 .341*
(.365) (.273) (.624) (.826) (.723) (.919) (.660) (.045)
EPI 3.610 .554 .764 .526** .568** .365* .462** .571** .635** .258 -.074 -.062
(.001) (.000) (.031) (.005) (.000) (.000) (.135) (.673) (.724)
EP2 5.9103 1.764 .786 .584** .484** .259 .303 .426* .515** .123 -.085 -.073
(.000) (.003) (.134) (.077) (.01 1) (.002) (.481) (.626) (.676)
NOTES: Standard deviation; 2 Cronbach's alpha test; Scale of 1 to 10 (deciles); all other factors on a scale of 1 to 5

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PICMET 2007 Proceedings, 5-9 August, Portland, Oregon - USA 2007 PICMET

TABLE 2: REGRESSION ANALYSIS: AVERAGED FACTORS (PREDICTORS) HC, SC AND EF

Dependent Factors (averaged) Adjusted R2 Standard Error of


the Estimate Significance

EPI: Performance Outcomes SC .406 .427 .000


HC .348 .448 .000
EP2: Comparative Performance HC .272 1.505 .001

TABLE 3: REGRESSION ANALYSIS: ALL FACTORS CONSIDERED

Dependent Factors Adjusted R2


Standard Error of the
Significance
__ Estimate
EPI: Performance Outcomes SC3 .385 .435 .000
SC2 .306 .462 .000
EP2: Comparative Performance HCI .321 1.454 .000

VI. SUMMARY, CONCLUSIONS AND OUTLOOK [4] Grant, R.M. (2002). "The Knowledge-Based View of the Firm", in The
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[6] Sanchez, C.M. and W. McKinley (1998). "Environmental regulator
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