In another definition, halal is best describe as admissible, legitimate and legal.

Meanwhile, the opposite

of Halal is Haram (non-Halal) which means banned and illegal in the context of Islamic law. Normally, Halal
is only associated with food products but it is more than that. Every Muslim must be devoted to the Islamic
principles and must not allow the use of non-Halal ingredients in every product ( Syazwan and Remie, 2012).
A research done by Abou Bakar, Lee and Rungie, (2013) found that

The partial support for H1 (Muslim consumers will have higher purchase intentions for the product package
with religious symbol compared to the product package without symbol) underpins the
importance of religious symbols as visual cues. However, the use of religious symbols on product package
depends upon the nature and religious symbolic value of the product. Our results infer that Muslim
consumers may be more attentive to the package of products with low symbolic value, such as hair colour.
A possible reason may be that the presence of a religious symbol helps Muslims justify their purchase
because the products are less consistent with their religious beliefs.