Brazil

India
China
USA
Vietnam
italy
Distribution channel Sales
Non-Store retailing (including vending & internet retailing) 2.5%
Supermarkets/Hypermarkets 53.9%
Discounters 0.2%
Small Grocery Retailers 32.7%
Confectionery specialists 2.8%
Other Grocery retailers 5.2%
Non-Grocery retailers 2.7%

Non
2.70%
5.20%2.50% (i ncl
2.80%
i nter
Di s c
Conf
32.70%
53.90% Non

0.20%
 Sales

Non-Store retai l i ng Superma rkets /Hypermarke

2.70%
5.20%2.50% (i ncl udi ng vendi ng & ts
2.80%
i nternet reta i l ing)
Di s counters Sma ll Grocery Retai l ers
Confectionery s peci al i sts Other Grocery retai l ers
70%
53.90% Non-Grocery retai l ers

0.20%
Channel Sales
Wet Market 19%
Traditional convenience store 17%
Grocery store 17%
Kiosk/Hawker 8%
General store 3%
Modern trade 1%
Tea Shop 20%
Sales
HoReCa 30%
14%
25%
25% 21% 21%
20% 17
15% 81%
10%
10%
4%
5% 1%
Channel Sales0%
re re r re e
Traditional convenience store 21% ke d op Ca
sto ys
to w s to tra Sh Re
Grocery store ce e r 21% k/Ha er
al
er
n
Te
a H o
en oc
Kiosk/Hawker n i
Gr 10%Ki o
s
Ge
n od
ve M
con
General store l 4%
o na
Modern trade ti 1%
di
Tea Shop Tra 25%
HoReCa 17%
 25%
17%

1%

e op Ca
ad Sh Re
a H o
Te
Channel Sales
Wet Market 15%
Traditional convenience store 19%
Grocery store 20%
Kiosk/Hawker 9% Sales
General store 25% 7%
Tea Shop 20% 15%22% 24%

HoReCa 15% 15%

10%
11%
5% 85% 8%

0%
Channel Sales re re r re
ke
sto ys
to
aw s to
Traditional convenience store 22%
nc
e
er H al
oc k/ er Te
ie os n
Grocery store en 24% Gr Ki Ge
o nv
Kiosk/Hawker lc 11%
a
General store ti on 8%
di
Tea Shop Tra 18%
HoReCa 18%
 Sales

18% 18%

11%
8%
Sa les
r re
ke to op Ca
s Sh Re
al a H o
n er Te
Ge
% retail value rsp 2016
Store-Based Retailing 99%
- Grocery Retailers 93%
-- Modern Grocery Retailers 86%
--- Convenience Stores 14%
--- Discounters -
--- Forecourt Retailers 0%
--- Hypermarkets 56%
--- Supermarkets 16%
-- Traditional Grocery Retailers 7%
--- Food/drink/tobacco specialists 2%
--- Independent Small Grocers 5%
--- Other Grocery Retailers 1%
- Non-Grocery Specialists 3%
-- Health and Beauty Specialist Retailers 0%
-- Other Foods Non-Grocery Specialists 3%
- Mixed Retailers 2%
Non-Store Retailing 1%
- Vending 0%
- Homeshopping -
- Internet Retailing 1%
- Direct Selling -
Total 100%

% retail value rsp 2016

Convenience Stores 14%
60% 56%
Hypermarkets 56%
50%
Supermarkets 40% 16%
30%
Food/drink/tobacco specialists 2%
20% 14% 16%
Independent Small Grocers
10% 5% 5%
2% 1%
Other Grocery Retailers0% 1%
Other Foods Non-Grocery Specialists 3%
Mixed Retailers 2%
Internet Retailing 1%

Col umn B
 100

1% 3% 2% 1%
Year 2011 2012 2013 2014 2015 2016
Convenience Stores 6.00% 5.80% 5.70% 5.50% 5.30% 5.00%
Discounters 7.00% 6.90% 6.20% 6.10% 5.80% 5.40%
Hypermarkets 15.99% 15.94% 15.90% 15.87% 15.85% 15.84%
Supermarkets 17.41% 17.45% 17.52% 17.50% 17.48% 17.47%

Chart Title
50.00%
45.00%
40.00%
35.00%
30.00%
25.00%
20.00%
15.00%
10.00%
5.00%
0.00%
1 2 3 4 5 6
Conveni ence Stores Di s counters
Hypermarkets Superma rkets
Supermarkets Market share
Grupo Po de Acar 18%
Carrefour 14.40%
Walmart 11.10%
G Barbosa 1.70%
Zffari 1.20%
Others 53.60% Market share

Grupo Po de Aca r Ca rrefour Wal mart

G Barbosa Zffari Others
% retail value rsp 2016
Store-Based Retailing 97.26%
- Grocery Retailers 64.13%
-- Modern Grocery Retailers 58.35%
--- Convenience Stores 5.34%
--- Discounters 0.67%
--- Forecourt Retailers 16.17%
--- Hypermarkets 17.16%
--- Supermarkets 19.00%
-- Traditional Grocery Retailers 5.78%
--- Food/drink/tobacco specialists 4.76%
--- Independent Small Grocers 0.79%
--- Other Grocery Retailers 0.23%
- Non-Grocery Specialists 15.69%
-- Health and Beauty Specialist Retailers 10.53%
-- Other Foods Non-Grocery Specialists 5.15%
- Mixed Retailers 17.44%
Non-Store Retailing 2.74%
- Vending 1.22%
- Homeshopping -
- Internet Retailing 1.52%
- Direct Selling -
Total 100.00%
100