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Together! The New Architecture of The Collective at The Vitra Design Museum
Together! The New Architecture of The Collective at The Vitra Design Museum
Together! The New Architecture of The Collective at The Vitra Design Museum
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together! the new architecture of the collec!ve opens at the vitra design museum
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housing is scarce that much has become evident in the last few years. as real estate prices in big ci!es con!nue to
skyrocket, conven!onal ideas of housing development prove unable to meet demands. the reac!on to these
challenges has been a silent revolu!on in contemporary architecture towards collec!ve building and living. called
together! the new architecture of the collec!ve, the vitra (h"p://www.designboom.com/tag/vitra) design museum
presents an exhibi!on that uses models, films, and walk-in displays to showcase this global phenomenon by
presen!ng an array of exis!ng projects from europe, asia, and the united states.
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together! the new architecture of the collec!ve is open un!l september 10th, 2017 at the vitra design museum
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the topic is introduced with a look at the history of social housing ideals
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the together! the new architecture of the collec!ve exhibi!on at the vitra design museum (h"p://www.design-
museum.de/en/informa!on.html) begins with a look at the history of social housing ideals that mostly originated in
a protest against the exis!ng condi!ons. images and videos provide informa!on about historical a"empts to
respond to these challenges. these include the phalanstres invented by charles fourier (1772-1837), the late- vitra
nineteenth-century monte verit colony in the swiss part of the !cino, the housing coopera!ves of the 1920s, the (h!p://www.designboom.com
autonomous community of chris!ania in copenhagen, and the karthago coopera!ve in zurich. back then, and even (56 ar!cles)
today, collec!ve living oers an aordable remedy to urban isola!on.
together! the new arc
opens at the vitra des
(h"p://www.designbo
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museum-06-02-2017
jun 02, 2017
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the-new-
barber & osgerby desi
architecture-of- collec!on for VITRA t
the-collec!ve- (h"p://www.designbo
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museum-06-02- design-week-04-22-2
apr 22, 2017
(h"p:/
2017/)/www.designboom.com/design/ba
osgerby-
euroshop 2017: VITR
mariposa-club- modern shopping exp
vitra-interview- (h"p://www.designbo
milan-design- vitra-village-joanna-la
week-04-22- mar 08, 2017
(h"p:/
2017/)/www.designboom.com/design/eu
vitra-village-
VITRA spring special l
joanna-laajisto- chair at imm cologne
03-08-2017/) (h"p://www.designbo
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2017/)
jan 18, 2017
(h"p://www.designboom.com/design/vit
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assemble brings its br
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2017-01-18- (h"p://www.designbo
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jan 10, 2017
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the-brutalist-
playground-vitra-
images and videos provide informa!on about the historical a"empts to respond to housing challenges
design-museum-
01-10-2017/)
the exhibi!on con!nues with a 21 large-scale / 1:24 models of contemporary housing experiments that create a
fic!!ous city for visitors to explore, showcasing how it would be if composed of these projects. actually located in
ci!es as diverse as berlin, zurich, los angeles, tokyo, and vienna, a closer look to the models reveals that the
innova!ve thrust of this new collec!ve architecture also extends to fundamental principles such as volume, faade,
and materials. the context of the imaginary city moreover shows that many of these projects blur the boundaries
between living space and urban space, between private and public sphere.
this becomes clear in the third sec!on, where a full-scale model of what is known as a cluster apartment, enables
visitors to enter and experience the communal and private spaces that characterize this housing type. background
informa!on including floor plans sheds light on the many forms that new collec!ve lifestyles can take. the
installa!on features a series of photographs by daniel burchard made for the exhibi!on, proving an inside look at
eight projects from a variety of nine countries, documen!ng scenes from everyday life in the new collec!ves.
a closer look reveals that the innova!ve thrust of collec!ve architecture extends to fundamental principles
as for disadvantages, lets say that if you are interested in owning an apartment and using it as an specula!ve asset,
this is harder to do with these projects because many of them are based on coopera!ve principles, meaning that you
dont own the apartment and the coopera!ve owns the whole thing. what you do is that you become a member of
the coopera!ve, and to live there you have to pay a certain amount of money to become a member, but when you
move out you get this money back with infla!on correc!on. most people in these projects say that for them a flat is
not a means for them to make money, but one to give a dierent meaning to their life. they want it for a certain type
of lifestyle and for a cultural togetherness. they dont want to come home in the evening to put a deep-fried pizza in
the microwave and eat it alone, they want to come home and go to the restaurant of the project, where there is a
cook who is payed by the community and meet other members and have a social exchange.
the imaginary city shows how private and public space are blended
the last stage of the show is composed of a coworking space with five desk, each one showcasing a case study.
ques!ons regarding the economical part of the projects are answered, highligh!ng the new funding op!ons arising
from the close integra!on of public and private func!ons. for example, at the kalkbreite in zurich, approximately half
the floor area is reserved for commercial and non-residen!al uses including a cinema, a packaging-free supermarket,
three restaurants and cafs, health consultancies, various oces, and a publicly accessible courtyard with a
playground.
the use of colors in the models dieren!ates the dierent stages of public and private space
in many of the projects, the people were part of the crea!on process, par!cipa!ng on the planning and it took a few
years un!l the project finally materialized. trust forms in these stages, by working together in the early stages of the
project, nego!a!ng, there is a dierent kind of involvement and a dierent kind of trust generated.
the projects are located in ci!es as diverse as berlin, zurich, los angeles, tokyo, and vienna
the exhibi!on manifests how these communal living ideas are changing the way in which inhabitants and architects
together conceive new forms of living, which beyond mee!ng individual needs, provide an answer to a central
ques!on of our !me: how do we want to live together in the future?
the full-scale model enables visitors to enter and experience the communal and private spaces
each apartment has its own rooms, bathroom and kitchene"e
dinning area
the last stage of the show is composed of a coworking space with five desk, each one showcasing a case study
the exhibi!on manifests how these communal living ideas are changing the way in which we conceive new forms of
living
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22-2017/)
euroshop 2017: VITRA VITRA spring special
barber & osgerby designs village conceptualizes limited edi"on panton
the 'mariposa club' modern shopping chair at imm cologne
collec"on for VITRA to experience 2017
suit compact living (h!p://www.designboom.com/design/euroshop-
(h!p://www.designboom.com/design/vitra-
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vitra-village-joanna- panton-chair-imm-
osgerby-mariposa-club- laajisto-03-08-2017/) cologne-2017-01-18-
vitra-interview-milan- 2017/)
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