RECRUITMENT

1. Grade 10-11-12 Recruitment Process Modifications

Engaging HS Faculty:

Improve or develop a positive rapport with faculty from local high schools who are in a
position to provide guidance to students about college (college prep courses). CCSU
faculty currently engages HS students, but there is no concerted effort to engage with
HS faculty. By engaging the HS faculty, we have the opportunity to indirectly target
more students and indirectly engage students at multiple levels. This can be
accomplished by inviting HS faculty to a sequence of summer/winter meetings
(workshops) where they participate in activities that can be either reproduced at the
local high school or can be a collaborative project between CCSU faculty and HS
faculty. An example of science activities:
A. HS faculty would be taught how to perform a specific laboratory technique or set
of techniques that they can then integrate into their courses either via
demonstration, student participation or a collaborative project (outlined below):
1. Biology HS faculty builds into their curriculum a section on microbiology
where students are challenged to find the areas of the school with the
greatest and lowest concentrations of microbes.
2. HS students swab different areas (classroom, shoes, counters, etc.) to
collect microbial samples
3. HS faculty members help students plate the samples
4. CCSU Faculty members incubate the inoculated plates and return the
plates and results back to the HS faculty
Other activities could involve departments from each School Theatre, Modern
Languages, Art, Music, etc

Dual Enrollment
Develop a dual enrollment program with area high schools that would permit qualified
high school juniors and seniors to enroll at CCSU as non-matriculated students. Dual
enrollment students would earn credits that apply to both their high school graduation
requirements and a bachelors degree. Students would attend CCSU courses on the
main campus and in classes with our current students
A. To be eligible to participate, students would need to achieve a minimum high
school grade point average. Preference could be given to students who have
expressed an interest in enrolling at CCSU following high school graduation.
These students could be identified from PSAT/SAT data or from high school
guidance counselor recommendations.

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 B. This strategy would support recruitment efforts by providing potential CCSU
students with the opportunity to familiarize themselves with the institution,
accelerate degree completion and reduce student debt. Course selection and
registration would be on an as available basis with a registration start date
after all current CCSU matriculated students have been given the opportunity to
register for classes.
C. Tuition and fees would be waived for students selected to participate in the
program. The Connecticut Community Colleges have a similar program called
High School Partnership.
Host more state-wide academic competitions, high school and college.
CCSU is centrally located, has excellent facilities as well as qualified faculty and staff
to assist with coordination.
Promote and embrace our successes and offerings!
CCSU has been too modest about student, staff and faculty successes.
CCSU needs to broadly communicate our offerings and events (Robotics and Lego
competitions, lactation and tranquility rooms are a few examples).

Communication Plan with Prospective Students

Communication methods for prospective students are built to attract and sustain
student interest from inquiries to applicant, utilizing a systematic approach that
includes different communication modes (i.e. direct mail, e-mail, phone calls) should
result in yielding a positive return.
A. Personalized messaging to specific student populations (prospective Honors students,
transfer students)
a) Distribute at recruitment events:
Travel pieces
Step-by-Step Guides for high school students
Fact cards
b) Distribute through online and mail channels:
Personalized e-mails
Expanded information booklets
Postcards
Publications should promote web site visits,
Publications should promote Office contacts (as well as other University
contacts) and campus visit opportunities,
Communication regarding housing, orientation, First Year Advising, and
financial aid should be coordinated with those offices,
Current publications should be updated in content and design,
All publications should be formally approved
c) Prospective and Freshman Student Communication flows:
For Freshman Travel, Student Initiated, Faculty Recruiting, Campus Tours,
Referrals; Web Inquiries and Web matches:

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 Thank you for your interest postcard
Freshman information piece
Campus visit postcard
Housing
Financial aid
There is still time to apply postcard
Do you still have questions postcard
d) Transfer Communication Flow:
For Transfer Travel, Student Initiated, Faculty Recruiting, Campus Tours,
Referrals, Web Inquiries and Web matches:
Thank you for your interest postcard
Transfer information piece
Campus visit postcard
Transfer Equivalencies postcard
Financial aid
Housing
There is still time to apply postcard
Do you still have questions postcard
e) Non-Traditional Communication Flow:
For Student Initiated, Campus Tours, Referrals, Web Inquiries and Web
matches:
Thank you for your interest postcard
Non-traditional information piece
Campus visit postcard
Campus services to help you postcard
o Financial Aid, Advising, Housing, etc.
There is still time to apply postcard
Do you still have questions postcard
B. Develop and monitor the prospect pool to achieve recruitment and enrollment goals
by:
1) Purchase senior and junior student names (PSAT,SAT, ACT, NRCCUA
[National Research Center for College & University Admissions])
2) Attend state-wide, regional and local recruitment events such as, NACAC
(National Association for College Admission Counseling), and school initiated
recruitment programs
3) Hosting three regional information sessions
4) Working to ensure that the Office of Recruitment and Admissions is involved
with campus event that includes prospective students
5) Participate in CollegeWeekLive online events
6) Participate in Cappex.com (college application exchange) online college search
platform
7) Participate in listing with Campus Explorer
8) Provide recruitment and admission materials to faculty and staff who are
involved with schools and/or associations who reach out to college bound
student
9) Advertise (print and/or online) targeting specific populations

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 10) Assess previous years recruitment efforts
11) Set priorities for event attendance, based on previous experiences,
application/enrollment Numbers
12) Host regional information sessions in: Hartford, New Haven, Waterbury,
Shoreline & Fairfield County
13) Work to ensure that All Offices are involved with campus events that include
prospective students
Send email to deans and directors
Provide sample hard copy package to deans and directors
14) Participate in CollegeWeekLive online events
15) Participate in Cappex.com online college search platform:
Use the Regional Event Promotion Tool to promote regional receptions
and open house
Reach out to HS counselors
16) Participate in listing with Campus Explorer
17) Provide recruitment and admission materials to faculty and staff who are
involved with schools and/or associations who reach out to college bound
students
Send email to deans and directors
Provide sample hard copy package to deans and directors
18) Advertise and marketing (print and online) targeting specific populations in a
timely fashion
Two year college newspapers: admissions deadlines and majors
Four year college newspapers: summer Transfer opportunities
School Counselor Association publications: programs (guidance
counselors, educators)
C. Develop communication to build and enhance relationships with school counselors
and teachers through:
1) Special events (Counselor luncheon, breakfast with counselors the morning of
the regional receptions)
2) E-mail:
A. Through Counselor database
B. Through our own counselor database
3) Information drops to counselors (hand delivery to ensure receipt of information
and to make face-to-face contact).
D. Develop communications and strategies to recruit special desired populations:
1) Honors students
Update Honors Program brochure
Mail honors invitation letter to qualified applicants
Include Honors Program in Cappex, College Week Live, and Campus
Explorer.
Include Honors Program brochure at all recruiting programs and
counselor information drops
Emails from current Honors Student to prospective Honors students
Phone calls from current Honors Students to qualified applicants
2) Transfer students

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 Place print ads in campus newspapers at regional colleges and
universities where we have had more than 5 Transfer students

Include Transfer information in Fall and Spring class closed letters

Send letter to Fall and Spring admitted students who did not come and
have a regional meetings
Letter reminding them about summer Transfer enrollment
3) Out of state students
Post link to out-of-state tuition waiver on Admissions web page
Travel to selected out-of-state programs
4) International students
Participate in College Week Live and Department of States International
Student day
Purchase one year access to College Week Lives AlwaysON capability
(enables students to visit our virtual college fair booths any time of the
day or night. Receive a monthly report of all activity)
Provide university and admission information to faculty traveling to
other countries Upon Request
E. Post-admit communication to increase yield of all student types with emphasis on:
1) Freshman
2) Transfer
ALL PROGRAMS
o Send emails to all teachers in districts within a 35-mile radius of CCSU with
information about our programs at strategic times throughout the year.
Sixth Year (092) and Superintendent (093)
o Identify locations for cohorts (working on Enfield area, Cromwell area, and
Torrington area for 092 and 093); have considered Middlesex Association of
Schools and northeast corner of CT.
o Create an urban focused Sixth Year program and Superintendent program
o Create Advisory board with key superintendents and principals
o Create a yearlong (15 credit) superintendent program that can compete with
UCONN (Summer to summer)
Department website-feature student successes-Ed. D. completion, promotion to
leadership positions, faculty research and community engagement, feature adjunct
faculty, include advisory board, work with Jamaica, Multicultural perspectives.
Explore new relationships and institutionalize more structures to support
ongoing relationships with area high schools and middle schools to recruit
prospective students.
Programmatically develop mentorship relationships as part of field experience
with students who identify as secondary students who are choosing to pursue
teaching.
Develop accountability and protocols to maximize the impact of mentorship in
area schools. Focus on college readiness and teacher preparation.
Create outreach with parents of students at area high schools.

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 Professors guest speak about the teacher education program at CCSU to high
school students.
Create an inter-departmental committee that oversees recruitment and outreach
events.
Target representatives from key communities and partnerships.
Reach out to freshman and sophomores through general education courses that
focus on serving communities (community engagement courses).
Survey partner districts and align our outreach efforts with their goals around
college readiness.
Advertise! Take out an ad in high school yearbooks. Work with CCSU marketing
to develop radio, television, billboard, and Internet advertisements.
Develop weblog or Facebook page for the department
Invest in recruitment materials that focus on the quality of the programs, the
cost/affordability, and strengths and benefits (such as return on the investment
in terms of future professional advancement) of advanced certification in reading
and language arts. In addition, highlight the same information in department
website.
Redesign department website to attract inquiries and respond to inquiries
promptly, including follow up.
Follow up by phone call and/or email students whose applications are
incomplete.
Involve faculty in scheduled visits to schools in target districts to meet with
teachers about our programs, admission/application process, and other relevant
information. Allow on-the-spot application.
Explore partnership agreements with school districts focusing on our current
cohort model (perhaps a summer to summer program).
Capitalize on the Annual Literacy Essentials Conference, the Central Connecticut
Writing Project (CCWP), and the International Reading Association (IRA)
Honors Society (for pre-service teachers) to disseminate materials and
information about our programs.
Grade 10-11-12 recruitment process modifications
o Establish relationships with high school administration and specific
curriculum areas: Music, Math, History, English
o Schedule on campus events and invite high schools to participate
o Promote shared learning activities between high school students and
college clubs
Establish high school summer academy programs for students in our
surrounding communities, in particular targeting low-income communities.
Build in field work/clinical experience, hands-on education. Incorporate
outward-bound type of experiences.
Further refine pipeline programs for community college students pursuing
careers in social work and teacher education. Provide student scholarships;

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 incentivize CCSU faculty to deliver introductory courses on site at community
colleges.
Build new pipelines programs for community college pre-BSN students and
EXS/Athletic Training students. Provide student scholarships; incentivize CCSU
faculty to deliver introductory courses on site at community colleges.
Initiate a recruiting program through the New Britain Boys & Girls Club that
would bring their students to campus periodically, perhaps once a month. Work
specifically with their leadership and mentoring clubs - Torch Club, Smart Girls,
and Smart Moves. Suggested activities could include athletic events, assistance in
completing a college application, inclusion in appropriate activities sponsored by
Student Activities and general mentoring. Possibly offer workshops to their
parents on financial aid and college topics.
Host an accepted students day prior to May 1to showcase campus, as well as,
our programs and services that will encourage accepted students to confirm.
Award CCSU college credit through high schools like UCONN and the
community colleges do. This will improve awareness and interest in CCSU.
Improve the CCSU Website to make it more exciting, dynamic, navigable,
comprehensive and appealing to prospective students.
Institute a two-step/two person transfer credit evaluation process which would
improve accuracy and reduce the number of courses accepted as electives. The
first step would initiate the evaluation, as is currently done in Admissions. The
second step would review the initial evaluation in consideration of the students
major, and consult with appropriate deans and/or department chairs and edit
the evaluation if necessary. This would present a more appealing scenario to the
transfer student and increase the likeliness of the student coming to campus and
eventually enrolling.
Share BANNER information with all CONNSCU schools. Save paper, save time,
save headaches for students.
The Office of Admissions might bring students from particular majors with them
to information sessions at local high schools. High school students tend to listen
better to people closer to their age; and
Create graduate programs that would attract specific groups. Example: Create a
generic Masters in Nursing degree program that could have a specific track for
nurse educators and another track for nursing informatics. Utilize faculty from
education and computer technology for teaching some of the courses in the
tracks.

Audit internal practices for dealing with adult students. Practices need to be different for
the nontraditional student. Class times, on-line options, weekend formats

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 Create a focus group of current adult students and ask them how the institution could
better serve them
Masters level adult students have different expectations. Ensure they are being offered
top notch instruction. Evaluate all full-time and part-time faculty teaching
Survey applicants who did not complete the admission process. For example: The three
programs in Counselor Education (School, Professional/Rehabilitation, Student
Development) had 28 incomplete applications. It is not known why these applicants did
not complete the process. The files contain addresses and emails so they could be
contacted and asked a checklist of questions as to why
Graduate Assistantships that include tuition benefits
Increase programs aimed specifically at commuter students--especially if we are
increasingly recruiting from cohorts that might not have the resources to go full time or
live on campus
Increase current student involvement in OPEN HOUSES/ACADEMIC AFFAIRS
(representatives from every academic/extracurricular club should be
represented)
Have student panels discussing why they chose CCSU; what they currently like
best
Make videos of a "Day in the life..." show student in dorm waking up, going to
class, studying, extracurricular activity, going to bed", add cool music
Do video above for international students but add the student speaking the
native language
Have student ambassadors personally call or hand write note saying to prospect
"Hope to see you next year" (no MASS MAILINGS)
Have student ambassadors do recruitment visits to the high schools where they
graduated
Short presentations (1.) on campus to incoming freshman classes (First Year Experience
classes and others and (2.) off campus to high school students such as done at the
Pathways to Technology Magnet School, Windsor, CT. On campus presentations have
been delivered by MIS professors and off campus presentations are designed to be
presented by a recent MIS program graduate assisted by an MIS professor. Students
reached with these on-and off-campus presentations number approximately 250-275 per
year.

Electronic mailings to follow up with students visiting the MIS display at the University
Undergraduate Open House events (Fall and Spring of each academic year)
Electronic mailing to Connecticut high school guidance.
Development of talking points for conversations with potential students and their
parents (will be initiated in October, 2013 at the University Fall Open House).
While the MIS departments recruiting efforts to date have resulted in increased
visibility, additional efforts need to be undertaken with mechanisms in place to track
results of the efforts; i.e., number of students reached who become MIS majors, MIS
minors, or take MIS courses. Thus, the MIS department has formed a

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 Marketing/Recruitment Committee (August 30, 2013) with the charge of developing a
Marketing /Recruitment plan and campaign. The Committee will execute its charge
during spring semester, 2014. The Committee will develop a draft
marketing/recruitment plan and campaign in early spring 2014, obtain input from all
MIS faculty members, and finalize the plan during spring semester 2014. An
accompanying schedule for plan implementation will be developed.
Promote the management program via actively participating (as we do in
Entrepreneurship program and in business executive guest speakers) in the business
community of the greater Hartford area
Offer information sessions in neighboring states.
Increase the number of STEM Competitions & Summer Camps
Develop training workshops for area STEM teachers
Work with teachers and policy makers in Connecticut to help raise the level of
preparation of in-state students.
Strengthen recruitment of international students.
Develop a special recruitment programs to target veterans
Increase the number of field trip from area high schools students to campus for a
hands on STEM day
Provide additional support during SEPS transfer days in which the registrar can
work with individual programs to increase the number of major related courses
initially accepted (vs coming in as PE 1XX elective etc). This would reduce not
only the amount of paperwork and time for course substitutions, but would also
improve the students initial attitude and approach toward transferring to CCSU.
Continue to work with our partnership schools and create events and
opportunities that bring the public school students to CCSU. Having CCSU
students go out into the school systems is a wonderful and authentic opportunity
to improve student learning; however, also bringing the public school students
to our campus would be a beneficial recruitment opportunity.
Work with area high schools that might have a capstone or internship
opportunity and encourage the students to complete their experience here on
campus. For example, Farmington High School offers a Capstone experience and
many students picked the Sport, Exercise Science and Wellness Capstone. This
could include students coming to observe in our athletic training room, strength
and conditioning room, or observe our pedagogy classes in the gym.
Develop and implement an aggressive marketing campaign in support of
Admissions recruitment initiatives and efforts, enabling the creation and
implementation of advertising campaign (web, print, broadcast, social media,
etc.) enhancing awareness of CCSU. Target areas would focus on central CT and
expand beyond that region to include New York, New Jersey, and
Massachusetts. This strategic communications campaign would be developed

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 collaboratively between Marketing & Communications and Recruitment &
Admission. (conversations have begun)
Utilize the alumni network in the admission process. (conversations have begun)
educate students on financial literacy (i.e., workshops and seminars tie their
receipt of aid with attendance)
Provide greater assistance in covering unmet need (up to an including the cost of
textbooks)
Provide consistent aid from year-to-year in keeping with tuition increase
Help students identify scholarships and grants more importantly provide
assistance in completing the provide academic tutors for gateway introductory
level courses
Provide financial incentives for students to take summer remediation courses
before entering freshmen year (financial, tuition reimbursement) to better utilize
graduate students (in all on-campus departments)
Provide merit based scholarships for international students
Increase scholarship and financial aid resources dedicated to study abroad
Align the goals, efforts and resources of the IELP, Undergraduate, and Graduate
Admission offices for more comprehensive and cost effective international
recruitment strategy
Design and fund a comprehensive recruitment plan to attract more international
students to CCSU at both the undergraduate and graduate level, thereby
increasing campus diversity
Use targeted marketing of degree programs that are struggling with enrollment
issues at both the undergraduate and graduate level
Target students from China, India, United Kingdom, South Korea and the
Continent of Africa, specifically.
Collaborate with other ConnSCU campuses to promote a wider array of degree
programs and student opportunities attractive to international studentsthe
new IERConn site for international students contributes to this goal, since it
acknowledges that Connecticut is competing with New York and Boston as a
destination for international students.
Position the IELP as both a CCSU campus and ConnSCU system-wide resource
for international applicants needing English language support prior to full
admission
Create several promotional video pieces of very short (60-90 second) length to
showcase outstanding learning in specific graduate programs. Videos will be
used in an aggressive social media campaign. $12,000 to produce one video per
month using student workers identified and supervised by the Communication
department
Cohorts: Increase the number of programs offered through the cohort models
with on-site, hybrid, on campus course delivery for working professionals. The

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 cohort model has proven to be successful for the graduate school. This also
presents the opportunity for recruiting a targeted audience.
Showcase Programs with Out-of-State, and International Draw - The graduate
school currently offers programs that draw interest from out-of-state and
international prospective students. Consider investing marketing dollars for
increased visibility to out-of-state and international prospects featuring these
programs IF there is room for growth in the programs.
Online Graduate Admissions Information Webinar Incorporating featured
programs with faculty participation - available to in-state, out-of-state,
international, working professionals, etc. if funding, staffing, and IT support
permits.
Six-in-Five Program Opportunities or Undergraduate to Graduate Pathway
Program for CCSU undergraduates - There are undergraduate programs at
CCSU with high enrollments such as, Psychology, Criminology, Construction
Management that could be growth opportunities on the graduate level for
existing graduate programs if the departments were interested in growing the
graduate side. Some possibilities for attracting our undergraduate students to
our graduate programs are a) discount or waived application fees for current
CCSU undergraduates; 2) consider offering academically qualified students with
the opportunity to take graduate level courses during their last semester that
would count towards their graduate program as part of an established pathways
program. 3) Implement a faculty mentoring component to guide students
through the pathway process and offer possible research/or experiences to
enhance the students understanding of the advantages of graduate education
within the profession.
Explore and expand high school cooperative programs such as AP, Junior
Achievement, and Future Farmers of America (although thats probably too
Nebraska to work here)
High school summer arts programming engaging theatre, music, art to offer
workshops, overnight or week/s-long residence
Establish earlier confirmation process
Host accepted students day
Increase marketing funds for graduate studies (currently no funds)
Better define the mission and vision and, consequently, the brand of Graduate
Studies
Expand faculty involvement in recruitment processnot just open house but
also engaged in various activities within the funnel process; educate faculty as to
the value of their participation

2. Redirect Funds to Student Support (including Foundation, State Need-Based

Scholarships, etc.
1. Strategic Scholarship Coordinating recommendations
A. Coordinating the awarding of scholarships to:

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 1) Improved retention
2) Improved customer service to all scholarship applicants
3) Earlier deadlines for awards
4) Spending as much scholarship money as possible
5) Broader spectrum of input with more complete financial picture of all student
awards including institutional, federal, state, and third party funding
6) Better response time to donors and more consistent adherence to the donors
memorandum of understanding (MOUs)
7) An opportunity to leverage financial aid awards to impact student enrollment to
meet institutional objectives.
B. How the campus can be more strategic in high ability recruitment
1) Match admissions based scholarship with a financial need-based grant for eligible
students
2) Offer automatic admission to our Honors Program at the time of admission for those
who qualify
3) Streamline scholarship awarding process to minimize/eliminate unnecessary
hoops/barriers
C. Strategic Scholarship Coordinating Committee
This committee is to accomplish the following:
1) To better coordinate the recruitment efforts across campus.
2) To better coordinate scholarship awarding (re: stacking issues, timing, notification
letters, etc.)
3) To better pool our campus resources towards effective student recruitment
4) To create a forum for sharing best practices in student recruitment with scholarships
D. Admissions based scholarships: Scholarships awarded based on admissions criteria
(i.e. class rank, SAT/ACT scores, first generation, etc.)
1) All initial awards are for 4 years
2) All deadlines are March 1st
3) All recipients must maintain full time enrollment and the required cumulative GPA
for their scholarship
4) Scholarship award notification letters are sent as part of the admission to CCSU
notification packet,
5) Award amounts range from $1,000 to $4,000 annually.
E. Competitive Scholarships at CCSU
1) Require application through the CCSU combined scholarship application
2) Look at changing the Scholarship deadline of February 1st
3) Enable students to increase their scholarship award package depending how many
scholarships they are awarded.
4) Awards are subject to the recommended institutional aid stacking policy which
attempts to limit funding to 125% of tuition, fees and books (unless campus housing
is included).
F. Communication with Academic Departments
Frequent communication during the recruitment season by the Strategic Scholarship
Coordinating Committee with academic departments regarding:
1) Current prospective scholarship offer information
2) Departmental scholarship awards (timing, amounts, scholarship committees, etc.)
3) Letter for department scholarship awards notifications

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 4) Scholarship application coordination
5) Applicant interview when required
G. How academic departments can improve their involvement in high-ability
recruitment
1) Contact prospective scholars via letter, phone or email
2) Coordinate award timing with the Coordinating Committee
3) Awards appear on financial aid notification letters
a. Freshman award notification should be received by February 1st
4) Continuing student award notifications should be received by March 1st
5) Work with Strategic Scholarship Coordinating Committee to ensure awards fall
within institutional aid stacking policy
6) Provide timely information regarding departmental recruitment events, etc.

H. Possible Issues:
The Strategic Scholarship Coordinating Committee will review the scholarship
formulas for both new and continuing students to ensure processes fit Institutional
goals, for example the new student formula may be weighted more to class rank and
not standardized test scores.

Also, the continuing student formula may need to be changed due to a recommended
change in awarding process.

Continuing student awards prior to posting of spring grades. This issue can be address
with conditions in award notification and audit run over the summer.

Students transferring to CCSU are currently not considered for new or continuing student
scholarship awards.

Need to work with IT staff to update databases into a more integrated system.

For Fall Semester:

January 1st New student (including transfer) scholarships application deadline
January 15th Fund balances provided to scholarship chairperson by foundation,
departments and endowed fund held by institution.
January 20th Department heads deliver New/Transfer student awards to
Scholarship Committee.
February 1st Award/Notification to all new/transfer student scholarship
recipients
February 1st Continuing Student Scholarship application deadline
March 1st FAFSA Priority Deadline for all students
March 15th First round of notification of federal awards to students with
complete financial aid files.
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March 20th Department heads deliver continuing student awards to
scholarship committee
April 15th Award all continuing students scholarships (committee)
Mary 1st Deadline to accept scholarships awards for new and continuing
students (consistent with the Statement of Principles of Good
Practices).
May 10th Re-award declined scholarships
June 15th Audit to ensure all students met conditions and criteria of their
scholarship awards.
June 30th Re-award scholarships after audit where students did not meet
conditions and criteria of awarded scholarship.
December 17th Banner audit for meeting satisfactory academic progress standards.
December 30th Funds identified for scholarships for tuition waivers to be awarded
for Spring Semester.
Number of FAFSA
Fund Title Fund Type Paid Amount Awards Required
Need Based
CT State University Grant GRNT $5,226,810 3692 Y
Provost's Merit Scholarship GRNT $190,622 102 Y
CCSU Community College
Schol GRNT $21,750 14 Y
CT Univ Grant -
International GRNT $51,860 99 Y
Dean's Merit Scholarship GRNT $218,346 71 Y
Total $5,709,387 3,978

Number of FAFSA
Fund Title Fund Type Paid Amount Awards Required
Non Need Based
Honors Scholarship SCHL $894,426 167 N
Parking Fine Scholarship SCHL $113,676 99 N
Vending Machine
Scholarship SCHL $45,000 37 N
Foundation Scholarships SCHL $661,114 455 N
21st President's
Scholarship SCHL $27,321 23 N
Trustees Scholarship SCHL $162,000 88 N
The Huang Scholarship SCHL $54,843 2 N
Athletic Scholarships SCHL $3,591,712 442 N
Total $5,550,092 1,313

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 Grand Total $11,259,479 5,291
Develop a more robust honors program with significant scholarships
Create learning communities: discipline, gender, ethnic- residence halls and
study areas
IT will develop two CPCU (Chartered Property Casualty Underwriter) classes to
be offered as non-credit continuing education courses during the spring 2014
semester. The classes are CPCU 530, Business Law for Insurance Professionals
and CPCU 540, Finance and Accounting for Insurance Professionals. These
courses will become part of a CPCU concentration as part of the Insurance
Financial Services Industries boot camp initiative (IFS Program).
Community banks in Connecticut have a need for credit analysts. A
concentration will be developed in this area which will consist of courses such as
financial statements analysis, commercial credit analysis and personal credit
analysis. This will require course development time and is best suited for
professionally qualified adjunct faculty in the classroom.
Another significant effort the department has undertaken is the creation of an
MIS Minor (consisting of 6 MIS courses). The MIS Minor was introduced in fall
2007. All indications are that the MIS Minor has made a significant impact on the
number of student credit hours generated by MIS courses. For the five year
period 2008 to 2013, the student credit hours generated by MIS courses increased
by 9%
Offer, and find resources to offer, diverse courses to meet the demand and need
of current and future students
Offer two new courses (MKT360 Branding and MKT350 Social Media
Marketing) in Fall 2014
Increase the amount of private/outside scholarships awarded via the CCSU
Foundation Inc. and align such scholarships with various University objectives
(i.e.., enrollment, retention, progression, and graduation)
Increase grad assistantships
Redirect funds to student support (including Foundation, State need-based
scholarships, etc.)
Explore Minority Fellowship scholarship programs
3. Connecticut Community Transfer-Student Tuition Scholarships

Complete and finalize joint CCSU/CC (those with engineering science associate
programs) task group on developing a Mechanical Engineering legitimate 2+2
program previously started under BOR support but temporarily postponed.
Obtain support through curriculum grant or special project funding (10.12) to
perform work to fully review CC (A.S.) to CCSU (B.S.) transfer credit evaluations

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 and establish transfer articulation for Mechanical Engineering Technology and
Manufacturing Engineering Technology Programs.
4. Better Seamless Transition With Connecticut Community

Focus recruitment on community colleges with STEM associate degree programs.

Enhance College of Technology Pathway programs.
Mobilize faculty ( with additional pay) to engage area community colleges at
different levels
Develop a list of remedial courses to ensure success of transfer students
Leverage TCCs international marketing/recruitment efforts with the goal of
increasing cross-enrollment and transfer enrollment at CCSU;
Investigate international student enrollment at other community colleges and
develop community college-to-four year-degree marketing plants that highlight
existing transfer and articulation policies;
Consider offering CCSU housing to international students who attend Tunxis
Community College with the goal of encouraging them to matriculate at CCSU.
Assure smooth transition of transfer students from community college to Central
with appropriate courses and enhanced rigor of academic learning
Explore an option to offer a principles class (MGT 295) at community colleges (by
Centrals Management faculty)
Begin to offer an Orientation program for Transfer students. The current
Transfer Network Social events are nice, but they are not Orientation. If we are
to continue our reliance on Transfer students to make up for the loss of
traditional freshmen, we should pay more attention to the transition of
Transfers to Central.
Better seamless transition with Connecticut Community
o Open pathways from community colleges to departments on campus by
building relationships between CCSU department faculty and teaching
faculty at community colleges
o Invite faculty and students at community colleges to events on campus
related to their area of interest.
Guarantee availability of CCSU courses essential to timely progression to degree
for CT community college students who declare intent to transfer. Transfer
students would need to apply and confirm early to CCSU so that seats can be set
aside in specific courses. (This would work particularly well for pre-BSED, PE &
HP students, and Social Work majors who have specific prerequisites needed to
apply to their programs

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 RETENTION

5. Reconsider Funding of All Student Support Programs, Especially for New Students:
FYE, CACE, Pre-College, etc.

Develop discipline specific recruitment strategies that utilizes professionals from

advisory groups
Garner support through grant or special project funding (10.12) to perform work
to remove or overcome systematic obstacles which would enable under-
achieving engineering students an easy pathway to less analytical engineering
technology programs where they might find greater success
Re-establish Deans Leadership Institute in SEPS.
Create a strong, comprehensive Plan B advising program for students who do
not get accepted into their first choice major. Keep these students at CCSU!
Develop Universal Design for Learning (UDL) Center at CCSU. Provide
training, support, and financial incentives to faculty to implement universal
design across all schools
Commuting students may feel less a part of the university community than
resident students. Doing more to make them feel less isolated may help with
retention efforts. Perhaps targeting commuters within different departments and
arranging for them to meet each other. They may end up riding to school
together, becoming part of a study group. etc. A common lounge in each school
where commuters could meet with fellow students might also serve this
purpose; and
Remediation courses/seminars for nursing students to assist with program
progression and NCLEX pass rates. NCLEX pass rates are also tied to the
accreditation process.
Provide information to program coordinators and chairs regarding any students
who are in need for additional support. The Committee on Retention in
Education (CORE) in SEPS had a similar set up that was beneficial (see attached
CORE letter). Many students do not realize the support that is available to them
and most students also appreciate knowing there is someone who cares. This is a
time consuming process and would need additional support to go through
student records to create an appropriate watch list for programs. Solely
looking at GPA is not warranted, other assessment variables need to be
considered when looking at student success
Provide information to students regarding Internship Opportunities before they
graduate. This opportunity will extend their learning beyond the classroom and
better prepare them for their future careers. If possible paid internships
Hire students of color that have a 2.70 or over to serve as positive mentors to
other students.
Displays and Q & A sessions at the CCSU Student Center. Table reserved during
the Advising Period for several years.

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 Electronic mailings to undeclared School of Business students.
Bulletin board postings advertising MIS events
Consistently apply sound academic principles and properly advise students to
proper majors, courses, and appropriate career paths
Extend the Peer-mentoring Program to cover a larger number of students and
narrow the achievement gap annually
Improve and increase quality and quantity of tutorials offered
Ensure the fulfillment of student-centered strategic objectives through
assessment of student learning that takes place in information literacy instruction
sessions and the LSC 150 course
Consider college readiness. There are instruments and programs to assess and
address locus of control and emotional intelligence factors. More attrition
occurs over affective domain issues than cognitive deficits. No brainer, with
documented success elsewhere. This is my number one, best suggestion after 35
years on the front lines.
Create a reasonable curricular scenario for degree completion for students
dismissed from selective programs. We had a committee that came up with a
very workable general studies proposal that would not even require state
approval. What happened?
Hold pre-business majors in CACE until they have completed all of the core
requirements acceptably for admission. Then pass them off to an appropriately
staffed school base center with permanent, trained full time administrative
faculty.
A recent NACADA study showed that students who change majors more than
once are more vulnerable to attrition than those who are undeclared from the
start. Designations of Undeclared Business Undeclared Tech and
Undeclared A and S make no sense. Say a kid likes computers. MIS,
Networking, CS, Design, are all in different schools! If you MUST get a little
specific try exploring helping professions or exploring STEMS and let an
advisor provide the information and assessment necessary for one, well
informed decision. Build an FYE around each of the exploring groups
Make Freshman intake personal, less herding, less talking heads. The math
works for one on one registration appointments with much of the talking head
stuff being taught on line. Watch a YouTube video, confirm that you did with
this little q and A, make an appointment to see your advisor
Skype advising?
Revise the fresh start program, to fix the Too bad you didnt do a little worse or
give up sooner problem. Require students to take half a major and half a minor
and at least 30 credits of graded work in residence regardless of how many
credits they have earned. Lopping eligibility at 60 credits makes no sense. With
the proliferation of selective admission programs many students aspiring to

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 education or business cant possibly catch up without a fresh start despite having
left in good standing
Have someone scan transcripts (not a grad student or UA) of incoming transfers
for potential course substitutions and process these before the registration. For
example, a student with a 3XX lit course will have it show as an elective on the
degree eval, even though it sort of exceeds or requirement. Cant tell you how
many of these I catch when after the student has taken what might have been an
unnecessary, degree delaying 200 level. Also, have the computer learn each
substitution that gets approved for the next time, reducing run around with each
subsequent encounter of the same class.
Automate change of major.
Have faculty in their offices when they profess to be there
CCSU should offer a comprehensive, two-day, overnight Orientation program
for all new incoming first-time students. The current way students are
introduced to campus for Advising Days is confusing for new students and
families as they consider their first formal program at the University to be
Orientation. The Advising & Registration Day Sessions, half-day events for new
students and their families that were developed as a result of the Orientation
Retreat (convened by the Provost and VP of Student Affairs in February, 2010)
have minimal budgetary and campus support.
Provide better coordination and consistency for all of the summer program
(USP/ConnCAS, Bridges, etc.) intake, registration and follow-up activities, from
earlier selection through to enrollment in the fall. Current faculty tasked with
coordination of these special programs struggle with identification of students
until very late spring/early summer
Create a guaranteed 4-year degree program contract with student to graduate
within 4 years if student stays on target
o Requires improved management of academic content
o Improved advising
o Improved course offerings
o Need to define what students have to do to stay within contract
guidelines
Continuous enrollment with 15 or more hours per major
semester
Pass all courses, meeting minimum grade requirements per
chosen major
Enroll in courses as advised
o If student follows program as approved and cannot graduate due
to course unavailability/advising errors, remaining tuition and fees
will be waived

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 o If student does not follow program as approved by adviser,
fails/withdraws from a class or fails to make minimum grade
requirements for class, or is not continuously enrolled meeting
minimum enrollment requirements contract will be invalidated

Reorganize academic support centers

o Move all existing academic support centers to a co-location.
o Provide strong, over-arching leadership to increase
Collaboration
Communication
Coordination of services and staff development
Development and delivery of unified and seamless academic
success programs and services.
o Academic Centers to include:
Academic Center for Student Athletes
EOP
Writing Center
CACE
Transfer Articulation
The Learning Center
The Reading Lab
Summer Bridge Programs and emporiums (math and writing)
Teaching in Excellence Center
o Gains:
Increase efficiencies,
capitalize on existing expertise,
foster innovations in teaching and learning, and
make student success our highest priority

6. Incentivize Recruitment/Graduation Rates by Major

Require faculty to post mid-semester grades. Students need to know how they are
doing in order to consider staying with a course or dropping within the allowable,
albeit liberal, time to drop
STOP USING THE WORD DISMISSED WHEN TELLING STUDENTS THEY
DO NOT MEET THE STANDARD TO CONTINUE in the SOB! Dispiriting,
unwelcoming, easily misunderstoodfor students in good standing especially!
SEPS does this well. Design as well.

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 Conduct exit interviews with every student in good standing who wants to
withdraw. So many people leave without knowing viable alternatives.
Research suggests that EVERY student who declines in GPA for 2 semesters is at
risk, even those comfortably above good standing. Capture them and intervene
Encourage the use of CLEP for students who fall behind as a low cost, efficient
way to catch up.
CIO Panel presentations (e.g., October, 2012). Approximately 150 students
participated and had the opportunity to have their questions answered by CIOs in
the greater Hartford area.
Microsoft/Society for Information Management FUTURE POTENTIAL OF IT
seminar (October, 2006). Four hundred and ten (410) students participated in a
half day seminar, which included a Panel presentation and discussion (CIOs, VPs,
and Directors); Keynote speaker: Executive VP, ESPN; Networking session with
CIOs, VPs, Directors, and University administrators-President, Provost, Dean,
faculty members. The majority of the students were CCSU students ranging in a
variety of disciplines across campus including: MIS, CS, Computer Electronics
and Graphics Technology, and some A & S disciplines.

Electronic mailings to follow up with students visiting the MIS display at the
University Majors Fair (first held in September, 2013).
Offer information sessions to Pre-Marketing and Undecided Business majors
Increase retention by at least two percent annually
Develop student-department engagement traditions
o Early fall an activity to introduce new students to faculty and students
who are already established in the major could be as simple as an ice
cream social
o Major Day alert students to the variety of majors that are available, this
should involve staff from CACE, School Based Advising Centers and
faculty
o Spring Dogs (hot dogs) with the Deans/Chairs
Offer PD for students in program (i.e., calibration for SEED; mock interviewees;
invite students network reception)

Establish and incorporate a mentoring program on campus where faculty mentors

incoming CCSU underrepresented students who are considering teacher
preparation
Hold an annual homecoming event for graduates in the reading and language arts
program that will include a professional development in reading and language
arts. Encourage them to bring a colleague who does not have a masters or sixth
year degree in reading and language arts. The event will also recognize
outstanding alumni in the field.

21
 Capitalize on the Annual Literacy Essentials Conference, the Central Connecticut
Writing Project (CCWP), and the International Reading Association (IRA) Honors
Society (for pre-service teachers) to disseminate materials and information about
our programs

STUDENT QUALITY OF LIFE

Student Life Enhancements for Residential & Commuter Students
Establish and incorporate a mentoring program on campus where faculty
mentors incoming CCSU underrepresented students who are considering teacher
preparation.
Financial support for students during student teaching
Hold an annual homecoming event for graduates in the reading and language
arts program that will include a professional development in reading and
language arts. Encourage them to bring a colleague who does not have a
masters or sixth year degree in reading and language arts. The event will also
recognize outstanding alumni in the field.
Student life enhancements for residential and commuter students
o Create discourse areas within buildings close to departments where
students can socialize with one another between classes or work together
on special department projects
o Sometimes the only students commuter students know are those in their
major. Often times they are the only ones commuter students have time to
socialize with so creating student friendly environments might increase
quality of life and help in retention
Improve quality of residence and dining facilities
Improve transportation, parking, child-care, scheduling accessibility, etc.
o Examine possibilities for child-care in ELP on campus
Continue to expand delivery of online courses. Identify programs which could be
delivered entirely online or with hybrid courses
A students quality of life is enhanced when they have good parental support.
Efforts should be made to introduce a semi-formal Parents/Student Dinner
Dance with administrators and faculty present. Demonstrate to parents and
students that we really are a Community. This might also help with
alumni/parent fundraising down the road. There is already Family Day but
thats not personal enough; and

Go back to the Freshmen Convocation at the start of the academic year. It is a

way of welcoming new students but also sends the message that these students
are embarking on a new academic journey, one that is to be taken seriously
Improve parking
Provide lounge/study areas

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 Access to refrigerator/microwave for students taking evening classes
Child care services
Eliminate mandatory meal plan purchase, which is perceived as an added
undesirable expense limiting student/parent interest in on-campus residence

Continue to improve fitness and recreation facilities. The amount of fitness
classes has grown tremendously, as well as the number of club and intramural
sports. This allows students to feel connected to a campus community and will
also help with retention if students feel like they belong. However, a constant
challenge is the use of facilities when sharing with department of PE and Human
Performance, RecCentral, and athletics. Having separate facilities would be
extremely beneficial
Improve IT services ( wireless, course delivery, etc)
o Increase the number of online courses offered by CCSU
o Develop fully online Masters degrees in selected areas such as engineering
management
o Develop a centralized IT operation with semi-autonomous School operation.

8. Improve Quality of Residence & Dining Facilities

More and healthier food options available every day of the year and more hours
of the day, particularly for commuters
Expand residence hall theme approach; overnight orientation sessions; new
residence hall will create opportunities for summer programming residence

9. Improve Transportation, Parking, Child-Care, Scheduling accessibility, etc.

Weekend course; hybrid courses- would be Improve transportation, parking,
child-care, scheduling accessibility, etc.
Examine possibilities for child-care in ELP on campus
Adjust operating hours for facilities that students would/should use. The hours
of operation should be based on when students should expect to be able to use
the facility (within reason), not when it is convenient for staff. A common
complaint is the hours our food service facilities are open. Find out what the best
practices are at residential universities that have high engagement and retention.
Provide shuttle service between Tunxis Community College and CCSU
Expand/deepen Thursday & Friday course scheduling to help incentivize
student residence (and make positive impact on retention and graduation)
Increase access to visitor parking to better facilitate the one-stop shop aspect of
recruitment and retention; increasing the positive experience of future and
existing students

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 Changes with Course/Program Delivery: Consider the need for non-traditional
ways of offering graduate classes and programs.
Make exploratory courses accessible to undeclared majors. The following are not
practically available to interested freshman without a declaration: Bio, Chem,
Social Work, Design, Nursing, Crim (to a lesser extent).
Fewer lecture halls and more variety of courses for first year students. Duh.
Fix the fuzzy math with incompletes.
Make the pass fail option more accessible. Why the 3 week deadline? The
restriction against using it for (at least a few) gen eds? Having it as an option
may encourage students to stick it out rather than drop and also to take on
challenges rather than to take a safe, easy route. All criteria on P/F ought to be
reviewed for why?
Consider the fill rate for courses, especially at the 100 and 200 levels.
Currently we are running at 100%+ capacity. Registration for courses, especially
for late admits and part-time students is particularly problematic when there are
no seats, or very few available only on nights and weekends. If we hope to
modify our pre-registration practice we must be able to offer enough daytime
class seats for incoming full-time students --- first-time and transfer students.
Consider restricting students from waitlist sign up for multiple sections of the
same class. This bogs down the system and causes unnecessary delays for
students who need a class vs. students who are shopping for a preferred time of
day.
Offer more courses in time blocks that include Friday. This would help with
initial scheduling of new students, as well as helping continuing students to
compose their schedules.
Promote a procedural consistency in all academic departments with regard to
student access to closed courses, override permissions given to students, and the
waitlist.
Start registration periods with class limits at their capacity. Current practice of
artificially low limits that are slowly raised through the process leads to student
dissatisfaction for continuing students when they cannot register for the classes
they need. We cannot measure this, but students may be walking away if they
cannot get the classes we tell them to take.

10. Improve IT Services (wireless, course delivery, etc.)

Share BANNER information with all CONNSCU schools. Save paper, save time,
save headaches for students

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 Our newest faculty member, Francisco Rubio, has a background in I.T. in
addition to his PhD in finance. He is currently developing ideas to replace the
hardware and upgrade the software in room 205, to increase its appeal to
prospective students.
Integrate information literacy competencies into the general education
curriculum.
Build strong relationships with students and faculty through modes of
engagement such as embedded and personal librarians as well as other
personalized library services

PROGRAMMATIC EXPANSION

11.Reallocate Resources to Areas of Specific Demand with Enrollment Targets

Masters: Offer OCP in Instructional Coaching, which can be used towards a
masters in educational leadership. This would be a 15 or 18 credit program. Our
students could then complete 12 credit hours in a discipline. This would meet the
CSDE requirement for masters.
Work with Continuing Education and primary partner districts to target specific
needs for graduate level course work.
Completion of the Early Childhood BS program.
Encouragement of more hybrid on-line courses.
Convert the two University Assistants currently supporting Study Abroad and
the Course Abroad Program to full-time positions
Increase the capacity of the CCSU Course Abroad Program by implementing the
International Institutes Initiative
It will develop two CPCU (Chartered Property Casualty Underwriter) classes to
be offered as non-credit continuing education courses during the spring 2014
semester. The classes are CPCU 530, Business Law for Insurance Professionals
and CPCU 540, Finance and Accounting for Insurance Professionals. These
courses will become part of a CPCU concentration as part of the Insurance
Financial Services Industries boot camp initiative (IFS Program).
Community banks in Connecticut have a need for credit analysts. A
concentration will be developed in this area which will consist of courses such as
financial statements analysis, commercial credit analysis and personal credit
analysis. This will require course development time and is best suited for
professionally qualified adjunct faculty in the classroom
Develop and offer programs, via Continuing Education and the Institute of
Technology and Business Development that will serve as a conduit for
University enrollments. In addition, make the constituents associated with and

25
 served by the Institute of Technology and Business Development and the
Institute of Municipal and Regional Policy better aware of University programs
Expand full-semester study abroad options beyond existing overseas
partnerships and affiliates (GlobaLinks and ISEP) by implementing a process for
faculty endorsement of external study abroad programs (thereby enabling the
use of CCSU financial aid by students who select programs outside of CCSU
partners and affiliate).
Increase scholarship and financial aid resources dedicated to study abroad
Institute a Second Year Experience Abroad Program.
Offering a Masters and teaching certificate combination program for graduate
students who are either part-timers or in non-shortage areas (don't qualify for
MAT).
Expand programs internationally.
Offer more hybrid courses; develop and offer online courses
Identify high demand professional programs (e.g., nursing) and develop
alternative delivery models. Incentivize selected faculty to develop weekend
programs.
Reallocate resources to areas of specific demand with enrollment targets
o Special Education:
Special Education Teacher Certification program to specifically
targeting current paraprofessionals working in special education
SPED Official Certificate Program (OCP) ideas:
Paraprofessional training program
Special Education Advocacy program
Special Education Interventionists
Transition Specialist Certification program (currently being
developed as an OCP through Continuing Ed by SpEd and
Counseling Departments at CCSU
In order to accommodate more students in the nursing program (that is,
increasing the number of incoming nursing majors from 50 to 75), we would
need the following:
o A larger lab area
o A greater number of clinical placements for students. (This factor is
opening up due to Hartford Hospital stating that they will only be hiring
BSN graduates from now on. Given that constraint, HH will not be giving
clinical placements to Associate Degree programs. Thats good news for
CCSUs current and future nursing students.)
Another significant effort the department has undertaken is the creation of an
MIS Minor (consisting of 6 MIS courses). The MIS Minor was introduced in fall
2007. All indications are that the MIS Minor has made a significant impact on the
number of student credit hours generated by MIS courses. For the five year

26
 period 2008 to 2013, the student credit hours generated by MIS courses increased
by 9%.
Offer, and find resources to offer, diverse courses to meet the demand and need
of current and future students
Offer two new courses (MKT360 Branding and MKT350 Social Media
Marketing) in Fall 2014
More faculty, specifically a full-time lab coordinator and a full-time clinical
faculty person (the latter would reduce the number of adjunct faculty needed in
the clinical area)
Weekend programs
On-line courses
Increase departmental budgets to allow for programs to continue to develop and
grow. Departmental budgets should be relative to the number of programs
within the department, as well as the size of the program and faculty in the
department. Our department functions on a limited budget and relies on one-
time funding for any equipment purchases. There is not enough money to
continue to explore how to keep growing programs. Thus, continuing to work
with institutional advancement and continuing education should also be a
priority to allow for entrepreneurial initiatives. Additional support such as a
Graduate Assistant or part-time employee who could assist with such initiatives
would be needed for the department
Increase spots for Programs in Demand: There are popular graduate programs within the
graduate school, which have established a cap on the number of students who can be
accepted each term. There may be room for growth in the numbers of students that are
accepted into these programs. The Counseling and Family Therapy department for
example, offers programs that are in demand and there is always a high level of interest
for the programs, yet the enrollment for the programs has a cap
Fund an Assistant Director of Graduate Admissions to assist the Director in advancing
the graduate admission program of the University. Responsible for assisting in the
identification, recruitment, selection and enrollment of new students. Administrator 3
rank.

General Studies major finish developing this baccalaureate program

o Offered both on-ground and on-line.
o Target audience students who are in good academic standing, have
already completed a large number of hours but not enough within a given
subject to graduate
Leverage technology to: improve retention management, build success
partnerships across campus, create a timely and strategic information flow, and
target our resources to the students who need them. Develop robust analytics
based on our own student experiences to predict risk factors and ensure that
actions are directed and appropriate for CCSU student success.

27
 Consider new baccalaureate or masters programs that align with areas where
we have faculty with expertise and where there is anticipated job growth in
Connecticut (can also be part of Programmatic Expansion)
o STEM majors that are not offered by another CSU
o Allied health areas and gerontology
Provide an option for students who initially attend CCSU with
intent to major in nursing but then either change their mind or
are not accepted into the program

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