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Proposal

About us

The Sarcastic Stories is a home to the best writers who share their stories with us and we share it with the
world. In the age of dwindling attention spans, we have caught yours. With stories under 2000 Characters,
we are quick to read but hard to forget.

Promotions for Buddhaz Bowl

Location Gurgaon and radius of 20 km beyond Gurgaon.

Audience Size 2,400,000 (On Facebook)

Target Audience Male and Female

Age Group 18-32

Location
Gurgaon
Promotion Layout

1. We will be collaborating our writers to create some stories that revolve around Chinese, Thai and
Asian food And Buddhaz Bowl restaurant that are engaging for our audience segment.
2. We will be running this campaign for 7 Days
3. Sharing one story a day (Weekdays) and two (Stories on weekends) on our social media platform.
4. This is the layout (*Next Page) of the stories which are going to be posted [ 140 ] Characters
which will be changed to (+Collaboration)-(Top Left), our page branding-(Bottom Left), Content
writers name (Bottom right), on top right Brands logo and name. (Buddhaz Bowl)
Caption

Caption based on the brands objective.

Engagement (Likes, Comments and Share)

Our social media team will also be doing Paid Promotion through FB to optimize the ads and get the best
engagement possible.

Impression Rate

Which plays a significant role to know how many people saw the story, for brands collaborating with us this,
the higher the impression rate the higher the brand is visible to individuals.

Pricing
Fixed Cost of (Producing Stories + sharing it on our Facebook page and Instagram feed until the
campaign ends + giving Amazon gift vouchers of Rs. 300 to few of the best writers for this campaign
+ Paid Promotion on Facebook and Instagram through our in house social media team) 30,850 Rs.
In the previous point, 30,850 Rs. includes (Impression rate of 3 Lac in the overall Campaign)
Further, 5 (View/Impression) will cost 1 Rs. ( For example, Post 3 Lac impression we are able to
generate 2 Lac impression rate that will cost 20,000+40,000 = 60,000 )
Prior to the discussion, we can know the requirement of the client how much engagement they are
looking for and proceed ahead with the proposal.
No additional cost is to be borne by the client.

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