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l1 Econ r13 Demand and Supply Introdcution PDF
l1 Econ r13 Demand and Supply Introdcution PDF
l1 Econ r13 Demand and Supply Introdcution PDF
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Contents
1. Introduction
2. Types of Markets
4. Demand Elasticities
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1. Introduction
Economics is the study of production, distribution, and consumption; it is
divided into two broad areas: Microeconomics and Macroeconomics
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2. Types of Markets
Factor markets refers to the markets for factors of production
Natural resources, mineral wealth, raw materials, labor
Firms are buyers
Goods markets refers to the markets for consumer goods and services
Firms are the sellers
Intermediate markets are where one firms outputs are another firms inputs
Capital markets refers to the markets for long term financial capital
Borrow money by selling debt instruments
Sell claims to ownership by selling equity instruments
Capital markets also include the secondary markets where debt and equity claims are
subsequently traded
Example 1
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3. Basic Principles and Concepts
Demand is the willingness and ability of consumers to purchase a given amount
of a good or service at a given price.
Supply is the willingness and ability of sellers to offer a given amount of a good
or service at a given price.
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3.1 The Demand Function and Demand Curve
Law of demand: as the price of a good rises, buyers will choose
to buy less of it, and as its price falls, they buy more
P
Demand function for Good A: QD = f(PA, I, PB)
QD = 100 0.5P
P = 200 2Q
Q
Demand curve: graph of the inverse demand function
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3.2 Changes in Demand vs. Movements along the Demand Curve
When own-price changes change in quantity demanded (movement along the demand curve)
A change in any other variable will shift the demand curve (change in demand)
Shift is both vertical and horizontal; what is the interpretation?
Supply curve
Q
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3.4 Changes in Supply vs. Movements along the Supply Curve
Law of supply: rise in price greater quantity supplied
Horizontal movement
Vertical movement
Example 3
Q
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3.5 Aggregating Demand and Supply Functions
Market: collection of demanders and suppliers
Example 4 Example 5
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3.6 Market Equilibrium
Market equilibrium: quantity willingly offered for sale by sellers at a given price is just equal to the
quantity willingly demanded by buyers at that same price.
P
Q
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Solve for Equilibrium Quantity
Equilibrium Condition: Find the price such that Quantity Demanded = Quantity Supplied
Quantity Demanded = 10,000 50P and Quantity Supplied = -800 + 8P
Partial equilibrium analysis: concentrate on one market, taking values of exogenous variables as given
General equilibrium analysis: consider all variables and how they interact
Example 6
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3.7 The Market Mechanism
Market Mechanism: price must adjust until there is neither an excess supply nor an
excess demand
P D P D
Excess Supply S
S
Excess Demand
Q Q
Example 7
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More on Market Mechanism
Stable equilibrium
Unstable equilibrium
Both demand and supply are downward sloping
Non-linear supply curves
Price bubbles
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3.8 Auctions as a Way to Find Equilibrium Price
Common value auction: value of the item is the same to all bidders but may be unknown
Private value auction: value of the item is specific to each bidder
Auction Mechanisms
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Dutch Auction Examples
Example 1: Company wants to buy back 3 million shares; offers to buy back at price between $26 and
$28. Current market price is 25.
Example 2: Treasury announces it will auction six-month T-bills with face value 100 million. Non-
competitive bids: 10 million. What is the winning price given the following competitive bids? What
percentage of the order will be filled for each bidder. Assume a single price auction.
Discount Price per Amount
rate bid 100 (millions)
2.0% 99.00 40
2.2% 98.90 30
2.4% 98.80 30
Consumer surplus
D
Q
Example 9 Q1
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3.10 Producer Surplus: Revenue minus Variable Cost
Marginal cost is the cost of producing an additional unit
Producer Surplus
P1
Q
Example 10 Q1
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3.11 Total Surplus: Total Value minus Total Variable Cost
Total Surplus = Consumer Surplus + Producer Surplus
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3.12 Markets Maximize Societys Total Surplus
Free markets maximize societys net benefit from production and consumption of goods and services
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3.13 Market Interference The Negative Impact on Total Surplus
Price ceiling
Price floor
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Price Ceiling and Price Floor
S S
Deadweight loss Deadweight loss
P*
P* P
P
D D
Q Q
Q Q* Q* Q
Example 11 www.irfanullah.co 22
Per Unit Tax
The relative tax burden depends on the steepness of the demand and supply curves
Example 12
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4. Demand Elasticities
Demand elasticity quantifies how sensitive quantity demanded is to changes in the
independent variables:
1. Own-Price
2. Income
3. Price of Substitute
4. Price of Complement
Basic formula:
% change in quantity demanded
% change in variable
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4.1 Own-Price Elasticity of Demand
Own-Price Elasticity of Demand = %Q / %P = (Q /P) x P/Q
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4.2 Own-Price Elasticity of Demand: Impact on Total Expenditure
What happens to total expenditure (P x Q) when price falls?
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4.3 Income Elasticity of Demand: Normal and Inferior Goods
Income Elasticity of Demand = %Q / %I = (Q /I) x I/Q
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4.4 Cross Elasticity of Demand: Substitutes and Compliments
Cross Elasticity of Demand = %Q / %P = (Q /P) x P/Q
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4.5 Calculating Demand Elasticities from Demand Functions
QA = 2 0.4PA + 0.0005I + 0.10PB - 0.15PC
PA = 10
PB = 55
Pc = 10
I = 2,000
Calculate:
1. Own-price elasticity for demand for A
2. Income elasticity of demand for A
3. Cross-price elasticity of demand of A against price of B
4. Are A and B substitutes or complements
5. Cross-price elasticity of demand of A against price of C
6. Are A and C substitutes or complements
Example 13
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Summary
Types of Markets
Demand
Supply
Aggregating
Consumer and Producer Surplus
Market Interference
Own Price Elasticity
Income Elasticity
Cross Elasticity
Calculating Elasticity
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Conclusion
Read summary
Examples
Practice problems
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