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7500 Baltimore Avenue, Kansas City, Missouri 64114

Skyler R. Huff
skyler.r.huff@gmail.com | 573.247.8098
www.linkedin.com/in/skylerhuff
www.skylerhuff.weebly.com

Professional Experience
Barkley: Content Specialist + Editorial Manager
April 2017 Present Kansas City, Missouri
Manages Barkley and Millennial Marketing content calendars to align with new business opportunities
Produces and edits major content initiatives that serve as key agency prospecting pieces, including reports, white papers and blogs
Develops email newsletters and campaigns targeting new business prospects and a current engaged list
Executes media relations efforts as related to content and new business initiatives
Salem Publishing Company: Contracted Writer
August 2010 Present Salem, Missouri
Write articles for community/lifestyle/current events beats as assigned; assist with website and social content strategy
FutureCast: Content Specialist
June 2016 April 2017 Kansas City, Missouri
Utilized and performed ongoing core research and strategy initiatives; aligned production with new business opportunities
Managed social assets; helped maintain content calendar; developed monthly newsletter; coordinated media relations and outreach
Edited new marketing book on Gen Z; researched and wrote all content for company blogs and partner columns
MOJO Ad: Content Manager
December 2015 May 2016 Columbia, Missouri
Understood and contributed to big idea of client campaign strategy; maintained flow in all documents to meet team objectives
Researched, organized and developed strategic content for use in campaign development and client meetings
Wrote a logically organized and error-free 187-page client plan book covering the entirety of the winning campaign
MU Office of Service-Learning: Journalism Intern
October 2013 December 2015 Columbia, Missouri
Promoted the organization through written and visual content including feature articles, profiles, media alerts, social posts and blogs
Assisted in the development of a new website through the creation of an organizational plan and content calendar
Designed and implemented a partner newsletter for distribution among the 500+ affiliated service organizations
Lockton Companies: Brand and Communications Intern
May 2015 August 2015 Kansas City, Missouri
Assisted a global communications team with branding, media relations, marketing communication, social media and corporate events
Authored website summaries, news releases, client success stories, intranet articles, newsletter stories, white papers and social posts
Ronald McDonald House Charities of Mid-Missouri: Communications Intern
December 2013 August 2014 Columbia, Missouri
Promoted the charity through print and online publications, including website copy, press releases, feature stories and social posts
Redesigned the monthly e-newsletter with a successful output of higher click-through and overall engagement rates
Developed relationships with local press and area sponsors/donors; assisted with planning and fulfillment of fundraising events
Organizational Activities
Juvenile Diabetes Research Foundation Youth Leadership Committee of Kansas City
Member (2016-present): Assist in planning and coordination of fundraising and social events; recruit additional members and
event volunteers; consistently raise funds for the JDRF mission (current personal totals equate to more than $1,400)
Relay For Life of KCMO Planning Committee
2017 Survivor Chair: Serve as leader in the community for maintaining contact with currently recognized cancer survivors and
caregivers; engage additional survivors and caregivers in the metro area to increase their participation with ACS activities; develop
meaningful activities to honor and recognize survivors; capture survivor information to increase participation and retention goals
2016 Team Recruitment Committee Member: Plan and set goals for team recruitment; recruit and retain teams that represent the
Relay community; be an expert on ACS materials/resources; coordinate planning with other committee goals
Education
University of Missouri Columbia, Missouri
Bachelor of Journalism: Strategic Communication, emphasis in Public Relations
May 2016
Magna Cum Laude, Honors Certificate

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