The document contains a 16 question survey about HDFC Bank. The survey asks respondents about their awareness of HDFC's services, logo, tagline, marketing strategies, products, and overall experience with the bank. It collects demographic information like age, occupation and income. The questions gauge familiarity with HDFC, perceptions of advertising effectiveness, and satisfaction with services.
The document contains a 16 question survey about HDFC Bank. The survey asks respondents about their awareness of HDFC's services, logo, tagline, marketing strategies, products, and overall experience with the bank. It collects demographic information like age, occupation and income. The questions gauge familiarity with HDFC, perceptions of advertising effectiveness, and satisfaction with services.
The document contains a 16 question survey about HDFC Bank. The survey asks respondents about their awareness of HDFC's services, logo, tagline, marketing strategies, products, and overall experience with the bank. It collects demographic information like age, occupation and income. The questions gauge familiarity with HDFC, perceptions of advertising effectiveness, and satisfaction with services.
Yes No 2. Do you know what services are provided by HDFC? Banking& Financial Travel Infrastructure Electricity 3. Which word do you associate with HDFC?
4. Do you Like the Logo of HDFC?
Yes NO
5. Is the logo easy Identifiable?
Yes No
6. Identify the tagline of HDFC?
Lets get it done The Worlds Local Bank Badhti ka naam zindagi. We Understand Your World 7. How do you come to know about the products of HDFC? TV Ads Radio Hoardings & banners News paper Ads Social media other 8. Do have any business with HDFC Yes No 9. Are you aware about the products offered by HDFC?
Yes No
10. Are you aware about the online services offered by HDFC?
Yes No
11. Do you know about the PayZapp?
Yes No 12. How would you rate your overall experience with bank Very satisfied Satisfied Neutral Dissatisfied 13. Do you want any changes in any service which bank is providing? Yes No 14. Do you have complaint about HDFC bank? Yes No 15. Do you think that the marketing strategies of HDFC are convincing? Yes No 16. Is there any product or service you have availed after looking at any advertisement or any as such promotional activity? Yes No