The hypodermic theory can be this because the women on the implied because the target front cover is looking directly audience are older teenagers. So at the reader giving clear eye they become inspired by the older contact, this is communicating generation. So this women on the with the audience so therefore front cover, will make teenagers the reader will fell involved. because inspired by her and want Also language such as your to learn how to have skin like her which has been included in the and hair like her. So this is really front cover creates a direct important for the target audience mode of address as you are for this magazine. Whereas it there involving them in the texts. was an older lady in her late 60s teenagers wouldn't been as inspired by her as there would be a huge age difference. Formal language has been used for example exclusive hairstyles that you can follow this means I am not using informal The Gratification theory can be language such as implied as we can see because the slang. This will magazine informs and educates. attract a middle to This is a key part to a magazine higher class target cover as people who want to audience. learn will come and buy the magazine knowing it will educate HYPERBOLE has been used on the front them and be helpful for them. cover of this magazine. This has been done Another reason why the to exaggerate the magazine and to make it Gratification Theory is a key seem new. point to a magazine cover is I applied the theory of preferred or dominant reading because my because it makes an active target audience is people who want to improve themselves so they audience rather than the effect buy my magazine to help them. This means my magazine will not theory which would create a be challenged in anyway because they will agree with what the passive audience. magazine contains.