Download as docx, pdf, or txt
Download as docx, pdf, or txt
You are on page 1of 2

How La Campana became Mighty Corp

It was 70 years ago when Chinese migrant Wong Chu King and his partners Ong
Lowa, Baa Dy, and Ong Pay set up La Campana Fabrica de Tabacos Inc., the
countrys oldest tobacco manufacturing company.

La Campana, which had it first factory in Tayabas St. Manila, specialized in


Philippine-style cigars known as cortos and regaliz. These two brands were made
from a blend of dark, air-cured Philippine tobaccos sourced from Cagayan and
Isabela provinces in Northern Philippines. A second factory was built in 1948 in
Pasong Tamo, Makati, and in 1951, the company acquired the present site of its
head office.

In 1963, Wong Chu King founded the Tobacco Industries of the Philippines (TIP)
in a nine-hectare property in Baranggay Tikay, Malolos, Bulacan. In 1964, the
company produced American blended cigarettes using the brand names Duke,
Windsor, and Tricycle.

The 1965-1982 proved to be difficult years for the company but through the
perseverance and ingenuity of its founder, Wong Chu King, it was able to
reestablish itself and in 1985, Mighty Corp. was set up to produce American-
blended Virginia cigarettes. La Campana, meanwhile, cornered the native
cigarettes industry by buying in 1993 the trademarks from Alhambra Industries, its
main competitor that produced La Dicha, Rosalina, and Malaya.
In 2001, the company entered into a cigarette-manufacturing agreement with
Sterling Tobacco to produce the latters brands.

Mighty Corp. then established its own filter rod production in 2001, built up its
American blended filtered cigarettes, acquired its first Protos machine to boost
production in 2003, modernized and upgraded its entire Lamina and Stem lines in
2005; and purchases its first GD packing machine in 2007.

Today, Mighty Corporation boasts of a fully integrated production and packing


facility in Malolos, Bulacan.

Wong Chu King remained active in the management and day-to-day operations of
Mighty Corp. until he passed away in August 1987, but the company remained in
able hands. Mighty is now chaired by his widow, Nelia Wongchuking (the children
sit in the board), while the firm is run by Edilberto Adan, president and chief
executive officer, and retired Judge Oscar Barrientos who sits as executive vice
president.

Congratulations and here is to many more decades and generations of business


success.

Article source: - mightycorpfoundation.ph

You might also like