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How La Campana Became Mighty Corp
How La Campana Became Mighty Corp
It was 70 years ago when Chinese migrant Wong Chu King and his partners Ong
Lowa, Baa Dy, and Ong Pay set up La Campana Fabrica de Tabacos Inc., the
countrys oldest tobacco manufacturing company.
In 1963, Wong Chu King founded the Tobacco Industries of the Philippines (TIP)
in a nine-hectare property in Baranggay Tikay, Malolos, Bulacan. In 1964, the
company produced American blended cigarettes using the brand names Duke,
Windsor, and Tricycle.
The 1965-1982 proved to be difficult years for the company but through the
perseverance and ingenuity of its founder, Wong Chu King, it was able to
reestablish itself and in 1985, Mighty Corp. was set up to produce American-
blended Virginia cigarettes. La Campana, meanwhile, cornered the native
cigarettes industry by buying in 1993 the trademarks from Alhambra Industries, its
main competitor that produced La Dicha, Rosalina, and Malaya.
In 2001, the company entered into a cigarette-manufacturing agreement with
Sterling Tobacco to produce the latters brands.
Mighty Corp. then established its own filter rod production in 2001, built up its
American blended filtered cigarettes, acquired its first Protos machine to boost
production in 2003, modernized and upgraded its entire Lamina and Stem lines in
2005; and purchases its first GD packing machine in 2007.
Wong Chu King remained active in the management and day-to-day operations of
Mighty Corp. until he passed away in August 1987, but the company remained in
able hands. Mighty is now chaired by his widow, Nelia Wongchuking (the children
sit in the board), while the firm is run by Edilberto Adan, president and chief
executive officer, and retired Judge Oscar Barrientos who sits as executive vice
president.