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CONTEST STATEMENT CONNECTED 2W Gattng the best out ofa telematics device, to do more than just rack your two-whesler by connecting Hero MotoCorp customers with their two-wheeler and Hero MotoCorp in multiple ways. 1. PROBLEM DESCRIPTION eed Alot of telematics devices are currenty avaliable in the market which basically connect with your |wo-wheeler’ sensors, track the vehicle, analyze the data it receives from the bike and helps you ‘monitor through an app on your smariphone from wherever you are, We would tke to take this concept tothe next level to make it @ more resourceful and engaging experience for our customers, and atthe same ime help Hero MotoCorp, our suppliers, dealers, service ‘workshops, etc. to improve the experience for our customers. We are looking for ideas in terms of functionalities for this device and its smartphone app to make the telematics more engaging for the customer and ways in which it can enable Hero MotoCorp to generate ‘additional revenue, CONTEST STATEMENT Hero 2. SOLUTION REQUIREMENTS wy, While submiting entries on ideas (functionality / data monetization), think about the following depending on its category: 1) FUNCTIONALITY ‘© Overview of functionality ‘© Use for customers (can be used by Hero MotoCorp or third party) ‘© Ease of implementation (requirements forthe functionality to work: data monitoring eed through device, input required on smartphone, etc.) Il) ENGAGEMENT DATA ‘* How would the data be helpful (think of as many use cases as possible) and its impact ‘+ Implications: possible scenarios on how the data can be interpreted and what ‘changes should be considered in product / service accordingly «he data wi be useful for customer as wel, or should it be jst stored in backend CONTEST STATEMENT Ill) REVENUE STREAM / MONETIZATION '* How can the telematics be made more interactive, how can revenue generation be made feasible for Hero MotoCorp ‘+ Implications: Possible scenarios by which Hero MotoCorp can generate revenue forthe telematics device ‘and application, both from the customer and the suppor eed 3. EXPECTED DELIVERABLES List of functionalities / data points / monetization in an excel format, Please share your top 10 ideas only. All other line tems won't be considered for evaluation. Post the submissions from this round, shortisted students will be given next steps to develop on these ideas futher

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