Professional Documents
Culture Documents
Body Image in Sport and Exercise
Body Image in Sport and Exercise
Chapter Objectives
After reading this chapter, you should be able to:
1 Define body image and distinguish between the different body image dimensions.
2 Provide examples of ways that each body image dimension can be measured.
3 Identify the main theories related to body image and physical activity.
4 Identify factors that may influence the development and maintenance of body image.
5 Understand how physical activity can influence body image.
6 Summarize the key findings related to body image and physical activity to guide your practice.
INTRODUCTION
It is estimated that a majority of children, adolescents, and adults in modern Western
cultures report disatisfaction with some aspect of their body shapes, sizes, weights,
and appearances. This prevalence of body-related concerns or dissatisfaction has been
described as a normative discontent because of how widespread it is. Even so, most Normative discontent:
people can also identify physical attributes that they appraise as positive, and may report Concept that most women
experience weight and
some acceptance toward their bodies in spite of also experiencing some discontent. Both appearance dissatisfaction.
negative and positive body image have been associated with various psychological, physi-
cal, and social outcomes, as well as with behavioural outcomes such as physical activity.
Think about how you feel about your body. Do you have a tendancy to evaluate your body
as generally positive or negative? Does it matter to you? How valuable is your appearance
and weight to you? Now think about times in your life when this evaluation and invest-
ment might change. Consider life transitions such as when you leave university, when you
start a new job or go back for a professional degree, when you have a family, and when
you age.
Think about how you use social media. Why do you use it? Do you use it to look at other
peoples pictures and profiles? Do you find yourself scrutinizing their pictures? How do you
portray yourself on your online profiles? What types of photos do you post? How often do
you change your profile picture? Now think about why you post what you do. Write down
your answers to these questions and then think about how your body image is reflected
in your use of social media.
With the introduction of Facebook over a decade ago, and related social media
outlets such as Twitter and Instagram, came a very easy and mainstream way for people
to offer real-time status updates, send emoticons (i.e., pictorial representations of their
facial expression) to communicate their feelings, and post photos. Given peoples
inherent desire to present favourably (which is called self-presentation motivation
and will be discussed later in the chapter), most have a tendency to use Facebook,
or other similar forums, to either self-loathe or self-promote by selecting to post only
favourable pictures. Some self-presentation strategies include posting the newest diet
or indulgence, revealing a weight loss struggle or achievement of the day, and clocking
the longest run to present oneself as someone who is healthy and involved in healthy
eating and exercise. Also, posting photos is usually a highly reflective act in which the
humorous and attractive images prevail. This prevalence of attractive, beautiful, every-
one at their best photos can lead those who view the photos to experience feelings of
Body-related envy: A body-related envy and shame. Envy is a negative emotion that occurs when a person
negative emotion that occurs feels they lack another persons superior quality and they either desire to have it or wish
when a person feels they lack
another persons superior that the other(s) lacked it. In the opening story, Lexi demonstrates some emotion of
quality and either desires to envy by wanting to look more like her Facebook friends. This is an example of body-
have it or wishes the other(s) related envy. Maddox also displays envy in the context of his comparisons to other
lacked it.
teammatesespecially Jake, who is not shy about flaunting his six-pack abdominals,
V-shaped chest, and general muscle bulk.
More recently, selfies (i.e., the act of posting photos of oneself, taken by oneself)
have drawn a lot of media attention. There is some evidence that people who consistently
post selfies are at risk of negative body image. Moreover, this act can cause alienation
from others and thus negatively affect ones social relationships. Also, some people who
are preoccupied with selfies and capturing the perfect self picturethe right light,
angle, and distance from the lensmay experience body dymorphia that can negatively
impact their mental health. Research on social media and the effects on body image is in
its infancy, but the evidence is starting to show that people need to take caution in what
they share online. This type of media may have similar effects on body image compared
to the more traditional outlets, such as print and digital images in magazines and on
television.
In addition to exposure to idealized images in the mass media, peers and parents
can influence peoples cognitive, affective, and behavioural dimensions of body image.
Parents can play a key role in the development of negative body image through rejection,
50
Females
45
Males
40
35
30
25
20
15
10
5
0
Mothers Fathers Siblings Peers
Source: Pinsonnault-Bilodeau, G., & Sabiston, C. M. (2012). Weight-related social pressures related to perceptions of the physical
self. Abstract presented at the Canadian Society for Psychomotor Learning and Sport Psychology conference, Halifax, NS.
Self-Presentation
As briefly alluded to in the sections above, people tend to feel pressured to present an
image that is consistent with social norms. This can result in a desire to regulate the
impressions that others may have, and attempts to construct desirable images based on
obtaining the approval from others. For example, Brady is in an undergraduate kinesiol-
ogy program and thinks that being athletic is important and socially desirable. Every day,
he dresses as an athlete to look the parteven if he has no intention to work out on
any particular day. He engages in conversations with his classmates that always involve
Self-Discrepancy Theory
Based on Higgins self-discrepancy theory (1987), people compare themselves to inter-
nalized standards called self-guides (i.e., internalized social standards that people strive
to obtain). There are two types of self-guides: ideal self (which reflects hopes and aspira- Ideal self: A self-reflection
tions of what people want to be) and ought self (which reflects what people think they characterized by ones hopes
and aspirations of what
should be). Accordingly, there are two types of self-discrepancies, namely an actual:ideal people want to be.
discrepancy which occurs when people perceive that their current state is discrepant from
their ideal state (e.g., I am fat but I would ideally like to be thin or I am weak but I Ought self: A self-reflection
characterized by ones hopes
would like to be strong), and an actual:ought discrepancy, which occurs when individu- and aspirations of what peo-
als perceive that their current state is discrepant from the state they feel they should be ple think they should be.
in (e.g., I am fat but I should be thin or I am weak but I should be strong). The degree
and direction of discrepancy between peoples self-views and their self-guides result in spe- Actual:ideal discrepancy:
cific affective and motivational states that, in turn, may trigger behaviours such as physi- Occurs when people perceive
cal activity aimed at decreasing the discrepancy between the self-states and self-guides. that their current states are
discrepant from their ideal
In the context of body image, the degree of actual:ideal and actual:ought discrep-
states.
ancies is believed to reflect the degree of body image dissatisfaction. Generally, greater
body weight and shape discrepancies have been linked to cognitive and affective Actual:ought discrepancy:
Occurs when individuals per-
outcomes, such as greater body dissatisfaction and body-related shame, and behavioural
ceive that their current states
outcomes, such as higher eating disorder rates and lower levels of physical activity. are discrepant from the states
For example, Sabiston and colleagues (2005) found that women who identified an they feel they should be.
actual body shape that was larger than their ideal body shape, based on figure drawings,
reported more negative body image.
The notion of self-discrepancies is likely more complicated among athletes. For
example, women involved in many sports are likely to be more muscular than what is
typically portrayed (and expected) for womens bodies. For men, the role that they play
on a team may necessitate lean physiques and their sport performance may be hindered
by muscle bulk. Thus the struggle to achieve an ideal or ought body shape and size in
the context of sport may perpetuate negative body image through heightened actual:ideal
and actual:ought self-discrepancies.
Gender
As was mentioned earlier in this chapter, it is commonly accepted that men and women
experience body image differently. For instance, women may experience greater levels
of body-related shame and guilt, body-related envy, social physique anxiety, and higher
drive for thinness compared to men. While there are various potential reasons for this,
the stronger societal emphasis placed on women to be thin and slender likely contributes
to womens body image experiences (Thompson et al., 1999). Womens life experiences
such as puberty, pregnancy, and transition into menopausecan contribute to weight
gain and increased adiposity, which can make their bodies more unlike what society dic-
tates as attractive and increase their likelihood experiencing negative body image.
Much more is known about body image in women, and to better understand body
image among men it is important to study boys and mens appearance and physical
functioning concerns. One concept that may help advance research and practice on
Drive for muscularity: body image among males is the drive for muscularity (McCreary & Sasse, 2000). It
Reflects the pursuit of reflects the pursuit of cultural and gender-explicit muscular body shape ideals for men.
cultural and sex explicit
muscular body shape ideals. The rising interest in this construct likely reflects the increasing societal pressures for
men to be muscular, the greater imporance placed on appearance by men, and the
widespread depiction of muscular men in the media. Consistently, men have reported
higher drive for muscularity scores compared to women. As such, both women and
men can experience negative body image. There is evidence that peoples desire
to become more muscular may influence their attitudes and feelings toward their
bodies, as well as their behaviours in order to become more muscular. For example,
people experiencing more drive for muscularity report more social physique anxiety
and lower self-esteem (Brunet et al., 2010). They are also at greater risk for exces-
sive exercising, dieting, bingeing, and using performance-enhancing substance and
nutritional supplements.
Age
Body image experiences may differ across the lifespan as a result of changing physiques,
values, goals, and health circumstances, or because external factors change. For example,
adolescents and young adults may experience more negative body image because of the
increased pressure for them to look good and gain social approval. However, older adults
are not immune to negative body image. In data collected from adults across the lifespan
(see Figure 14.2), body-related shame and social physique anxiety were highest among
adults 25 to 44 years of age, followed by adults over 45 years old. Those under 25 reported
the lowest levels. Body-related guilt was also highest among adults aged 25 to 44 years.
Body-related pride was lowest among adults aged 25 to 44 years. Finally, body dissatisfac-
Guilt
Authentic Pride
Shame
Embarrassment
Hubristic Pride
Envy
source: Pila, E., Brunet, J., Crocker, P. R. E., Kowalski, K. C., & Sabiston, C. M. (2013). Intrapersonal characteristics of body-related
self-conscious emotion experiences. Abstract presented at the Canadian Society for Psychomotor Learning and Sport Psychology
conference, Kelowna, British Columbia, October.
tion, assessed as actual:ideal weight discrepancy, was highest among adults over 45 years
of age (Pila et al., 2013). Nonetheless, several studies have also shown that affective,
cognitive, and behavioural body image factors do not differ between young and older age
groups, and that body image is fairly stable. These data demonstrate that the influence of
age on body image is complex and non-linear.
Weight Status
Little is known about the timing of an association between weight and body image.
Does weight change precede body image concerns, or does negative body image lead to
avoidance behaviours that lead to unfavourable weight change? Both of these scenarios
are possible, as is the general idea that weight and body image are independent factors.
Nonetheless, consistent evidence shows that individuals who are overweight report
more body image dissatisfaction (Latner & Wilson, 2011; Neumark-Sztainer, 2011). For
example, males and females across the lifespan who have higher body mass index (BMI),
body fat percentage, skinfold measurements, and fat mass assessed by dual-energy X-ray
absorptiometry (DEXA) report heightened body image concerns.
Culture
In most Westernized culturessuch as in Canada, the United States, Australia, and the
United Kingdompeople are often rewarded for being beautiful and youthful. Thus,
many people will engage in behaviours to enhance their appearance. People often feel
like others will approve of them if they conform to societal norms of attractiveness, yet
Illness
Major life events can bring changes to peoples physical characteristics, which can influ-
ence their body-related thoughts, feelings, actions, and interactions with others. Physical
illness, such as a heart attack, cancer diagnosis, or serious physical injury, can amplify
existing body image concerns or elicit new ones. The illness itself can cause debilitat-
ing symptoms, physical changes, and a loss of control over ones body which can have
a negative impact on body image. As well, the physical changes resulting from surgeries
and treatments can act as a catalyst to influence body image, especially if they are vis-
ible (e.g., scars, paralysis, amputation, or hair loss). People with a chronic illness tend to
report greater body dissatisfaction than people without chronic illnesses. However, the
pattern of change in body image throughout an illness (i.e., from diagnosis through treat-
ment) is not well understood. In spite of the negative consequences, it is also possible
that a chronic illness diagnosis encourages people to reevaluate their lives such that the
importance of body image decreases as they come to value health and well-being more
than appearance. This was evident in interviews with breast cancer survivors. Brunet
and colleagues (2013) found that cancer allowed some women to value non-appearance
aspects of their bodies and develop self-acceptance and self-realization. Even so, they
noted that women continued to experience dissatisfaction with their bodies and nega-
tive emotions. In light of these findings, it is important that body image concerns be
addressed early on in the illness trajectory, as this may help protect people from negative
body image experiences.
Are your perceptions of other people based on body-related attributes? Do you think you
have biases based on gender? age? culture? weight? Think about how your views of your
body shape and physical appearance and your perceptions of others may influence or
bias the work you will do as a coach, trainer, kinesiologist, physical education teacher, or
medical professional.
Physical Activity
It is thought that body image can serve two functions: (1) motivate self-protection and
avoidance/withdrawal from physical activity behaviour, or (2) motivate physical activity
behaviour as a means of self-enhancement. Consequently, many Canadian researchers
have adopted motivational theories to understand the relationship between negative
body image and physical activity. These developments have shown that negative affective
(e.g., social physique anxiety, envy, shame, guilt) and cognitive (e.g., actual:ideal discrep-
ancies) body image factors are related to controlling forms of physical activity motivation,
which are associated with lower levels of physical activity behaviour (Brunet et al., 2012;
Pila et al., 2014). Together, these efforts have advanced conceptual frameworks linking
the body image and physical activity behaviour.
Historically, the emphasis has been on understanding negative body image and the
relationship to health behaviours such as physical activity. However, there is evidence
that positive body image is also tied to physical activity. Specifically, body-related
pride has been linked to more self-determined forms of motivation and higher levels of
physical activity behaviour (Castonguay et al., 2013; Sabiston et al., 2010). However,
narratives (i.e., stories related to personal experiences) written by men and women
reveal that hubristic pride may also reduce the likelihood of participating in physical
activity because individuals with these grandiose feelings of their bodies feel there is
no need to exercise (Castonguay et al., 2013). Nonetheless, the narratives also pre-
sented evidence that authentic pride was associated with engagement and persistence in
physical activity. These findings show the importance of distinguishing between types
of body-related pride.
In addition, there has been some research taking a stress and coping perspective
to understanding the association between body image and physical activity. Findings
generally support the notion that negative body image affect (predominantly studied
as social physique anxiety) can motivate engagement in or avoidance of physical activ-
ity among adolescents. For example, Kowalski and colleagues (2006) reported that the
most frequently used coping strategy to manage social physique anxiety was behavioural
avoidance (i.e., keeping away from a stressor such as physical activity environments).
Other common coping strategies included appearance management (e.g., make-up, cloth-
ing), social support (e.g., seeking support from friends and family), cognitive avoidance
(e.g., trying to avoid thoughts related to social physique anxiety), and acceptance
(i.e., accepting the situation).
Health-Compromising Behaviours
In addition to the increased likelihood of eating disorders among individuals with
high negative body image, a range of other health-compromising behaviours may
occur. For example, individuals with high negative body image tend to want and get
more cosmetic surgery (Magee, 2012; Sarwer & Spitzer, 2012). These individuals may
take up smoking cigarettes or start abusing substances like alcohol and drugs if they
Mental Health
Negative body image has been associated with mental health factors such as higher levels
of depressive symptoms. For example, McCreary and Sasse (2000) found that higher drive
for muscularity was associated with higher depression in adolescent boys and girls. Social
physique anxiety has also been positively associated with depression symptoms (Martin
Ginis et al., 2012). Among adolescent girls in Quebec, Chaiton et al. (2009) documented
that weight was indirectly associated with depressive symptoms through its influence on
pressure to be thin and body dissatisfaction. Moreover, the authors reported that body
dissatisfaction was associated with depressive symptoms for boys. These studies conducted
by Canadian researchers provide evidence for the potential detrimental mental health
effects of negative body image. Given that depression is a significant public health burden
that is increasing at alarming rates, the importance of promoting positive body image and
decreasing negative body image cannot be overstated.
MYTH: A person with a negative body image is also said to have an eating disorder.
A person with negative body image characterized by dissatisfaction, high discrepancy
between actual and ideal selves, low physical self-worth, and/or negative emotions
such as shame and guilt may be at higher risk for an eating disorder, but the two terms
are not synomymous. Upwards of 8090% of youth and adults report some degree of
negative body image, whereas 1015% of these individuals may suffer from an eating
disorder.
CHAPTER SUMMARY
In this chapter, the historical foundations of body image have been presented. Several of
the body image dimensions were evident over 100 years ago but have only recently been
defined and studied. The multidimensional nature of body image has been identified, along
with examples of measures used to capture each of the affective, cognitive, perceptual, and
behavioural dimensions. Common theories used to understand the development of body
image, as well as outcomes related to body image, are discussed. Overall, reseachers have used
several approaches (e.g., motivation, stress, and coping) to study the association between
body image and physical activity outcomes. Prominent factors studied in the development
of negative body image include gender, age, weight status, culture, illness, sport type, and
social and environmental factors. Also, the association between body image, mental health,
and cardiometabolic outcomes such as stress and immune function biomarkers have been
shown in preliminary studies. Finally, there are many practical strategies that could be used
to help reduce negative body image and/or enhance positive body image in sport and exer-
cise settings. With these strategies in practice, individuals like Lexi and Maddox might be
able to change their perspectives on their bodies and enhance their respective well-being.
Review Questions
1. What are the four dimensions of body image described in this chapter? Give one example
of how you would measure each dimension.
2. Describe the theories of body image that have been used in research linking body image
and physical activity.
3. What are some of the factors that can influence the development of body image?
Additional Readings
Cash, T. F. (2012). Encyclopedia of body image and human appearance. London, UK: Elsevier.
Crombie, P.-A., Brunet, J., & Sabiston, C. M. (2011). Stop staring! Proposed strategies to reduce
body image concerns in physical education. Journal of Physical Education, Recreation and Dance,
82, 3943.
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