IDN, EIR and CEP Are Ramyam's Patent Pending Application. IDN, EIR and CEP Are Ramyam's Patent Pending Application

Copyright 2013. Ramyam Intelligence Lab, All Rights Reserved.
IDN, EIR and CEP are Ramyams Patent Pending Application.

About Ramyam
Ramyam Intelligence Lab Private Limited (Ramyam), India is a pioneer in providing Customer
Experience Management (CEM) NEXT GENERATION ANALYTICAL SOLUTION across business verticals using
enliven CEM, the state of art CEM solution.
Our vision emphasizes on the 'customer experience' to continuously engage the customer, win their
loyalty and benefit from their advocacy.
Our mission is to help businesses in providing the superior experiences to their customers as an
inherent working culture. Our talent pool is very carefully chosen and nurtured to adopt the culture
bringing out the innovation in their minds.

Philosophy
PROFILING ANALYTICS ACTIONABLITY
Industry first Innovative enterprise CEM engine based on Patent Pending Technology

Provides the Big Picture
To Transform not just improve Customer Experience
Price Plan
Comparison
Targeted
Revenue Recommendations
Maximization
Profile DELIVERY
CUSTOMER Transaction Intelligence
3D Profile
enliven
Interaction Your Account Manager For
Each & Every
Personalized Profile
Customer
Cross sell / Up Association
sell
Customer Information
Enriched
Experience Accelerations
PROFILING ANALYTICS ACTIONABILITY

Features Capabilities
360 degree Individual customer view- Unified Tight Integration with data sources & external Systems for both
account management Input / Output Data
Maps customers Needs, wants and goals and Transaction Engine Benchmarked for handling High Volume Data
running
preferences
into hundreds of millions BIG DATA PROCESSING & ANALYSIS
Delivers Next Best Actions to each and Configurable Engine to define Complex Algorithms and Business
Logic
every customer
Can fit into the enterprise IT strategy for business intelligence, analytics,
Creates personalized real time product offering
integration, decisioning and action-ability; Compliments existing
and Promotions investments
Lifecycle management Built in Actionable Intelligence with technologically proven
predictive modeling capabilities
Cross channel integration ( Internally and
Externally) and with different LOBs
Response monitoring and attaching to profile NBAs delivered in Real-Time( Dynamic Analytics )
back, for NBA effectiveness measurement
Next Best Action( NBA ) delivered to relevant touch
CEM process automation points

S A M P L E CUTelecom(
USECASE S T O M E R Prepaid)
E N G A G E M E N T - P R E PA I D

S A M P L E CUTelecom(
USECASE S T O M E R Postpaid)
E N A G A G E M E N T - P O S T PA I D

S A M P L E CURetail
USECASE S T O M(Online)
E R E N A G A G E M E N T - P O S T PA I D

S A M P L E CUTravel
USECASE STOMER ENGAGEMENT VISITOR

S A M P L E CUBanking

S A M P L E CUAutomobile

Outputs - enliven CEM
Enliven - Outputs
PROACTIVE RESPONSE INTERNAL ACTION
Product Guidance and Education Investment and Revenue Impact
Channel Alignment NBA Design and performance
Action on loyalty , Recognition and moving out customers Experience Monitoring

Scores and Rewarding
DIRECT MARKETING C H A N N E L A S S I S TA N C E
Direct Upsell and Cross sell Customer Context from 360 degree view
Cross Discounting across LOB Response Monitoring and Analysis
Third Part offers and campaigning Product and Service Hub

Analytical Solutions Customer Experience EnlivenCEM - LAST MILE DELIVERY
Builds 360 degree view , correlating and analyzing

Collects data from varied data sources at a more
varied data sources , thus understanding customers
segmented / Organizational view, but lacks
from all dimensions individually .
Actionability to deliver with relevancy to each
customer
Comparative ACTIONABILITY
Create Real-time Next best Action for each customer ,
ACTIONABILITY
Analysis Create promotional offers , also create custom made
packages , but quite automized , not understanding
highly personalized and further also Maps the NBA to
customer preferred channel and Delivers it- Last Mile
delivery
individual customer preferences and needs
MONITORING MONITORING
Closes the loop, through a 360 degree Customer Moving a step ahead enliven , monitors the Response of
Response View, but concentrating more on NBA continuously , for each customer and attach back to
organizational level the profile . Proactive Experience Engagement
Copyright
Copyright2013.
2013.Ramyam
RamyamIntelligence Lab,
Intelligence All All
Lab, Rights Reserved.
Rights Reserved.
IDN, EIR and CEP are Ramyams Patent Pending Application. Enliven CEM is Registered Trademark of Ramyam Intelligence Lab.
Business Benefits
Customer Preference Identification
Effective personalized NBA with good ROI
Achieve 100x ROI on campaigns
Increase in Loyalty - A differentiator
Improved Brand Advocacy
Demand Predictions
Real-time trending
Increased Life cycle Value
Effective Customer Retention
Cross and up selling opportunities

RAMYAM INTELLIGENCE LAB
This presentation contains proprietary and confidential information of
Ramyam
The enlivenCEM product content in this presentation is intended for use as

a guideline and strictly for information purpose only
The information related to enlivenCEM product is subjected to change at any

time without notice
Any of the enlivenCEM product milestones, features, release periods or

versions referred here-in could change from time to time
A n y 3 rd p a r t y t r a d e m a r k s , c o n t e n t o r r e f e r e n c e s t o p r o d u c t s , b e l o n g t o t h e
respective organizations and they might have been used for reference only
For further discussions, please contact:

Rupa Sridhar
rupa@ramyamintel.com
www.ramyamintel.com
Copyright
Copyright2013.
2013.Ramyam
RamyamIntelligence Lab,
Intelligence All All
Lab, Rights Reserved.
Rights Reserved.
IDN, EIR and CEP are Ramyams Patent Pending Application. Enliven CEM is Registered Trademark of Ramyam Intelligence Lab.

IDN, EIR and CEP Are Ramyam's Patent Pending Application. IDN, EIR and CEP Are Ramyam's Patent Pending Application

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IDN, EIR and CEP Are Ramyam's Patent Pending Application. IDN, EIR and CEP Are Ramyam's Patent Pending Application

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Copyright 2013. Ramyam Intelligence Lab, All Rights Reserved.