Environmental System of Nokia

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ENVIRONMENTAL SYSTEM OF NOKIA

COMPANY PROFILE:
Nokia Corporation manufactures mobile devices principally based
on global system for mobile communications, code division multiple access
(CDMA), and wideband CDMA (WCDMA) technologies. The company
operates in three divisions: Multimedia, Enterprise Solutions, and
Networks. The Multimedia division focuses on bringing connected mobile
multimedia to consumers in the form of advanced mobile devices,
including 3G WCDMA mobile devices and solutions.
The Enterprise Solutions division enables businesses and
institutions extend their use of mobility from mobile devices for voice and
basic data to secure mobile access, content, and applications. The Networks
division provides network infrastructure, communications, and networks
service platforms and professional services to operators and service
providers.
Nokia connects people to each other and the information that
matters to them with mobile devices and solutions for voice, data, imaging,
games, multimedia, and business applications. The company also provides
equipment, solutions, and services for its operator and enterprise customers.
It sells its mobile devices primarily to operators, distributors, independent
retailers, and enterprise customers worldwide. Nokia Corporation is based
in Espoo, Finland.
ENVIRONMENTAL SYSTEM: WE

There are five phases in WE environmental system of


NOKIA.They are,

 WE:Recycle
 WE:Create
 WE:Energise
 WE:Support
 WE:Evolve

WE:RECYCLE:

Why Recycle:

Because they design our products to last and have a global Nokia
service network to look after them, they keep working. But a lot of our
phones are no longer used. Our global consumer survey reveals that 44% of
old mobile phones are lying in dratheyrs at home and not being recycled.
Find out from our latest survey why only 3% of people recycle their mobile
phones globally.

Why should you recycle a phone that’s not being used? Recycling
means they don’t need to extract and refine as much material for new
products, saving energy, chemicals and waste.
If every Nokia user recycled just one unused phone at the end of its life,
together they would save nearly 80,000 tonnes of raw materials.

Recycling gives your phone a second life:

Is your unused phone cluttering up your desk dratheyr? If you no


longer need your mobile device, then bring it back to us for recycling and
they can put it to good use - 100 percent of the materials in your phone can
be recovered and used to make new products or generate energy.

They work with carefully selected companies who reclaim


materials from the phones and accessories they pass on to them. These
companies are assessed on a regular basis to make sure they’re doing things
properly and that anything handed to them is recycled responsibly.

Taking part in creating best practices:

Nokia supports the concept of individual producer responsibility.


In order for us to carry out our own responsibilities they need others in the
value chain, like consumers and retailers, to commit to bring back obsolete
mobile devices for responsible recycling. Such co-operation eventually
leads to a situation where significant drivers for environmentally optimized
product desing enabling easier recycling would become commonplace,
bringing further benefits for consumers, producers and the environment.
They’ve been running take-back campaigns since the late 1990s
and they regularly work with environmental organizations or non-
governmental organizations such as WWF to increase consumer awareness
in different markets around the world. They also work with others in our
industry to improve recycling standards.

Nokia also participates in many projects to improve the way


redundant phones are treated. These include the MPPI work group that has
drafted global guidelines covering design, collection, refurbishment and
recycling of mobile phones. They are also a member of StEP initiative
(solving the e-waste problem), an industry and academia cooperation led by
UN university.

Spreading the word about recycling:

If they’re all going to recycle more, they need to let people know
what recycling a mobile phone actually means and how easy it is to do.
They want to help overcome some of the barriers to recycling phones, like
worrying about losing the numbers or photos you’ve got stored on your
phone.

These barriers mean that return rates from most of our collection
schemes are currently very low; they get back just 3 percent of redundant
phones. Nearly half of these are sitting unused in people’s dratheyrs. As
part of our WE:recycle programme, they’re helping consumers, retailers
and our service network bring those phones back for recycling.

Simple steps before recycle:

They’re working to make recycling as simple as possible.The most


important thing to remember before you recycle is to make sure all your
important personal and professional data you wish to keep is stored via pc-
suite, Soon, you’ll also be able to upload them to their OVI-services and
backing up your information will be even easier.

And of course, don’t forget to remove your SIM and memory cards
before dropping your phone into a Nokia recycling point. Batteries and
chargers and other accessories can also be recycled at these points.

Packaging and user guides can be recycled at your local


recycling scheme. Do not dispose of these products as unsorted
municipal waste. But what happens to your phone after you’ve
dropped it off for recycling? The valuable material inside your phone will
live on in something new.

WE:CREATE
Environment is in everything we do:

Environmental work is part of every Nokia employee's responsibility.


This means that while we have teams dedicated to environmental work in
the corporate and business team level, this is just the tip of the iceberg. Most
of the work happens beneath the surface and behind the scenes, embedded
into the normal day-to-day work across the Nokia organization.

Our designers come up with creative solutions to lessen our


environmental impact. Our sourcing managers are in constant dialogue with
suppliers to confirm full material information and compliance of every
single component and module, and to ensure that Nokia Supplier
Requirements and related environmental and ethical standards are met.
There is a dedicated Design for Environment (DfE) specialist for every
product and site, to support product development and monitor that our
rigorous quality, safety and environmental requirements are met through a
series of milestone reviews. Packaging specialists work to minimize the
materials and logistics burden: every Nokia product today ships in a smaller
box than its earlier equivalents.

Power of we: working together at all levels to bring out the best
solutions.

Devices and accessories:


Their approach is to continuously improve the environmental
sustainability of all our products. Rather than introducing one-off "green"
devices, we see this as a staircase of sustainable innovations that are then
rolled out across our product range.

Their environmental activities are based on lifecycle thinking. We are


focusing on:

 using approved, tested and sustainable materials and substances in


our products
 improving the energy efficiency of our devices, applications and
enhancements including chargers
 developing smaller and smarter packaging for our products
 engaging people who use our devices via eco software and services
and recycling

The recently launched devices Nokia E72, Nokia E55, Nokia 6720
classic, Nokia 6710 Navigator, Nokia 6730 Classic, Nokia E52 and Nokia
5630 XpressMusic come with many of the latest sustainable and energy-
saving features. For example, the materials of these devices have been
chosen with the environment in mind and the products feature the we:offset
application, Power Save mode, an 'Unplug charger' reminder, and come
with our high efficiency chargers. We are rolling these environmental
innovations out across our product range to maximise their impact and help
people make more sustainable choices.
We're also making our mobile devices more efficient by making them
smarter. The latest ones incorporate features like navigation, cameras, music
players and internet access, so you don't have to buy, use or recharge
separate electronic items. A mobile device's power demand is around 1-5W
whereas computers consume 10-50W – making our small mobile devices
multiple times more energy efficient in comparison to computers.

Nokia High Efficiency Chargers AC-8, AC-10 and AC-15 let you
charge your device with a clear conscience. They use just 0.03W in no-load
mode (the amount the charger uses if you forget to unplug it from socket
when the phone is fully charged). This is 90-95% less than what typical
chargers can waste. AC-8 and AC-15 feature standard Nokia 2 mm charging
plug, AC-10 provides an energy efficient option for micro-USB charging.

Packaging:
Packaging is important because it protects our products as they make
their way from our factory to you. We work to minimize the environmental
impact by selecting sustainable materials, by reducing the packaging size
and volume of material we use; and by considering what happens to the
pack after it's no longer needed. The weight and size of packaging affects
not only material use but also the emissions and energy required to transport
and store the products.

At Nokia we have long recognized that an effective way to reduce the


environmental impact is through smaller and smaller sales packages. For
many years one of the main principles guiding our packaging design has
been sustainability and innovation. Already in 2006 Nokia introduced small,
compact packaging which consequently has become the industry standard
for mobile phones. Our compact packages are made of a single material,
which makes them much easier to recycle.

In 2006 - 2008 we reduced the packaging materials and user guides of


our most affordable devices by over 60%, which sums up to 100.000 tons of
saved paper. Smaller and lighter packaging has also reduced the need for
transportation. In theory, our reductions have taken every other truck off the
road.

From August 2008 the sales packages of all new devices have been
smaller than their earlier equivalents. And we keep making them smaller.
Letterbox Small Compact

The materials we choose for our packaging are selected to offer the
best, most beautiful and most protective solution with least environmental
impact. More than 95% of our packaging is made from renewable, paper-
based materials, of which up to 60 % is recycled content. And when plastic
is used, we are able to include up to 90% recycled content. We are
constantly working with our suppliers to increase the amount of recycled
content in our packaging. All our packaging is 100% recyclable.

WE:ENERGISE:
Nokia and energy efficiency:

Although industry is not a major energy user – telecommunications


accounts for less than 1% of the world's CO2 - we aim to use energy as
efficiently as possible through the ways we work and help you to do the
same through our products.

They are working to reduce our own CO2 footprint and want to raise
awareness on measures you can take to reduce your own footprint. We are
also driving best practices in our industry and influencing other industries to
make full use of the potential of ICT and mobility in reducing emission.

Way of working:

We have made various efforts to reduce the energy usage and CO2
emissions related to the daily working of Nokia employees. These are some
of the examples of the year 2008 activities:

Businesstravel:
During 2008 we made various efforts to reduce unnecessary business
travelling. Travel awareness campaigns together with more strict approach
for business travel approvals and availability of 35 customized Halo suites
and 130 high quality video conferencing facilities globally (at the end of
2008) have helped to reduce the annual air travel related CO2 emissions by
about 22% from the 2007 level.

We also continued a voluntary carbon offset scheme for flights on


Nokia business. After a trip, the traveler can pay to offset the associated
CO2 emissions and the cost will be reimbursed by Nokia. The payments will
help to fund a balanced portfolio of projects around the world that focus on
renewable energy and energy efficiency.

Commuting Nokia supports public transportation in employee commuting


and the related benefit is available for employees, for example in Finland.
In canteens and cafeteria services Nokia has set global requirements related
to energy and water efficiency, waste, bottled water, materials and
chemicals and ethical and ecological food.

WE:SUPPORT

By working together with leading eco-organisations we can help


people do their bit for the environment and grow a little greener ourselves at
the same times. They work with

WWF:

We work together with WWF to find new ways of enhancing Nokia’s


environmental performance and increasing the environmental awareness of
everyone in the company. Read more about our partnership with WWF (in
English).

Following an initial three-year successful cooperation, we extended


our partnership with WWF in June 2006, the global conservation
organisation, for a further three years. We're working closely together to
find new ways of enhancing Nokia's environmental performance and
increasing the environmental awareness of everyone in the company, while
at the same time supporting nature conservation.
WWF supports us in our aim to become a leading company in terms of
environmental performance. We cooperate on environmental awareness-
building among Nokia employees, and on selected operational areas like
take-back campaigning. We've worked with WWF to create the Connect to
Protect internal website for Nokia employees around the world. We have
also jointly organised workshops, road shows and business case programs
for our employees, as well as seminars for our external stakeholders.

Since January 2008 Nokia is also a member of Climate Savers, a


programme where WWF and businesses collaborate to show leadership in
addressing climate change. Being a member of the WWF Climate Savers
programme reinforces our commitment to energy saving in our operations,
ways of working and products.

Nokia has also supported connect2earth, the green on-line community


launched by WWF and IUCN in early 2008, enabling young people to tell
the world what they think about the environment by uploading videos,
pictures and comments.

In addition, WWF images and videos are pre-installed in the eco-


catalogues of some Nokia mobile devices.

TERI:
Nokia India is a member of TERI – BCSD,which is an independent
and credible platform for corporate leaders to address issues related to
sustainable development and promote leadership in environmental
management, social responsibility, and economic performance (the triple
bottom line). TERI-BCSD India is a partner of the WBCSD (World
Business Council for Sustainable Development), Geneva and a member of
its regional network.

Nokia India is also supporting the 'Lighting a Billion Lives' (LaBL)


Initiative of TERI.

TERI’s LaBL campaign aims to bring light into the lives of one billion
rural homes by replacing the kerosene and paraffin lanterns with solar
lighting devices. This will provide better illumination; facilitate a kerosene-
smoke-free indoor environment for children to study and for women to do
household chores. It also provides opportunities for livelihoods both at the
individual level and at village level in terms of physical targets, it translates
into 200,000,000 solar lanterns in use, assuming that each solar lantern
benefits five members of a family

IPP: Building environmental policy that works


And we took part in the European Union’s IPP (Integrated Product
Policy) approach to environmental policies. The process sets an example for
how voluntary measures can complement regulations. It looks at the
lifecycle of a product and tries to reduce potential negative environmental
impacts at each stage.

WE:EVOLVE:

Environmental Management:

Nokia started operations in the Nokia Telecom Special Economic


Zone (SEZ) in Chennai, India at the beginning of 2006. The park expanded
during 2007, with various suppliers opening operations to manufacture
phone covers and chargers amongst other components. In 2008 the
expansion continued with the employment increasing almost two-fold.

The vision of Nokia Telecom SEZ is to be an environmental role


model. To make this vision a reality we set up the Nokia SEZ
Environmental Team (NSET) in December 2006, including environmental
managers from all seven companies in the Park including Nokia. To start
with, each supplier company was required by Nokia to carry out an
Environmental Impact Assessment, even though this was a legal
requirement for only one of the supplier companies. Following the
assessments, each company developed an environmental plan which was
approved by Nokia's environmental manager. The Park Environmental
Manager carries out regular audits to track progress of the implementation
of these environmental plans.

NSET's key role is to manage environmental issues across the park


companies, co-create environmental solutions, share information and best
practices among the companies. This involves identifying environmental
risks, developing common action, key indicators and reporting. The team
also liaises with the authorities and other local industries on environmental
issues. At the behest of the task setting up waste management solutions was
the first priority due to lack of adequate recycling infrastructure in the SEZ.
This became more imperative as the law also prohibits the transport of
certain hazardous waste across state boundaries and out of the country for
management.

The Nokia Telecom SEZ has adopted a zero water discharge


approach. No industrial waste-water is discharged from any of the park
companies. Domestic wastewater is treated in a common sewage treatment
plant and recycled for use in flushing and gardening. Rainwater is also
collected in a pond in the park for reuse. Throughout 2007 we maintained
water consumption below our target of 40 litres per person per day. Learn
more about Nokia's environmental management in Chennai, India (Video,
length 5 minutes)
COMMUNITY DEVELOPMENT INITIATIVES:

At the Chennai factory we joined hands with 'Hand in Hand', a


leading NGO of this region, to implement an Integrated Community
Development Project for poverty reduction in villages using 5
interconnected approaches. These approaches are:

1. Child labour elimination and education

2. Self Help Groups (SHGs) and Microfinance for enterprise creation


and poverty reduction

3. Citizens' Centres to strengthen democracy at the grassroots level

4. Health and hygiene to create awareness improve health standards

5. Environmental protection via watershed and solid waste management


projects.

They believe that eradication of poverty cannot be accomplished


only through anti-poverty programmes. Their vision is to reduce rural
poverty by creating a sustainable livelihood and with this initiative we
expect a village to sustain itself by the end of two years.
Minimising environmental footprint:

Nokia's environmental work is based on life cycle thinking. This


means that we aim to minimise the environmental impact of our
products throughout our operations, beginning with the extraction of raw
materials and ending with recycling, treatment of waste, and recovery of
used materials. We achieve this by better product design, close control
of the production processes, and greater material reuse and recycling.

Their environmental efforts focus on four issues:

Substance management. They work closely with our suppliers


and require full declaration of the substances we use in our devices. Our
work is based on the precautionary principle and we aim at continuously
reducing the amount of substances of concern. In addition, we explore
the opportunities for using new, more environmentally friendly
materials, such as bioplastics or recycled metals and plastics.

Energy efficiency. We make sure our devices use as little energy


as possible. We also work to reduce the energy consumption of our
operations, and agree on energy efficiency targets with our key
suppliers.
Take back and recycling. We want to increase consumer
awareness of recycling, offer superior recycling in all markets and
promote the recycling of used devices through specific initiatives and
campaigns. The backbone of Nokia's take-back programs are the
collection points of used devices in 5000 Nokia care centres in 85
countries.

Promoting sustainability through services and software. We


have developed eco services for our phones to help people to make
sustainable choices and consider the environment in their everyday lives.
A variety of eco services are freely downloadable to Nokia devices via
Ovi store.

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