MARKET ACTION REPORT July 2010

Nicole Truszkowski
City: Pacific Grove CIPS,CLHMS,TRC
831-238-7449
nicole@estatesofcarmel.com
Price Range: All | Properties: Single Family www.estatesofcarmel.com
Trending versus*: Trending versus*:
Market Profile & Trends Overview Month LM L3M PYM LY YTD Prior YTD Prior Year
Median List Price of all Current Listings $772,000
Average List Price of all Current Listings $952,433
July Median Sales Price $635,000 $630,000
July Average Sales Price $655,667 $716,125
Total Properties Currently for Sale (Inventory) 98
July Number of Properties Sold 9 82
July Average Days on Market (Solds) 27 81
Asking Price per Square Foot (based on New Listings) $568 $528
July Sold Price per Square Foot $458 $469
July Month's Supply of Inventory 10.9 8.0
July Sale Price vs List Price Ratio 93.6% 93.3%
* LM=Last Month / L3M=Last 3 Months / PYM=Same Month Prior Year / LY=Last Year (2009) / YTD = Year-to-date | Arrows indicate if Month / YTD values are higher (up), lower (down) or unchanged (flat)

Number of Properties Sold 3 Mo Avg

20
Property Sales 18
July Property sales were 9, down 25.0% from 12 in

18
16

17

17
16
July of 2009 and 47.1% lower than the 17 sales last 14

15
14

14
month. July 2010 sales were at a mid level 12

12
compared to July of 2009 and 2008. July YTD sales 10

11

11

10

10
of 82 are running 54.7% ahead of last year's year-to- 8
9
9

9
8

8
6
7

7
7
date sales of 53.
6
6
6
6

4 6
5

5
2

3
0
A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
07 08 09 10

Median Sales Price and Average Sales Price

(000's)
3 Mo Avg
Prices 1,200 Median means Middle (the same # of properties sold above and below the Median)

The Median Sales Price in July was $635,000, up 1,100

8.6% from $584,500 in July of 2009 and up 1.9%
1,000
from $623,000 last month. The Average Sales Price
in July was $655,667, up 12.1% from $585,083 in 900
July of 2009 and down 21.1% from $830,500 last 800
month. July 2010 ASP was at a mid range 700
compared to July of 2009 and 2008. 600
500
A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
07 08 09 10

Total Inventory & Month's Supply of Inventory (MSI)

Inventory & MSI 140
MSI is the # of month's needed to sell all of the Inventory at the monthly Sales Pace
30
The Total Inventory of Properties available for sale as of
July was 98, down 2.0% from 100 last month and up 120 25
121

8.9% from 90 in July of last year. July 2010 Inventory

115

114

100
111

111

110

110
109

20
104

was at a mid level compared with July of 2009 and 2008.

101

100

100
98
94

93

93

80
91
90

90

90
86

85
83

83

82

15
81
80

80
79

79
77
76

60
71

65
64
59

10
A comparatively lower MSI is more beneficial for sellers 40
while a higher MSI is better for buyers. The July 2010 20 5
MSI of 10.9 months was at a mid level compared with
July of 2009 and 2008. 0 0
A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
07 08 09 10

Copyright © Sotheby’s International Realty | Price Range: All | Property Types: Single Family
Data is provided courtesy of Bay Area Real Estate Information Services, Contra Costa Assoc. of Realtors, Bay East Assoc. of Realtors, East Bay Regional Data, RE Infolink, Metrolist Services Inc., Tahoe Sierra Board of Realtors, San Francisco Assoc. of Re
the accuracy of this information. It is the responsibility of any buyer or seller to verify any and all information relevant to such consumer’s real estate transaction.
MARKET ACTION REPORT July 2010
Nicole Truszkowski
City: Pacific Grove CIPS,CLHMS,TRC
831-238-7449
nicole@estatesofcarmel.com
Price Range: All | Properties: Single Family
www.estatesofcarmel.com

Days On Market for Sold Properties

Market Time 250
Average Days on Market (Listing to Contract) for properties sold during the month 3 Mo Avg
The average Days On Market (DOM) shows how many
days the average Property is on the market before it 187
200
sells. An upward trend in DOM tends to indicate a
move towards more of a Buyer's market, a downward 150 124
trend a move towards more of a Seller's market. The
DOM for July was 27, down 73.3% from 101 days last 100
month and down 85.6% from 187 days in July of last
year. The July 2010 DOM was at its lowest level 50 27
compared with July of 2009 and 2008.
0
A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
07 08 09 10

Selling Price per Square Foot

3 Mo Avg
Selling Price per Square Foot 850
Average Selling Price per Square Foot for properties that sold during the month

The Selling Price per Square Foot is a great indicator for 800
the direction of Property values. Since Median Sales
750
Price and Average Sales price can be impacted by the
700
'mix' of high or low end Properties in the market, the 627
selling price per square foot is a more normalized 650
indicator on the direction of Property values. The July 600
2010 Selling Price per Square Foot of $458 was down 550
500 469 458
6.0% from $487 last month and down 2.3% from 469 in
July of last year. 450
400
A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
07 08 09 10

Selling Price versus Listing Price Ratio

Avg Selling Price divided by Avg Listing Price for sold properties during the month 3 Mo Avg
104%
Selling Price vs Original Listing Price
The Selling Price vs Original Listing Price reveals the 102%
average amount that Sellers are agreeing to come down
100%
from their original list price. The lower the ratio is
below 100% the more of a Buyer's market exists, a ratio 98%
at or above 100% indicates more of a Seller's market.
96% 94.4%
The July 2010 Selling Price vs Original List Price of 93.6%
93.6% was down from 93.7% last month and down from 94%
94.4% in July of last year.
92% 90.3%
90%
A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
07 08 09 10

Inventory / New Listings / Sales

Inventory / New Listings / Sales 140 Inventory New Listings Sales

This last view of the market combines monthly 120

121

inventory of Properties for sale along with New Listings

115

114

100
111

111

110

110
109
104

and Sales. The graph shows the basic annual

101

100

100
98
94

93

93

80
91
90

90

90

seasonality of the market as well as the relationship

86

85
83

83

82

81
80

80
79

79
77
76

between these items. The number of New Listings in 60

71

65
64

July 2010 was 21, down 34.4% from 32 last month and
59

up 10.5% from 19 in July of last year. 40

20
0
A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
07 08 09 10
Copyright © Sotheby’s International Realty | Price Range: All | Property Types: Single Family
Data is provided courtesy of Bay Area Real Estate Information Services, Contra Costa Assoc. of Realtors, Bay East Assoc. of Realtors, East Bay Regional Data, RE Infolink, Metrolist Services Inc., Tahoe Sierra Board of Realtors, San
the accuracy of this information. It is the responsibility of any buyer or seller to verify any and all information relevant to such consumer’s real estate transaction.
Inventory / Listings / Sales July 2010
Nicole Truszkowski
City: Pacific Grove CIPS,CLHMS,TRC
831-238-7449
nicole@estatesofcarmel.com
Price Range: All | Properties: Single Family
www.estatesofcarmel.com

Inventory / New Listings / Sales

This last view of the market combines monthly inventory of Properties for sale along with New Listings and Sales. The graph shows the basic
annual seasonality of the market as well as the relationship between these items. The number of New Listings in July 2010 was 21, down
34.4% from 32 last month and up 10.5% from 19 in July of last year.

140 Inventory New Listings Sales

120
121
115

114
111

111

110

110
109

100
104
101

100

100
98
94

93

93
91

90

90

90
86
80

85
83

83

82

81
80

80
79

79
77
76
60 71

65
64
59
40

32
28
27
26

26

26

26
20
24

22

22
21

21

21
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20
19

19

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12

12
10

11

11

10

10
9

9
8

8
7

7
0
A S O N D J 08 F M A M J J A S O N D J 09 F M A M J J A S O N D J 10 F M A M J J
07

Copyright © Sotheby’s International Realty | Price Range: All | Property Types: Single Family
Data is provided courtesy of Bay Area Real Estate Information Services, Contra Costa Assoc. of Realtors, Bay East Assoc. of Realtors, East Bay Regional Data, RE Infolink, Metrolist Services Inc., Tahoe Sierra Board of Realtors, San Francisco Assoc. of
the accuracy of this information. It is the responsibility of any buyer or seller to verify any and all information relevant to such consumer’s real estate transaction.