The Plug-in Car Grant started on 1 January 2011 and is available across the UK.

The
program reduces the up-front cost of eligible cars by providing a 25% grant towards
the cost of new plug-in cars capped at GB5,000 (US$7,450).[153][154] From 1 April
2015, the purchase price cap was raised to cover up to 35% discount of the
vehicles recommended retail price, up to the already existing GB5,000 limit. This
change means electric cars priced under GB20,000 will be able to take advantage of
most or all of the 5,000 discount.[155] Both private and business fleet buyers are
eligible for this grant, which is received at the point of purchase and the subsidy
is claimed back by the manufacturer afterwards.[153] The subsidy programme is
managed in a similar way to the grant made as part of the 2009 Car Scrappage
Scheme, allowing consumers to buy an eligible car discounted at the point of
purchase with the subsidy claimed back by the manufacturer afterwards.[153][154]
[156]