KOSES | Korean Scientists and Engineers in Finland

2017


Case Study of Finnish Startup Ecosystem

2017. 11. 22

KOSES | Korean Scientists and Engineers in Finland

Forethink CEO, Doctor in Design

Forethink . Forethink eCommerce
, (Motorola), (Philips), (Nokia) (Microsoft)
(UX) . Product-Service System
.

(Carnegie Mellon University) (Entertainment Technology) ,

(Nexon Computer Museum) . (Aalto
University) (Nordic Visual Studies and Art Education) .

:
Dare to Learn: 2016 (PUBLY, 2017)
SLUSH: SLUSH 2016 (PUBLY, 2017)
, (e , 2016)

Accenture IT IT .
(Royal Institute of Technology, KTH) MIS (Management of Information Systems) ,
(Aalto university) MBA .

Acknowledgement

2017 3 ( )

ii
Contents

1.

2.

12

- 13

15

/ 16

, 18

3.

20

21

22

24

4. ( ) 25

5. 41

6. FAQ 46

7. 50

: Slush 52

iii


4
 1

( KOSES) 2017 ,
. ,
/ ,
.

(Startup), 5 .1
(Team building) , , , ,

. ,
. ,
. , ,
, .
, (bottom-up) .

1. . 5 .
.

5
 2

1990 ICT(Information and Communications Technology) .

, (Nokia) 2011 GDP 20% 2
. 2007 ,
. STX ,
2012 ,3
. ,
.

1 GDP (2016 ) 43,000 , 20. 550

, 10 1, 2 1 .
- , .
, .
.4

2. The Economist (2012) The Nokia Effect

3. Google Public Data, GDP Growth Rate
4. Statistics Finland (2017) Finland among the best in the world.

7
 1

2016 2/3 3 ~ Series A ,5

:

20-30 .
.
.
, .
.

,
(Nordic Value)

--

ICT, , .
, 2 .
, .

5. Tekes (2015) Tekes facts and figures 2015.

8
 2

(Entrepreneurship) ,
.
, .
(Shareholders agreement) . ,
.
, (: ), , , .
. Exit
.

,
. ,
(Funding) , , (Pitching)
.
Series A 1 VC . (Series
A Pre-Seed , .)

9
 3

. ,
. , 7
.
.

(Aaltoes), 2010
. 20 (Entrepreneurship) , ,
. ,
. (Helsinki University) (Tampere),
(Turku) .

(Startup Sauna)
Startup Sauna

7. . EU , (A/P ) . 2017 EU,

.

10
 4

.
, . ,
, , ,
PT .

0-1(Maria 0-1) 1 85 ,
, VC .8 (Aalto
University) (Espoo) A GRID 2017 . 2 5
(Aaltoes), (Aalto Startup Center) ,
.9 (Microsoft) 2015 &
(Flux) 10 2017 Turbopump .11

, VC
: Finnish Business Angels Network (FiBAN) & Finnish Venture Capital Association (FVCA)12

8. maria.io
9. agrid.fi
10. www.microsoftflux.com
11.. www.turbopump.fi

11
 . /
, 2016 .
( FiBAN)
.

VC 2016 8 , 4 . VC 3
. Seed 14 2011 3 . 7
5 . VC 1 , 37 Exit .
1 14 .13 2007 2 64
. ICT ( 40%)14 (Health)
(Sustainability) .

12, FiBAN (2017.03) Finnish startup investments break new record 383M in 2016 - growth 42%
13. Finnish Venture Capital Association (2017) Venture Capital in Finland 2016
14. Venture Capital in Finland 2016 27.(3.2017)

12
 5

(Nokia), (Microsoft) .
15, .
, .
, 2016 2 5 (1
,) 152 .16

(Accelerator)
. NewCo Helsinki, (Aaltoes)
(Growth Hack) . Vertical
(Health) .17 1
batch 15 4 , IBM Vertical X IBM Fast Track
. xEdu 50
2015 .18

(Cloud Funding) . 2012

Invesdor 102 57 38 .19 Invesdor
,
( ) .20 Nordea . 21

15. Bridge , Kipin .

16. Microsoft Reporter (2017), Finnish startup Forciot leaps to the global stage with stretchable IoT-connected devices. Microsoft
17. www.vertical.vc
18. thehub.fi/funding/accelerators/xedu
19. www.invesdor.com
20. Invesdor (2016) 5 main points about the Finnish crowdfunding act
21. crowdfunding.nordea.fi

13


14
 1

VC .
,
(Scale-up) .

.
, .
,
(bottom-up) .

2017 11 The Short Cut lab School of Business .

.

15
 2

Finnvera
. ICT . ICT
(Finnish Ministry of Employment and the Economy) ( Tekes)
. Tekes .
Finnfund 22 .

.
,
. 6 (1 ) 720
.23 6 30%
. , .
(Nokia) (Microsoft)
. EU (European Globalization
Adjustment Fund) , .24
.

22. www.finnfund.fi/en_GB/etusivu
23. Ministry of Employment and the Economy (2017) A startup grant supports a new entrepreneur.
24. European Globalisation Adjustment Fund in Finland

16
 3

.
,
.

(Espoo Innovation Garden) ( ) - ( ) -

VC - .
(Salo) IOT 9 IoT (Salo
IoT Campus) , .25 (Oulu)
Techstar (Startup Weekend)26 ,27
(Polar Bear Pitching Competition) .
(Turku) (Boost Turku)28, (Lapland)
(Startup Lapland)29 . .
www.suomi.fi .

, , (Helmet Libraries) 3D , ,
(Maker Shop) , . 5 Paja
( ) .30
.

25. www.saloiotcampus.fi
26. communities.techstars.com/finland/oulu/programs
27. www.businessoulu.com
28. boostturku.com
29. startuplapland.blogspot.fi
30. www.helmet.fi

17
(Espoo) (Iso Omena) (Paja) .
,

18
 4

. ,
,
. Work in Finland31 ,
.

.32 (Residence
Permit) , ( 1) 2
Tekes . (Osakeyhti )
(Toiminimi) . 2017
9 , .33

.
,
.
.34 , Integrify
IT .35
, .36

31. www.te-palvelut.fi
32.Suomeen yritt j ksi (2016) Moving to Finland as an entrepreneur. Infopankki
33. Valtineuvost (2017) Finland is planning to introduce a new type of residence permit for startups
34.Susanna Piepponen (2016) Labour market and integration policy in Finland. Ministry of Employment and the Economy
35. www.integrify.fi
36.Region Tampere (2016) Talent Attraction Management Finland meet-up

19


( )

20
 Aaltoes
# # #_ #_ #Student_led
URL: aaltoes.com

. 2010 (Aalto Entrepreneur Society)

. (Espoo) (Otaniemi) .
20 , .
,
. ( )
. ,
, .37 , /
, , , .

1 , (
) . ,
. '
.
.
. 38
' . /
, .39 20 ,

.

(Startuplifers), (Startup Sauna), (Junction),

(Slush) . 11 (Slush)
, 2012 .
Kiuas, Dash, FallUp ,
. /
.

37. . (2017) , .
38. 15-20 .
, .
39. . (2017) , . .

21
 -

22
 -

23
Aalto Startup Center
# # # #University_led
URL: www.start-upcenter.fi

. 1997 (
) .
Nordea , (Angry Birds) (Rovio
Entertainment) 800 .
. 80
.

Aalto Ventures Program (AVP)

# # # #University_led
URL: avp.aalto.fi

(Aalto University) . AVP

, PT , ,
. ,
. AVP
.

ARTIC15
# # # # #3
URL: arctic15.com
2007 .
, , 15 . (Deal Room)
, . FiBAN 5 .
2018 5 30, .

24
Dash
# # # # #Student_led #_
URL: thedash.fi

2017 (Hackathon) . (Junction) , 11 2 3

, , . (Aaltoes)
.

Design Factory
# # #_ # #
URL: designfactory.aalto.fi

(Aalto University) . ,
. ,
(Aaltoes) (Startup Sauna) .
. , /
.

Enterprise Finland
# # # #
URL: yrityssuomi.fi

. , . 2018
www.suomi.fi .

FallUp
# # # # #PT #Student_led #_
URL: fallup.fi

, 2017 . (Slush)
, . (Aaltoes)
.

25
 Finnish Business Angels Network (FiBAN)
# # # #
URL: www.fiban.org

. 2017 600
. FiBAN , ,
. 2013 2015 ,
40 . 2012
2016 42% . FiBAN 2016 324 53
, 15% . 2016 FiBAN 2
2%.41 , , ,
.

Finnvera
# # #
URL: www.finnvera.fi

(Ministry of Employment and the Economy) . ,

,
. 2013 35 , 26
220 . (Yritys Espoo
) 5 () .
, Finnvera
(TE-office) . 25% ,
3 2 .42

Finnish Venture Capital Association

# #VC
URL: www.fvca.fi

1990 . 61 , 43 . Invest Europe

.

40. eban (2013) Finland: New Tax Incentive for Business Angels
41. FiBAN (2017.03) Finnish startup investments break new record 383M in 2016 - growth 42%
42. https://www.finnvera.fi/eng/finnvera/finnvera-in-brief/finnvera-introduction

26
The Hub
#
URL: www.thehub.fi

Maria 0-1 , Danske .

.

Junction
# # #ICT # #Student_led #_
URL: hackjunction.com

ICT (Hackathon) 11, 48 . (geek)

, 2015
. 20 , (Supercell), (Microsoft)
. 2016 77 1,300
. , ICT
. pre-event .

Kiuas
# # #Pre_Seed # # # #Student_led #_
URL: www.teamup.kiuas.us

(Aaltoes) , , 2017
. Pre-Seed , 1) Kiuas Team Up - 2) Kiuas Incubator - 3)
Kiuas Accelerator 3 . Kiuas Team Up 2 3
. Kiuas Incubator
, . Kiuas Accelerator Pre-Seed 10
.

27
 Reboot Finland
# #
URL: www.rebootfinland.fi

100 , TEKES, Finpro

. 2017 100 ,
. Innokampus, Industry Hack, Ultra Hack, Experimental Finland, (Yrittaja),
.

Sitra
# # #
URL: www.sitra.fi

.
, .
, (Carbon Neutral) , (Sustainability)
.43

Slush
# # # # #Student_led #_
URL: www.slush.org

, . 11 12 ( 1 2
) . 1 /
. 50 2 , , 2,000
.44 20-30 ,
, , .
(Peter Vesterbacka) ,
.
" .

43. www.sitra.fi
44. Bussiness Insider (2016.11) How Slush started from a casual coffee shop chat in 2011 and became Europes leading tech conference three years later

28
 The ShortCut Lab.
# # #
URL: theshortcut.org

2017 0-1(Maria 0-1) ,

. .
(Coding) , (School of Startup)
.45 Suomi 100 Supercell, , . CEO
Anne Badan .

0-1

Startuplifers
# # #_ #Student_led #_
URL: startuplifers.org

, .
, , ,
. , .

45. Slush (2016) Impact Day keynote speaker Anne Badan, CEO of The Shortcut, empowers people who havent found their place in society yet

29
 Startup Sauna
# #Seed # # #Student_led #_
URL: startupsauna.com

2010 , (Aaltoes)
. . 2
,
. ,
.
5-10 70 (mentor/coaches)
. . (Strtup
Sauna Demo Day) , .

Tekes
# # #ICT #
URL: www.Tekes.fi

, 1983 .
, Tekes
.
, 6 . 2016
3,760 4 67 , 77% 1 42
.46 ,
. Tekes
, ( ) .
,
. .47 2016 2,250 ,
1 Tekes .48

Tekes Tempo, R&D, Growth funding 3 . Tempo 5

, , R&D
, . 1 YIC (Young
Innovator Company) , ,
. (5 ) (Innovation Voucher) .

46. Slush (2016) Impact Day keynote speaker Anne Badan, CEO of The Shortcut, empowers people who havent found their place in society yet
47, Pekka Suomela (2015) Tekes funding for start ups - possibilities & criteria
48. Tekes (2017.02) Facts from 2016

30
 2016 1,116 69 3 (,
) .

Innovation Voucher Tempo R&D Growth and

Globalization

, , needs , , ,
,

5 , 1 75% 25% 50%-70% 75% 75

Startup 50% 50% 50
5

Tekes

Tekes VC , . (Rovio), (Supercell)

Tekes .

1990, ICT .
(Remedy Entertainment) (Max Payne) . 1990
.
, Tekes . Stream
, 2004-2014 ICT 10%
. Tekes SKENE Game refueled(2012-2015) 28
67 . 50
20% . EA, Unisoft, Unity
, 2012 2 5 3 2015 18 .49

UltraHack
# # #
URL: ultrahack.org

(Junction) , (Hackathon) .
. , 1 2.

. ,
. 2017 AI, , , , , 1
.

49. Tekes (2013) The Finnish Game Industry

31
 UltraHack 2017 .

NewCo Helsinki
# # # #
URL: www.newcohelsinki.fi

, . ,
. .
, .
Yritys Espoo, Yritys Vantaa .50

NewCoHelsinki (Finnvera)

32
 Talsinki
# # #

(Technopol), (Tallinn Bussiness

Incubators) (Spinno), (Laurea University), (Aalto Startup Center)
. . , ,
.51

Team Finland
# # # #
URL: team.finland.fi

.
. , , Finpro, ,
Finnvera, , , , - , - , VTT
, Finnfund, Finnpartnership, .

VTT Technical Research Center of Finalnd ()

# #
URL: www.vttresearch.com

. 1942
2016 2400 , ( ) 2 69 .
, , .
, EU
. 2007 VTT Korea .

50. www.newcohelsinki.fi
51. https://www.tehnopol.ee/en/talsinki-metropolitan-incubation-project-consolidates-estonian-and-finnish-entrepreneurs/

33
Yritys Espoo, Yritys Vantaa
# # # #
URL: www.yritysespoo.fi

Yritys Espoo , (Kirkkonummi),

(Kauniainen) . Yritys Vantaa .
31 . 8 5 ,
. (Startup grant) .
28% 67 , , ,
. 2016 1,600 .

34


35
 .

Supercell
URL: www.supercell.com

Supercell (Mikko Kodisoja) (Ilkka Paananen) 25 2010 5

. Supercell MMO (6) Tekes Verso
40 . Verso . Tekes
Supercell , (Clash of Clan)
. 2015 Supercell 23 , 2016 105 . 2016
15 10 Supercell .
, 2015
5 . 2016 , Supercell 10 .

Aeromon
URL: www.aeromon.fi

Aeromon . ,
. Tekes 2
. Aeromon MeriSox Tekes Arctic Seas (2015 2016 ) 28
. , 5-10
.

Helsinki Allas
URL: www.allasseapool.fi

Allas Sea Pool 2016 , .

. 2016 1 ,
400 81 . , Finvera, Tekes 3 1
3 .52

52. YLE (2015.11) Katajanokan Allas-merikylpyl ylitti joukkorahoitustavoitteensa sadoilla tuhansilla

36
 Beddit
URL: www.beddit.com

2007 . .
(Joonas Paalasmaa) .
, 2010 Tekes 6
142 . VC Inventure 3 5 ,
Indiegogo 50 . Nordkapp , ,
53 2015 .
,54 2017 5 .55 .

Eniram
URL: www.eniram.fi

2005 , .
130 Series A Series B 2008 2009 , Tekes 250 R&D
. 2016, (W rtsila) 4,600
. 150 , , , 270
.

Smartly
URL: www.smartly.io

2013 . ,
. ( ) (Kristo Ovaska) 56,
(Aaltoes) . 2009, 2
.
(Tuula Terri)57 , MIT
58. ,
. 2 2012 Smartly
.59 Smartly , ,
.

53. Reddot Award 2017

54. Tekes (2016.10) Beddit: Finnish growth company improving sleep quality around the world
55. The Star Online (2017.05) Apple buys Finnish sleep tracking app maker Beddit

37
 Allas . .

53. Reddot Award 2017

54. Tekes (2016.10) Beddit: Finnish growth company improving sleep quality around the world
55. The Star Online (2017.05) Apple buys Finnish sleep tracking app maker Beddit
56. Aalto Ventures Program (2015) AVP Thought Leaders' Talk by Kristo Ovaska
57. Aalto Ventures Program (2016) AVP Thought Leaders' Talk by Tuula Teeri
58. . (2017) , .
59. startupsauna.com/alumni

38
 jSlush Media

FAQ

39
 Q. . ?
, KORTRA ()
. ,
. , (KOSES)
.

KOTRA :
: +358 9 682 9490
: +358 9 682 94910
E-mail : helsinki@kotra.or.kr
URL: www.kotra.fi

:
: +358 9 251 5000
: +358 9 251 50055
: (358) 40-903-1012, (358) 40-903-1013
E-mail : korembfi@mofa.go.kr

: +82 2 3701 0301
E-mail : hanne.ristevirta@formin.fi

(KOSES):
: +358 44 502 0024
E-mail: koses.finland@gmail.com

Q. .
(Toiminimi) (Osakeyhti ) (Finnish Patent and
Registration Office) . .
(, , ) .60
Y1 ( ,
), Memorandum of association(), The articles of association(), .
,
. . 1 EEA(, European

60. Finnish Patent and Registration Office (2017.03) Permits to persons from outside the European Economic Area (EEA)

40
 Economic Area) . . EEA
. .

( EU ), /
. (Migri)
. (www.prh.fi) ,
. .(www.maistraatti.fi)
.
EEA .
.

Q. ?
,
( ) . .
, .

.

Q. ?
. 2014 ,
20% . , , . ,
Supercell (SofBank) Kahon 3 7
.61

61. Talouselama (2017.10) Supercell-kaupasta maksettu 700 miljoonan potti yll tti asiantuntijan - Maksamalla verot Suomeen on voitu v ltt ne jossain
muualla

41
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20% , , .
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8-9 , (Schengen) EU .

43


: SLUSH

.
, .

2017 .

44

,

. .

2016

45
46
47
48
49


50
 TIP: Slush 2017,

, , (Matchmaking) .
& .
, . https://app.slush.org/matchmaking ,
, . 30 .
, VC , .
.

100
. , 1
. , . ,
,
. ,
VC . 2016
SketchOn Sendbird .62

SLUSH Y
.
, 2017 (Mobility) (Science) . ,
. Slush Y Mobility ,
, Slush Y Science .63

62. www.slush.org/news/winner-slush-100-announced/
63. www.slush.org/slush-y/

51
52