c

HDFC Standard Life Insurance Company Limited. is one of India's leading private insurance
companies, which offers a range of individual and group insurance solutions. It is a joint venture
between Housing Development Finance Corporation Limited (HDFC Limited), India's leading
housing finance institution and a Group Company of the Standard Life Plc, UK. As on February
28, 2009 HDFC Ltd. holds 72.43% and Standard Life (Mauritius Holding) 2006, Ltd. holds
26.00% of equity in the joint venture, while the rest is held by others.

HDFC Limited, India¶s premier housing finance institution has assisted more than 3.3 million
families own a home, since its inception in 1977 across 2400 cities and towns through its
network of over 250 offices. It has international offices in Dubai, London and Singapore with
service associates in Saudi Arabia, Qatar, Kuwait and Oman to assist NRI¶s and PIO¶s to own a
home back in India. As of December 2008, the total asset size has crossed more than Rs. 95,000
crores including the mortgage loan assets of more than Rs. 82,800 crores. The corporation has a
deposit base of Rs. 17,551 crores, earning the trust of more than 9,00,000 depositors. Customer
Service and satisfaction has been the mainstay of the organization. HDFC has set benchmarks for
the Indian housing finance industry. Recognition for the service to the sector has come from
several national and international entities including the World Bank that has lauded HDFC as a
model housing finance company for the developing countries. HDFC has undertaken a lot of
consultancies abroad assisting different countries including Egypt, Maldives, and Bangladesh in
the setting up of housing finance companies.
Standard Life Group (Standard Life plc and its subsidiaries)

The Standard Life Group has been looking after the financial needs of customers for over 180
years. It currently has a customer base of around 7 million people who rely on the company for
their insurance, pension, investment, banking and health-care needs. Its investment manager
currently administers £125 billion in assets. It is a leading pensions provider in the UK, and is
rated by Standard & Poor's as 'strong' with a rating of A+ and as 'good' with a rating of A1 by
Moody's. Standard Life was awarded the 'Best Pension Provider' in 2004, 2005 and 2006 at the
Money Marketing Awards, and it was voted a 5 star life and pension¶s provider at the Financial
Adviser Service Awards for the last 10 years running. The '5 Star' accolade has also been
awarded to Standard Life Investments for the last 10 years, and to Standard Life Bank since its
inception in 1998. Standard Life Bank was awarded the 'Best Flexible Mortgage Lender' at the
Mortgage Magazine Awards in 2006.

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Other Companies
@c HDFC Trustee Company Ltd.
@c GRUH Finance Ltd.
@c HDFC Developers Ltd.
@c HDFC Property Ventures Ltd.
@c HDFC Ventures Trustee Company Ltd.
@c HDFC Investments Ltd.
@c HDFC Holdings Ltd.
@c Credit Information Bureau (India) Ltd

-ur Vision

'The most successful and admired life insurance company, which means that we are the most
trusted company, the easiest to deal with, offer the best value for money, and set the standards in
the industry'.

-ur Values

Values that we observe while we work:

@c Integrity
@c Innovation
@c Customer centric
@c People Care ³One for all and all for one´
@c Team work
@c âoy and Simplicityc
Products & services
[ange of Solutions

We have a range of individual and group solutions, which can be easily customized to specific
needs. Our group solutions have been designed to offer you complete flexibility combined with a
low charging structure.

When coming to varieties we can say hardly categories the below mentioned

1.c Protection plans

2.c Children plans
3.c Retirement plans
4.c Investment plans
5.c Saving plans
6.c Health plans
7.c Group insurance plans
8.c Rural insurance plans

The major categories In the above mentioned are only =rotection, Children, [etirement,
Investment and Health plans

In this study we are going to take analysis for Children plans

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