The Impact of K-Pop Addiction on Social Behaviour in Grade 10 Einstein of Tanauan

School of Craftsmanship and Home Industries (TSCHI) S.Y. 2017-2018

Researchers

Stephanie C. Vilando

Princess Shaina Marilag

Edlyn Dolo

G11 TVL HE-A

 CHAPTER I: The Problem and its Background

Introduction

The researchers have been a fan of K-Pop music since grade 10. The researcher is still a fan
of this music genre and culture up until now. The researcher listens to K-Pop songs whenever the
researcher is on a bad mood, bored or just wants to relax and escapes the reality somehow.
People around the researcher think that K-Pop would just bring distractions especially on the
researcher’s study. But the researcher ignored what other people say that she even joined a
fandom. Fandom is a way of life. It is like our daily activities such as eating, walking, watching,
sleeping, reading books and the like; fandom is a habitual activity for a fan. There are emotions
given by the listeners of K-Pop music such as adoration, love, idolization and extreme feeling of
fondness. This makes them so attached to the K-Pop stars they admire. The researcher
conducted this study to find out whether K-Pop music can affect Filipino students positively or
negatively in a limited number of respondents.

The research conducted the study in Tanauan School of Craftsmanship and Home Industries
Grade 10 Einstein students, Brgy. Canramos, Tanauan, Leyte. To let the respondents be aware
of the effects of K-Pop on their social behaviors.

There are possible reasons and effects why the students in Grade 10 Einstein in TSCHI
love K-Pop.

How does K-Pop affect the social behavior of the respondents?

Statement of the Problem

The research aims to look at the effect of K-Pop addiction to the social behaviour of G10

Einstein students of Tanauan School of Craftsmanship and Home Industries, Brgy. Canramos, -

Tanauan, Leyte, S.Y. 2017-2018. Specifically, this study answers the following questions:

1. What is the profile of the participant?

Age : ________

Sex : Male

Female

2. How many hours do you spend listening or watching K-Pop?

3. Why do students get addicted to K-Pop?

4. What are the effects of being addicted to K-Pop?

5. How does K-Pop affect your study and culture?

6. What are the advantages and disadvantages of being a K-Pop fan?

7. Why is K-Pop so popular?

8. How will you manage your time with your studies and watching K-Pop?

9. What did you feel when someone insulted your favorite K-pop idol?
Hypothesis

The preference hypothesis in this study is stated as:

There is a significant relationship between the K-Pop addiction, social behaviour

of the G10 Einstein students of TSCHI (Tanauan School of Craftsmanship and Home

Industries), Brgy. Canramos, Tanauan, Leyte S.Y. 2017-2018.

Scope and Delimitations

The study covered students of Grade 10 Einstein (TSCHI) Tanauan School of

Craftsmanship and Home Industries, Brgy. Canramos, Tanauan, Leyte S.Y. 2017-2018. The

study was mainly focused on the students behaviour, the desperation of the students to see their

idols and how the Grade 10 Einstein students are obsessed with their idols types.

To scope the obsession of Grade 10 Einstein students of (TSCHI) Tanauan School of

Craftsmanship and Home Industries the excitement of what they feel and the realizations.

The Grade 10 Einstein students were classified as students of (TSCHI) Tanauan School

of Craftsmanship and Home Industries that have an addiction of K-Pop at the young age.
Significance of the Study

The result of the study will then be beneficial to the following persons and institution.

Students. They will gian deeper understanding about the reality, creativity of student and most

importantly for them to learn about the experience.

Administrator. This will provide the information to promote, enhance understanding and

support the programs concerning students to help them cope in their situation.

Family. This is a group of people to related including who lived in the past to designed for

children and adults.

Friends. A person who like and enjoy being with helps or supports someone as a cause or

charity.

Teacher. A person to thing that teaches something especially the person who job is to teach the

students.
Definition of Terms

K-Pop - K-pop or Korean popular music is a music genre originating in South Korea,

characterized by a wide variety of audiovisual elements. Although it includes all

genres of "popular music" within South Korea, the term is often used in a

narrower sense to describe a modern form of South Korean pop music drawing

inspiration from a range of styles and genres from around the world especially

influencing their Philippine fans.

K-Pop Addiction – Dependence or over indulgence to K-Pop music that can affect the

social behavior of the students.

TSCHI – Tanauan School of Craftsmanship and Home Industries which serves as the

study locale of this research.

Grade 10 Einstein – The student respondents of this study.

Social Behavior – Noticeable behaviors exhibited by Grade 10-Einstein students in

relation to over indulgence to the K-Pop culture.

Conceptual Framework

The Impact of K-Pop Addiction on Social Behaviour in

Grade 10 Einstein of Tanauan School of Craftsmanship and

Home Industries, Brgy. Canramos, Tanauan, Leyte S.Y.

2017-2018

Reasons Why Students Love K-Pop Possible Effects

 To might gain friends  Health Problems

 To be inspired  Lack social contact

 To learn their language  Tragic consequences

 K-Pop music really fun and nice to  Poor performances

hear.  Destroy close-knit relationship

 To know new country and new between children and parents.

culture  Very lazy

 Chapter II

Review of Related Literature and Studies

Review of Related Literature

According to Hicap (2010), the reason of the rising popularity of K-pop in the Philippines

involves attractive young starts and their unique moves in dancing accompanied with how they

dress up which Filipino youths find it as a complete package.

Most popular Korean celebrities belong in bands or groups which are today’s most

known. One of them is the female group 2NE1 who’s having a member that became famous in

the Philippines before she reached her fame in Korea. Her name is Sandara Park which also

introduced Korean culture to the Filipinos (Hicap, 2010).

The popularity of Korean culture really contributed a lot in the country of South

Korea regarding on the rising of their economy because of TV drams, films and music that

attract tourists that becomes just like a domino effect. These tourists bring billion of dollars into

the country. Korea is now enjoying double boom in economic and cultural fields (Ajaiah, 2011).

As stated by Malm (1977) “We Filipinos had a history of colonization that we influenced

some attitudes which we inherit to our colonizers and also to our experienced during the time of

colonization. This experience of Filipinos is related to the issue of choice that Filipino Youth is

experiencing with interest and very fascinated towards popular Korean culture. According to

(Kim and Ryoo, 2007), “Western countries than with neighbours sharing borders”. In this case,

because of the boom of Hallyu throughout the world, the local government of Gyeonggi planned

to have an entertainment hub which to be known as HallyuWood. The impact of the Korean

wave has not only permeated popular culture but is also a measure of positive lifestyle for many

Filipino Youths.
 Most Filipinos make Korean culture as an inspiration to their work in doing movies,

music, work of art, etc. Recently, Filipino movies have already influenced by Korean culture

such as the Filipino movie “Kimmy Dora” which is a huge box office success followed by sequel

shot in South Korea as a Korean-inspired shot. Martinez, the writer of Kimmy Dora illustrates

that: “Filipino like Korean films, because they are fresher, less formulated and with a degree of

violence and eroticism that influenced by the Korean looks, to have a Korean sense of fashion.

Korean hairstyles became trend in the Philippines, today (Kapuso Mo Jessica Soho, 2010).

Kim and Ryoo wrote in 2007 publication that, Cho-han (2003) stated that Hallyu should

not be treated as a superior among any other cultures for she examined that it is just an impact of

globalization from the west-based globalization.

Having the difference in language is one barrier in understanding and developing an

interest of Hallyu. Because of this, it interest to the people who likes Hallyu to do multilingual.

If we can understand what this Hallyu really is about, it can help us to determine the greater

variations in the themes that ais presented to Korean culture (Gaya, 2013).
Review of Related Studies

From the studies conducted by earlier proponents of Korean Pop culture by students of

Meycauayan National High School entitled Korean Fandom among Senior High School

Students, the researchers was able to unravel the different themes and categories, as well as the

trends that appeared in the study through thematic analysis and therefore concluded that fans

appreciate korean mainstream medias specifically the korean dramas and popular music mainly

because of High Performance Level of the korean artists as well as their looks, physical

appearance,and talents contributed to the liking of these medias. The rich content of the K

drama’s storyline and popular music’s lyrics, uniqueness of the plot and good visual effects of

the videos was also found out to be a major reason. Social Interactions between fans also

appeared in the study describing the mutual feelings and social connection between

fans.However, it was also found out that Fan Wars occur between two fangroups or either the

old and the new fans of a k-drama or kpop groups. The researchers also conclude that

participant fans established different emotions as well as their dreams and the act of imitating

the tradition, and their Idol’s attitude. (Balmores, 2017).