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A)

In the printed advertisement above, the signifiers include a grey text reading “
KekuatanMenopangNegeri” , the flying eagle, city buldings that sustained by the cement
and the bottom text reading with the red background “ Semen Gresik KokohTakTertandingi”.
While a seemingly simple advertisement, the combination of text and picture reveals insight
into the values of the targeted consumer. The marketers behind this advertisement attempt
to redefine the strenght of the cement by showing the city building that sustained by the
cement. The eagle is represented the strenght and the eagle fyling high means the the
building will be strong despite standing as high as the eagle capability to fly. The grey color
represented the color of steel which tell us about the strong building. The text “
KekuatanMenopangNegeri” is represented about the cement was trusted in every buildings.
The red background in the text “Semen Gresik KokohTakTertandingi” is to emphasize the
word and the text “ Kokohtaktertandingi ” is represented about there are no product or brand
that have a good quality as good as Semen Gresik.
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B)

In the printed advertisement above, the signifiers include verbal and non-verbal sign.
The verbal sign written “SegarkanDirimudenganFrestea” above has white with the green
margin color which mean the product (tea) is as health (green) and pure (white) as the color
represented in the ads. The sign which categorized as non-verbal represented above such
as the bottle covered full of tea leaves means that the product (tea) contains 100% tea
leaves and to convince that there are no artificial sweetness ingredients contained. The
other non-verbal sign is the background of the advertisement which its color represented the
color of a tea itself as the purpose of the advertisement for promoting the product (tea).
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C)

In the printed advertisement above, the signifiers include the background of

Indonesian Map, the variants of Indomie in some of flavours, the text reading “Berbeda -
Beda Satu Selera” , the background color and the text color are using red and white. While
seemingly a simple advertisement, the combination of text and picture reveals insight into
the values of the targeted consumer. The marketers behind this advertisement attempt to
redefine the Indonesia people in every province start from SabanguntillMerauke are loved to
eat Indomie. Indomie noodle have a lot of variants of flavor make the taste of Indomie noodle
are palatable with Indonesian people. The text “ Berbedabedasatuselera” could be
represented into two types. The first type could be represented as the variants of flavour are
loved Indonesian and the second type is represented as the variants of Indonesia people
from Sabang to Merauke have a one taste is to choose Indomie noodle. The red background
and the white text can be represented as the Indonesian flag color.
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D)

In the printed advertisement above, the signifiers include verbal and non-verbal sign.
The verbal sign written “ga’ cumapulsa yang harusdihemat” above has red and green color
which mean we have to be thrifty for using water and to emphasize balance when we call
someone. The sign which categorized as non-verbal represented above such as closed tap
with green color which mean we have thrifty million liter water in the world because water in
the world nearly run out of the stock.
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E)

The community service advertisement above represent a verbal and non-verbal sign.
The verbal sign written above means to persuade people to take care of the world and make
it convenient to live. It also signed with the white color which mean to make it as pure as the
human and mankind needs, in this case it spesifically belongs to oxygen because of the
color of the phrases which colored as white as the oxygen can be describe. The non-verbal
sign found in the advertisement above such as an unused bottle and it represented that no
matter how long it lie in the ground, it cannot be unravel or merge with the ground itself. So,
the advertisement attempting to persuade people to take care of the world by recycling the
plastic, revitalizing and replenishing to make this world a better place to live. The other non-
verbal sign of the advertisement below are the grasses which also as the background of the
ads. It actually related to the unused bottle on the advertisement, because the grasses are
the opposite of it which cannot be assimilated with the plastic. The other meaning of the
background sign above also means to keep the greenery of the world and to make it as
dominant despite the inorganic stuffs.