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White Paper: Price Review Mechanisms
White Paper: Price Review Mechanisms
– Paul Mazlin
Portland
Introduction the main game of obtaining here and now 1. L ose now, gain later: Pitching prices
price reductions. This white paper seeks to lower to win the tender then recouping
When companies undertake tendering
inform readers about some of the theory the lost margin later via
events, a significant focus is on pricing
and best practice around PRMs and some the PRM
and cost reduction as you might expect.
of the most popular value destroying
However, for a typical three year contract, 2. A
mbiguity: PRMs that are poorly
strategies and tactics to look out for.
improved pricing might only apply for the defined leading to ambiguity in the
first twelve months leaving the remaining suppliers favour. An example of this is
This example illustrates that for a three when a PRM is described in words rather
two years of the contract to be governed
year contract, ~68% of spend is controlled than as an algebraic expression
by the Price Review Mechanism (PRM).
by the PRM – ie all spend in 2013-14. The
If the volume remains constant then 3. D
iversion: PRMs that include indices
example is based on an annual spend
the price review mechanism will govern that are not highly correlated to their
of $10M and a price increase of 5% per
at least 66% of the contract value as input costs but which can be relied
year, assuming that quantity remains
illustrated below. Yet in industry, we do not upon to increase prices – eg the
constant. If quantity is growing, then the
see a significant focus on PRMs given the consumer price index (CPI)
proportion controlled by the PRM can
power they wield over the contract value.
increase substantially making it even 4. S
moke & mirrors: PRMs that are
In fact, often we see quite the opposite
more important. completely opaque and thus beyond
with the PRM being an afterthought to
commercial scrutiny such as a list minus
pricing structure where the list price is
5. B
amboozle: PRMs that are so
+5% complicated that they bamboozle the
8. D
ata and statics: The choice of data
source and various statistical methods
can be used to skew the value of input
data to a PRM. For example in iron ore
does one use the contract price or the
spot price? In foreign currency, do you
use the rate from a bank or from an
independent data provider? And which
method of calculation is to be used ie
the spot price, simple average, moving
average, exponential moving average –
and over what time frame? All of these
elements can greatly influence the
2012 2013 2014 functioning of the PRM and should be
Inital fixed 1st price 2nd price taken into account
price period review period review
Figure 1: Three Year Contract Example - $10M annual spend with +5% annual price increase
On the supplier side, a poorly constructed
PRM can also be disastrous. By way of
Savvy suppliers often use a variety of tactics and strategies to covert ly increase their example, while working with a mining
margins while under contract and are generally along the following them es: contractor in July 2008, oil shot to $US145/
External Document © 2014 Infosys Limited
barrel. As expected, the price of diesel also
The 2008 oil price spike rewarded those with solid PRMs by allowing the increased
shot up and the contractor scrambled for
costs to be passed on to customers but many companies were left fully exposed
their PRM with the hope of passing on
only to see their profits rapidly evaporating and losses begin accumulating.
the extra cost to their customers. To their
Renegotiating with customers or attempting to declaring Force Majeure became
horror, their PRM only allowed them to
the only option for many companies in the mining and transport sectors
increase prices every four months and only
in line with the Australian Bureau of Statics
(ABS) Producer Price Index. Further, the Crude Oil Price-$US per barrel
140
ABS Producer Price Index moves slowly and
is an average of many costs – not just the
120
fuel. The result was massive losses which
would have broken the company, had
they not been permitted to declare Force
100
Majeure (Force Majeure is traditionally
declared after natural disasters – not 80
manmade economic disasters). All this
drama was purely the result of a poorly 60
designed PRM that did not allow them to
adequately pass on input pricing shocks 40
such as this. In this example the PRM did
not accurately match the input costs of the 20
service being provided nor did it include
any provisions for passing on extreme cost 0
increases. This left the contractor exposed
to large and unexpected risks that were
2002 2004 2006 2008 2010 2012
way beyond its control - a painful lesson in
risk management. Figure 2: The oil price shock of 2008 Source: http://www.indexmundi.com
Price Review – The Theory then hopefully be encouraged to provide review event shall only occur if there has
competitive pricing. been movement in the indices or economic
So what is a PRM trying to achieve? If you PRMs can also be thought of as a risk data larger than the predefined limit eg
consider that a tender process essentially allocation mechanism. When a supplier + -1%. The wording can also specify if the
results in an agreement with a supplier on agrees to a fixed price period they are price review can occur at times other than
their margin, then a PRM is an attempt to essentially taking on all the pricing risks the nominated price review periods if the
lock in that agreed margin over a longer in their supply chain even if their costs limit is breached.
period for which it is not practical to fix dramatically change. To accept such risks,
The aim of this exercise is not to shift all
prices – ie three or more years. The theory companies typically add a significant risk
is that the PRM will preserve the benefits premium. In our experience, a better way to possible risks onto the supplier. Shifting all
from the sourcing exercise, rather than see address this type of situation is not to expect risk to the supplier typically results in the
them slowly erode over the subsequent suppliers to accept significant unquantifiable suppliers adding significant risk premiums
years of the contract. We could avoid risks but instead, to collaboratively design or even losing money on a contract which
needing a PRM entirely if we just created a PRM that allows suppliers to pass on or leads to a drop in quality and service or
a one year fixed price contract. However, share this risk and in the process, minimise or bankruptcy in the extreme. A best practice
this is not practical due to the significant eliminate the risk premiums. PRM is equitable and allocates specific risks
effort required to conduct a tender process
A typical method of managing risks is to to the parties that are best positioned to
and implement a supply contract. Secondly,
set tolerance bands for the various indices manage those risks and therefore at the
by offering a three year term, the volume of
or data used in the PRM. Contractual lowest risk premiums.
spend is aggregated and this becomes more
attractive proposition to suppliers who will wording can then establish that a price
External Document © 2014 Infosys Limited
Types of PRMs 33% 67%
Best practice PRMs use algebraic formulas
to model a product’s input costs using
publically available data such as indices
from the ABS. Algebraic PRMs are optimal
since there can be no argument from either
party and thus the price can be reviewed
quickly and easily without any negotiation
or debate. However, algebraic PRMs are not Sourcing cost
Total Cost
reduction
always possible which is where the ‘open
book’ style of PRM is useful.
published list price or list prices published discount has been applied at all. While this the cost drivers. These data sources can
then become terms in an algebraic PRM.
Materials 45%
PRM guidelines:
i. Where possible, insist on an
algebraic PRM that is expressed as
a mathematical equation with the
Price
initial values specified – not just words New price = 100 x 17% x Current PPI + 38% x Current LPI + 45% x Current TSI
describing the equation Previous PPI Previous LPI Previous TSI
ii. Attempt to create an equitable PRM that Figure 6: Complete price review example – from the price structure to an algebraic expression
allocates risks to whichever party is
v. Use publically available indices where directly linked to the cost drivers
best positioned to mitigate them possible such as those published by
viii. D
o not accept a simple price list
iii. If an algebraic PRM formula is not independent bodies such as the ABS
reissue as the default PRM – there is
possible, then consider an open book vi. Take the time to understand any little point in having a contract like
method but stipulate that all changes proposed PRM and the risks being this as the supplier is not being held to
must be mutually agreed and place the transferred to your organisation – account or provide value for money
onus on the supplier to justify any price recall that more than two thirds of the
ix. After a price review event has occurred
changes with supporting evidence contract value is dependent on the PRM
and the supplier issues a new price list,
iv. K
eep an eye out for the various supplier vii. Try to match the components of the check the new prices to ensure that the
tactics and strategies outlined in this price to the relevant cost drivers and maths is correct and that the correct
paper reject PR mechanisms that are not input values have been used
Paul Mazlin
Paul Mazlin leads the Engineering and Capital Projects practice at Portland Group and has a background in electrical
engineering and management consulting. Paul has advised clients on contracts that are often in the billion dollar range
for industries such as oil refining, coal seam gas, mining, transport, manufacturing, chemicals, infrastructure, food and
telecommunications
Portland
procurement and supply chain functions, ranging from innovative, high-end strategy through to effective, low-cost operations and transactional processing.
The resulting transformational benefits for clients include lower costs, reduced risk and improved service from client suppliers.