Review I

(On or before 20.01.2018)

1. Opportunity identification, Idea Generation and Brief description of idea

-Use design thinking, Consumer analysis – interviews/ unmet need analysis
2. Environment scanning- Market conditions, Industry scanning, technology trends
3. Startup’s vision and Customer Value Proposition

Review 2

(On or before 03.3.2018)

4. Business model Canvas

5. Minimum Viable Product (MVP) and the Lean Model
6. Market research –customer surveys – experiments – Industry and competitor analysis
7. Model and MVP refinement

Review 3

(On or before 01.4. 2018)

8. Documentation and Presentation Project report- Refined MVP and Business Model including
Marketing, operational and Financial plan.