PRODUCTIVITY

MANAGEMENT

GROUP MEMBERS
B.HARIPRASTH
 STRATEGY 1

Automate as much as possible:

In Amazon’s case, they implemented an army of robots to
improve package throughput, increase accuracy and
reduce breakage or lost items. Along with this ruthless
push for automation came incredible performance
improvement.
Process automation doesn’t necessary remove humans
from the process, provided they are doing value -added
work.
 STRATEGY 2

Standardize processes:

Amazon’s warehouses are fairly uniform, so that company

can introduce the same training programs across its
buildings and multiply any efficiency gains.

Consistency drives future productivity, reduces future

training time and improves output quality. This strategy
can be applied to the sales process.
 STRATEGY 3

Empower workers to self-learn

At Amazon, orange, pallet-sized robots move faster than
humans while carrying shelves full of merchandise to
stations where workers can reach them. Screens show the
workers what the desired item looks like and where it is
placed so they can pluck it off the shelf quickly, safely
and accurately.
visual prompts and reminders can have an enormous
impact on process consistency and time efficiency.
 STRATEGY 4

 Job Design and Human Resources.

Human resource development is the focus in this strategic
decision area. Amazon’s operations management uses a
combination of in-house employment processes and third-
party employment agencies.
For example, workers from these agencies fill temporary
positions and are evaluated to determine suitability for
permanent positions, especially in warehouses and
fulfilment centres.
 More workers = more
productivity

*health insurances
*job security
*more allowances
 STRATEGY 5

 Location Strategy

The accessibility of resources and markets is

considered in this strategic decision area of operations
management.
For example, Amazon maintains warehouses that are
optimally near the largest possible number of customers
of the online retail business.
 *Attracting
customers from
other domains

*rapid growth in
productivity and sales