Professional Documents
Culture Documents
2018 UPCEA Annual Conference Onsite Program
2018 UPCEA Annual Conference Onsite Program
THANK YOU all for joining us as we espouse and support inclusion, partnership, and
access, and work to further these goals as schools of professional, continuing, and
online education. In our work, we engage students at all points in their lives and careers,
encourage them to rethink what is possible, and if we are successful, inspire them to seek
something greater than themselves. With this shared ethos in mind, we hope that you’ll
make the most of your time at the conference, and here in Baltimore.
This year’s Annual Conference would not have been possible without the hard work of
the 2018 Annual Conference Advisory Committee and the UPCEA Staff. We extend our
deep gratitude and appreciation to each of these individuals for all of their service to the
association, and their efforts to bring to fruition a remarkable conference experience for all
of our attendees.
Here’s to learning, connecting, and exploring how we may best serve our students
for years to come.
Bob Hansen Kelly Otter
Chief Executive Officer Georgetown University
UPCEA Conference Chair
Onsite Program 1
Times and events are listed here. For more details on topics and locations, see the full conference schedule that begins on
page 10 of this program.
3:30–4:00 PM 3:15–4:15 PM
Tuesday, March 13, 2018 Networking Break in Exhibit Hall General Session | Neuro-marketing and
10:30–11:30 AM Brain-fluence: Persuasion and Today’s
2017–2018 and 2018-2019 Executive 4:15–5:15 PM Learner—Roger Dooley
Committees of the UPCEA Boards of Concurrent Session I
Directors Meeting 4:30–5:30 PM
5:30–7:00 PM Concurrent Session V
12:00–4:00 PM Opening Reception in Exhibit Hall
2017–2018 and 2018–2019 UPCEA Hosted by Exhibitors and Sponsors 5:30–6:30 PM
Boards of Directors Meeting Happy Hour
Sponsored by
4:15–5:00 PM Thursday, March 15, 2018
2017–2018 and 2018–2019 Annual
Conference Advisory Committees Meet 7:30 AM–5:30 PM
Registration Desk Open
Sponsored by
6:00–7:30 PM 7:00 PM
UPCEA Volunteer Leadership and Dinner Groups
Institutional Representative Reception
By invitation only
Sponsored by Friday, March 16, 2018
ADVANCED 7:30–8:30 AM
ACADEMIC
PROGRAMS Breakfast in Exhibit Hall 8:00–11:15PM
Registration Desk Open
8:00–9:00 AM Sponsored by
Wednesday, March 14, 2018 Concurrent Session II
2:00–3:30 PM 1:45–2:45 PM
Opening General Session | Lessons Concurrent Session IV
Learned on the Journey from Engineer
to World Changer—Donna Harris 2:45–3:15 PM
Sponsored by Coffee and Dessert with Exhibitors
International
Levels
Onsite Program 3
Letter from UPCEA President
ever. My work for UPCEA this past year to members and non-members alike. It is
has only confirmed that. imperative that we stay in tune with UPCEA’s
clientele if we are to be successful. We
Working with you, our members, as well
should receive recommendations from this
as the impressive staff at UPCEA, we
task force in early fall.
were able to make progress on several
fronts to put those broader themes Perhaps the most satisfying aspect of this
into practice. A key area where UPCEA past year for me has been the continued
can help our member institutions success of our regional conferences.
differentiate themselves is the advances Our Annual Conference is the highlight
we have made in exploring alternative of UPCEA’s calendar every year, but not
credentials. Continuing, professional, everyone can make it to this gathering.
and online educators need to think The regional conferences are more
beyond the certificate and the degree accessible to more of our members,
if we are to remain relevant in today’s and also allow us to bring our collective
crowded post-secondary educational creativity to bear on issues that we have
marketplace. Through gatherings like in common with our regional partners.
UPCEA’s November 2017 alternative Every time I attend a regional event,
credentials event—where we convened I always come away impressed with
leaders from higher education, business, how engaged our members are with
I’m pleased to welcome all of and government—we have continued to each other, and with the networks of
bring attention to how this nascent form innovation built there—the kind that
you to the 2018 UPCEA Annual
of education might better serve both always arise from the face-to-face
Conference in Baltimore. sharing of ideas among talented,
students and employers. You’ll be hearing
Let me offer a big thank more about UPCEA’s work in this area in committed educators. These are the
you to everyone involved in the future—including at this conference. kinds of energized events we need to
organizing this wonderful I hope you seek opportunities to learn continue to hold for our membership.
more about alternative credentials and to Thanks to all of those in the regions who
gathering—conference chair made those conferences such a smashing
pilot them at your institutions.
Kelly Otter, the planning team, success this past fall.
Internally, within UPCEA, we have a new
and the staff at UPCEA. Let me end by again thanking the Annual
challenge: our membership. Our members,
those who pay dues to keep UPCEA Conference organizers, and the dedicated
When I addressed last year’s conference
financially viable, are institutions rather than UPCEA leadership and staff, who did a
as incoming president, I identified three
individuals. In the past few years, we’ve seen fantastic job keeping me on-task this year.
major themes that I believe are core to
a decline in institutional members. We’ve Thanks also to our volunteer leadership
our profession and really define who we
tried various approaches to address this, groups: our board of directors, our
are. First, lifelong learning: educational
with only limited success. As a result, this regional leadership, and our professional
opportunities that are relevant and
past fall we undertook a survey of member networks. And finally, thank you to all of
available to students at all points in
and non-member institutions to allow them UPCEA’s members. You are the future
their lives and careers. Second, access
to tell us what we’re providing that they of continuing, professional, and online
to higher-educational opportunities that
want—and what we’re not providing. Based education. I’ve been proud to serve as
are not available through traditional
in part on results from that survey, UPCEA your president this past year.
university programs. Third, creativity and
an entrepreneurial spirit in the way we CEO Bob Hansen and I formed a task force Wayne Smutz
deliver educational opportunities to our that is charged with taking a hard look at UPCEA President 2017–2018
learners. I noted that our work in all three our value proposition and the services we Dean of Continuing Education and Extension
of those areas makes us more vital than provide in order to improve UPCEA’s appeal University of California, Los Angeles
Thank you
for helping
to make this
year’s Annual
Conference
possible!
Thank
you to
Sandi Pershing
UPCEA President 2018–2019
Assistant Vice President Outreach & Engagement and
Dean Continuing Education, University of Utah
11:30–12:45 PM
UPCEA Past Presidents’ Luncheon
Location: Waterview C
Onsite Program 9
Conference Schedule
Tracks Tuesday, March 13, 2018 Wednesday, March 14, 2018
Business & Operations 12:30–4:00 PM 8:00 AM–5:00 PM
2017–18 and 2018–19 UPCEA Registration Desk Open
Community and Board of Directors Location: Grand Ballroom Registration
Economic Engagement Location: Dover AB Sponsored by
4:15–5:00 PM
International
2018 and 2019 Annual Conference
Advisory Committees
Marketing, Enrollment, and
Location: Board Room
Student Services 8:00–9:00 AM
6:00–7:30 PM 2018 Mid-Atlantic and South Super-
Online Administration UPCEA Volunteer Leadership and Regional Leadership Planning Team
Institutional Representative Reception Location: Grand Ballroom 1–2
Program Planning & By invitation only
9:15–10:15 AM
Implementation Location: Waterview Room
2017–18 and 2018–19 Regional
• 2017–18 and 2018–19 Boards of Directors
Cabinets (Current + Incoming Regional
• 2017–18 and 2018–19 Regional Councils
Board Representatives)
• 2017–18 and 2018–19 Network
Levels Leadership Teams
Location: Dover AB
• 2018 and 2019 Annual Conference 9:15–10:15 AM
Foundational Advisory Committees 2017–18 and 2018–19 Network Senates
• Association Awards Committee (Current + Incoming Network Chairs)
Applied • Frandson Award Committee Location: Grand Ballroom 3–4
• Diversity and Inclusiveness Committee
Strategic • Unbound Editorial Board 10:30–11:00 AM
• Marketing and Enrollment Management Hallmarks of Excellence for Professional
Seminar Planning Committee & Continuing Education Rubrics Authors
• National Council for Online Education Location: Kent C
Advisory Council
• eDesign Collaborative Advisory Council 10:30–11:45 AM
• Corporate Advisory Council 2017–18 and 2018–19 Network
• Policy Committee Leadership Teams and Regional Councils
• Institutional Representatives • Business & Operations Network
• Past Presidents Leadership Team
• Honored Guests Location: Grand Ballroom 7–8
Sponsored by • Community and Economic Engagement
ADVANCED Network Leadership Team,
ACADEMIC
PROGRAMS Location: Grand Ballroom 7–8
• International Network Leadership Team
Location: Dover AB
• Marketing, Enrollment, and Student
Services Network Leadership Team
Location: Grand Ballroom 9–10
• Online Administration Network
Leadership Team
Location: Grand Ballroom 9–10
• Program Planning and Implementation
Network Leadership Team
Location: Dover AB
• Central Regional Council
Location: Grand Ballroom 3–4
TUESDAY
• South Regional Council Creating conference games to help provides an opportunity for outreach
Location: Grand Ballroom 1–2 encourage collaboration and generate and engagement university personnel to
• West Regional Council interactions between people, workshops, coalesce around their roles, skills, values,
Location: Grand Ballroom 3–4 and vendors can be achieved using a opportunities, and challenges, and learn
mobile app. Come see how Rutgers new ways to strengthen outreach and
11:30–12:45 PM ran their in-house game and how we engagement practices. During this workshop,
UPCEA Past Presidents’ Luncheon can share the experience and our staff will identify their distinct roles, skills, and
Location: Waterview C lingering questions to help others use professional identity as boundary spanners,
this technology effectively in their own as well as identify a community of practice
1:15–1:45 PM conferences and engagement. as a strategy for strengthening outreach and
Newcomer’s Welcome
engagement practices. Those staff whose
Location: Grand Ballroom 1–2 3:30–4:00 PM job responsibilities include coordinating
Emerging Leaders + Conference and supporting campus outreach and
2:00–3:30 PM Buddies Meet
Opening General Session engagement programs, and who want to
WEDNESDAY
Location: Kent AB engage in individual reflection on their own
Location: Grand Ballroom 5–6
• 2:00–2:15 PM: Welcome Remarks from work and practice, as well as their role in
4:15–5:15 PM
UPCEA CEO, Bob Hansen and contribution to larger outreach and
Concurrent Session I
• 2:15–2:25 PM: Presentation of Julius M. engagement systems should attend.
Managing Online Innovation and Change
Nolte Award for Extraordinary Leadership • Carol Fleming, James Madison University
At a Strategic Level: Examples and
• 2:25–3:30 PM: General Session | Lessons • Moderator: Long Huynh, Kansas
Perspectives From Three Institutions
Learned on the Journey from Engineer to State University
Location: Grand Ballroom 1–2
World Changer
Portraits of Diverse Adult Learners:
• Donna Harris, Cofounder, 1776
Successful Models on an HBCU
In the 21 century, innovation and change
st
Donna Harris is Cofounder Campus That Matter
are synonymous with higher education, with
of 1776, a global incubator Location: Laurel CD
online education at the forefront. Successful
and seed fund that works
leaders know that coming up with an
with entrepreneurs, corporations and
innovative idea is just the tip of the iceberg. The adult learner referred to as the
government leaders to accelerate
In this presentation, leaders from three nontraditional student 24 or older is rapidly
innovation to solve the complex
universities will share examples and best becoming the new “norm” on college
challenges of the future. Under her
practices on turning innovative ideas into campuses across the United States. According
leadership 1776 has grown from an idea
successful initiatives, moving organizations to several reports, enrollment rates for
to a globally recognized brand at the
forward while adapting institutional culture nontraditional students are steadily increasing
center of worldwide startup activity.
and operations for long-term positive while enrollment rates for traditional students
Launched in 2013, 1776 has campuses
impact. Presenters will include contemporary are on the decline. With the current economic
in Washington, DC, Arlington, Virginia,
examples of how to overcome resistance and workforce demands, there is a critical
San Francisco, New York, and Dubai and
and create a vision that leads to success need to recruit and prepare adult students
operates a venture capital fund making
and measurable outcomes. Join us for a with the necessary skills and competencies
investments worldwide.
discussion that will help you apply principles to assume leadership roles in the 21st
Sponsored by
of leadership that can affect real, positive century and beyond. This session will discuss
change at your institution. successful strategies to attract, retain, and
• Chris Foley, Indiana University graduate adult students with successful
• John Louviere, Utah State University examples from an HBCU campus.
• Kim Obbink, Montana State • David Ryan Couto, Morgan State University
University, Bozeman • Jamilah Dennis, Morgan State University
• Sharon Wavle, Indiana University • Sharon Taylor, Morgan State University
• Moderator: Robert Wagner, Utah • Laco Johnson, Morgan State Univeristy
State University • Moderator: Willie Bragg, Morgan
State University
Onsite Program 11
Conference Schedule
Tracks 4:15–5:15 PM Succession Planning: Tales From a
Concurrent Session I continued Successor-Predecessor Duo
Location: Grand Ballroom 9–10
Business & Operations Fireside Chat: The Challenges of
Re-Orienting a Traditional Institution
Community and Toward the Modern Student What if your dream position arrives and
Economic Engagement Location: Grand Ballroom 3–4 you cannot pass it up? What if your
supervisor leaves and surprise!, you
International are asked to lead the area or assume
The “traditional” students of old have additional responsibilities? What if you’re
given way to a much more diverse and leaving and need to do an unexpected
Marketing, Enrollment, and
distributed student body, but many of our mind-meld with the person stepping in
Student Services institutions haven’t kept pace. So, how can to fill your shoes? Join a former first- and
we help our institutions re-orient themselves second-in-command duo as they discuss
Online Administration toward the modern student and provide succession planning in a constantly
the type of credentials, supports, and evolving continuing, professional, and
Program Planning & experience these students need? Join us online education field. They will engage
Implementation for a fireside chat with Rovy Branon, Vice the audience as they reflect on the
Provost, and Risa deGorgue, Senior Director outcomes of their actual succession
of Marketing & Enrollment at University of planning—what worked and what didn’t,
Levels Washington Continuum College, as they
describe the transformation their institution
what they wished they knew beforehand
and would have done differently, and how
is undergoing, the lessons they’ve learned such leadership changes affect online and
Foundational and the outcomes they’ve seen. Through a continuing education at the institutional
lively, interactive discussion, attendees will level. Additional discussion points include
Applied gain insights on everything from executive strategic preparation for succession
decision-making and organizational change planning for the unit and individual skill
Strategic management to program selection and sets, and strategies for new team building
the effective use of outside partners. For and rebuilding after a leadership departure.
anyone looking to support their institution • Carolyn Callaghan,
in keeping pace with changing student Shippensburg University
demographics, this session is a must. • Christina Sax, Maryland University of
• Rovy Branon, University of Washington Integrative Health
• Risa De Gorgue, University of Washington • Moderator: Greg Milton, Sonoma
• Dave Jarrat, InsideTrack State University
• Moderator: Chris Nicholson,
University of Denver Leaders Leading Through Corporate and
Government Relationships
Location: Dover C
WEDNESDAY
simultaneously having to achieve financial Online Alumni Giving These short, extemporaneous updates will
targets. Learn about adapting program Location: Grand Ballroom 7–8 address facets of one of the most pressing
content and designs responding to cultural challenges in higher education today:
traits and sensitivities for mutual success. innovation and an entrepreneurial mind-set.
• Bhaskar Pant, MIT Professional Education Are alumni of online degree programs Following this plenary format, senior leaders
• Moderator: Brian Cook, California an untapped resource for colleges and will then have the opportunity for smaller,
State University, East Bay universities in terms of donor participation in-depth conversations at tables with peers.
and charitable giving, or do those alumni Finally, time will be preserved for brief
The Future of Credentials: Challenges, forget about their institutions the minute reports from tables.
Opportunities, and the Imperative of they turn off their computers? Learn • Josh Kim, Dartmouth College
Alternative Models about work being done in this area, • Sandi Pershing, University of Utah
Location: Laurel AB related challenges and opportunities, and • Nelson Baker, Georgia
preliminary findings from a study exploring Institute of Technology
alumni giving patterns across institutions • David Israel, University of Melbourne
Alternative Credentials of higher education. Attendees will • Moderator: Susan Aldridge,
THURSDAY
UPCEA held a major convening on participate in a discussion with presenters Drexel University
the Future of Credentials late last fall on ways to increase institutional awareness
in Washington, DC. A cross-section of of the importance of alumni of online 7:30 AM–5:30 PM
thought leaders—from higher education, programs to colleges and universities. Registration Desk Open
corporate America, public policymakers • Rob Bruce, Rice University Location: Grand Ballroom Registration
and non-profit organizations—engaged • Faye Lesht, University of Sponsored by
in a lively debate about the growing Wisconsin—Extension
consensus that the future of credentials is • David Schejbal, University of
going to look different than the traditional Wisconsin—Extension
degree milestones that currently define • Roxanne Shiels, Penn State University
educational pathways today. This panel • Moderator: Jon Harbor, Purdue University 7:30–8:30 AM
will build upon themes developed at the Breakfast in the Exhibit Hall
Washington convening and engage the 5:30–7:00 P.M. Location: Harborside Ballroom
audience in exploring the challenges and Opening Reception in Exhibit Hall
opportunities for alternative credentials. Location: Harborside Ballroom
• Sean Gallagher, Northeastern University Hosted by Exhibitors and Sponsors
• Wayne Smutz, University of
California, Los Angeles
• Jason Tyszko, U.S. Chamber of
Commerce Foundation
• Moderator: Goldie Blumenstyk,
The Chronicle of Higher Education
Onsite Program 13
Conference Schedule
Tracks 8:00–9:00 AM Increasing Marketing Efficiency
Concurrent Session II With Market Data
Budget Models and Organizational Location: Grand Ballroom 3–4
Business & Operations Structures: An Exploration
Location: Laurel AB
Community and To address the increasingly crowded
Economic Engagement marketing landscape in higher education,
At tables, participants will share and explore see how two universities use various
International the opportunities and challenges of their metrics of data to drive their marketing
different operational and budget models. efforts from initial program ideation to
Marketing, Enrollment, and Participants should be prepared to provide implementation. Specific topics include the
context with a 2-minute elevator speech use of labor market data to keep a pulse on
Student Services
about their budget model and another regional economic activity directly affecting
about their organizational structure. There job concentration, employer demand,
Online Administration
is no lecture or presentation in this session: and talent supply, as well as a deep dive
just interaction with your colleagues. into a launch process that engages in
Program Planning &
• Lyla Garner, Mississippi State University market research, audience profiling, and
Implementation budgeting conducted prior to launching
• Beth Laves, Western Kentucky University
• D Terry Rawls, Appalachian State University any program marketing.
• Moderator: Randy Jones, North Carolina • Davia Rose Lassiter, Kennesaw
Levels State University State University
• Tyler Ritter, University of North Carolina,
International Student Recruitment, Chapel Hill
Foundational Retention, and Success: From Outreach • Jack Rodenfels, University of North
and Support To Optional Practical Training Carolina, Chapel Hill
Applied Location: Atlantic • Bob Hieronymus, Emsi
• Moderator: Eric McGee, JMH Consulting
Strategic
Recruiting international students remains an Managing a Diverse Program Portfolio
important part of enrollment management Location: Grand Ballroom 9–10
strategies at many U.S. institutions. While
most campuses provide marketing resources
and programming to attract international Emerging Leaders
students, relatively few give any thought to Learn about human resource perspectives
designing pre-departure and during degree related to managing a portfolio of
efforts, post-degree work support, and re- diverse continuing education programs
entry programming which are also important and offerings that often require varied
factors in international student engagement leadership approaches. The presenters
and success. This session will provide will outline project management tools
strategies for designing programs and that have helped them as managers while
resources with integrated student outcomes empowering staff to take ownership
as intentional parts of the design element. of projects. This presentation will help
• Melissa Feuer, The George attendees learn how to better articulate
Washington University staffing and resource needs to senior
• Cyrus Homayounpour, The George leadership. We will conclude by exploring
Washington University the theme of leading through change,
• Gary Rhodes, Califonia State University, acknowledging budget constraints and the
Dominguez Hills need to justify staffing decisions to your
• Moderator: Andy Casiello, Old team and senior leadership.
Dominion University • Maggie Place, Widener University
• Nicole Westrick, Temple University
• Moderator: Kristine Rabberman,
University of Pennsylvania
THURSDAY
students, the HSM concentration, and
technology-enabled courses—they Lack of unifying standards, the short-term
electives in information technology
anticipate and expect an overall learning format, and lack of resources needed to
and human resources.
experience focused on their success. evaluate learning outcomes makes adequate
• Ana Abad-Jorge, University of Virginia
Support structures created for on-campus assessment of continuing professional
• Maria Kronenburg, University of Virginia
students do not always translate to education problematic. This presentation
students in online programs and the explores alternative method that can be used
remote situation can often make support to assess such programs. In the absence of
more necessary. In addition, despite the measures of learning outcomes, evaluating
advances in technology which improve students’ use of learning strategies can
accessibility, most programs still present be a useful proxy for assessing student
barriers to students who have visual, learning outcomes and teaching quality in
auditory, cognitive, and/or physical professional development programs. This
disabilities that prevent them from gaining presentation is based on the doctoral study
full benefit from learning opportunities. of a continuing professional program that
These barriers can occur anywhere in the utilized multiple surveys and observations to
learning lifecycle: admissions, enrollment, identify students’ level of learning strategies
registration, financial aid, course work, use. This research employs a person-
student support, graduation, alumni— centered approach to motivation-learning
the full spectrum of academic and strategy clusters.
student services. Illustrated with real-life • Olga Chaban, Rutgers, The State
examples, this presentation will discuss University of New Jersey
how to ensure that all students are being
appropriately served across their entire Concurrent Session block
learning experience. continues on next page
• Scott Ready, Blackboard Onsite Program 15
Conference Schedule
Tracks 8:00–9:00 AM We Planned an Orientation but Built a
Concurrent Session II continued Shopping Cart: Transforming Orientation
Into a Customizable Student Resource
Business & Operations Turn Learners Into Earners With Prior Location: Dover AB
Credit and Open Badges
Community and Location: Dover C
Economic Engagement Unlimited
Best in Show: Central
International Alternative Credentials IU Online developed a comprehensive
Forward-thinking universities have orientation program for fully online
Marketing, Enrollment, and invested time and resources to find the undergraduate students, but utilization
Student Services most effective methods to recognize and patterns quickly refocused development.
apply students’ prior learning in ways Evidence from Student Success Coaches
Online Administration that are more agile and responsive to and LMS access data revealed that students
the workforce than ever before. Capella were using the orientation in an unexpected
Program Planning & University empowers students to fast track way. In moving away from a linear
degrees by awarding credit for recognized orientation of pre-programmed modules,
Implementation
certifications, while Northeastern University IU Online’s student onboarding becomes
recently announced that it accepts IBM a flexible experience: a one-stop shop for
open badges for credit across three resources, information, and actual human
Levels professional master’s degree programs. support. Onboarding allows students to find
In this session, learn which market shifts relevant information at key moments of their
drove these universities to respond to experience with online learning, connect
Foundational
both student and employer needs in such with other tailored services like online math
a dramatic fashion. Discover the obstacles and writing support, and explore the LMS
Applied
each university faced in making these while preparing for classes to start. Beyond
changes, and explore the best practices sharing the portal, we will discuss the design
Strategic
that generated success for their programs. process, lessons learned, and how we
Understand the role of open badges collaborated with admissions to leverage
play in these programs, and leave with onboarding to address melt. Finally, we
tangible next steps for how your institution will talk about how we are sharing our work
can leverage prior credit and corporate- across the institution, including an initial
sponsored badging programs to attract pilot for online graduate students.
new students and accelerate degree • Alison Bell, Indiana University—
earning and workforce readiness. Purdue University Indianapolis
• Kemi Jona, Northeastern University • Mitchell Farmer, Indiana University
• Nick White, Capella University • Julia Sanders, Indiana University
• Pete Janzow, Pearson • Robert Smith, Indiana University
• Moderator: Jenni Murphy, California • Moderator: Jessica DuPont, Oregon
State University, Sacramento State University
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THURSDAY
to Trump Administration Wisconsin—Extension
Policies on Immigration • Kim Siegenthaler, University of Missouri managing short-term education abroad
Location: Laurel CD • Moderator: Antonius Bittman, Rutgers, programs. We will cover a full spectrum
The State University of New Jersey of topics from program development, risk
mitigation, coveting institutional buy-in,
Policy 9:00–9:30 A.M. design and implementation and everything
This session will feature a panel of experts Networking Break in Exhibit Hall in between. This session will also explore
from universities, political advocates and Location: Harborside Ballroom the roles and responsibilities of upper
strategic advisors for the education sector. • Tech Tips: Drone Tech and administration, faculty, staff, students,
Panelists will share their perspectives Occupational Futures marketing, travel, operations, and external
on the impact of Trump Administration Come learn from Jim Fong, Director of and overseas stakeholders.
policies on immigration and how they are UPCEA’s Center for Research and Strategy • Brian Cook, California State University,
impacting students and scholars at colleges about how drone technology is changing East Bay
and universities. Participants will discuss the future of jobs and how we can engage • Balvinder Kumar, California State
in roundtables how their universities are our students. Technology is changing University, East Bay
responding to the policy changes and quickly, and drones can move just as fast! • Moderator: Mary Angela Baker,
share with the larger group. Come see a drone in flight, and learn Salisbury University
• Dennis Di Lorenzo, New York University about how you can apply these future job
• Kristen Reek, Johns Hopkins University Concurrent Session block
outlays to your institutional advantage.
• Nora Lewis, University of Pennsylvania continues on next page
• Kenneth Salomon, Thompson Coburn LLP
• Wayne Smutz, University of
California, Los Angeles
• Moderator: John Caron, Johns
Hopkins University
Onsite Program 17
Conference Schedule
Tracks 9:30–10:30 AM • Collaborative Development of Standards
Concurrent Session III continued for Excellence in Online Graduate
Professional Programs
Business & Operations Program Planning & Implementation In fall of 2017 the University of Maine’s
Network Professional Masters Showcase Division of Lifelong Learning and the
Community and Location: Essex Graduate School received funding
Economic Engagement from the Provost’s Office for the
UMaine Graduate OnLine Degrees
International • Moderator: Khusro Kidwai,
(UMaineGOLD) initiative. UMaineGOLD
University of Maine
initiative’s goal is to develop a
Marketing, Enrollment, and • A Guide To Programming in the comprehensive framework for designing
Student Services Professional Master’s Degree Space online graduate professional programs
This session explores the shared elements of the highest quality. It is recognized
Online Administration of two programs, the delivery of degree that the success of UMaineGOLD
programs at local employer sites through hinges on the quality of collaborations
Program Planning & Penn State’s Mont Alto Campus and the between academic departments,
Implementation development of a non-credit business Graduate School, and the Division of
education program for architects Lifelong Learning. This session describes
through a partnership between the the highly collaborative process of
West Jersey Chapter of the American developing standards for UMaineGOLD.
Levels Institute of Architects (AIA) and Temple These standards included process
University’s Tyler School of Art Division information and artifacts, success
Foundational of Architecture & Environmental Design metrics, and business processes in key
and University College. The success areas of online program operations,
Applied of collaborative programs requires an including: market research; marketing;
equal commitment from all, careful inquiry and enrollment advising;
Strategic planning, an understanding of what each application processing; and course
partner brings and commits (resources), design. In this session, we describe the
identification/mitigation of risks, and the process of arriving at the UMaineGOLD
desire to meet a need with a creative (and Standards on the basis of standards
innovative) solution that leverages open developed by UPCEA, OLC, Quality
communication and transparency. Matters and other entities.
Penn State Mont Alto and Temple • Khusro Kidwai, University of Maine
University share the do’s and don’ts of • Monique LaRocque, University of Maine
effective collaborations through the
PARTNER approach and a win/win/win
orientation, including real-world examples
and lessons learned. Participants will
explore ideas for partnerships at their own
campuses through a facilitated discussion
and worksheet.
• Seth Meisel, University of
Wisconsin—Whitewater
• John Stone, University of
Wisconsin—Extension
WiFi
Get online at the conference
with free wireless internet in all
meeting and session rooms, as well
as the Exhibit Hall.
Network: Marriott_CONF
Password: UPCEA103
THURSDAY
College of Extended and International State University
Education at California State University • Wendy Laing, North Carolina
• Moderator: Teri Fuller, State University
Dominguez Hills. Lean Six Sigma University of Denver
techniques were used to improve • Jack Foster, North Carolina
program assessment and success • Building and Implementing an Digital State University
metrics. As a result, the curriculum and Technology Roadmap: Bridging the Gap
Between Institutional Objectives, Data Concurrent Session block
online delivery modality have improved
Demands and Technology Selection continues on next page
significantly, along with student and
faculty engagement. Organizations This session focuses on the importance of
across the world have achieved numerous having a technology roadmap that incorporates
benefits by deploying Lean Six Sigma. current digital demands, online user experience
In this session, we will demonstrate how of the student, considers data needs that are
the application of Lean Six Sigma and in disparate applications and requires the right
the mindset of continuous improvement technology tools to meet today’s continuing
increased student and faculty satisfaction. education demands. The presenters will
• Gurpreet Singh, California State discuss the challenges institutions face with
University Dominguez Hills disparate data and managing a online student
• Lynda Wilson, California State University experience that encourages conversion and
Dominguez Hills repeat enrollments using UCLA Extension
as a case study.
• Wayne Smutz, University of
California, Los Angeles
• Adnan Adamji, Xcelacore
• Mansoor Anjarwala, Xcelacore
Onsite Program 19
Conference Schedule
Tracks 9:30–10:30 AM Research Roundtables
Concurrent Session III continued Location: Kent AB
THURSDAY
related professional development courses, Student Data Clearinghouse and it continues on next page
and a cadre of certified peer reviewers was suggested we run our continuing
for analysis, redesign, and certification education students at the BYU Salt Lake
of online courses. Continued program Center against it to learn more about
progression has led to development of an their educational history and how the
open access Quality Assurance Resource students’ participation with our unit fit
Repository (QuARRy) that serves to into their overall educational journey.
disseminate and inform effective practice As soon as we learned about this
through objectives-indexed exemplars. possibility we knew we needed to share
Another significant program feature our findings. Some of the questions
is a Student Quality Assurance Impact this clearinghouse is helping us answer
Research (SQuAIR) effort through which the include the following: Were these
impact of QA professional development students who enrolled for a semester or
experiences and course certification two at our continuing education unit ever
on student success (e.g., course GPAs, admitted to a degree-seeking program?
Course Completion Rates, closing equity Where were they before? Where did they
gaps) are measured. These analyses serve go afterwards? How many institutions
to both affirm and inform ongoing QA did they ultimately attend? Which ones?
efforts and further validate online learning. How many of them ultimately graduated
Participants will be engaged around many with a bachelor’s degree? How long did
program elements and resources available it take them to receive a degree? What
for adoption via Creative Commons. could our institution done more to retain
• Brett Christie, California State the students longer?
University, Office of the Chancellor • Julie Swallow, Brigham Young University
Onsite Program 21
Conference Schedule
Tracks 9:30–10:30 AM A Case Study for Insourcing Online
Concurrent Session III continued Program Development and Support
Location: Grand Ballroom 7–8
Business & Operations How To Create a Guerrilla Video
Team In-House
Community and Location: Laurel AB There are several qualified providers
Economic Engagement occupying the space for turnkey online
program development and support,
International We’ve all seen the buzz around video and large volume programs that drive
marketing—increases email click through enrollments for a college or university are
Marketing, Enrollment, and rates by 200–300 percent, increases easy wins for this type of arrangement. But
Student Services conversion up to 80% when embedded in what about niche programs? Does your
landing pages, and 90 percent of consumers school have smaller enrollment degrees or
Online Administration report that video helps them with purchasing certificates that you’d like to put online and
decisions. Now that you are convinced that wondering where to start? Are you looking
Program Planning & video is a “must have” in your marketing mix, for a solution that positions your unit to
visit our session to learn how to create a cost produce revenue and drive new enrollments?
Implementation
effective, agile guerrilla video team in-house. Come learn about our model that works
We’ll help you answer common questions collaboratively with schools and colleges
like: How do I find the right people? How across the university to make degrees from
Levels much should I budget for equipment? Syracuse University accessible to those who
What equipment should I get? What kind would not otherwise be able to attend. We’ll
of projects should I undertake for the most address topics like: administration, budget/
Foundational
effect, and how do I successfully tell my story? funding, facilities, faculty/staff, ideation, and
• Zen Yieh, University of California, Irvine marketing/recruitment. Do you have a model
Applied
• Russell Kawaguchi, University of that works at your institution? If so, come
California, Irvine share your experience!
Strategic
• Karen Bull, Syracuse University
• Jim Gaffey, Syracuse University
• Nichole Henry, Syracuse University
• Eileen Julian, Syracuse University
• Moderator: Sarah Dysart, Loyola
University of Chicago
Career Development
Your everyday job can be part of a bigger
Social story. Learn about building your professional
Media profile and actively shaping your career
from those who’ve been there before. Hear
Continue the conversation about the key inflection points in speakers’
online with fellow attendees and career paths, how to identify your own, and
speakers during and between key steps you can take today to create the
sessions. Use #UPCEA103 on career opportunities you want for yourself,
your teams, and your organization.
Twitter to stay in touch!
• Susan Carkeek, Virginia
Commonwealth University
• Amy Heitzman, UPCEA
• Thomas Kowalik, formerly of
Binghamton University
• Rod McDavis, AGB Search
• Moderator: Bob Hansen, UPCEA
THURSDAY
• Moderator: Alan Fiorello,
The UPCEA 11th Hour Award for Business Hosted by the UPCEA Diversity &
University of Virginia
and Operations will be presented. Inclusiveness Committee.
• UPCEA COMMUNITY AND ECONOMIC Lunch sponsored by
ENGAGEMENT NETWORK
Location: Grand Ballroom 9–10
The UPCEA Engagement Award
will be presented.
• UPCEA INTERNATIONAL NETWORK
Location: Dover AB
The UPCEA International Program of
Excellence Award will be presented.
• UPCEA MARKETING, ENROLLMENT
MANAGEMENT AND STUDENT
SERVICES NETWORK
Location: Grand Ballroom 3–4
The UPCEA Excellence in
Advancing Student Success Award,
graciously underwritten by InsideTrack,
will be presented.
Onsite Program 23
Conference Schedule
Tracks 1:45–2:45 PM Spatial Thinking and Strategic
Concurrent Session IV Decision-Making in Continuing Ed
Enrolling To Retain: Five Strategies Location: Grand Ballroom 3–4
Business & Operations To Improve Online Student Growth
and Persistence
Community and Location: Dover AB Emerging Leaders
Economic Engagement Spatial thinking harnesses the ability to
use space to analyze demographic data
International Best in Show: South for assisting in strategic planning, locating
Engaging a potential online learner potential collaborations, and rethinking
Marketing, Enrollment, and who will persist to graduation requires marketing strategies. To think spatially with
Student Services a strategic approach to the enrollment regard to marketing continuing education
process. In this session, learn five strategies programs is to consider location, distribution,
Online Administration for developing and implementing a associations, and networks. It is to question
successful process focusing on enrolling why people and institutions are located
Program Planning & students geared toward graduating. where they are and to visualize relationships
Implementation • Daria Tecco LaTorre, Alvernia University that may or may not be obvious. Using
• Julie Delich, The Learning House, Inc. ESRI’s ArcGIS, Google Earth, internal and
• Moderator: Liz Fillman, Virginia external data, the Continuing Education
Commonwealth University Program at Temple University now performs
Levels software-based queries and analysis of the
PARTNER to Win/Win/Win: A Model for spatial distributions of our constituencies
Foundational Successful Collaborations to visualize participant distributions,
Location: Grand Ballroom 1–2 dispersion, and proximity, all of which can
Applied be used in planning. This interactive session
will offer participants thought-provoking
This session explores the shared elements
Strategic spatial-thinking activities, demonstrate both
of two programs, the delivery of degree
proprietary and free software for GIS and
programs at local employer sites through
related inquiries, and discuss the results, to
Penn State’s Mont Alto Campus and the
date, of our work in the office of Continuing
development of a non-credit business
Education at Temple.
education program for architects through a
• Betsy Reese, Temple University
partnership between the West Jersey Chapter
• Moderator: Joellen Shendy, University of
of the American Institute of Architects (AIA)
Maryland University College
and Temple University’s Tyler School of Art
Division of Architecture & Environmental
Design and University College. The success
of collaborative programs requires an equal
commitment from all, careful planning, an
understanding of what each partner brings
and commits (resources), identification/
mitigation of risks, and the desire to meet a
need with a creative (and innovative) solution
that leverages open communication and
transparency.Penn State Mont Alto and
Temple University share the do’s and don’ts of
effective collaborations through the PARTNER
approach and a win/win/win orientation,
including real-world examples and lessons
learned. Participants will explore ideas for
partnerships at their own campuses through a
facilitated discussion and worksheet.
• Diane Chamberlin, Penn State University
• Helen McGarry, Penn State University
• Nicole Westrick, Temple University
• Laura Hricko, Temple University
• Moderator: Jarrod Murray, Valdosta
State University
Recently, the McKinsey Global Institute Following a significant change to student With exponential growth, Johns Hopkins
indicated that data driven organizations are financing rules in 2007 and subsequent University’s Carey Business School has grown
23 times more likely to acquire customers, six significant course fee increases, the number executive education exponentially over
times as likely to retain those customers, and of adult students engaged in England in part- the past two years with no signs of slowing
19 times as likely to be profitable as a result. time lifelong learning declined by 50 percent down. Learn how Carey achieved this growth
This presentation outlines the University of during the ensuing decade. At the same time and continues to innovate to meet market
Toronto School of Continuing Studies journey around two thirds of the specialist continuing demand. As one of the fastest growing areas
in establishing decision support tools across education units in English universities either in higher education today, executive ed
the life cycle of our students’ experience closed or greatly reduced in scope. While offers new opportunities for students and is
with the school. From enrolment forecasting, documenting the causal factors and sectorial highly aligned with employer demand. In this
section planning, enrollment support services consequences of this decline, this session will session, we will also share nationwide trends
through to course evaluations and grade focus on the increasingly optimistic policy for professional and executive ed including
reports we will highlight the analytic tools and landscape that is now beginning to emerge, where we see greatest demand, the impact
methods that support academic planning particularly as UK Government, English exec ed can have on the university’s bottom
and decision making and how this translates regional economic development agencies, line, examples of the top players both in and
into creating value for our leaners. Discussion industry, communities and individuals outside of higher ed, as well as some of the
will also highlight the challenges the School reflect on the consequences that the Brexit unique challenges that come with pioneering
faces in our quest to embrace value-driven referendum will have on the knowledge new models of education.
decision-making. Using our experience as a economy. The session will further consider • Pam Williams, Johns Hopkins University
case study, the presentation will also share the new Apprenticeship Levy and its likely • Jacqueline Hammond, Blackboard
guiding principles and proven practices to impact on continuing education, and will • Moderator: James Novak, Embry-Riddle
help your data analytics strategy be a success. utilize case studies from the University of Aeronautical University
• Steven Boyle, University of Toronto Cambridge Institute of Continuing Education
• Michael Kung, University of Toronto to highlight a range of key issues. Implementing Big Data CBE University CE
• Moderator: Patrice Miles, Georgia • James Gazzard, University of Cambridge Program As Job Engine for Millennials
Institute of Technology • Emma Jennings, University of Cambridge Location: Laurel AB
• Moderator: Michael Huffman, Virginia
Networks and Partnerships: Creating and Commonwealth University
Implementing Partnerships With Industry Looking at the intersection between
and the Community competency-based CE Fast Tracks with
THURSDAY
Location: Dover C high-end skills’ acquisition in areas of
deep labour market shortages, and, Job
Engines for our adult learners, this session
This interactive session will use a case study simulates a successful Big Data Analytics
to discuss a roadmap in the creation and program “in action”: a lab Makerspace with
implementation of successful interdisciplinary just-in-time customized learner support,
partnerships that address the needs of expert practitioners, a virtual coach, labor
academia, professional learners, and the market updates, soft skills mentorship, and
community. The case study will include the career search support. The takeaway from
perspectives from different sectors (e.g. participating experientially in this real-to-life,
community, industry and academia) about “creative practice” simulation consists of
how they worked together to create and innovative, practical solutions to take back to
implement successful partnerships. The our home institutions on the deeply relevant
presentation will include the following topic of “workforce demand” programs that
topics: program overview, strategic planning, become job engines for adult learners.
identifying needs and creating a collaborative • Anne-Marie Brinsmead, Ryerson University
environment, discussing corrective measures • Alex Ferworn, Ryerson University
needed for evolving programs, and providing • Moderator: Dani Salvadori, University of
a general roadmap on how to approach the Arts London
partnerships. Participants will also complete a
strategic planning exercise. Concurrent Session block
• Ana-Rita Mayol, University of Pennsylvania continues on next page
• Moderator: Janice Sitzes, North Carolina
State University
Onsite Program 25
Conference Schedule
Tracks 1:45–2:45 PM • Structures and Strategies for an
Concurrent Session IV continued Innovative Culture
Finding the right model for supporting
Business & Operations Online Administration Network Deep and administering online programs takes
Dive: Online Faculty Development time and experimentation. As Anderson
Community and Location: Essex University experienced tremendous growth
Economic Engagement in its online and blended programming
during the last several years, the move
International • Moderator: Judee Richardson, University from a decentralized model to a hybridized
of Wisconsin-Extension model has been led by the internal team
Marketing, Enrollment, and • Flipping Our Feedback To Faculty: who support the design, development,
Student Services Leading Change and Promoting and delivery of online and blended
Camaraderie With Metrics in programming across the institution. Through
Online Administration Competency-Based Education engaging and creative faculty development
Fueled by a desire to promote collegiality programming and incentives over the last
Program Planning & and positive reinforcements, the six years, the Center for Innovation and
Implementation University of Wisconsin—Extension and Digital Learning has built momentum for
University of Wisconsin Milwaukee joined a more innovative, entrepreneurial culture.
together to develop a data-informed Building in that culture and a realignment of
faculty improvement model. Rooted in the Center’s resources, we’ve implemented
Levels a common desire to support student course and program coordinators across
success, the model is designed to correct online and hybrid courses and programs
Foundational common faculty challenges that were in a step toward a more hybridized
inadvertent barriers to students in the administration model. This session will
Applied UW Flexible Option competency-based discuss strategies for building innovative,
education program. This idea and model relevant educational experiences, creating
Strategic came about for two main reasons: a structures to sustain them, and aligning
strong preference for reinforcing desired funding to support it all.
versus correcting undesirable practices, • Josh Herron, Anderson University
and a commitment to designing • Benjamin Deaton, Anderson University
a sustainable, continuous faculty • Taming the C.O.L.T.: Getting Your
improvement model for UW Flex. We will Administrators To Improve Online Education
share our strategies, hiccups, and data This open discussion will start with a brief
during this interactive session. presentation of C.O.L.T. (Coordinators of
• Judee Richardson, University of Online Learning and Teaching), a group of
Wisconsin—Extension administrators and lead faculty responsible
• Soaring To New Heights: for managing online programs within their
Online and Hybrid Course Design departments. The broad aim of the group is
Faculty Development to improve online education by sharing best
The Soaring with Online Learning Faculty management practices and opening lines of
Development program at Salisbury communication between departments. The
University has been assisting faculty in group discusses and resolves administrative
developing online and hybrid courses issues that are common to all, as well as
since 2005. This presentation will explore unique for different types of programs. This
the design of the faculty development support network for online coordinators
program, the topics covered during the advises each other with the aim of
program, the application process and continuous improvement for the whole
incentives for faculty, practical strategies community. Topics that may be discussed
applied for developing hybrid and online include: infrastructure, implementing
courses and ongoing efforts to keep systems, developing community to support
faculty current with various strategies. and enrich online education, among others.
• Melissa Thomas, Salisbury University It is believed that the C.O.L.T. model is both
low cost and replicable for other colleges to
build an online administrator professional
community with knowledge and skills need
to improve online education.
• Brian Redmond, Penn State University
THURSDAY
Onsite Program 27
Conference Schedule
Tracks 3:15–4:15 P.M. 4:30–5:30 PM
General Session Concurrent Session V
Location: Grand Ballroom 5–6 Paths To Centralizing Support Services for
Business & Operations • 3:15–3:20 PM: Presentation of Online Education: The Case of Rutgers
Outstanding Continuing Education Location: Laurel AB
Community and Student: Credit Award
Economic Engagement • 3:20–3:25 PM: Remarks from UPCEA
President 2017–2018, Wayne Smutz Having offered online education since 1996,
International • 3:25–4:15 PM: General Session | Neuro- Rutgers is taking some important steps
marketing and Brain-fluence: Persuasion towards centralizing support services for
Marketing, Enrollment, and and Today’s Learner online teachers and learners university-
Student Services • Roger Dooley, Creator and wide. But the path from the early online
Publisher of Neuromarketing experiments to a more structured and
Online Administration Roger Dooley is an author, centrally controlled framework has been
international keynote speaker, neither linear nor easy. In fact, several
Program Planning & and consultant. He is a different developments have been
Implementation recognized expert in the use of brain and converging to bring us to this place, much
behavior research to improve marketing, like pieces of a large mosaic coming
sales, and customer experience. Dooley is together. These include, among others,
the author of the best-selling Brainfluence: the strategic development of fully online
Levels 100 Ways to Persuade and Convince degree programs (“Rutgers Online”);
Consumers with Neuromarketing (John the realignment of several instructional
Foundational Wiley & Sons), which has been translated technology staff units under a newly formed
into six languages. He writes the popular entity within the Division of Continuing
Applied blog Neuromarketing columns at Studies (“Teaching and Learning with
Forbes.com and Entrepreneur.com. Technology”); the consolidation of
Strategic technology licenses across the university; the
search for a single Learning Management
System; accessibility initiatives across all
online courses and university websites; and
increasing use of quality benchmarks in
online education, including Quality Matters
standards and the UPCEA Hallmarks of
Excellence in Online Leadership.
• Antonius Bittmann, Rutgers, The State
University of New Jersey
• Moderator: Donna San Miguel, California
State University, San Marcos
The UPCEA
Conference Registration
Desk is located at the Grand
Ballroom Registration on the Third
Floor. The Registration Desk is open at the
following times:
Wednesday, March 14 from
8:00 AM–5:00 PM
Thursday, March 15 from
7:30 AM–5:30 PM
Friday, March 16 from
8:00–11:15 AM
THURSDAY
Institute of Technology Learn how the University of Maryland
• Building and Developing a Faculty Body University College’s Office of the
What does it mean to be a ‘school?’ Registrar is using AACRAO’s Professional
UVA’s School of Continuing and Competencies as the foundation for a
Professional Studies tackled this question competency based staff professional
seven years ago. One step towards development model. This program uses
answering the question: establishing a industry aligned set of competencies
a faculty body beyond the pool of tied with a project-based approach,
hundreds of wage faculty. This session including rubrics and assessments, to allow
will cover the steps taken, the benefits staff to grow and demonstrate targeted
gained and lessons learned. competencies. In this session, you will
• Cindy Reed, University of Virginia learn how to leverage existing resources
• Ray Johnson, University of Virginia to engage and guide staff in ways that
• Barbara Kessler, University of Virginia mirror our pedagogical competency
based methods. See how, with facilitated
discussion, this framework can be modified
to meet the unique needs of your office.
• Insiya Bream, University of
Maryland University College
• Joellen Shendy, University of
Maryland University College
THURSDAY
• Moderator: Gian Mario Besana, • Dijana Praskac, Ryerson University
DePaul University • Jean de Sousa-Hitzler, Ryerson University
• Moderator: James Duguid,
Anderson University
Onsite Program 31
Conference Schedule
Tracks 4:30–5:30 PM Federal Update: A Busy Year in Washington
Concurrent Session V continued Location: Laurel CD
5:30-6:30 PM
Location: Grand Ballroom Foyer
Happy Hour
Sponsored by
7:00 P.M.
Dinner Groups
Meet in hotel lobby
32 2018 UPCEA Annual Conference
Friday, March 16, 2018 9:45–10:45 AM International Collaboration Through the
Concurrent Session VI Latin American & European Continuing
Leadership in a Creative Continuing and Education Network (RECLA)
8:00–11:15PM
Distance Education Organization Location: Dover AB
Registration Desk Open
Location: Grand Ballroom 9–10
Location: Grand Ballroom Registration
Sponsored by International collaboration is a key success
With the number of non-traditional students factor on the present and future of
on the rise, now is the perfect time to turn Continuing Education, among academic
your extension school, online education, institutions involved in this field. To create
or CE department into a high-demand significant contributions, the Latin American
8:00–9:00 A.M. educational powerhouse that keeps students and European Continuing Education
Breakfast coming back for more. Leaders need to Network (RECLA)—created over 20 years
Location: Harborside Ballroom understand the best strategies and tools that ago—promotes different initiatives among
are needed to work in an organization built its members. Such initiatives have allowed
8:30–9:30 A.M. on innovation and creativity. In this session, these institutions to enrich their continuing
UPCEA Regional Business Meetings hear from industry leaders on their leadership education value proposition, while sharing
Open to all attendees styles and the styles of those within their experiences, best practices and creating
Regional Business Meetings leverage institution they observed and collaborated collaboration initiatives to improve the
attendees’ geographical proximity by with to bring successful ideas and techniques state of the art of this academic field in
providing accessible annual events to their departments. This session will the region. Through this presentation, the
each fall which feature localized content include practical outcomes for you to main characteristics, results and impact
and awards programs, as well as robust leverage at your institution. Leadership created by RECLA are outlined. Also, the
networking, which is particularly beneficial styles and techniques will be introduced specific experience of Tecnológico de
for those new to UCPEA and/or the field and identified. You will also be able to Monterrey—a Mexican university and active
of professional, continuing, and online devise a plan for taking their leadership member of RECLA—is presented. The
education. Regional composition is style and implementing new strategies and projects, collaboration and results achieved
noted below and includes geographically technologies to work with your teams. represent relevant findings for future work
contiguous Canadian provinces. While • Asim Ali, Auburn University to be performed, to enrich university-based
UPCEA Regions are formal structures • Melissa Walden, Texas A&M continuing education as a key success factor
designed to enhance the value of University System for professional development.
membership, Regional Business Meetings • Meni Sarris, Jenzabar • Marco Serrato, Tecnológico de Monterrey
hosted at the Annual Conference are open • Moderator: Lynn Clemons, • Moderator: Aaron Guy, California State
to all attendees, offering opportunities for Mercer University University, San Marcos
informal learning, networking with other
THURSDAY
attendees, as well as information about Serving Those Who Have Served Concurrent Session block
how to get the most from UPCEA. Location: Dover C continues on next page
• CENTRAL REGION
CO, IA, IL, IN, KS, MI, MN, MO, NE, ND, MyCAA, TA, GI Bill...oh my! Are you ready
OK, OH, SD, WI; MB, NU, SK to serve those who have served? Do you
• Location: Essex need a crash course on demystifying distinct
• MID-ATLANTIC REGION military benefits and their various audiences?
DC, DE, MD, NJ, NY, PA, WV; ON If your department has a goal to support the
• Location: Grand Ballroom 9–10 military community and you would like to
understand the breadth of what is possible
• NEW ENGLAND REGION with non-credit course offerings, this is your
CT, MA, ME, NH, RI, VT; NB, NL, NS, session! Join an informative discussion on
PE, QC how your institution can make a difference
• Location: Grand Ballroom 7–8 supporting military learners and their families.
FRIDAY
Onsite Program 33
Conference Schedule
Tracks 9:45–10:45 AM From None To Known: A Five-Year
Concurrent Session VI continued Journey Launching Online Education
Location: Laurel CD
Business & Operations Guiding Student Success:
One Course at a Time
Community and Location: Laurel AB About five years ago, Ohio State created the
Economic Engagement Office of Distance Education and eLearning
to coordinate and advance the institution’s
Adult students who enroll in Penfield
International online efforts. Starting a centralized unit in a
College of Mercer University have faced
decentralized institution required effective
significant barriers that prevented them
Marketing, Enrollment, and strategies and relationships to achieve
from completing their educational goals. In
Student Services the highest priority needs across building
fall of 2015, as part of its retention program,
infrastructure, programming, compliance,
the College began requiring all new adult
Online Administration and marketing, all the while building and
learners to enroll in a newly redesigned
achieving buy-in among university colleagues.
student success course, “The Culture of the
Program Planning & This panel discussion and open conversation
University.” This 3 credit hour course was
Implementation reflects on the journey, the successes and
designed to help adults transition smoothly
ah-ha moments, that attendees can use to
to Mercer and to foster their academic
reflect on their own institutional set-up and
success and professional growth. The course
best practices.
Levels is taught by carefully selected faculty and
offered to students in face-to-face, hybrid,
• Robert Griffiths, Ohio State University
• Lucy Ramos, Ohio State University
and online delivery formats. Presenters will
Foundational • Lisa Siefker, Ohio State University
share lessons learned, strategies used to
• Jennifer Simmons, Ohio State University
gain faculty and student services support,
Applied • Moderator: Steve VandenAvond,
instructional approaches used to achieve the
Northern Michigan University
course’s learning objectives, and feedback
Strategic from students and faculty regarding their The 60-Year Curriculum
perception of the value of the course. Location: Grand Ballroom 3–4
Presenters will also share data on the course’s
impact on student success and retention.
• Gail Johnson, Mercer University UPCEA members serve students across
• Lynn Clemons, Mercer University their learning life. Many institutional
• Moderator: Antonio Quarterman, leaders are trying to understand what
University of Pittsburgh it would mean to purposefully curate a
learner’s learning opportunities in a future
environment of 110-year life spans, half
of jobs being obsolete every ten years,
learners expecting to have 20–40 jobs in
3–5 distinct career paths, badges, block
chain type credentialing and unbundled
education. No one yet knows what the
60-year curriculum is, but we do know it
has important dimensions that we need to
Exhibit Hall identify and articulate with peers.
• Hunt Lambert, Harvard University
The Exhibit Hall is located in the Harborside • Dennis DiLorenzo, New York University
Ballroom on the Fourth Floor. Hours for the • Rovy Branon, University of Washington
Exhibit Hall are as follows: • Gary Matkin, University of California, Irvine
• Moderator: Thomas Gibbons,
Wednesday, March 14 from 3:30–7:00 PM Northwestern University
Thursday, March 15 from 7:30 AM–5:30 PM
Friday, March 16 from 8:00–11:15 AM
Onsite Program 35
10 Tips for Newcomers
Make the Most of the 2018 Annual Conference
Read through the program ahead of time and select the sessions that will be
most likely to improve your skills.
Attend sessions that are outside of your comfort zone, and try sitting with
someone new to expand your network.
Exchange business cards with other attendees, and then connect on LinkedIn.
Take advantage of UPCEA’s many volunteer opportunities. Fill out out the
form on page 38 of this program and turn it in at the UPCEA Booth (#313).
After the conference, review session materials in the CORe library and via the
conference app on Guidebook as you implement what you’ve learned.
Take notes and share a one-page summary of what you learned with your
colleagues and leadership team after you return home.
NAME:
UPCEA offers volunteer leadership opportunities for members in two main ways: Networks
F IR ST-T IM E AT T EN DEE CH ECKLIST
(affinity groups based on areas of practice) and Regions (geographical areas):
NETWORKS
Get involved with one of the UPCEA Networks: Help design a webinar, curate a conference track, or sit
on a committee aligned with one of the major areas of practice for UPCEA members. Timeline: Network
leadership teams/committees usually coalesce in the late fall/early winter and convene spring-spring.
Business & Operations
Community & Economic Engagement
International
Marketing, Enrollment, and Student Services
Online Administration
F IR ST-T IM E AT T EN DEE CH ECKLIST
Program Planning & Implementation
REGIONS
Or get involved with your UPCEA Region: Help plan a regional conference, contribute to a regional
awards program, or host a regional professional development event. Timeline: regional councils/com-
mittees usually coalesce in the late fall/early winter and convene spring to spring.
Central (CO, IA, IL, IN, KS, MI, MN, MO, NE, ND, OK, OH, SD, WI)
Mid-Atlantic (DC, DE, MD, NJ, NY, PA, WV)
New England (CT, MA, ME, NH, RI, VT)
South (AL, AR, FL, GA, KY, LA, MS, NC, PR, SC, TN, TX, VA)
West (AK, AZ, CA, HI, ID, MT, NV, NM, OR, UT, WA, WY)
Please submit this completed volunteer interest form at the UPCEA Booth (#313/412).
NATIONAL COUNCIL
FOR ONLINE EDUCATION
Online Administration
Community and Economic Engagement
International
Program Planning & Implementation
Onsite Program 39
Session By Track
Business & Community and International
• Bridging Oceans: Creating Culturally
Operations Economic Sustainable Curriculum Models in
Global Education
• Appreciative Inquiry: A Positive Engagement • Future Ready: Aligning
Approach To Change
• Becoming a Data-Driven School To Internationalization Strategies With
• Bridging Programs for Internationally
Create Value for Learners Emerging Growth Opportunities
Educated Professionals: Connecting
• Budget Models and Organizational • How Universities Are Responding to Trump
Communities, Campus, and Labor
Structures: An Exploration Administration Policies on Immigration
Market Demands
• Business & Operations Network UPCEA • International Collaboration Through the
• Community-University Boundary Spanners
Talks: Data & Technology Latin American & European Continuing
• Leaders Leading Through Corporate and
• Business & Operations Network UPCEA Education Network (RECLA)
Government Relationships
Talks: Faculty & Staff Development • International Programs With Mind, Hand,
• Networks and Partnerships: Creating and
• Leadership in a Creative Continuing and and Heart—The MIT Experience
Implementing Partnerships With Industry
Distance Education Organization • International Student Recruitment,
and the Community
• Managing a Diverse Program Portfolio Retention, and Success: From Outreach
• Serving Those Who Have Served
• Succession Planning: Tales From a and Support to Optional Practical Training
• The Workforce Development
Successor-Predecessor Duo • It Takes a Village: A Blueprint for
Apprenticeship: Developing
Planning Successful Short-Term Study
Future Leaders for the Workforce
Abroad Programs
Development Industry
• Tales From the Old Country: The Fall and
• Turn Learners Into Earners With Prior
Rise of Continuing Education in England
Credit and Open Badges
Onsite Program 41
Exhibit Hall Guide
Specific Events About the Exhibit Hall UPCEA Booth
The Exhibit Hall is located in the Stop by the UPCEA Booth (313/412) in
in the Exhibit Hall Harborside Ballroom on the Fourth Floor the Exhibit Hall and visit with UPCEA staff,
and opens at 3:30 PM on Wednesday, find out more about new resources and
Wednesday, March 14, 2018 March 14. The Opening Reception is being services, and discover exactly what UPCEA
11:30 AM–12:00 PM held in the Hall starting at 5:30 PM on membership has to offer!
Exhibitor Meet and Greet Wednesday. This is a great opportunity to
Exhibitors only! Meet the UPCEA staff visit with our valued exhibitors.
Network and Region
and fellow exhibitors. Use this time to get
Ambassadors
acquainted with the space, ask questions,
Exciting Features of Wondering how to get involved with
and network.
the Exhibit Hall UPCEA as a volunteer leader? Chat with
3:30–4:00 PM Check out the array of service providers the Network and Region Ambassadors
Grand Opening of Exhibit Hall here to help you—and your institution— during all of the Networking Breaks to learn
• Tech Tips find solutions. Our friendly and helpful more about volunteer leadership and figure
3:30–7:00 PM industry community invites you to explore out your best path to involvement. Find
Exhibit Hall Open their offerings—and discuss possibilities. Network and Region Ambassadors at the
Connect with exhibitors and others UPCEA Booth!
5:30 PM throughout the conference to complete
Opening Reception
your UPCEA Scavenger Hunt. With a
Hosted by Exhibitors and Sponsors Refreshments and
completed Scavenger Hunt, you could be
at next year’s conference for free!
Networking
Thursday, March 15, 2018 The Exhibit Hall will be the location of the
7:30 AM–5:30 PM Opening Reception, Networking Breaks,
Exhibit Hall Open UPCEA Grand Prize Drawing and Breakfast. This is the prime location for
Fill out the spaces on your UPCEA refueling and connecting with colleagues.
7:30 AM Scavenger Hunt and be eligible for
Breakfast
UPCEA’s Grand Prize Drawing. It’s
easy: just complete the activities in the
Tech Tips
9:00–9:30 AM
Come view quick, 15-minute
Networking Break with Exhibitors Scavenger Hunt, like meeting exhibitors
• Tech Tips demonstrations of some of the latest tools
and attending sessions. Find your
and technologies for higher education in
2:45–3:15 PM Scavenger Hunt in your registration packet
the casual setting of the Exhibit Hall during
Coffee and Dessert with Exhibitors or at the Registration Desk.
Networking Breaks. Over coffee, connect
• Presentation of Leadership in Diversity
The Grand Prize is a complimentary with peers and discover ways to enrich
Award, Meet & Greet with UPCEA
Diversity & Inclusiveness Committee registration for the 2019 UPCEA Annual your teaching as well as your own learning,
• Tech Tips Conference in Seattle, Washington, in these short, engaging sessions! Topics:
March 27–29, 2019. Your completed drones, robotics, gamification, and distance
Friday, March 16, 2018 Scavenger Hunt must be turned in at the learning technologies. Hear from experts
8:00–11:15 AM UPCEA Booth by 9:30 AM on Friday, like UPCEA’s own Jim Fong and interact
Exhibit Hall Open March 16 to be eligible for the drawing. with new tech from Google!
Winners will be notified via email. Good luck!
8:00 AM
Breakfast Charging Stations
10:45–11:15 AM Recharge your devices in the Harborside
Networking Break with Exhibitors Foyer at our complimentary charging
• Meet & Greet with 2018 Association stations, sponsored by EAB.
Award Recipients
• Tech Tips
• Grand Prize Drawing
Education Advisory Board (EAB) 304 Moran Technology Consulting 402 Wiley Education Services 310
Entrance
Onsite Program 45
UPCEA Annual Conference Exhibitors
5HD Belardi Wong CampusCE
Booth 407 Booth 406 Booth 205
5HD is a digital-first, full-service advertising What began in 1997 as a direct response CampusCE software solves the online
agency that doesn’t subscribe to the old marketing company has grown with the registration, program management,
agency model. We do more than ads; we needs of our community of clients to reporting, and marketing challenges
design holistic communications strategies. provide a full-service digital and direct faced by all types of Continuing Education
We improve your existing customer marketing solutions firm that completes the programs. The CampusCE Education
experience with a combination of strategy, entire customer journey. Management System (EMS) is a student
technology, creative, and data to convert Don Yaffe information system and e-commerce
the metric that matters: enrollment. dony@belardiwong.com platform designed for the needs of open
Pat Riley belardiwong.com
enrollment or dual enrollment programs.
pat@5hdagency.com CampusCE designs, develops, and hosts
5hdagency.com Blackboard a suite of on-demand software services
Booth 303/305 for colleges, universities, and institutes
Acrobatiq Student Lifecycle Services by Blackboard of higher education. CampusCE clients
Booth 111 focuses on boosting institutional include Professional Development,
Acrobatiq is a Carnegie Mellon University performance and increasing student Continuing Education, Workforce Training,
learning technology and analytics company success in partnership with your institution. Lifelong Learning, Kids’ Adventures,
helping organizations to design, deliver, We partner with institutions of all sizes and Conferences & Events programs at
and scale highly engaging and interactive to optimize programs, marketing and colleges and universities throughout the
eLearning programs that dynamically enrollment investments; eliminate barriers US and Canada.
adapt to each learner’s needs, producing to student success by scaling your team’s Amanda Gaffney
measurable gains in learning, retention, resources; and offering an engaging, solutions@campusce.com
and recall. personalized support experience for campusce.com
Alison Pendergast students and faculty.
alison@acrobatiq.com Jesse Boeding Carnegie Dartlet
acrobatiq.com jesse.boeding@blackboard.com Booth 207
blackboard.com/studentservices
Carnegie Dartlet is a full lifecycle marketing
Alloy Solutions Group firm providing services ranging from
Booth 202 Burning Glass Technologies transformational reputation research and
We are a fusion of extensive knowledge and Booth 405 strategy to industry-leading marketing
experience from inside and outside the ivory Burning Glass Technologies delivers job execution. Carnegie Dartlet is the union of
tower. Merging our Dean-level leadership market analytics that empower educators, two of higher education’s most innovative
experience and CMO background, we work employers, and workers to make data- companies: Carnegie Communications and
with you to customize sustained enrollment driven decisions. Burning Glass connects Dartlet. We connect students to the right-fit
growth plans using data-driven strategies education and job markets, with data that colleges and universities and vice versa
and tactics that consider your existing identify the skill gaps that keep job seekers through innovative marketing solutions. We
resources, programmatic opportunities, and and employers apart. are Carnegie Dartlet—let’s go!
alignment with the institution. Betsy Denious Melissa Rekos
Sarah Steinberg bdenious@burning-glass.com mrekos@carnegiecomm.com
sarah@sbsteinberg.net burning-glass.com www.carnegiecomm.com
alloysolutionsgroup.com
Onsite Program 47
UPCEA Annual Conference Exhibitors
ExtensionEngine HR Certification Institute Jaxxon Promotions, Inc.
Booth 401 Booth 508 Booth 302
ExtensionEngine develops Custom The HR Certification Institute® (HRCI®) Jaxxon Promotions remains committed to
Learning Experiences for high-end premier family of fully accredited credentials enhancing your competitiveness and profit
online programs and courses. We are a includes the aPHR™ those who are new to through the use of promotional products.
professional services firm working on a fee- the field, including students, the PHR® and Advertising specialties absolutely do
for-service basis that helps universities with SPHR® that demonstrate mastery of HR provide repeated exposure to your image.
strategy, software development, course in the United States, the GPHR® for cross- We can do anything that you can put a
development, instructional design, creative, border practitioners, California-specific logo on, including wearables, as well as
and marketing. We do only what you need PHRca®, and international certifications. tradeshow needs—table covers, banners,
and get paid by the hour, which means no Jackie Berdy flags, presentation folders.
revenue sharing. We work with those who Jackie.Berdy@hrci.org Carol Blitz
hrci.org carol@jaxxonpromotions.com
think big, innovate and want distinctive
jaxxonpromotions.com
learner-centric online experiences.
Scott Moore Human Resource Certification
drscottmoore@extensionengine.com Preparation, L.C. Jenzabar
extensionengine.com Booth 512 Booth 301/400
HRCP provides comprehensive study Jenzabar is higher education’s trusted
Focus EduVation materials for human resource (HR) advisor, offering technology solutions
Booth 103 certification preparation. We can help and services that are tailored to fit the
Focus EduVation has combined expertly you put together a preparation course for evolving needs of institutions both today
crafted content with innovative media to the HR professionals in your community. and in the future. We collaborate with
deliver e-Learning solutions that allow the Adding certification preparation courses our clients to ensure our software and
users to stay on task in a memorable and to your offerings supports continuing services drive performance across campus
unique way. Our services and learning education initiatives in your community and and throughout the full student lifecycle.
solutions are personalized and customized can generate revenue for your school. Exclusively serving higher education,
to help improve learner outcomes on Terri Varnell more colleges and universities selected a
all levels. With our new processes and terriz@hrcp.com Jenzabar student information system over
hrcp.com
techniques, we bring high levels of any other SIS during the past six years.
knowledge, freshness, and talent to the Peter Denly
ever-evolving field of e-Learning. iDesign peter.denly@jenzabar.com
Jennifer Reed Booth 206 jenzabar.com
jennifer.r@focuseduvation.com Course Market by iDesign helps colleges
focuseduvation.com and universities transform existing courses JMH Consulting
and content into certificates and credentials Booth 312
HackerUSA that enable working adults to develop JMH Consulting provides strategic
Booth 410 in-demand skills and competencies. With enrollment management for non-traditional
HackerUSA brings to the U.S. the expertise our partner Universities, we’re making students. Our services are completely
and knowledge of Israel’s #1 cybersecurity good on shared commitments to workforce customized and, unlike other firms, your
education provider, know-how acquired relevance, access, and affordability at school retains ownership of the assets
through 20 years of experience in cyber a time when badges, certificates, and built throughout the engagement. Our
preparedness. stackable credentials are growing in value unique approach combines sophisticated
Matan Evrany among learners and employers alike. technologies and relationship-based
matan@hackerusa.com Whitney Kilgore advising to attract the right students and
hackerusa.com whitney.kilgore@idesignedu.org help them succeed.
course.market Nicole Foerschler Hornn
foerschler@jmhconsulting.com
jmhconsulting.com
Onsite Program 49
UPCEA Annual Conference Exhibitors
Proctorio Story+Structure Thruline Marketing
Booth 109 Booth 210 Booth 311
Proctorio is a fully automated, remote Since 2007, Story+Structure has partnered Thruline Marketing offers a full suite of
proctoring service that provides a scalable, with a number of professional & continuing marketing services including research,
cost-effective solution to validating test- education units to help them become consulting and inquiry generation. We
taker identities and activity during online “experience driven”—this means being help schools excel at reaching the right
exams. Proctorio ensures the integrity of intentional about your brand promise by students through data-driven marketing
distance learning and online certifications creating a holistic, people-first experience. campaigns and highly engaged inquiries.
while allowing institutions to set-up Embracing customer experience is a process Our proprietary benchmark data enables us
unscheduled, on-demand proctoring that requires a fundamental shift in how your to put together the optimal marketing plan
specific to their assessment needs. business behaves and is organized. for your institution.
Jon Lacivita Chokdee Rutirasiri Tracy Kreikeimeier
jonl@proctorio.com chokdee@storyandstructure.com tracy.kreikeimeier@thru-line.com
proctorio.com storyandstructure.com thru-line.com
Onsite Program 51
Thank You, Exhibitors!
TM
M A R K E T I N G I N N O VAT I O N
Onsite Program 53
Awards Program—Association Awards
At the 1953 Annual Conference JULIUS M. NOLTE AWARD FOR PHILLIP E. FRANDSON AWARD
EXTRAORDINARY LEADERSHIP FOR LITERATURE
of the National University Presented on Wednesday, The Phillip E. Frandson Award for Literature
Extension Association (NUEA), March 14 at 2:00 p.m. recognizes the author and publisher of
which was the forerunner of The Julius M. Nolte Award for Extraordinary an outstanding work of continuing higher
UPCEA, Robert Browne of the Leadership is the most prestigious of all education literature. It is given in memory
UPCEA awards. First established in 1965,
University of Illinois gave a of Phillip E. Frandson, Dean of Extension,
the award is given to an individual in University of California, Los Angeles, and
speech honoring Tom Shelby,
recognition of unusual and extraordinary
NUEA President, 1977–78.
retiring Dean of the Division contributions to the cause of continuing
of Extension at the University education on the regional, national, and/
of Texas. Browne conferred on or international level. The award honors the
Shelby the FX Key in honor of memory of Julius M. Nolte, a pioneer in the
service to extension. Engraved field of continuing higher education. Nolte
served as Dean of General Extension at the
on the key was “Fellow of
University of Minnesota from 1934–1962. Joseph Aoun,
Extension,” the year, and the He served as NUEA President in 1950–51, Northeastern University
Association’s initials. This was and was Secretary/Treasurer of the Robot-Proof: Higher
the first recognition award Association from 1956 to 1964.
Education in the Age of
given by the Association. Alice Warren Artificial Intelligence
The Association’s Awards North Carolina
State University DOROTHY DURKIN AWARD FOR
Program has grown to include STRATEGIC INNOVATION IN
Association-wide, Community MARKETING AND/OR
ENROLLMENT MANAGEMENT
of Practice, and Regional Presented on Thursday, March 15, during
Awards. Through these ADELLE F. ROBERTSON CONTINUING the Marketing, Enrollment Management,
awards, UPCEA recognizes PROFESSIONAL EDUCATOR AWARD and Student Services Network Session
Presented on Thursday, 10:45 a.m.–12 p.m.
its members’ outstanding March 15 at 12:15 p.m. The Dorothy Durkin Strategic Innovation
contributions to the Association The Adelle F. Robertson Professional Award recognizes an individual for
and the field, as well as their Continuing Educator Award recognizes the achievement in strategic planning,
achievements in innovative scholarship, leadership and contributions to marketing innovation or enrollment
programming, marketing the profession of an outstanding continuing management success. A key element in all
professional educator who has entered the areas is demonstration of creativity layered
and promotion, community
field within the past five to 10 years. The on a foundation of strategic thinking.
development, and services, Award is dedicated to the memory of Adelle Awardees will have exhibited leadership
research and publications, and Robertson, whose career in continuing and commitment to achieving a responsive,
many other areas. education spanned 30 years. Robertson student-centric culture at their institution.
served as a member of UPCEA’s Board of
To the following recipients Stefany Sanders
Directors from 1979–1985 and as President
of this year’s awards and from 1983–1984. Robertson set a standard of
Georgia Institue
honors, UPCEA extends its excellence in her own pursuits and inspired of Technology—
others to seek excellence in theirs. Professional
congratulations.
Education
Julie Damron
Brigham Young
University
Lee Manzer
Oklahoma State
University
Onsite Program 55
Awards Program—Association Awards
UPCEA INTERNATIONAL PROGRAM OF UPCEA AWARD FOR EXCELLENCE IN UPCEA AWARD FOR STRATEGIC
EXCELLENCE AWARD ADVANCING STUDENT SUCCESS INNOVATION IN ONLINE EDUCATION
Presented on Thursday, March 15, Presented on Thursday, March 15, during Presented on Thursday, March 15, during
during the International Network the Marketing, Enrollment Management, the Online Administration Network Session
Session 10:45 a.m.–12 p.m. and Student Services Network Session 10:45 a.m.–12 p.m.
UPCEA recognizes globalization as one of the 10:45 a.m.–12 p.m. The award recognizes an institution of
key forces molding higher education today. The UPCEA recognizes student success is higher education (i.e. campus, system, or
Association encourages its member institutions paramount to the mission of every institution consortium) that has, at an institutional level,
and organizations, to extend their outreach of higher education. Professional and set and met innovative goals focused on
globally and to facilitate international or global continuing education units realize they must online education and been strategic in the
professional and continuing education in creative provide strategic and cross-functional projects, planning, development, implementation
and innovative ways. The Association aims to initiatives, and services that maximize success and sustainability in line with the institutional
play an active role in preparing individuals for of the adult or non-traditional student. To that mission. Examples include authentic
effective participation in a global society by end, UPCEA aims to play an active role in institutional online organizational structure,
engaging in activities that promote the exchange preparing members for advancing the success partnership models to achieve specific
of knowledge and ideas of global significance. of students in both credit and non-credit goals, maximizing resource efficiencies,
programs by acknowledging best practices improving the learning experience for faculty
and initiatives that “move the needle” in the and students, or the use of technology and
advancement of student success. learning design to advance online education
Master of Arts in and address institutional goals.
Grain Elevator and Processing Psychology Graduate
Society (GEAPS)—Kansas The Chicago School Online—
State University Grain Distance of Professional Melbourne
Education Program Psychology University of
Kansas State University Pictured is John Darland, Psychology Melbourne
Global Campus Department Chair.
UPCEA 11th HOUR AWARD FOR
UPCEA ENGAGEMENT AWARD The UPCEA Award for Excellence in
BUSINESS AND OPERATIONS
Presented on Thursday, March 15, during Advancing Student Success is sponsored by
Presented on Thursday, March 15, during
the Community and Economic Engagement the Business & Operations Network
Network Session 10:45 a.m.–12 p.m. Session 10:45 a.m.–12 p.m.
The UPCEA Engagement Award recognizes an The UPCEA 11th Hour Award for Leadership
outstanding mutually-beneficial exchange of is given to an individual, team or unit
knowledge and resources between a member in recognition of exemplary character,
institution and one or more external constituents ethics, and decisive action in times of dire
such as local communities, corporations, circumstances or emergencies.
government organizations, or associations.
The recognized partnership will demonstrate
a knowledge partnership that has resulted in
a measurable and sustainable shared impact
in areas such as economic development, University of Washington
community development, workforce training, or Continuum College
capacity building. Facilities Team
University of Washington
Continuum College
Onsite Program 57
Awards Program—Regional Awards
South West
Outstanding Service to Emerging Continuing
Continuing Education Education Professional
Kim Luzius Julie Damron
University of Alabama Brigham Young University
Onsite Program 59
Notes
Onsite Program 61
Upcoming UPCEA Events
Mark Your Calendar 2018 eDesign Collaborative 2018 New England
ThinkTank Roadshow Region Conference
2018 eDesign Collaborative September 21, 2018 October 24–26, 2018
ThinkTank Roadshow Oregon State University (Virtual) Renaissance Providence
April 12, 2018 Providence, RI
Utah State University (Virtual) 2018 Central
Region Conference 2018 Marketing and Enrollment
2018 SOLA+R—Summit September 26–28, 2018 Management Seminar
for Online Leadership and Marriott St. Louis Grand November 7–9, 2018
Administration + Roundtable St. Louis, MO Hilton Long Beach
June 18–20, 2018 Long Beach, CA
Washington Hilton SUPER 2018: Mid-Atlantic &
Washington, DC South Regional Conference 2019 UPCEA
October 1–3, 2018 Annual Conference
2018 eDesign Collaborative Bethesda North Marriott March 27–29, 2019
ThinkTank Roadshow Greater Washington, DC Sheraton Seattle
June 18–20, 2018 Seattle, WA
Georgetown University 2018 West Region Conference
(In-Person and Virtual) October 15–17, 2018
Hilton Long Beach
Long Beach, CA
Onsite Program 65
Thank You, Volunteers!
National Council for Online 2017 Marketing and Corporate Advisory Council
Education Advisory Board Enrollment Management Jesse Boeding, Blackboard
Susan Aldridge, Drexel University Seminar Planning Committee Nicole Foerschler-Horn, JMH Consulting
Marni Baker Stein, Western Mike Merriam, Framingham State University Pete Janzow, Pearson
Governors University Jason Smith, Georgetown University Lee Maxey, MindMax
Karen Bull, Syracuse University Regina Cohen, University of Pennsylvania Steve Shotts, Educational Testing Consultants
John Caron, Johns Hopkins University Kara Cummings, Stetson University Dave Jarrat, InsideTrack
Van Davis, Blackboard George (Skip) Darmody, Bridgewater Eileen Smith, Jenzabar
Patricia Feldman, Arizona State University State University Dan Sommer, Trilogy
Cristi Ford, University of Maryland Jeremy Davis, Michigan State University Bob Hieronymus, Emsi
University College Tomea Knight, University of Pennsylvania
Josh Kim, Dartmouth College Haydn Kuprevich, The George Policy Committee
Justin Louder, Texas Tech University Washington University Scott Weimer, Virginia Polytechnic
Carin Nuernberg, Berklee College of Music Joshua McCarthy, Johnson & Wales Institute and State University
Al Powell, Colorado State University University Online Jennifer Blum, Laureate Education
Jason Rhode, Northern Illinois University Adam Talbot, Stetson University Allison Friedrichs, University of Denver
Tyler Ritter, University of Bob Tran, Brandman University Bea González, Syracuse University
North Carolina, Chapel Hill Reed Scull, University of Wyoming
Ted Rockwell, University of Unbound Editorial Board Jim Shaeffer, Old Dominion University
Colorado—Boulder Thomas F. Gibbons, Northwestern University
Jason Ruckert, Embry-Riddle Nelson Baker, Georgia Institute of Technology
Aeronautical University Burton Bargerstock, Michigan
Witt Salley, Maryland University of State University
Integrative Health Lisa Braverman, Fairleigh Dickinson University
Nancy Salzman, Brandman University Soma Chakrabarti, University of
Becky Takeda-Tinker, Colorado State Wisconsin—Madison
University Global Campus Jay Halfond, Boston University
Richard Novak, Rutgers, The State
eDesign Collaborative University of New Jersey
Advisory Council David Schejbal, University of
Camille Funk, University of Wisconsin—Extension
Southern California James Shaeffer, Old Dominion University
Mel Edwards, Purdue University Karen Sibley, Brown University
Shawndra Bowers, Auburn University Stacy Snow, University of Missouri
Tara Lifland, The George
Washington University
Olysha Magruder, Johns Hopkins University
Tyler Weldon, Auburn University
Travis Thurston, Utah State University
Third Floor
n Concurrent Session
n General Session
Onsite Program 67
Hotel Floorplan
Fourth Floor
n Concurrent Session
n Exhibit Hall
POWERED BY UPCEA
Summit for Online Leadership and
Administration + Roundtable