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Business analysis and valuation

ANALYST

outside

Business analysis Valuation

FINANCIAL STATEMENTS

Step 1: Business strategy analysis


Step 2: Accounting analysis
Step 3: Financial analysis
Step 4: Prospective analysis
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Financial statements

Separation between ownership and management

Owners keep track of firm’s


financial situation

Income statement Balance sheet

FINANCIAL
STATEMENTS

Statement of changes
Cash flow statement
in equity
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Business Analysis

The main framework

Financial Statements

Securities analysts Corporate Managers

basis for
a wide range of business analysis Investments bankers
Bankers

Management consultants Independent auditors


3

1
The role of Financial Reporting
in Capital Markets

Savings

CAPITAL MARKETS

Business ideas

Asymmetrical MARKET Incentive


information BREAKDOWN problems
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“LEMON” PROBLEM

Business Ideas

50% good ideas 50% bad ideas

Expected Value
value value
€ 1,250

€ 1,500 € 1,000

Bad ideas CROWD OUT Good ideas

Emergence of intermediaries 5

The role of Financial Reporting


in Capital Markets

Savings

Financial CAPITAL MARKETS Information


intermediaries intermediaries

Business ideas

Critical role of financial reporting


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2
Financial Statements’ value

Efficient capital markets

Focus outside capital Market partecipants rely


market context on analytical tools

From Financial Statements


to Business Analysis

True information Financial Statements Distortion and noise

Intermediaries rely on their knowledge of the firm’s industry and its competitive strategy

Step 1: Business strategy analysis

Step 2: Accounting analysis

Step 3: Financial analysis

Step 4: Prospective analysis 8

Dot-Com Crash of 2000


The technology bull market

The 1980’s and 1990’s…

PC-focused technologies and companies

Market Capitalization
COMPANY
(January 3, 2000)
Microsoft $ 603,000,000,000
Intel $ 290,000,000,000
IBM $ 218,000,000,000
Dell Computer $ 131,000,000,000
Hewlett Packard $ 117,000,000,000
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3
Dot-Com Crash of 2000
The technology bull market

The 1990’s…

… global information network

Old Economy the internet New Economy

“brick and mortar” AOl, Netscape, Cisco Systems…

… “the next Microsoft”…


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Dot-Com Crash of 2000


The New Economy

From July 1999 to February 2000

Dow Jones Industrial Average Nasdaq Composite Index

fell by 7.7 % rose by 74.4 %

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Dot-Com Crash of 2000


The New Economy

NEW ECONOMY

GAIN MARKET
SHARE
benefits of to cover high fixed
network effects costs

companies operated at profitability wasn’t the


losses main concern

Revenue growth was the true measure of success


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4
Dot-Com Crash of 2000
The New Economy

Market Capitalization Net Income


COMPANY (January 3, 2000) (99/00)
$ $
Amazon,com 30,800,000,000 - 720,000,000
BoubleClick 30,100,000,000 - 56,000,000
Akamai Technologies 29,700,000,000 - 58,000,000
VerticalNet 12,400,000,000 - 53,000,000
Priceline.com 8,400,000,000 - 1,055,000,000
E*Trade 7,100,000,000 - 57,000,000
EarthLink 5,200,000,000 - 174,000,000
Bdrugstore.com 1,600,000,000 - 116,000,000
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Dot-Com Crash of 2000


The New Economy

Scient Corporation

• 1997: Founded as Internet consulting firms to lend information technology and expertise
to traditional “old economy”.

• 1999: IPO $ 10 per share. In march 2000 Scient traded at $ 133.75. A valuation of 62
times the company’s revenues.

• 2000: net loss of $ 16 milion on revenues of $ 156 milion. 2,000 employees.

• 2000 (June): Scient’s stock fell to $ 44 as most of the technology sector.

• december 2000: lowered revenues and earnings expectations due to the slowdown for
Internet consulting services.

• december 2000: plans to lay off 460 positions worldwide (over 20% of its work-force).

• february 2001: stock was trading at $ 2.94. 14

Dot-Com Crash of 2000


The New Economy

IPO Peak % Change Price at end of % Change


COMPANY
price price IPO to peak Feb 2001 from peak
Scient 10 133.75 1,238% 2.94 -97.80%
Viant 8 63.56 695% 3.06 -95.20%
IXL Enterprises 12 58.75 390% 1.25 -97.90%
Lante 20 87.5 338% 1.81 -97.90%
Razorfish 8 56.94 612% 1.16 -98.00%
US Interactive 10 83.75 738% 0.56 -99.30%
Xpendior 19 34.75 83% 0.69 -98.00%

March 2000 NASDAQ February 2001

5,132.52 2,151.83 15

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Dot-Com Crash of 2000
Capital Market Intermediaries

How could the dot-com bubble occur in a sophisticated capital market


system like that of the United States?

Why did the market allow the valuations of many Internet companies to go
so high?

What was the role of intermediaries in the process


that gave rise to the stock market bubble?

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Dot-Com Crash of 2000


Capital Market Intermediaries

Venture Capitalists

Provide capital for


companies capital market
companies in their early
stand on their own through an IPO
stages of development

The public market changed the way VCs invested during the late 1990s

expectations of high stock ready availability of


market valuations money
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Dot-Com Crash of 2000


Capital Market Intermediaries

Investment bank underwriters

advisor financial price the offer underwrite the introduce companies to


services shares investors

… commission based on the amount of money raised in offering

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Dot-Com Crash of 2000
Capital Market Intermediaries

Sell-side analysts

Follow 15 to 30 Make buy or sell


Form relationships Follow trend in the
companies recommendations
with managements industry

… very influential with investors and market…

Companies were The future price is equal Analysts’ compensations


growing at to what someone is come from investment
astronomical rates willing to pay banking fees in a limited
component

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Dot-Com Crash of 2000


Capital Market Intermediaries

Buy-side analysts

Analysts Portfolio managers


The same duties as the Actually manage money
sell-side counterparts

COMPENSATION

How well their stock Performance of their funds


reccomandations did relative to an appropriate
benchmark return

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Dot-Com Crash of 2000


Capital Market Intermediaries

Buy-side analysts

Did they really believe the companies were worth what they were trading for?

NO

Stock prices would go up Threat to lag their benchmarks and


even if they were clearly overvalued their competitors

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Dot-Com Crash of 2000
The Role of Information

The accounting profession

Accuracy of financial Freedom from fraud


statements

91% of internet IPO’s audited by the Big Five accountants

no “going concern” clauses

It’s subjective “The outcome may not have been materially different…”

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Dot-Com Crash of 2000


The Role of Information

FASB

some accounting rules were obsolete for the new economy

i.e. i.e.
barter revenues value of intangible assets
(customers, employees, organization)

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Dot-Com Crash of 2000


Retail Investor

“Dumb retail investors”

New Internet stock brokers 18% of trading volume of


the NYSE and NASDAQ

Sophisticated institutional money managers bought overvalued


companies

… to sell later even higher valuations…

… retail investor didn’t understand much about the companies


whose shares they were buying
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Dot-Com Crash of 2000

The companies themselves

benefits

Issue equity In labor market

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Dot-Com Crash of 2000

THE BLAME GAME

Can it happen in the future? Are market bubbles an


inevitable part of the economy?

Crashes
The Tulip and the Bulb Craze
The Florida Real Estate Craze
The Great Depression
The Crash of 1987
The Dot-com Crash
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