Project Ichthys

Business Plan – Funding Presentation

1. Foreword
a. Business Description, Timeline, Products, and Services
b. Organizational & Corporate Structure
c. Company Mission, Vision, Goals & Objectives
d. Company Locations and Facilities
e. Company Team Profile
2. Markets & Competition
a. SWOT Analysis – Internal/External
b. Industry Trends (Sales)
c. Industry Analysis
d. Market Analysis – Potential and Share
e. Competitive Analysis
3. Sales & Marketing Plan
a. Overall Strategy
b. Target Markets & Segments
c. Product Line
d. Pricing Strategy
e. Promotion/Advertisement Strategy
f. Distribution Strategy
g. Sales Projections (excerpt from Financials)
i. Product Volume
ii. Growth Expectations
4. Regulatory Agencies
a. FDA, SEC, BIR, LGU, NMIS, DENR, etc
b. Special topics
i. Byproducts & Waste
ii. Permits
iii. Food Safety
5. Financial Model (5 Years)
a. Key Assumptions
b. Projected Financials and Key Ratios
c. Breakeven Analysis
d. Historical Financial Data
e. Competitive Landscape
f. Meat Processing Expansion in Last x Years
6. Funding/Investment Highlights
a. Key takeaways
b. Meat Processing Plan
i. Size, scope and technology
ii. Capital Expenditures – startup
iii. Operating Expenditures
iv. Product Yields, Costs Prices
v. Summary of Capital Requirements in Milestones
c. Creditor’s guarantee
d. Community development
7. Appendix
a. Some financials & docuemnts of CKIC/MTR/3M Foods
i. Audited FS & ITR (3 years)
ii. Bank Statements
iii. DTI/SEC
iv. Permits from relevant agencies
v. List of trade partners – customers & suppliers
b. Official Quotes from Contractors/Suppliers
c. Letters of testimony/support
d. Photos & Videos
e. Proposed Financial, Operating & Food Safety Manuals
f. Literature
g. Other supporting documents