c.

External Factor Evaluation (EFE) Matrix

Key External Weighted

Factors Weight Rating Score
Opportunities
1 Rapid growth of BPO Sectors 0.08 3 0.24
2 Increased Demand of Retail and Commercial Properties 0.14 4 0.56
3 Use of renewable energy in the Philippines 0.05 4 0.2
4 Growing real estate investments 0.08 2 0.16
5 Rising tourism leading to demand for hotels 0.08 4 0.32
6 Rapid shift from offline real estate purchase to online portals 0.12 2 0.24
7 Increasing growth of population 0.10 2 0.2

Threats
8 Unemployment rate slighty up 0.08 1 0.08
9 President Duterte lifting the limits on foreign investment 0.05 4 0.2
10 Low cost competitors 0.05 4 0.2
11 TRAIN Law 0.02 4 0.08
12 Limited land spaces in cities 0.05 3 0.15
13 Natural Calamities (i.e. valley faults) 0.10 3 0.3
Total High mortage rates 1 2.93

Increase in the demand of offices in the real estate industry can be very helpful to
1 &2 increase profits. Filinvest has two big BPO investments.

Unlike other sources of energy, renewable energy is not only cleaner but is also very
3 much cheaper in the long run
This will help the company raise their capital because of attractive investments for
4 investors
Since Filinvest also has fair share of hotels in the market, this will translate to
5 increase in profits for the establishments.
The online selling trend will be a good opportunity to market Filinvest's products, but
6 that is nonexistent right now
Growth in population eventually translates to increase in the demand of housing,
7 especially affordable ones

Without the barriers imposed on foreign investments, foreign competitors with large
9 capitalization will eventually enter the country easier.

The increase in taxes that the newly implemented law will have a great impact in the
11 costs of Filinvest
Since most of the high-end hotels and condominiums are placed in the major cities,
12 limited amounts of idle land will hinder the future projects of Filinvest