THE IMPACT OF DESIGN
BY JOEL ZACHARIAH MATHEW VIA RVCA
A design process defines every designer's journey to solve problems and acts as an agent
of positive change. Everything that is designed manufactured, consumed and finally
disposed of contributes to a huge matrix of cause and effect. Products add to the
complexity of the matrix as they are interpreted as either right or wrong depending upon
your point of view. A product may benefit the society but its fabrication or disposal could
also be a polluter.
The unquenchable demand for more goods and the state of the art technological
implements that feeds the market with cheap mass-manufactured goods has made us
even more dependent on them. We have turned a blind eye to the consequences of
consuming endless of number of products.Scientists have revealed increasing
concentration of plastic waste trapped by currents and prevailing winds.
These so-called garbage-patches exists in large seas of the world. They are difficult to
measure and even to detect since they are largely made up of minute plastic fragments
known as nurdles floating below the surface and concentrations of chemicals given off as
plastic degrade. The resultant pollutants take a toll on marine life and through them enters
our food chain.Clearly the designers of many of the products that end up in these polluted
seas intended them for higher purposes.
Toothbrushes for example serve millions of users by improving their dental health however
they are designed with short lifespans and without consideration of recyclability. This begs
the question: How designers like us take up the responsibility to improve the design of
products to reduce their negative impacts? One way is to reduce their environmental
footprint by minimising the quantity of materials needed to make products. Another way is
by exploring methods to utilize natural or biodegradable materials in place of synthetics or
oil-based plastics.
A remarkable instance of the reuse of plastic bottles is from Brazil and was an innovation by
a mechanic rather than a trained designer. In 2002, the Brazilian mechanic Alfred Moser
had a light-bulb moment and came up with a way of illuminating his house during the day
without electricity - using nothing more than plastic bottles filled with water and a tiny bit of
bleach