1) Firm A originally produced OA units but reduced output to OF units in response to new competitor Firm B entering the market and producing AH units.
2) With both firms now producing, total supply is OF + AH units and the price is OM per unit.
3) As the firms react to each other's output levels, seeking to maximize their own profits, they approach an equilibrium point where Firm A produces OS units and Firm B produces SE units, for a total output of OE units at a price of OL per unit.
1) Firm A originally produced OA units but reduced output to OF units in response to new competitor Firm B entering the market and producing AH units.
2) With both firms now producing, total supply is OF + AH units and the price is OM per unit.
3) As the firms react to each other's output levels, seeking to maximize their own profits, they approach an equilibrium point where Firm A produces OS units and Firm B produces SE units, for a total output of OE units at a price of OL per unit.
1) Firm A originally produced OA units but reduced output to OF units in response to new competitor Firm B entering the market and producing AH units.
2) With both firms now producing, total supply is OF + AH units and the price is OM per unit.
3) As the firms react to each other's output levels, seeking to maximize their own profits, they approach an equilibrium point where Firm A produces OS units and Firm B produces SE units, for a total output of OE units at a price of OL per unit.
Now that B has entered the market, A must reconsider his
position. Under the assumption that B will continue to produce AH units, the best that A can do is to produce ½ of (OB—AH) i.e. OF units (Panel B). He reduces his output from OA to OF units. Total supply then OF + AH = OG and the price per unit is OM. Total profit now increases to OGRM of which A's share is OFTM and B's share is FGRT. Now that A has surprised B by reducing his output, B must reconsider his position. Assuming that A will hold his output constant, the best B can do to produce ½ of (OB—OF) i.e. ½ FB. Thus, to A's surprise, B increases its output. Then A must reconsider producing ½ of (OB—B's output). This process goes on till a total OE units is produced selling for OL price per unit. Firm A produces OS units and B produces SE units. Equilibrium is reached when output is ⅔ of OB. Had A and B joined together, each would have produced ½ of OA and earned maximum total profits to OAPC. They could have shared them equally, each getting OVCW in profit. Actually, each earns OSZL only. Therefore, the result of competition is to lower price and profits but output is greater than what would be in a monopoly. In other world consumers are better off because of competition. But consumers are worse off than what would have been their condition under perfect competition. Had there been perfect competition, producers would have produced OB output and price would have been zero. Since cost is zero, therefore, MC is also zero. MC = MR at OB output. In short, Cournot's solution results in output which is ⅔ of that under perfect competition and price which is ⅔ of the monopoly price (OL is ⅔ of OC).
Reaction curve: But if B sells the output indicated by point
1, A will move to point 2 on his reaction curve. The move to point 2 by A calls for a move by B to point 3 on R BRB and so on. As the adjustments continue to be made, the firms approach the point of