EXTERNAL FACTORS EVALUATION MATRIX FOR JPMORGAN CHASE & CO

1. OPPURTUNITIES
KEY EXTERNAL FACTORS WEIGHT RATING WEIGHT
SCORE
1. JPMORGAN has higher revenue per employee 0.03 3 0.09
and earning per share than Bank of
Amerika/Citibank
2. Provision of Dodd-Frank aim to avoid situations 0.03 2 0.06
in which large bank are bailed out by the
government because they are too big to fail.
3. Net income increase up 9% from the prior year 0.05 3 0.15
4. Revalue around the area of international 0.03 3 0.09
expenses of its wholesale business and global
corporate bank. Small business growth,
commodities, growth in branch network and
growth in private client business.
5. JPMORGAN long-term debt declining 0.03 2 0.06
6. JPMORGAN offer a 1st of services like 0.02 1 0.02
montages, real estate and more
7. Reputable and adjust financial institution in the 0.02 1 0.02
world
8. Increasing net income by product by 12% in 0.04 3 0.12
2012
9. Loan loss provision keep decreasing over the 0.02 2 0.04
year
10. Higher net income compared to others 0.04 3 0.12
competitors.
11. JPMORGAN has expansion in other countries 0.03 3 0.09
12. JPMORGAN diversifying portfolio for 0.05 3 0.15
customers
13. JPMORGAN has investments across the 0.02 3 0.06
world
14. JPMORGAN is a commercial banking and 0.04 3 0.12
joint ventures
15. JPMORGAN has positive outlook for asset 0.02 2 0.04
management